Chapter 324: Terrace House
For some variety shows, the time of appearance is critical.
The time when most programs appear should be about the same as the original appearance time in their history, and the right time to appear can make the audience feel the joke easily, if it is too early, it may be a little difficult for the audience to accept.
But there are also some variety shows, in 2o14, such a variety show may only be an ordinary, more concerned variety show, but if such a variety show is moved to 2oo4, what will be the result?
I'm afraid no one knows except Zhou Xiao.
Yes, that's right, in 2oo4, Zhou Xiao accidentally did something like this, and it can be said that this trend completely belongs to his unintentional insertion......
Here's the thing, there are three businesses that cooperate well with Zhou Xiao and aZx, namely Toshiba, Toyota and Coca-Cola, Japan, these three businesses have always been very strong in sponsorship and support for Zhou Xiao's things, Zhou Xiao also reciprocated, even if he became popular and no longer needed any investment, the requirements of these three manufacturers will try to meet or even give more lenient treatment, he doesn't see it now, he hopes to cooperate with these three companies for ten years or even decades.
At the beginning of 2oo4, Toyota's Matsumae found Zhou Xiao again and mentioned a new plan of the company to Zhou Xiao.
Toyota came up with a new model in 2oo4, the price of this model is not high, and it is aimed at young people, so Toyota found Zhou Xiao to see if Zhou Xiao had any ideas to design a new set of advertisements for this model.
Zhou Xiao had designed a series of advertisements for Toyota before, and such cooperation was normal, but this time, he suddenly thought of it.
"Instead of making a set of advertisements, is your company interested in simply making a show?" Zhou Xiao asked.
"Show?" Matsumae asked.
"That's right, buy a slot at the TV station. Make a show specifically to promote your car, and it doesn't mean that a show only promotes one car, after the promotion period of the model has passed, you can promote other models. Zhou Xiao said.
"That's good, since Mr. Zhou said so, he must have an idea, right?" Matsumae asked.
"The idea is that there are some, you can go back and study it. If you're interested, come back to me, and I'll give you a script when the time comes. Zhou Xiao said.
"Okay, I'll just go ahead." Songqian stood up and shook hands with Zhou Xiao and said goodbye.
Songqian turned around and went out, and Zhou Xiao asked his agent for the laptop he carried with him wherever he went, and created a new document. The name of "Terracehouse" was written.
Toyota's reply was very fast, and Zhou Xiao's script was written very quickly, in fact, he didn't consider the possibility that Toyota would refuse, and the ratings of the variety show led by Zhou Xiao's golden sign have not been low.
"Mr. Zhou, we plan it like this, it's not that I don't believe you, but after many things are made, you can undoubtedly see the effect. So we would like to ask you to make two episodes of zuò and come out for a trial broadcast. ”
"No problem!" Zhou Xiao said that he is very confident in this show, and to say that the trouble is nothing more than a waste of time.
"Terracehouse", the name of this variety show, is very familiar to many people who like Japanese variety shows, and "Terracehouse", which is translated as a townhouse apartment, is a reality show launched by Fuji TV in 12 years, this reality show was originally not a project provided by Toyota but made by Fuji TV itself, and Toyota provided only sponsorship.
The main content of this show. It is a love show in which three men and three women live under the same roof, including the residence and mobile car are provided by the program team, and the six program participants are looking for their lovers in each three-month performance.
To say that this show was known to ordinary people for the first time, it originated from Yasushi Akimoto.
At the end of September 2o12, Yasu Akimoto suddenly said on GOOG1E+ that he wanted Satomi Kitahara, a member of AKB, to participate in a variety show, and this request came so suddenly. Even Kitahara Riei himself didn't know what stupidity Akimoto had suddenly made.
Curious rice and even the media will naturally ask a question, what kind of program is this "Terracehouse" that Yasuya Akimoto is talking about?
After such an inquiry, everyone appeared, this show will start in October. It turned out to be a variety show, and it was a love variety show!
You know, Kitahara Riei is a member of AKB, so let AKB members with love prohibition regulations star in love shows? What if we really talked about it? Do you want to cancel the group?
Just such a thought is enough to bring enough gimmicks and attention to the show!
Zhou Xiao estimated that Qiu Yuanyasu and Fuji Station must have a tacit understanding, and the purpose of talking to Qiu Yuankang is very simple, that is, even if this show is not an instant hit, at least it will receive enough attention, as for whether Kitahara participates or not? It's a gimmick to participate, and it doesn't matter if you don't participate, even if it's a sentence from Yasuya Akimoto, it plays a more useful role than Kitahara's three-month appearance.
Facts have also proved this, after Yasushi Akimoto's words, Fuji TV's program that had not yet started to broadcast immediately attracted a lot of attention, both in various reports and after the broadcast of the program The ratings were quite beautiful.
As for Kitahara's starring...... Yasu Akimoto said, although it is up to Kitahara to decide for himself, but if there is no special reason, is it possible for Kitahara to refuse? There is no need to refuse for Kitahara, although Fuji TV's 23 o'clock file cannot be regarded as a prime time, it is also a pretty good time slot, and she is a small AKB member who has become a marginal figure in the selection group at that time, and it is a big opportunity to appear in such a show.
Although it is not a big news to appear as a member of AKB, it turns out that Kitahara is not a small news, nor is it Maeda Oshima, and the variety show ability is not enough in the case of insufficient fame and strength, and what is even more supportive is that the ability to deal with men is also insufficient, in the case of being pursued by one of the firefighter brothers in the show, he rejected the other party without much thought, Zhou Xiaozhi, who watched it, even he could see it, if you want to play this show. How can you refuse the other party's friendship project that tens of millions of people across Japan watch when you can't make a "qingren"? No kidding.
Zhou Xiao thought at the time that if he replaced Kitahara Riying with a famous goblin in the AKB system who played with men and applause, such as Miyuki Watanabe, this show wouldn't have to be popular at which grandma's house.
In the end, Beiyuan didn't stay in the show for a long time, as Zhou Xiao thought, and left the show that was actually just starting to enter the rhythm after playing soy sauce in the show for three months.
The departure of Kitahara. In fact, there is no impact on this show, and the only impact may be that the subtitle group of Big 6 Kitahara Sieei no longer produces the subtitles of this show, and this gradually improving program was shortly after Kitahara left...... Took off.
There are many reasons for the popularity of a variety show, but among them, this show is not fun and interesting. is definitely the most important reason, it is fun and interesting, not necessarily how hilarious the show is, there are many programs that do not have to be hilarious, the program system is excellent, and the various plot processes in the program are fascinating, which can also be called interesting.
That's what happened with Terracehouse. After Kitahara left with another person in the first quarter, the whole show began to gradually become popular, not only the ratings are increasing day by day, but even several pairs of men and women who participated in the show have also earned a lot of fame in the Japanese entertainment industry, and some of them have even begun to appear in TV dramas and variety shows, and even top variety shows such as "s--m" apx "s--m" ap" have attended.
Seeing this situation, Kitahara Riying was naturally helpless and jealous, although she was in the AKB rankings quite well in the general election. But in fact, its popularity and fame are very insufficient, an ordinary variety show that has just started, she left when she leaves, but an entertainment program that caused a trend in Japan, she left before it became popular, I'm afraid she regrets it and is going crazy.
Zhou Xiao and Toyota want to make zuò, which is naturally this "Terracehouse". Zhou Xiao also had his own ideas when he made this show eight years in advance.
Since the 9o years, people have now that the relationship between men and women is really an eternal theme, blind date and love show. It is the genre that has been the most watched in the TV industry. In the 2ooo year, variety shows in Taiwan and South Korea gradually began to enter the field of vision of the big 6 audience, and the relatively mature entertainment industry and variety shows opened the eyes of the relatively trendy audience in the big 6, especially in 2oo3, O4 began, South Korea's "Love Letter", "X-Man" and other variety shows have driven the trend of variety shows in the entire Southeast Asia.
Although the two Korean programs were popular and received quite good reviews, Zhou Xiao did not consider bringing these two programs to Japan in the first place. The Japanese entertainment industry is so weird and strange, foreign things, few can be successful enough here, and "Love Letter", "X-Man" These two programs also have shortcomings, although these two programs are claimed to be pairing, love shows, but in fact, the skeleton is still a variety show rather than the people in it, so the whole show is extremely dependent on the script rather than the star effect, if a show has a genius producer and script writer, then there is no problem with producing the program in this way.
But if the producers of this show are just ordinary, if they just think of a good idea and can't innovate it, just like these two shows, it will only be broadcast for two or three years before it ends.
In Japan, it is not uncommon for such programs to make a fortune, but in Japan, it is obviously more valuable to continue entertainment programs that last longer.
As a result, the show "Terracehouse" entered Zhou Xiao's field of vision.
In fact, this show didn't really last long, from 2o12 to 14 years in 14 years, it can be said that it is similar to the previous two Korean variety shows, but the advantage is that this show is more suitable for Japanese audiences, a variety show full of petty bourgeoisie, quite popular with the audience, and the reason why Zhou Xiao fancy this show ahead of schedule is that when he thought about it, he didn't just think about this entertainment program, but thought of several other entertainment programs in the past ten years, such as "We Are Married".
The Korean variety show "We're Married" began to be broadcast shortly after the end of the first two shows, but unlike the first two shows with explosive ratings, although Zhou Xiao liked this show very much at the time, other viewers didn't seem to like it very much, and the few "couples" in the first season at that time did not leave too many marks in the history of this show, but what I didn't expect was that from around 2o1o, this show became really popular after changing many pairs of actors. Together with several "couples" in the show, they became popular in Big 6 Korea and have quite high popularity.
Zhou Xiao is not the kind of person who hates South Korea, if the other party really has good things, Zhou Xiao can also sincerely praise and learn, such as the popularity of this show, in Zhou Xiao's opinion, there are many things worth learning.
So soon, an idea began to take shape in Zhou Xiao's mind.
"Terracehouse". If it started in 2o12, it would be an ordinary love variety show at most, as for some novelty or something, it can never be considered high, but what if this show is moved to eight years ago? Moving to "Love Letters" and "X-Man" are just in the beginning, "We Are Married" and "Where Are You Going, Dad" are far from being born?
The novelty of a new type of love show, the taboo of three men and three women. Coupled with what Zhou Xiao learned from "We Are Married", the packaging method of each member and the management of the relationship between members, if these things can be mixed together, what kind of flame will burst out?
Zhou Xiao was very curious.
The script was there, Toyota's support was there, and the 2oo4 version of "Terracehouse" quickly began to be prepared.
To prepare for this show. One of the most important questions is, who are the performers among the participants?
In the end, the show "Terracehouse" is still a variety show, and the artist attribute is very needed, whether it is Kitahara Riei at the beginning of the show, or the firefighter who later began to enter the entertainment industry and starred in variety shows and TV series, as well as female models and sports players among the participants. Unambitious writers, the occupations of these members are strictly speaking in Japan as entertainment professionals, and with the careers of these people, the show can be interesting and have the ability to continue.
In this case, who the artists participating in this show choose depends on the skills of the program team. The good candidates are not only good in the program system, but once these people stay in the entertainment industry, it will also be a great help for this show in the future.
Zhou Xiao's advantage is here. He knows very well that ten years later, who will experience popularity, and who will still be able to stay in the entertainment industry.
Zhou Xiao was the first to come to the list of funny artists who had debuted since 1999, but after this list was in hand, Zhou Xiao could only sigh when he looked at the list.
Funny artists who started in 99 can still only be regarded as a new generation after 15 years, it turns out that the profession of funny artists is getting older and more fragrant, funny artists within 3o years old, can be famous and even have fixed programs, and those who serve as MCs are rare, and there are many such artists who disappear when they should be mature.
Zhou Xiao's hand slid over the names one by one, the real age is in his early twenties, and among the people who fit the positioning of the "Terracehouse" program in his eyes, they are either fat or ugly, and occasionally there are a few people whose appearance is quite satisfactory, either their personalities are too bad or they are late bloomers until 2o13, 14 years will have a look, Zhou Xiao doesn't believe that those late bloomers can come out if you give him a chance in advance.
"It's so hard to find funny artists, what about photo idols?" Zhou Xiao thought, funny artists and photo idols are like a pair, before AKB came out, it was the most common form of variety shows for funny artists to control the show and use female idols as vases, as for actors and singers? These people are not frequent guests of variety shows, so Zhou Xiao immediately wanted to come here.
"I have debuted now, and I can still stay in the entertainment industry in ten years......" Zhou Xiao thought of several people at once.
For the male and female pickets, 2oo4 to 2oo9 is the peak of the show, at that time, including Ai Iijima, Rika , Kaoru Sugida and other actresses played the drama and vomited, and their spit ranking is also a very classic project, and after this group of actresses gradually faded out, newcomers joined in.
"Yoko Kumada in 1982...... Sayaka Isoyama in 1983...... ...... in 1984 Yu Teshima! Zhou Xiao patted his head, the birth of these three women is one person a year from eighty-two to eighty-four, but if you don't check the information, Zhou Xiao really doesn't know that the oldest Teshima Yu among the three is actually the youngest one!
"Oh yes, if you want to talk about these three people, then there is Ozaki Nana in 1982......" Zhou Xiao typed another name into the computer again.
"Huh?" Zhou Xiao shouted out in surprise after typing in Ozaki Nana's name, and he had a problem, that is, the first three have all debuted now, but Ozaki Nana seems to have debuted......
Zhou Xiao called someone from the company: "Go check it out for me, see if there is a girl named Nana Ozaki or Aimoto あきこ in various channels now, if so, give me her information, in addition, these three photo idols, want to come to their itinerary in the past few months, but don't reveal that I asked." ”
The reason why he didn't disclose it was because Zhou Xiao was worried that the three of them would overreact, after all, he was still in the process of selecting people, and the real candidates could not be 100% certain.
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