Chapter 16 Buyouts and Shares

Songwriters in the Chinese pop music industry usually sell songs in two ways, one is to share the revenue according to the sales volume of the album, and the other is the complete buyout mechanism proposed by Chen Hua.

Usually, the price of a Chinese pop song will not exceed 50,000 yuan, and even if it is written by a master, it is rare to exceed 100,000 yuan.

Now Chen Hua proposed a 200,000 buyout to Du Xinghe at a price, first, she appreciated Du Xinghe's talent and vision; Second, she wants to support Du Shan as well as Du Xinghe, who has a very pioneering spirit.

Du Xinghe rejected Chen Hua: "Aunt Chen, even if you give me 1 million to buy out, I won't sell it." I have a dead principle for selling songs: only talk about sharing, never about buyout. ”

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"It's simple, I'm going to let the market test my songs."

Adding two sugar cubes to the coffee and stirring the coffee with a spoon, Du Xinghe said: "If I sell my songs at a low price, and if they sell well in the market, then I will lose money; And if I sell my songs at a high price and the market doesn't meet expectations, then you're going to die. It's a loss inside and out, and there's no reason for me to do that. ”

After taking a sip of bitter coffee, Chen Hua listened to Du Xinghe's theory of two losses and smiled helplessly.

She really didn't understand what Du Xinghe was thinking in her head, was she really afraid that the buyout price of 200,000 yuan would make her a loss? That's too kind, isn't it? If this is Lin Jianguo, he will be sold in a hurry!

Of course, Du Xinghe was not afraid that Chen Hua would suffer, he was afraid that he would lose.

In the last shijie, Huang An's "New Mandarin Duck Butterfly Dream" album sold nearly 1 million copies, ranking first on the all-time best-selling list of Chinese albums.

In the Chinese music scene here, the album sales are much more exaggerated than the last shijie, in case of a big hit, it will be at least 5 million copies!

It's not impossible to even sell 10 million copies!

Du Xinghe had already calculated such an account in his mind.

Their scale is not good now, they don't have the ability to distribute, only the production capacity, they need a relatively large record company like Huashi Hongyan to release records and publicize them, so that they can sell well.

So he must make haode albums and hand them over to other record companies for distribution, throwing away these profit points in the distribution stage, and then throwing away the singer's cost, production cost and other profit points, and finally they can get about 20% of the net profit from album sales.

The price of CDs here is generally between 30 yuan and 50 yuan.

Take the lowest 30 yuan, and the wholesale price is pressed to 20 yuan.

20% net profit, a piece also has 4 yuan!

If you sell 5 million copies, you will have a profit of 20 million!

Now that Chen Hua has just opened a buyout price of 200,000 yuan for him, which has shrunk by 100 times, how can Du Xinghe sell it?

Unless he's funny in his head.

However, there is a big problem in front of Du Xinghe now, that is, Yun Shijie's production ability and dry financial resources.

Yun Shijie is still carrying a lot of debts, and he doesn't even have employees, and his production capacity has been reduced to zero.

Not to mention that the company has to sign another male singer who is suitable for singing "Mandarin Duck Butterfly Dream", which costs money.

In order to produce a good album of "Mandarin Duck Butterfly Dream", Yun Shijie must have the most professional production staff and sufficient financial guarantees.

The film and television broadcast rights of "Mandarin Duck Butterfly Dream" will allow Yun Shijie to get 10,000 yuan at most.

Relying on this 10,000 yuan, Yun Shijie categorically can't make a good album.

Moreover, Xu Nuo is participating in the Youth Star Competition, and after entering the finals, it is indispensable to package and spend money.

If Xu Nuo finally gets the ranking, they have to release a new album for Xu Nuo while the iron is hot to gain popularity.

These are even more costly.

Du Xinghe's top priority now is to make money and save capital as soon as possible.

Selling songs is his most haode way to make money.

"Mandarin Duck Butterfly Dream", a song that is almost certain to be a big hit, Du Xinghe will definitely not sell it.

To sell, he also sells songs that were popular in the last shijie, but didn't cause a big hit.

He has written more than a dozen of these songs.

Chen Hua happened to ask Du Xinghe at this time: "Listen to Lin Jianguo, have you written some other songs these days?" ”

"yes, would you like to hear it?"

"What style of songs do you write? Is it also the neoclassical of "Mandarin Duck Butterfly Dream"? ”

"Not exactly, there are all kinds of styles. I'm a bit of a divergent person, not like my dad, who focuses on a certain kind of music. I write songs based on my mood, and when a thought pops up in my head, I write a song. ”

Chen Hua smiled curiously and said, "Then I really want to hear it." Have you sampled all these songs? ”

"I recorded some samples with simple accompaniment for guitar or violin, but it's not complete. I will carefully arrange the music when I go back, and when everything is done, let Uncle Lin send it to you, and see if there are any songs suitable for your company's singers, I will sell them all! ”

Du Xinghe simply made his peddling intentions clear.

"It doesn't have to be so formal, I'll just listen to it first, and the guitar accompaniment will be sampled."

Appreciating Du Xinghe's talent very much, Chen Hua couldn't wait to hear Du Xinghe's works.

has been in the pop music circle for a long time, and his ears have been numbed by the industrial garbage in the pop market, especially in the past two years, few new songs can stimulate Chen Hua's heart that loves music.

The appearance of Du Xinghe made Chen Hua's eyes shine.

This kid is not only open-minded and has an accurate grasp of the pop music market, but he also has a very rich knowledge of music theory, which is not worse than someone like her.

The songs he writes will not disappoint.

If he really wants to sell it, Chen Huazhen will consider buying it.

Hearing that Chen Hua said that the guitar samples were also willing to listen, Du Xinghe said: "Okay, I'll go back and sort it out at night, those samples are in the company, and I'll send them to you early tomorrow morning." ”

I looked at the watch on my wrist, and before I knew it, it was almost nine o'clock.

"Just talking about music, I forgot that Xu Nuo still has to compete!"

After pouring two sips of coffee into his mouth, Du Xinghe got up and invited Chen Hua: "Aunt Chen, if you want to be fine, come with me to watch Xu Nuo's competition, the song she participated in was written by me, this song is my proud work, you go back and judge it." ”

"Proud?"

These four words stimulated Chen Hua.

Originally, I didn't sleep at noon, and I was a little tired, so I drank the remaining half cup of bitter coffee, cheered up, and Chen Hua rushed to the game site with Du Xinghe.

When the two of them arrived at the booth, the 35th contestant had just finished singing, and it was about time for the 36th singer to enter the arena.

Lin Jianguo was waiting with Xu Nuo.

During dinner in the evening, Du Xinghe and Chen Hua had a visionary musical exchange, which made Lin Jianguo feel that Xu Nuo, who was ordered by Du Xinghe, might really be able to break into the finals of Zuihou!

At this time, the half-haired music businessman was writing in a small notebook with a red ballpoint pen the total score of the 35th singer: 453 points, and he is currently ranked ninth.

The singer in 10th place scored 451 points.

These numbers mean that in order to reach the final of Zuihou, Xu Nuo must sing a high score of more than 450 points.

If he sings more than 470 points, Xu Nuo will be able to break into the top three, which is the safest.