Chapter 136: Peripheral Products
After getting out of the Audi, Ryan and George switched to an electric car on the set and drove towards Studio 24 at Universal Studios, where the "Jurassic Park" crew restarted after all the props were transported back to Los Angeles from Hawaii.
After a few turns, the electric car soon arrived at the huge studio area, and from a long distance, Ryan could see that there were many people gathered in front of Studio 24, which seemed to be ...... I was watching the excitement.
What happened? Ryan is a little curious, you must know that the interest of the audience is no worse than that of the other side of the Pacific Ocean, could it be an accident on the part of the crew?
As the distance shortened, Ryan finally saw what was going on, and the corners of his mouth twitched.
On the wide road in front of the studio, the crew temporarily erected many obstacles with wood and plastic, and the computer and digital experts of Industrial Light & Magic are running up and down with their hands in front of their chests, imitating the movements of the chicken dragon in the book, presumably looking for inspiration for the production of the CG picture.
Despite their seriousness, Ryan thought the guys were acting a little funny, not like a chicken dragon, but like an ostriches fleeing in a hurry.
Of course, he knows very well that it is with the conscientious and responsible attitude of these people that there will be a huge success of "Jurassic Park".
After saying hello to the staff at the door of the studio, Ryan walked in, only to feel that the light was dim, as if night had suddenly fallen, and he could see flickering lights and a fan that created a strong wind, obviously in the middle of a tense shooting.
A giant model of a Tyrannosaurus rex, assisted by several cranes, is chasing the Ford convertible off-road vehicle in 'Wild Run'. Nicole in the car? Kidman, Sam? Neil and Jeff? Goldblum was still screaming.
"Ah~"
In Nicole? Kidman as Elle? After Dr. Setler screamed in horror. The crew paused.
Originally, Ryan thought that the scene of the Tyrannosaurus Rex's crazy chase would be completed on Kauai Island. Unexpectedly, Spielberg moved it to the studio.
"Sarah, give it to me."
Greeting a few acquaintances, Ryan came up to Nicole's female assistant, took the water and towel, and walked over to the Australian girl.
"Nicole, you look terrible like that." Ryan handed the towel over.
"Really? My dear, I just got chased by a Tyrannosaurus rex. Nicole wiped the water and mud from his face and pulled him towards the rest area, "School?" ”
"Of course. I didn't skip class. Ryan rolled his eyes angrily, and said in his heart, am I so unreliable?
It's just that the two of them sat down and didn't say a few words, and a man and a woman walked over, it was Stephen? Spielberg and Catherine? Kennedy.
"Hi Stephen, and Kate, it's a pleasure to meet you." He stood up and said hello.
"Ryan, how do you feel?" Spielberg asked, pointing to the giant model of a Tyrannosaurus rex.
"Excellent, if not lifeless. I thought it was from the Cretaceous period. "The model of that Tyrannosaurus rex is really realistic.
"After being modified with computer CG in the later stage, it will become a real Tyrannosaurus." Is it Catherine who speaks? Kennedy.
"Ryan, we've built a huge shooting area on the set that you can go around with Kate. It's time for me to get busy. Spielberg made an apologetic gesture and walked towards the camera, apparently filming was about to start again.
"Okay." Ryan beckoned to Nicole. Got out of here.
Out of Studio 24, Ryan followed Catherine? Kennedy walked to Studio 16, across the road. The famous female producer told him about the filming as she walked.
Ryan kept nodding his head, but there was another side in his mind. Catherine? Kennedy was the most successful female producer Hollywood has ever seen, even if it was Annie? Hurd could only bow down in front of her.
He remembers very well that before his rebirth, the other party was the second-highest grossing producer in Hollywood history - first Spielberg - and later George? Lucas also appointed her as co-chairman of Lucasfilm and his successor.
Her rise to prominence was also inspirational, starting as a camera assistant and later as Spielberg's secretary, and since then she has been on the road to success.
Like Ryan, she also has a shell film company under her name, which accounted for the $5 million investment in "Jurassic Park" and pushed the film's budget to $70 million.
Entering Studio 16, the first thing that caught my eye was the huge Tyrannosaurus Rex bone fossil, and Ryan stood at the door and looked over, and it was difficult to distinguish the real from the fake for a while.
"Kate, this ...... It can't be, right? He had no choice but to ask.
"Of course not, we can't afford to rent such a valuable fossil, which is made of latex and gypsum by ILM." Catherine? Kennedy was the first to step in.
This studio is mainly arranged as an exhibition hall in the movie, probably not for the time being, there are also a lot of plastic zuò dinosaur models nearby, along the way, Ryan has seen velociraptors, a miniature version of Brachiosaurus, and a Triceratops lying on its side, etc.
Although these models are extremely realistic, the fake is fake, and the appearance of lack of vitality makes people distinguish the real from the fake at a glance.
For movies, the CG era is gradually opening, but the application in "Jurassic Park" is more about models.
Walking into the arranged computer control center, Ryan looked at a computer brand logo on the monitor that was not too eye-catching, and couldn't help laughing, for Hollywood, implantation advertising has long become a part of film culture, but the vast majority of filmmakers will control the degree of it, and it will not become a product placement in advertising.
"The advertising aspect is connected by Universal Pictures." Catherine? Kennedy smiled and explained, "Fords, computers, burgers, filling cream, etc., can probably recover about 25 million dollars, and I have to thank you, Ryan." ”
"Thank me?" Ryan shrugged indifferently.
"yes, everyone knows your work is going to sell well. What's more, this is still the hugely influential "Jurassic Park". ”
"Hmm...... I'm sure these advertisers will laugh crookedly when the movie is released. Ryan said smugly.
As long as this movie can maintain the standards of the previous life. Big sales are inevitable, and these are hardly any worries.
Then. They then went to the "Jurassic Park" product retail store set up in the studio - from the movie - which was filled with all kinds of products, from small keychains with dinosaurs and Jurassic Park logos, lunch boxes and cultural shirts, to baby cribs, bicycles and so on, there are hundreds of products.
Of course, there will definitely be a close-up shot here in the movie, which is all about promoting the merchandise.
"We have invested a lot of money and signed agreements with nearly 100 companies to manufacture and sell more than 1,000 products, including three video games, a toy production line, ......"
Speaking of which. Catherine? Kennedy came out of a book from the side and handed it over, "This is a revised hardcover version of Jurassic Park after consultation with Alien Press, and a lot of movie illustrations will be added to it." ”
Taking the book, Ryan roughly flipped through it, it was indeed much more refined than the previous version, and then looked at the pricing at the back, which was twice as much as the original......
The film's revenue isn't just at the box office. Its merchandise sells far more than it makes at the box office, and with the release of the film, it is bound to drive further sales of the novel, especially outside the English-speaking world.
To know. Negotiations are also underway for the publication of the hardcover novel in other languages, and Japanese, Korean, German, and Chinese traditional Chinese versions will be released along with the film.
Looking at the full shelves, Ryan's eyes kept flashing green bills. Without money, none of his plans could be realized.
Hollywood movies have developed to this day, long past the era of relying solely on box office and video tapes to make money. Diversification and relying on non-cinema channels to make money will be an inevitable trend in the future.
To put it another way. After entering the new century, commercial films have become more than just movies, and have gradually become a tool for follow-up market promotion.
Ryan remembers the past life George? Lucas had said before the release of Star Wars Prequel that it would be hard to make money from the release of the film alone, but we would make it back in the toy market.
With Catherine? Kennedy took a turn and listened to her description, "Jurassic Park" has almost achieved the ultimate in terms of making money, as long as the movie does not appear Waterloo, in the next few years, they investors can wait to count the money.
Money or something, Ryan likes it the most, in this country of capital, the things that money can bring are far beyond his imagination in his previous life.
"Ryan, well, this is my gift to you on behalf of the crew." Before walking out of the studio, Catherine? Kennedy mysteriously handed over a box.
"Oh? Still have a gift to take? Great, it looks like I should have come a few more times. Ryan took it, "Can I watch it now?" ”
"Of course." The female producer made a gesture of please.
When he opened the box, Ryan saw something very familiar, it was a translucent orange ellipsoid, which was also wrapped in an insect that looked like a mosquito, which was the amber that Ryan drew based on the footage from the movie in his previous life.
"This is amber?" Ryan didn't think it was true.
"Ryan, if you bury it in the ground, in a few hundred thousand years, maybe it will turn into amber." Catherine? Kennedy joked, "Actually, we made zuò, and this is not one cheap souvenir, this is ILM made of natural resin, specially prepared for you, the original author." ”
Original author? Ryan had already practiced his cheeks, put away the box, and said with a smile, "Thank you!" ”
Back on stage 24, Ryan sat quietly on the side, waiting for the crew to go home with Nicole when they finished work, occasionally standing behind Spielberg to look at the footage captured in the camera.
However, he is like a puppet in shape, he does not express his opinions, and even though he has participated in the production of many films in his life, he is still a layman for filming and directing. (To be continued......)