Chapter 155: Falling Out with Sony (Second Update)

Soon, the reporters split into two groups, one group of people playing the game themselves, and the other people had no place but to interview Sega's top management.

The assistants stopped him, Yang Yun waved his hand, and said lightly: "The old rule, during the carnival, only the demonstration and release of new products will be held, and the press conference will be held later, please don't be impatient!" However, considering the fun and popularity of The King of Fighters, we have 20 game consoles in the game lobby, and if we are too late, we will not be able to grab those players! ”

As soon as the words fell, there was a bang, and all the people ran away.

All the representatives of the manufacturers and ordinary fans of Sega in the audience looked at each other, not knowing what was happening.

On the rostrum, Yang Yun and Hayao Nakayama looked at each other, which means that the King of Fighters has successfully attracted the attention of the media!

Hayao Nakayama stood up, smiling all over his face, and shouted, "Let's enjoy Sega's Game Carnival to the fullest!" Happy New Year! ”

"Happy New Year!" Hundreds of people shouted in unison, and the fun part of the carnival officially began!

This year, Sega has had a bumper harvest in all fields, and there is money to do it all, and the carnival is impressive!

In addition to food and wine, unlike previous carnivals, there were countless Pokemon cartoon cosplays, and this year's Sega game characters were all present, turning the entire venue into a sea of games.

The four-person group of famous generals who collide with real kung fu in the future, King Arthur of Northern Europe specially invited from Denmark and his three round table warriors, China's five tiger generals of Shu State, and five good generals of Wei State. Many characters are gathered together according to the game and interact with the players. Signed, group photo. Give a small gift.

Of course, the largest number of Pokemon are led by Pikachu, and there are more than 30 popular Pokemon present, and more than 100 want to enter, but unfortunately the number is limited......

The most annoying thing, of course, is the stupid bird, who should know that he is not popular, and knows that he will definitely be beaten, and the costume props of the actor are the largest and thickest. Every step you take has to gasp three times, and your whole body is wrapped in extremely thick cushioning cotton.

Sure enough, almost everyone who passed by would punch or kick the bird in the head, and watch the bird fall to the ground without getting up from beginning to end, which shows that the players are really hard to understand the hatred in their hearts!

The King of Fighters' cosplay is not available for the time being, and there is no need to appear in such a hurry at Sega's carnival. There is still one and a half months left before Valentine's Day, and they will have a good fight with Capcom, have a good time, and see who is the one who apologizes. Who's closed!

For a moment, Yang Yun thought of the carnival a year ago, when he participated for the first time with the Dragon Warrior and Death Squad game. Won the Best Rookie Award from Sega and became a strategic partnership with Sega. Released Contra and received a reward from Sega. The scene at that time is vivid, and in retrospect, it is quite emotional.

This year's time can be summed up in one word, that is, risk.

Taking advantage of the Japanese stock market crash, he took a huge risk to buy Sega shares quietly from suppliers around the world at a low price, spent tens of millions of dollars to quietly absorb Sega shares, and finally got 10% of the shares, and the outcome was satisfactory, but this process can only be expressed by the word risk.

Then it is also dangerous to fight with Capcom, fight fighting games, and compete for the position of the king of fighting games.

When the hardware substrate was not determined, the background story and character design were not determined, and even Yang Yun only remembered a few names and appearances, without even SNK knowing, he dared to make a one-year bet with Capcom, set a bet of 100 million yen, and then frantically dig into the wall and recruit, which is also a risk.

Then he was burdened with hundreds of millions of dollars in debt, suppressed Sega's stock price, fought openly and secretly, killed you to the death, and finally took control of Sega.

The sale of GameGear went through many difficulties, hardware setbacks, software failures, several postponements of the listing date, and infighting with other directors of Sega, almost because of negligence, Nintendo inserted a lever in Sega, and finally solved it dangerously.

In the second half of the year, SNK attacked the arcade market and launched a new substrate, and Nintendo, not to be outdone, released SFC with the momentum of the king, with monthly sales of 2 million units, almost causing Sega's Japan to suffer a serious blow!

Fortunately, Yang Yun responded in time, using the arcade machine and MD ported version of Round Table Samurai to win back many Sega customers, and recruited more game software suppliers in the form of free admission, and firmly held the Japanese market, and finally added up to the North American market, which was already dominant, and calculated a global market share of 32%.

After the second half of the year, Sega and Longteng were finally freed!

Pokemon contributed the most, with GameGear achieving sales of 4.2 million copies and reaching a turnover of nearly $500 million!

In addition, Pokemon comic magazines, game peripheral dolls, joint production with large enterprises such as Burger King, KFC, Walmart, etc., licensed Pokemon images, etc., generated about $50 million in revenue.

Hayao Miyazaki's Pokemon anime movie would air in March 1991, and it was expected that there would be another wave of yokemon.

Three Kingdoms, Three Kingdoms Kill, Bang! , all kinds of games around, the American Dragon Toys Company provided about 70 million dollars in profits.

There is also KTT, a joint venture between Tetris and Super Mario, which also paid KTT more than $20 million in dividends this year.

In addition, at the domestic autumn Canton Fair, Longteng Company, which unified China's domestic market, won an order of 150 million US dollars again, such an achievement is already commonplace, and one day if Longteng's turnover is less than 100 million US dollars, it will make the people of the country feel strange!

Debt-free and light, although the money earned was basically returned to the bank and Parker Brothers EA, Yang Yun didn't pay attention to it at all.

There are several cash cow products, and now Longteng is financially quite healthy!

And the 40 million US dollars in research and development expenses mentioned by Hayahiro Nakayama just now is an exaggeration, half a year's staff salary, the establishment of Longteng Publishing House in Hong Kong, and the communication and exchange with foreign martial artists, it is only 40 million yuan when it is fully calculated, and Yang Yun's salary is still included.

Of the 124 developers, 100 of whom are affiliated with the King of Fighters project team, are counted as those who deliver boxed lunches.

The planning team traveled to 24 countries and regions around the world, that is, Yang Yun went abroad and visited Longteng's main sales outlets around the world.

And it took 10 months to be true, the King of Fighters has always been in Yang Yun's memory, saying that it lasted 10 years is no problem.

After half a year of rest, Longteng and Sega are comfortable, but some people are uncomfortable!

The first person who is uncomfortable is Nintendo, the TV game console market is declining, even SFC has no power to return to the sky, and has not launched a North American version, relying on Japan's 1.98 million sales alone, I really don't dare to compete with Sega on a 16-bit machine.

Demons, these games of Sega are all demons!

Pu Yamauchi, Junhei Yokoi, Shigeru Miyamoto, looking at the sales of Pokemon, want to cry without tears!

In the past, the carnival held by Sega every year, Nintendo still felt like a farce, but I didn't expect that they would not be able to cope with it in the past two years, last year it was Contra, this year it was Pokemon, and next year, I'm afraid it will be even worse.

President...... Super Mario's handheld port is complete, when will we launch it on the GameBoy? ”

Shigeru Miyamoto can only work hard like this, if he doesn't make a move, it is very likely that GameBoy will really die in his own hands.

Yamauchi closed his eyes, and it took a long time to say a sentence: "Are you derelict in your duty to let Mario fight alone on the battlefield on two platforms?" ”

Shigeru Miyamoto and Junhei Yokoi are sweating profusely, this sentence is too lethal, this is a direct reference to their inaction, there is no new game to create, they can only rely on eating the old book, and one day they will sit and eat nothing!

Recently, Nintendo has indeed fallen into a bottleneck, and Yamauchi and Sony are jointly developing a new generation of game consoles in CD media, but Nintendo, which has always been high-minded, has rejected Sony's patent fee request, causing a rift in the relationship between the two companies, and the console research on the new PlayStation has made both companies unhappy.

In addition, Sega is constantly pulling Nintendo's hind legs in the back, occupying this market today, and another game will sell well tomorrow, which makes Nintendo anxious, frustrated on both sides, and unable to please both ends.

External instability, wars and strife, internal mediocrity, and stagnation made Yamauchi anxious to eat and sleep, and external and internal worries made him seem to have aged 10 years and become an old man in his 60s.

Shigeru Miyamoto hurriedly admitted his mistake: "I know what to do, president!" Next, I will port the classic games on Zelda and FC platforms as soon as possible, and urge all software providers to launch better games as soon as possible! ”

Gunhei Yokoi also stated: "I will speed up the progress of SFC's North American listing, and I will continue to ......communicate with Ken Kutaragi in cooperation with Sony."

Yamauchi Pu was furious: "What else do you communicate with those people in Sony?" They are asking for 30% of the royalty fee from the sale of CD games, which is absolutely unacceptable to me! ”

Yokoi Junhei's face was bitter, Sony's request did touch Nintendo's interests, just like touching Yamauchi's tiger butt, of course, it was like thunder.

Nintendo has always set game standards, charged game management fees from other manufacturers, and even the cost of cassette production is paid in advance by other manufacturers, how can Nintendo suffer?

Make Nintendo pay for it, that's a joke! (To be continued......)