Chapter 627: The Timing of the Fall Stone

Lin Dali did not directly answer Li Huanhuan's question, but said seriously: "I haven't found it a few days ago, but since yesterday, it has been difficult to see news related to HAPPY on major entertainment stations, whether it is the scandal between you and Han Jiaren, or the news of Han Jiaren's XI half-resting shadow, although the attention has indeed declined, but the news value has not completely disappeared, at first it was not clear because I didn't pay attention, but I only knew the reason after receiving the news from Jin Lanshu today!" ”

"What's going on?" Li Huanhuan couldn't guess what was going on, so he could only ask.

Lin Dali suddenly showed a wry smile and said: "It seems that I am used to following you smoothly, I really thought that as long as I planned carefully, everything could develop in the direction I expected, but now I understand that our actions over the past few days, as well as the consistent style of play, have collapsed!" ”

"Collapsed?" Li Huanhuan looked at Lin Dali in amazement, not knowing what this meant.

"We think we can manipulate public opinion, but in fact, the strength of the company is not yet to the point where we can completely independent of the media, the Internet, and partners, and the contradiction between you and DAUM was so big, although it has subsided, DAUM has not moved for a long time, but the company's engine and website have restricted our company's news, I thought this was revenge, but now I know that it is too naΓ―ve!"

"Although we can't be completely sure, the current situation should be that DAUM has reached an agreement with a number of online media to temporarily ban us, although the time is uncertain, but there will not be too much news about our company for a period of time in the future, and even if it is published, it will be difficult to appear in a conspicuous position!"

"What!! No way? Li Huanhuan exclaimed in astonishment. The news was so surprising to him that he never thought it would happen.

Looking at everyone's frowning, Li happily showed the same expression.

Lin Dali continued: "This is the news that is spreading within the online media. It should have been brought up by DAUM, and there were a lot of responses from other media, and a large part of the reason is that our company basically only cooperates with NAVER to provide exclusive information, and your attitude towards the media is also one of the problems, and the company's hype method is always directly playing without communicating with the media, simply trying to fiddle and manipulate public opinion. After a long time, it will naturally cause dissatisfaction with other companies, and judging from the news heard by Minister Kim Dong-il, it took a lot of time for DAUM to contact the media this time. The preliminary agreement, which was not reached until four days ago, was implemented two days ago! ”

Jin Dongyi continued: "My friend from the magazine said that some physical newspapers have also received this mention, although DAUM will not contact the three major newspaper groups. But some small and medium-sized newspapers have received this news. And it is said that it is DAUM, it is better to say that it is an employee who left DAUM, but he seems to be the son of a small shareholder, although he left DAUM, but everyone knows that this is the meaning of DAUM, DAUM is just afraid that after being poked out, he can find someone to take the blame, but in fact, in the end, it was decided by some high-level phone calls and video conferences! ”

The entertainment industry naturally includes the media. And this is a link that there is absolutely no way around, it can be said that media and entertainment companies are like the relationship between fish and water, and no one can do without it.

Li Huanhuan always thought that as long as he could do enough newsworthy things. Then the media will definitely report it, even if it is unwilling, but in fact this is his misunderstanding, and what news reports want to dig up is of course the greatest value, potential secrets, truths and the like.

Just like the selection of the three corps of the HAPPY comic station, it has aroused the curiosity of many comic lovers, to be honest, this is a good news, of course, the general media can also report it, but how to report it?

Ten out of ten media are the same as ordinary netizens, they don't know any inside story at all, and even NAVER doesn't know, and if you play a mysterious way like this, you will come again and again, which will naturally make people dissatisfied.

Coupled with the way Lee Joy treats the media, and HAPPY, in addition to Kim Dong-il's connections with some media, he has not particularly developed relationships with the media and reporters, which is the biggest mistake for an entertainment company.

It is also because the company is too smooth sailing, and there is too much work at the same time, Lin Dali neglected a lot of things in his busyness, coupled with Li Huanhuan's frequent sudden behavior, he came back to his senses when he heard the news.

A small country like South Korea is different from the United States, it really wants to ban an artist or a company, but there are many forces with such capabilities, for example, the three major TV stations have the ability to block a company, and although the entertainment media does not have the ability to completely block a company, it has the ability to reduce the exposure of a company to the minimum, although it is not completely blocked, but it is also an alternative kind of blocking.

NAVER occupies 70% or 80% of the market share, but it is comprehensive, and there are naturally many other strong players in the entertainment media area.

Without the reports of other entertainment media, the attention on the Internet will naturally go down, and it will naturally not be found on the search engine as soon as the popularity drops, which is a very intuitive connection.

To put it bluntly, Li Happy is now very beautiful, and the company's development is also very good, but HAPPY's attitude towards the media is too official, to put it bluntly, it's like I develop mine, I invite you when it's time to invite, and then ...... There is no then.

In the past, many media still had a good impression of HAPPY, and there was a lot of positive news, but it was difficult for Li Huanhuan to even invite an interview, and it was strange that people continued to kneel and lick.

What the two of them said was going back and forth in Li Huanhuan's mind, and it took a while to digest the matter, and his face became more serious, and at this moment he deeply realized that the shopping mall was not such a simple place.

"This is not the most important thing, the important thing is that if the media ban can last for half a year, then why is our company really going to face a terrible disaster!"

Lin Dali said with some concern, the consequences of the ban are the most terrifying compared to the ban, although Li Huanhuan is a layman for business, he is not an idiot, he can understand Lin Dali's words.

Like the movies shot by the company now, if the media does not cooperate with the publicity, the theater chain will definitely take the opportunity to lower the price, and if possible, it will even refuse or postpone the release, even if the relevant government departments will intervene, but in the end the income will be huge.

There are also SAFE advertising films, as well as comics and singers to be launched, all in all, if it is blocked in the past six months, the company will not only break its bones.

It's the worst-case scenario, but it might just happen.

Li Huanhuan also has a headache at the moment, he really doesn't know how to solve such a thing, to tell the truth, Li Huanhuan also feels how painful it is to have no background, and the situation is completely different if he changes to an entertainment company controlled by a large enterprise.

Of course, Li Huanhuan didn't have the idea of letting others get involved, and thought about it, at least for now...... Wait, NAVER?

"Isn't it ...... That's what NAVER means, right? Li Huanhuan remembered that Lin Dali said just now that it was Kim Lan-sook who first informed him of the news, and then Kim Dong-il asked a friend to inquire, and now he thinks that NAVER wants to be the savior at this time? Don't be kidding, I guess Jin Lanshu also heard some news.

Lin Dali sighed, and said helplessly: "What I said just now is just the first unlucky thing, the second thing is that at four o'clock in the afternoon, the minister of the NAVER entertainment department called me, and wanted to ask me to meet to talk about cooperation, his original words were that the cooperation in the entertainment media was very pleasant, so I am also very optimistic about HAPPY's comic station, and the minister of the NAVER comic department wants everyone to meet and talk to see if there is an opportunity for cooperation, if I am not bad, NAVER is interested in our company, But it doesn't seem to be in a hurry, but I'm ready to do it this time, and now the half-baked manga department is a good target! ”

"Sure enough, it's still here!" Li Huanhuan leaned back on the sofa and sighed, it seemed that his strength had disappeared a lot, and his face had changed from strict to helpless.

There are things that don't need to be said explicitly, the second ancestor called and threatened to invest or something, that can only mean that he met the stupid second ancestor, and the injection of capital or something can't be said to be a bad thing, most of the entertainment companies in South Korea hope that investors will come to the door, and generally speaking, the investor is the uncle.

Of course, there are also companies with good development prospects, just like Li Huanhuan, there are many people who want to invest, but Li Huanhuan does not accept it and no one will say anything, unless it is really a relative of the president to invest, people do not threaten to show their identity and introduce themselves seriously, this is the biggest threat.

It's like hiding a knife in a smile, NAVER's invitation is just a signal, and Li Huanhuan is even wondering if NAVER is too slow to see HAPPY, so he revealed a little bit of news to Kim Lan-sook. ’

However, Li Huanhuan also guessed that there would be such a day, so he arranged for Lin Dali to carefully support some of Ms. Park's calls, especially for some charity calls, HAPPY has recently donated more than 300 million to some people in need, especially women and children, because they need to be careful and can't be too obvious, so they are more restrained in action, and they don't deliberately look for the media, and even Ms. Park mentioned Li Happy and HAPPY in an interview, expressing gratitude on behalf of the people who received help.

In fact, Ms. Park does not have the momentum of the election campaign now, at least on the surface, no one would have thought that Li Happy and HAPPY were just hugging their thighs by doing this.

Li Huanhuan thought that at least after the external pressure was all successful this year, no one would be angry until next year, and he couldn't help but start pressing, but he didn't expect it to come so quickly, and it is estimated that DAUM did not expect that this simple counterattack would become the best time for NAVER to make a move.

There was no pressure of the storm, just such a faint message and a phone call, which made everyone's face darken, and the timing of this fall was very beautiful. (To be continued......)