Chapter 537 Time Magazine Interviews EA President
"I'm going to ...... $200,000 for the winner of Ridge Racer 2? The prize money for the individual champion of "Thor's Hammer 1" is also 200,000? "Thor's Hammer 1" is even divided into individuals and teams, and the prize for the champion of the duo team competition is 350,000? Hey, it's USD, not VND! You are so rich and spend a lot of money, do your shareholders know about it? ”
Yang Yun looked at the data in the newspaper, and couldn't close his mouth in surprise, and then looked at the following content, the runner-up can get 40%, the third runner-up can get 10%, and the top ten also have thousands to tens of thousands of bonuses or equivalent prizes, sponsors are IBM, Intel, Warner Bros., Panasonic, Sony and other large enterprises, all of which are rich and big, and millions of dollars are thrown out without blinking.
"I haven't announced the amount of the bonus, but I haven't figured out what the standard of the first session is, where did they get the confidence from the CPL, and the price is more than double that of me?"
Yang Yun can't figure it out, if he wants to continue to play like CPL, maybe the entire e-sports competition system will be collapsed by them in less than ten years, and the price level is increasing every year, will the prize money for each session in the future have to rise a little? It's those old acquaintances every year, does the annual competition period become their fixed withdrawal day?
In the future, there will be games of this level in Interstellar Warcraft CS, will it not take a few years for the championship prize to be millions? How could it be the first time that hundreds of thousands of bonuses were distributed like this?
Ten years later in real history, the highest games of War3 and Dota are only about 50,000 yuan, and the total prize money of all the games in the entire competition is only one or two million US dollars, and Yang Yun's original plan is that the champions of "Red Alert" and "Special Forces" will give out a maximum of 50,000 US dollars in cash + 50,000 prizes. Add to that the cost of helping to pay taxes, not counting the cost of hosting competitions around the world.
The recruit is really a newborn calf, and he is not afraid of tigers! Yang Yun shook his head. I've been wondering if these guys were kicked in the head by a donkey, what is the reason why they don't treat money as money?
"Crazy. These guys are crazy! Lin Zhihong said angrily: "How can there be such an organization of competitions? There are so many clear accounts, and the accounts behind the organization of such a big event are several times higher! Also, "Command & Conquer", "FIFA96" and "NBALive96" have not yet been announced, but the two game championship bonuses of Namco and IDSoftware were announced first, what the hell is EA messing with? ”
Well?
I see!
Yang Yun's eyes lit up, and Lin Zhihong's words reminded him of what he thought!
"Hmph, this is more than 400,000 US dollars. I'm afraid it's Namco and ID that they paid for their own publicity! They are willing to offer a high bonus of 400,000 yuan, anyway, it is not EA company to pay, EA of course they are willing! And they belong to different game producers, unlike us, all the bonuses are paid out of their own pockets, and they share the pressure of high bonuses on each one! ”
If you grit your teeth and follow this price code, the four games all start at 400,000 yuan, plus the distinction between single and team members, the first WCG alone will cost $2 million. It's only four games, and it's at least $34 million to organize such a game.
It doesn't matter if it's a small fight, it's less than $10 million a year. The purpose of Kelongteng is to make it an Olympic Games in the world of e-sports, advertise in the media of various countries, and set up branches in the form of a region. Applying to the government for the legal status of e-sports in sports requires money. If you want to make such a fuss according to CPL, it will be more than $50 million a year!
As a personal company, Longteng has shouldered the arduous task of promoting e-sports on his own. These nasty competitors in the CPL not only don't help, but also play tricks behind their backs, trying to drag down Longteng by greatly increasing the bonus, just don't want WCG to be the biggest influence in the world, they are using small money to do bad things!
Thinking of this, Yang Yun's face became very ugly, and he said secretly: "I made a mistake, I didn't expect their determination to be so big, and a competition that hasn't seen the publicity effect dares to invest so much, this is a ruin!" Even Namco, which is struggling to operate, is willing to pay close to $400,000, and it seems that they have really invested a lot of money! ”
The soft ones are afraid of the hard, the hard ones are afraid of the horizontal, and the horizontal ones are afraid of not dying, now it seems that Namco is the kind of enterprise that does not want to die, and it has lost a large number of racing players because of the double-sided attack of "Need for Speed" and "Dakar Rally", maybe the net profit of "Ridge Racing 2" is not 400,000 US dollars, and they can still take so much at one time, which is really a terrible practice!
After hearing Yang Yun's explanation, Lin Zhihong slapped the table heavily and said viciously: "It's really shameless, this is vicious competition!" If they lose the CPL next year, they will pat their butts and walk away, but we at the WCG will never be able to lower the prize money again, right? They use such a high bonus, just to buy us uncomfortable, we seem to be fooled! ”
What to do? To follow or not to follow?
It's like playing poker, EA they threw out a large amount of chips, looked at Long Teng defiantly and said, "I'm not only going to follow, but I'm going to be 100,000 bigger than you." ”
Is that the case...... A smile appeared on the corner of Yang Yun's mouth.
"Fooled? Not necessarily, let's have fun! ”
Yang Yun thought of a way to crack it, and pretended to be mysterious and said: "Come and don't be rude, the CPL alliance wants to make us uncomfortable, then I will stick a thorn in them." Call you Namco and IDSoftware to jump out, and you don't know what to do when you are used as a gun by EA! Playing yang and yin tricks, who has us Chinese in the business? Wait and see! ”
……
……
It's been four days since the CPL's huge prize money was announced, and Robert is in the limelight, and the CPL league has become the hottest topic of the week in the gaming and even IT world, occupying the front pages of many professional media for several days.
"No one has ever said that we are later imitators of CPL, right? No one is clamoring us to plagiarize WCG in its entirety, right? Don't you have a lot of money? It's been four days, but what are you doing? Hum! ”
Robert was triumphant, his counterattack was carefully planned, nominally to let Namco and IDSoftware sponsor alone, but in fact, EA and Sony also provided a lot of help, IBM and Intel's sponsorship was brought over by them, and all these bonuses were added to Namco and IDSoftware in the early stage, and he could attack and retreat, and he still had a back move.
He just planned to disrupt Long Teng's overall plan and make Yang Yun uncomfortable!
"Mr. President, the reporters from Time Magazine have arrived, and they are waiting in the conference room." The secretary respectfully came over to ask for instructions.
Time Magazine's interview with EA's president is the biggest high/high of the EA team's recent operation, and the most powerful blow in the interlocking plan.
"Excellent! I'll go right over! Rob deliberately became angry, only the former president Larry in the history of EA has appeared on the cover of Time magazine, which is not only a personal supreme honor, but also just to promote CPL, preemptively establish prestige among the general public, and create the illusion that CPL is the leader in vigorously promoting e-sports, so that Longteng suffers a loss!
The meeting and interviews went well, although Time Magazine was entrusted to interview Robert in the face of several giant media groups, but none of the homework should be left behind, professional interviews, in-depth analysis, bittersweet memories, and moderate mining of industry insider news, they know very well what people like to watch, and know how to do to maximize the news effect.
Robert swept away the decline and talked about the important aspects of EA's development over the years, while avoiding the setbacks they have suffered and dismissing the strong competitors they have encountered, such as ......
"Will you feel sorry that this year's NBA basketball game "NBALive96" didn't invite Jordan and O'Neal as image spokespersons?"
"No, I think Olajuwon is the strongest center in the NBA, which is very much in line with our EA-Sports brand spirit, sports champions will be noticed, and sports games will be the same!" Anyway, Jordan couldn't keep busy, O'Neal was bought out by the Timberwolves again, EA no longer had any thoughts about the two of them, and Robert didn't hesitate to elevate Olajuwon and mock the others.
"Racing games have been very popular with fans in the last two years, does EA have any plans to make this kind of game?"
"Yes, racing is also a branch of sports, and of course we will be involved."
"Is it the street drag racing genre of Need for Speed?"
"No, street racing is illegal, irresponsible for life, and a wrong behavior that poses a huge threat to social security, and we at EA, as a game production company with a strong sense of social responsibility, will never promote this kind of game! We are in contact with the FIA to get a license to Formula 1 and go the route of a professional racing game! ”
Anyway, EA doesn't have a street racing game of his own, and Robert's poisonous tongue unceremoniously sprays at Longteng and KTT, and he doesn't forget to flaunt his own lofty and majestic shore, as if he is righteous.
"President Robert, please introduce the CPL League! Now everyone is curious about it, is this the first tournament in the world for professional video gamers? ”
"Of course! Our CPL is the most formal and highest-grade professional e-sports league in the world, and we have ......"
A long list of self-aggrandizing words blurted out, Robert's spat was splashing, his eyebrows were fluttering, he didn't care about other people's eyes, he was immersed in his own fantasy and couldn't extricate himself.
At the end of the interview, Rob deliberately asked, "When will this issue of the magazine be released?" ”
The other party smiled: "A month later." ”
Robert was a little disappointed, but he was quickly relieved, and sure enough, "Time Magazine" is not something that anyone can just read!
However, as soon as the interviewer left for an hour, the subordinate in charge of CPL publicity pushed the door in a panic, took a printed A4 paper, and said in a lost voice: "WCG's game bonus has been announced!" They ......" (to be continued......