PS: Thank you for the tip!

Zheng Xinghuai was waiting anxiously outside, and he almost jumped to his feet.

But Cui Zhengyuan was very comfortable, and slowly swayed to the front, and then asked slowly: "Brother, is there something?" ”

It stands to reason that the stars will arrive tomorrow. Even if it's busy, it's not until tomorrow afternoon when everyone is ready. Now here in Hawaii, what can people like them do in A.P?

But what Zheng Xinghuai brought was really a big deal. "Zhengyuan, let's go back quickly. The head of the advertising department of Adidas company, David Brown. Montoya and PepsiCo's head of advertising, Kelly. Vikin is here and is now waiting in the hotel. ”

Cui Zhengyuan took off his sunglasses and asked puzzledly, "What are they doing here?" We don't have any contact with them. Even if there is something, they should go to the governments of the three countries. ”

Zheng Xinghuai pulled him over, pushed his shoulders and walked back, and said with a smile: "Don't worry, although they didn't say anything." But it seems to be a good thing. ”

"Oh, brother, do you mean ......" Cui Zhengyuan's heart was shocked, and he was not convinced.

Zheng Xinghuai's steps were a little faster, and he replied, "According to my guess, it shouldn't be wrong." Otherwise, as you said, they didn't have a reason to come to the door. ”

"If that's the case, it makes sense." Cui Zhengyuan figured out the cause and effect in an instant.

The two hurried back to the hotel and parted in the lobby.

Zheng Xinghuai turned to receive visitors, and Cui Zhengyuan went back to the room to change his line. You can't talk about business topless, wearing beach pants and flip-flops.

When he arrived in the reception room, there was a lively conversation inside.

Zheng Xinghuai and Chris, the two of them have witty words, giving full play to the agent's expertise in communication, and have successfully connected with two important people.

"I'm sorry. Mr. Montoya and Mr. Vigin have been playing on the beach just now, so you have been waiting for a long time. Cui Zhengyuan walked to Zheng Xinghuai's side and sat down.

The two men were probably well received and looked relaxed. "It's okay, Lance, the scenery of Hawaii is so beautiful, and the beauties are so enthusiastic that it will inevitably make people linger."

Cui Zhengyuan put on the appearance of a fellow believer, and responded with a smile: "Sure enough, they are all elegant people." I know all about Hawaii. ”

Seeing that he didn't have a star shelf, the two visitors became more relaxed and echoed Hahadaxiao.

Because they are in charge of the advertising department, they often intersect with celebrities from all walks of life. But without exception, the shelves of these stars are huge.

The signboards of Adidas and Pepsi determine that the status of stars who can endorse their products will definitely not be ordinary. And ordinary stars, their natural status is also extraordinary. In the same way, the temper will not be peaceful.

So most of them are. I'd rather talk about contracts with the agents of these stars than deal with them.

But Choi Jung-won is an exception, he is both a star and a boss. His agent has no right to decide to endorse him on his own. It is necessary to consult with him personally.

In such a situation, whether they want to or not, they have to go through this process in order to fulfill the company's instructions.

But Choi Jung-won was unexpected. As soon as they met, they greeted people with a smile, and they were approachable and cold. This made them feel more confident about this trip.

"Lance. We don't have much time, so I thought we'd get down to business. Montoya said.

Hawaii is good, but for them, it's far less important than work. Everyone is busy, and it is even more difficult to meet once. So they don't have time to talk and they have to solve the problem as soon as possible.

"Well, then I won't waste your precious time. What are you doing with you, I'll listen to you. Hearing this, Cui Zhengyuan sat up straight and said.

This time it was Viggin's turn to speak. "That's right, after investigation, we at Pepsi are very optimistic about your future. We feel that a star like you with good prospects for development is very consistent with the purpose of Pepsi. So this time, I would like to invite you to be the face of PepsiCo in Asia. Don't know what to expect? ”

Montoya followed succinctly: "We at Adidas are the same, and we are ready to invite you to be the spokesperson for the Asian region. ”

Although what they said was good, Cui Zhengyuan still smiled in his heart.

Don't look at what they say, as if you are a genius in the entertainment industry that is rare in a century. But still very cautious inside, too careful.

If you really feel that his potential is endless, Weishenme does not invite him to be a global product spokesperson, but only a corner of Asia? It's not that he likes his popularity in Asia, the previous words are just foreshadowing.

Whoever believes is a fool.

Fortunately, he is self-aware and knows that with his current status, it is not enough for Adidas and Pepsi to be entrusted with global endorsements. Even if his status in the future can really be equal to someone like MJ, it is impossible to get the global endorsement of such two ace companies at the same time.

Merchants are the most astute and naturally know what to do in order to maximize profits.

Don't even think about this kind of thing of putting all the investment in one person. Not to mention Cui Zhengyuan, even among all the top artists and stars he has seen, no one can endorse several top brands at the same time.

So in fact, the statement of the two is quite in line with the standard of his heart. It's just that because of the false ingredients in it, I'm a little unhappy. Naturally, this did not affect his mood, and the smile on his face did not even change.

Think about it, after signing these two endorsements, you will have advertising contracts for four top products.

Dior in the clothing category, Adidas in the sports series, Pepsi Cola in the beverage category, and Sony PS2 in the electronics category.

This is just the release of his first single, and he has already achieved achievements that other Korean artists may not be able to see in their lifetime, which is enough to envy most artists. And this is not the end, when his regular album is released, and when his star journey becomes more and more brilliant, it will be even more exaggerated.

Sitting at the negotiation table, Cui Zhengyuan seemed to have seen that the green dollar bills were flowing into his pocket.

"Adidas and Pepsi are the best products on this shijie, and it is my highest honor to be able to get the opportunity to be endorsed. I am honored to be favored by you and hope that our cooperation can be pleasant. Cui Zhengyuan used the words to explain his position.

Montoya smiled and said a little playfully: "It should be said that we are win-win." The cooperation between the most outstanding top brands will surely bloom with brilliant sparks. ”

"Ahem, I don't know if you have any opinions on the specific cost?" Zheng Xinghuai knew it was time to come forward.

Cui Zhengyuan, a key person, and the other party have reached a preliminary intention on cooperation, and the next step is to involve specific interests. This is the scope of his responsibility as an agent, and it can only be done by him.

You must know that no matter how much the two parties agree on the cooperation, there will inevitably be disagreements in terms of endorsement fees. So how to coordinate disputes and reap benefits, you can't let Cui Zhengyuan, the boss, go into battle shirtless.

This requires him and Chris to act as villains and show their fangs.

Sure enough, the negotiations entered the substantive stage, and Montoya and Vigin became serious.

"Our intention at Adidas is to pay $2.3 million a year for endorsements and sign a one-time contract for four years." Montoya was the first to announce a number, her eyes twinkling.

Obviously, this number is meant to be tentative, and it is far from reaching their bottom line.

"Our price at PepsiCo is $3 million a year for endorsements and a three-year contract. However, Reims is responsible for shooting three commercials a year for the endorsed products, and the necessary promotional activities are also present. "The conditions given by Viggin are on par with Adidas.

entered the specific details, and Cui Zhengyuan let it go. Clasp your hands together, lean back in your chair, and watch the two sides come and go, and have a lot of fun.

"No, our Lance is currently the most popular star in Asia, and the price you gave is too low, which is completely inconsistent with his identity." As soon as he entered the negotiation, Zheng Xinghuai's face became cold, and he fought with the other party without giving an inch.

Chris added from the other side. "Even in Europe and the United States, you don't want to sign Reims at this price. As of today, the newcomer to this year's festival has fallen on the head of Reims. I can't imagine that the new king of the year is worth only a measly $2.5 million. ”

When it comes to vital interests, no one can maintain their demeanor. Montoya no longer looked funny and humorous just now, and said toughly: "But Lance is only a newcomer after all, and the future prospects are uncertain. We can't afford to pay for an unpredictable future. ”

Chris shot back: "Our Lance has just debuted, and even if we don't consider the prospects within the Shijie range, the Asian region is enough to guarantee his status. Since your company's endorsement is selected in Asia, it is natural to judge according to the actual situation in this region. ”

The two sides have been back and forth around this specific endorsement fee, and they have exchanged countless rounds and consumed a lot of saliva. Zuihou came to an agreement, achieving a standard that both sides grudgingly agreed on.

Choi Jung-won won the endorsement of the Adidas Clover series in Asia for three years at a price of $3.1 million per year, and according to his rising rate, the endorsement fee will increase by 50% per year.

PepsiCo's endorsement fee is $3.4 million per year, and all of the company's carbonated beverage products except for the Milinda series are available.

At the same time, Choi shoots commercials for PepsiCo four times a year and attends no less than five promotional events.

These two endorsements have consolidated Cui Zhengyuan's status as a top Asian superstar a lot.

Four top product endorsements in hand are enough to prove how hot his popularity is. (To be continued......)