When "Harry Potter and the Deathly Hallows" dropped from the North American market with a box office of $452.45 million, it also basically ended its overseas screenings, and the final global box office reached a terrifying figure of $1,476.58 million.

Such box office results also ensure that the film beats last year's hit "Ice and Snow Adventure" and firmly sits in the fourth place in the total box office list in film history.

The Harry Potter film series has come to an end, with a total of eight films grossing $8,356.45 million, surpassing that of George? Lucas's Star Wars six-part series, which became the highest-grossing film series of all time.

However, the box office is only the tip of the iceberg of the profits of the "Harry Potter" series, and the income brought by various peripheral derivatives is even greater and terrifying.

Although it is not as exaggerated as the original Wall Street prediction that the movie will create a value of 100 billion US dollars at the end, after "Harry Potter and the Deathly Hallows" was released, according to the statistics of many authoritative institutions, the Harry Potter series has brought more than 48 billion US dollars in revenue to Walt Disney in addition to the original novel and the box office income of the movie, and the industrial value of creating Zào on this basis is close to 80 billion US dollars!

These are only statistical incomes, and the sales of products in some countries and regions are really difficult to calculate, and in addition to the genuine products that can be counted, in some countries and regions with unfavorable copyright protection, there are still a large number of pirated and copycat products, if these are counted, it is not an exaggeration to say that the "Harry Potter" series has created a chain worth hundreds of billions of dollars in ten years.

Not to mention Disney and other profiteers, Ryan alone has received a total of more than $3 billion in after-tax dividends from peripheral derivatives, not counting the dividends he received from Walt Disney as a shareholder.

If books can make a super-rich person, it is the Harry Potter series.

Although with the end of the film, the entire series generated zào income. There will be a state of decline, but 100 billion dollars is definitely not the end, this industry chain will continue to create huge revenue for Ryan and Disney in Disneyland, Disney Children's Channel and every corner of the world.

And the series is over, and Disney can't reshoot it in the short term, so the animated series of the "Harry Potter" series has been put on the agenda by Disney, regardless of whether the cartoon can achieve as great success as the movie in the future, it can promote the sales of peripheral products.

Yes, selling merchandise is the eternal theme of this collection!

When the new awards season is fiercely contested. The media and the public can look back and find another terrifying fact, the top five movies in film history at the box office all belong to Disney, and they all have a direct relationship with Ryan.

"Avatar", "Titanic", "The Avengers", "Harry Potter and the Deathly Hallows", and "Ice and Snow Adventure" occupy the top five box office lists in world film history, and looking back, "The Lord of the Rings 3: Return of the King", "Pirates of the Caribbean 3: Stormy Waves", "Toy Story 3" and many other Disney films produced and distributed are still the main force of the second echelon.

Disney's production of zuò has left an indelible mark on the entire world film market, and Hollywood will inevitably record the past twenty years and Ryan's name forever in the annals of history.

"From the dawn of Hollywood and even cinema. No one person or company has ever achieved such crazy results as Ryan! ”

When the new year arrived, Time magazine once again chose Ryan as the cover character in the opening year. And this passage is complemented.

Soon after, "Harry Potter and the Deathly Hallows" was nominated for an Oscar for Best Picture, and many media believed that this film could hit the Best Picture Golden Man.

"It's just a boo for media hype."

Sit on the beach of Malibu and bask in the warm sun. Ryan peeled apples for Sandy, who was wearing little sunglasses next to him, and said to Taylor on the other side, "They need eye-catching news." "Harry Potter and the Deathly Hallows" is the final chapter of a superseries, but as long as I'm alive, the chances of winning the Oscar for Best Picture are close to zero. ”

"And why is that, Dad?"

As an important member of the family, and having been exposed to it since childhood, Sandy, who is almost six years old, has already understood some of the meaning of what the Oscars represent, "Are our films not good enough?" Or do we have no money left to promote the film? ”

"Honey......" Ryan handed over the peeled apple, "this is one of the rules of the Oscars, and you'll understand it in a few years." ”

is also a fantasy genre, the same propaganda that good will eventually triumph over evil, the same word-of-mouth and box office success, and "Lord of the Rings 3: The Return of the King" can sweep the Oscars, and "Harry Potter and the Deathly Hallows" is likely to win only a few consolation technical awards.

Don't say that "The Lord of the Rings 3: The Return of the King" was not a strong competitor back then, everyone knows that this film is the biggest hit of the year, and the award is well deserved, and the "Harry Potter" series and the "Lord of the Rings" series, in addition to being more childlike, also has a major disadvantage that cannot be reversed - Tolkien is dead, Ryan is still alive, and the future is great!

That's one of the unwritten rules that Ryan says to Sandy about the Oscars, like Heath? Ledger relied on his snort. The advantages of the dead are the same as the awards, and the dead always have some privileges on the Oscars.

If Ryan had had an accident before the vote, Harry Potter and the Deathly Hallows would have won Best Picture.

Of course, Ryan is not so crazy, and now a golden man for the best picture will not be too much in his eyes, and Disney has not done much public relations for this film.

Even, Ryan did not attend this year's Oscars subsequently.

After the Oscars, the film officially named "World of Warcraft: Prince of Wrath" entered the final promotional phase before its release, including Ryan, Taylor, Natalie and other key cast and crew, all began to campaign for the promotion of the film.

Disney also used all of its media resources for the $300 million film, including news and commercials for World of Warcraft: The Wrathful Prince on television, radio, newspapers, magazines, online communities and social media.

In addition, out of confidence in Ryan, Disney has also invested a lot of resources in peripheral products, and the dolls and toys of humans, orcs, dwarves and even the undead of the natural disaster have been put into production after making patterns and samples, and the weapons used by the main characters in the play, such as Alsace's Minahir Power and Darien? Mograine's Ashes Bringer, Gianna? Prodmore's Staff of Ironskin, and more.

These weapons are clearly different from the in-game shapes, they are not so complicated and gorgeous, and on the basis of maintaining the style, they tend to be more realistic on the battlefield.

At the same time, in order to cooperate with Disney's promotional video, Blizzard Entertainment also marked the release date of the film on the start screen of the game, so as to attract the most basic game fans to watch the movie.

In April, Disney Studios finally released its first official trailer, which is about two minutes long.

In addition to showing the battle between the combined forces of humans, dwarves and High Elves and the greenskins at the beginning, the trailer mainly revolves around Arthas? Minethil unfolds, showing in turn the court life of his youth, which was loved by thousands of people, following Muradin, the king of the hills? Copperbeard and Lightbringer Uther's study life, thirst for power and love for the kingdom and a heavy burden on his shoulders to go to war, with Gianna? Prodmore's entanglement, and the final purification of Stratholme!

Just the trailer shows the grandeur of the film, full of magical epicness, and the excellent special effects are breathtaking, which is definitely not comparable to the five-cent special effects of "Dungeons & Dragons".

And then there's the trailer, although it's very short, but it can also be seen from it, Alsace? Minahir is not exactly the same as the setting in the game and the novel, and the whole story has obviously been heavily adapted while maintaining the main framework.

This will naturally attract the dissatisfaction of some hardcore game fans, but fortunately, this series is originally written by Ryan, and the movie script is also adapted by him, which can downplay the dissatisfaction of fans.

At a promotional event in Los Angeles, Ryan was also interviewed by reporters for this purpose, specifically talking about the problem of Alsace.

"The film is a completely different form from the game and the novel, as the absolute protagonist of the film, Arthas has a complex psychology and character, and the film is indeed telling the story of his fall, but the process of his fall is not completed in a short time, but is a rather long and complex process."

"In the setting of the game, Arthas's fall is more due to himself, and it is undeniable that his fall has nothing to do with himself, but has nothing to do with his surroundings? Therefore, it will be a deep-seated question for Disney Studios to explore the reasons for the fall of Alsace while turning this magical epic into a wonderful picture. ”

Ryan is not exaggerating what he said, maybe his script is a standard popcorn script, but Natalie is the same as Michael? Bei is a standard commercial film director, and the films she produces are not the same, but on the basis of retaining Ryan's commercial intentions, she still brings some of her personal style, and explores the reasons for the tragedy of Lower Alsace in a relatively simple way.

Of course, as a commercial film, these are point-to-point and stop, and will not affect the commercial attributes of the film. (To be continued......)