What is White Fumei?

Maybe there is no real definition, but the muse sitting in front of Lin Xiao. Prada, her company, is undoubtedly Bai Fumei.

You can skip the movies, but you can't go without clothes!

"Mr. Lin." Instead of answering him, Muccia raised her glass and shook half a glass of eagle cabernet Sauvignon casually, the amber hue of which was enchanting in the soft light, and her gaze was gradually blurred.

"In what capacity are you saying this now?"

"Is it Prada's genius designer? Or the boss of Dawn? ”

Lin Xiao smiled slightly, "Is there any difference?" ”

"Of course." With a platinum ring in the shape of an arabesque, Muccia tapped it lightly on the table, "Depending on your answer, the former will receive Prada's kindness, and the latter will receive Prada's funds." ”

"I'm sorry." Lin Xiao was almost amused, "I'm very poor now, is there a way to get the best of both worlds?" ”

"Unfortunately, there is no such thing as the best of both worlds in terms of relativity." "If you come up with Prada's designer, then we can discuss it together, and my gut tells me that this must be a promising collection. But if you come up as President of Daybreak, then if this proposal really piqus my interest, then Prada may make an investment. ”

"Also, I have to know what investment you need? Which aspect? ”

Lin Xiao pondered for a moment, organized his language, and thought for a minute before speaking, "Then, I will try to answer your question concisely and in detail." ”

"First of all, in terms of investment, I want Prada to invest in one of my films......"

"Mr. Lin, let me take the liberty of asking, is this a modern romance movie that can reflect the diversity of costumes and can be exclusively titled by Prada?"

"No, it's a Chinese costume film."

The corners of Mucia's mouth twitched, and it was impossible for three words to almost blurt out.

The most famous Chinese costume film is by no means Zhang Yimou's hero, but Ang Lee's Crouching Tiger, Hidden Dragon, but even if it is Crouching Tiger, Hidden Dragon, it does not sell well in Europe and the United States.

And Chinese films, especially mainland films, have hardly walked on international awards in recent years, and they have not even been nominated.

Prada is not short of money, and Chanel, Gucci, and LV are competing for hegemony in the four countries of the world, and their users are not just movie obsessives, but men and women all over the world!

But this does not mean that they will invest indiscriminately, and none of the groups that can achieve this size will spend a penny indiscriminately.

"So, how much investment does Mr. Lin want to get?"

"Tens of millions of dollars."

Muccia felt a little clogging in her throat.

However, she still patiently asked, "Tens of millions?" Can you be exact? Ten million is also tens of millions, and ninety million is also tens of millions. ”

"About fifty or sixty million."

Muccia took a deep breath and said solemnly, "It seems that Mr. Lin means that he is biased towards Prada's investment, so I can clearly tell Mr. Lin that this is not realistic." ”

"If you are investing in a new round of fashion development, let alone 10 million, I can give you 30 million on the spot. But you want Prada to invest in a very rarely involved ranks, and it is also a Chinese costume film, according to the small films that Prada has been involved in, the box office must reach 2.5 times the investment to achieve profitability, fifty or sixty million, even if other investments are 30 million, then at least 200 million or so box office can return to the cost. ”

"China has never had a precedent for reaching this box office in the world, oh, the highest hero I remember is in the early 200 million, and there has been a continuous downward trend in recent years, and I don't see at all what this has to do with the changes in the fashion industry, Mr. Lin, I'm not a filmmaker, if you don't have an answer that convinces me, Prada's answer is NO!"

What a scheming woman, what do you say you have nothing to do with so much other knowledge?! Lin Xiao couldn't help but vomit in his heart, but he still smiled and said, "Ms. Muccia, don't be busy refusing yet, I believe that it will make you tempted." ”

Muse smiled and made a gesture of please.

"As we all know, 3D imaging, the most basic rule is that the left and right eyes see things are actually different, there is an error of eight centimeters in the middle, to see the 3D scene, it is necessary to make the two eyes see the difference. It's not hard to do, it's just that no one thought of it. ”

Museia's face became solemn.

That's why she's listening here.

Lin Xiao's words just now were just a glimpse, but it opened a little crack for her thinking that she felt that she had reached a bottleneck.

Although she understands very well from the other party's words that the other party is not proficient in the design of clothes, and can even be said to be a layman, but the most important thing in this line of work is conception!

Lin Xiao couldn't say a lot of things, but Muccia could hear the mystery with one ear.

This is also fortunate that Lin Xiao and Queen Prada herself had a conversation, and changed to a second-class designer, I am afraid that after talking for a long time, the other party is also confused.

"If, we envision." Lin Xiao raised the wine glass, and the amber liquid in it exuded an alluring luster under the light, "The water here is a woman's body, and the glass is the clothes, so what about a floating flower on top of this?" ”

"I don't mean ordinary flowers, but flowers that seem to grow naturally. Calculate the visual gap between the left and right eyes, which is by no means unattainable. ”

Speaking of this, Lin Xiao was a little embarrassed, the principle was supernatural, he could only use the simplest example to illustrate, I hope Muse can understand.

"Indeed." Muccia lived up to expectations, nodded and said, "The vision of the two eyes is poor, this is a very rare area in the fashion industry, and in today's various renovations, this piece is very much to be explored." ”

"However, Lin, you have to know one thing, the fashion industry has a trend, and I feel that now is not the time for the 3D trend to rise."

"In fact, last year, the chief designer of several major brands, we got together privately to discuss this issue, and we all felt that the style orientation of 06 years was more natural, and 3D was a thing that involved advanced technology in the current film and television category, and it was very time-consuming to study."

One couldn't understand, the other listened thoroughly, and the communication between the two was extremely weird.

Immediately, Lin Xiao's self-confidence came, he didn't understand the clothes, but what he wanted to say next was his old business.

"Miss Muccia is right, trends are promoted by people. So, what if there is a movie that is popular all over the world and drives this trend? ”

"What if, this movie brings the world into the 3D era?"

"It's not funny, Mr. Lin." Muccia frowned slightly, "Let me tell you the truth, China is a developing country for films, and it can even be said that it is still in its infancy, and it has improved a little in the past two years, but it is far from Hollywood, and Europe and the United States are the world's largest box office." ”

"Then this number one will be challenged after this film of mine!" Lin Xiao said categorically, "Ms. Muccia, do you know what 3D technology can really do for the fashion industry? ”

Muse raised an eyebrow, isn't it a visual difference? This is indeed a genre that has been established for a long time, however, it has been studied for too long.

"The rise of 3D needs stimulation, and if there is a stimulus that is difficult for the world to ignore, then it is only a matter of time before 3D changes are made." Lin Xiao said seriously, "What 3D can really do is 3D ready-to-wear!" ”

Like a thunderbolt, Musia's eyes lit up instantly!

Don't doubt the fashion sense of these top luxury people, who can stand out from the old family that has been in charge of the fashion industry for nearly 100 years, and reach the point of dominating the world's fashion trends among thousands of people, their own sense of smell is incredible.

Even if Lin Xiao only mentions one point, they can diverge to the whole world.

So, her breath became short.

3D Ready-to-Wear! She immediately thought of all the 3D movies now, such as the four-eyed chicken, isn't that a typical model and then make clothes on it?!

In fact, all the top brands in the world are called top not because of how good their designs are, but because their real diamonds are all handmade.

However, there is one thing involved, and that is the issue of comfort.

For privacy or other reasons, many times the high-end clothing made will be changed again when the customer wears it.

It's not troublesome to modify, it's troublesome to have multiple revisions hit the brand!

People who want to customize clothes, they themselves are already famous people in the world, around them, around a group, an empire, top luxury goods to seize these people, is equivalent to seizing their subordinate empire, so, haute couture is their lifeline for every old luxury brand!

However, this is not the case with 3D ready-to-wear!

Muccia's thinking quickly diverged, and the difficulty of high-definition was that there was no suitable and intuitive model! This is not possible unless you are there in person. Therefore, designers and producers can only rely on the accumulation of experience. But even the most seasoned designer can't make mistakes. But! With 3D ready-to-wear, it's a whole different story!

3D models have long been popular in the world, Harry Potter, The Lord of the Rings, and even earlier Jurassic Park, Terminator, Alien have been in use, so to speak, the art of cinema has used 3D to the extreme!

And each "non-human" model is first made on the computer, and then skinned, hairborne, and rendered......

How is this different from making clothes?!

Muccia felt that her skin was tingling, and this proposal was no longer a trend! It's innovation! It's revolution! It's the second industrial revolution! It's a cultural resurgence!

In fact, the biggest impact of Avatar's trend on the fashion circle is this! It completely solves the contradiction between the garment maker, the designer and the customer, and maintains the credibility of the old luxury goods that are more important than life!

How does this not give Mucia goosebumps?! She sighed once again that it was right to let Bensong out, this kind of topic may change the entire fashion circle! She doesn't allow anyone else to share but her!