Chapter 636: Giant Project
And SBS's animation studio,It's also hanging in the film and television bureau.,Of course, the work is to do the whole company.,For some animation broadcasts,It's a joint discussion between the director and the animation studio.,It will be broadcast.,So because of the last cooperation,The director of the SBS Film and Television Bureau also expressed his expectations.,Although it's a very official word.,But Lin Dali is also more assured.。
To tell the truth, there are indeed very few real commercial comics in South Korea, especially the best original comics are suitable for adaptation into TV series or movies, and there are very few comics adapted into games, overseas distribution, and peripheral popularity.
And the reason why Lin Dali is not worried is that as long as there are no grievances between the two parties and the relationship is not bad, then SBS will also calmly assess whether "Attack on Titan" has commercial value, Lin Dali believes that in making an animated version of the MV, plus all the current drawings and its own story, SBS's evaluation results will not be any different from himself, the only difference is that there is an extremely positive Li Happy in HAPPY.
In addition to the above two parties, the last party to choose is the most critical party, that is, it belongs to the official association, just like the Korean Film Promotion Association.
In South Korea, there are many animation organizations such as the Film Promotion Association, the Seoul Animation Center in South Korea, the Korean Animation Association, the Animation Producers Association, etc., these are organizations that have been established for some years, and if you choose to cooperate, these are very good choices.
However, Lin Dali did not choose these two, but directly contacted the Korean Animation Producers Association, and while looking for animation directors and producers, he directly contacted an organization that was established only last year, that is, the Korea Animation Industry Promotion Agency.
The Ministry of Culture and Tourism, Gyeonggi Province, and the Bucheon City Government jointly invested 60 billion won to build a 23,000-square-meter Korea Animation Industry Promotion Agency (managed by Bucheon Manga Center) in Bucheon City to promote the systematic growth of Korea's fragmented animation industry. Based on this, we will establish a unified management support system for animation planning, production, exhibition, and sales, and strengthen the international competitiveness of the Korean animation industry.
The lack of commerciality of Korean original comics has always been an issue that the official department has paid more attention to.
South Korea is a rising star in the development of the animation industry, and the output value of animation products and their derivatives currently accounts for 30% of the global animation output value, second only to Japan in Asia.
However, in recent years, the development has also entered a bottleneck period, which does not mean that the value of the creation of zào has begun to decline. On the contrary, the value of the company has continued to rise, and the animation industry has become the third pillar industry in South Korea.
At the same time, in recent years, the value of Korean comics has become higher and higher, but the export value of comics is getting lower and lower.
To put it simply, it is self-producing, and it is very good to digest it by itself. Although the niche comics, Korean cartoonists have a lot of uniqueness, but in terms of painting style and commerciality, they are destined not to attract the public's attention like Japanese comics, and the establishment of the Korea Animation Industry Promotion Institute in addition to making the industrial chain more professional. It is also determined to open up the international market.
In South Korea, the government's support for the cultural industry is not ambiguous at all. Not to mention that it is still an economic pillar industry.
So after Lin Dali took Li Zhihu and Jin Dongyi to the door with "Attack on Titan", he immediately received a warm welcome and attention.
As a professional in manga, the Korea Animation Industry Promotion Agency's evaluation is more professional than any other organization in Korea, and even more thorough than Lee Joy himself.
To put it bluntly, if there is a capable team and a good comic story. Then in South Korea, you can apply for the support of these associations, although it is not free, and it will be swept away a lot of benefits, but this reduces the threshold of the first step, to put it mildly. That is, you newcomers only need to draw the comics, and the government will help you do the rest.
If you are lucky, it is a win-win situation, the small team earned the first pot of gold and can embark on the road of independent development, and the South Korean official successfully supported a comic production company and recouped the investment.
Of course, this is a loss and a profit, but on the whole, looking at the current development of the animation industry, we know that the existence of these organizations is indeed justified, and their role is irreplaceable.
So after three days of conversation and contact, this morning the vice president of the Korea Animation Industry Promotion Agency and the inspection team went to Toonzip Animation Studio, you must know that after Lin Dali and the three of them came to the door, the reception specialist in charge of seeing the work and the style of painting, immediately notified the evaluation team, if the potential is expressed by numbers, then the evaluation team's evaluation is S-level, in terms of story, it is S, and commerciality is also S-level potential, and the only thing that is lower is that the painting style is only B+.
With the support of HAPPY, the working environment of HAPPY comic studio is naturally good, plus Li Zhihu's painting style does not follow the style of realism, although the evaluation is average, but with such a story, it is of great commercial value.
In Korean comics, although there are many works with the same style as Japanese paintings, except for innocent comics, such original comics can be said to be not competitive in the international market at all, but niche comics and painting styles are more popular.
This is the reason why Li Zhihu's painting style is slightly lower, but this does not affect the integrity of the work, and after the high-level review of the revitalization institute again, he immediately expressed great interest.
But at the same time, it's a little strange, it stands to reason that Li Joy's company should not be short of funds, and in the entertainment industry, except for a small number of channel problems, other aspects should not be a problem, plus some of the revitalization of the institute A lot of comics, I have also seen the nine-tailed fox, and I have also logged in to the HAPPY comic station, after reading the original manuscript, I naturally know that this company has begun to promote, Li Joy's lyrics activities, and the corps selection of the comic station.
In the end, Lin Dali expressed his intention very bluntly, which is to cooperate with the Revitalization Institute in an all-round way, and to support it in an all-round way.
And then after today's assessment, I saw the animation version that made zuò for nearly a minute, although there is no producer and director yet, but Toonzip has good strength and has cooperated with many overseas companies, after Li Huanhuan's ugly storyboard script was born, and the color style rendering was emphasized, the product that came out was indeed satisfying, and the most important thing is that it was also matched with half of the OP "The Bow of the Red Lotus".
Although it is very important to support the development of Korean comics, these cultural organizations are not really asking for nothing, and the government's support fund and the development fund earned by the investment of Tongguò are the main sources of income for the Promotion Institute, so it is impossible for the Promotion Agency to help free of charge.
And this is the second year of the establishment of the Revitalization Institute, and there is no record of it, and this opportunity to send it to the door, the Revitalization Institute is not willing to give up, just when they are thinking about how to cooperate with HAPPY, Lin Dali put forward a mention that they can't refuse.
And Lin Dali called Li Huanhuan to come over, just to sue him for this, and at the same time inform him to sign the contract together the day after tomorrow.
Li Huanhuan sat on the sofa, looked at Lin Dali, and asked helplessly, "Then why did you call me over?" Just look at your zombie-like face? ”
Lin Dali didn't bother to pay attention to his crazy words, sat up straight and said a little: "Regarding the comic of the giant, I have already negotiated two aspects of external cooperation, one is the Toonzip animation production room you have been to, if they choose to invest, they can get a maximum of 15% of the income after the first season of the anime TV is painted in the future, and I have signed this contract with them!" ”
"Secondly, I have reached a cooperation agreement with the Animation Industry Promotion Institute, and the contract will be signed the day after tomorrow, and in this part I have divided a lot of interests, the animation part is only divided into 15%, and we will rely on the HAPPY comic station to monopolize the comic part of the network serialization, but in terms of the single line, the Promotion Institute will occupy 45% with channels, overseas promotion, publicity and production line investment, and the rest will not be divided out again, and in the surrounding area the same as above, we continue to cooperate with the Promotion Institute, But this time, only 15% will be divided, and the Promotion Institute will provide channels, and in terms of products, we will find a factory to produce by ourselves! ”
"In addition, there is also the TV station, after signing a contract with the Promotion Institute, I will go to SBS with the people of the Promotion Institute, and the cooperation in the TV station, in principle, allows SBS to invest in the animation part, and the maximum income I am ready to allocate to SBS 40%, which means that the animation part, we will only get 30% at most, of course, these will only sign the contract for the first season of the animation, and I will find a way to let SBS move the animation broadcast time, and it can't be broadcast at the current anime time, and the ratings during this time period will not be too high, And the age group of the audience is too young, it is definitely not suitable, if the time period arranged by SBS is not good, this part of the income, I will reduce it to 20-30%"
"In terms of these copyrights, the current consideration is investment in shares, which means that in the future, even if it is not distributed by the Tongguò Promotion Institute and SBS overseas, they will be able to share so many benefits, but in terms of animation, it is only the first quarter, but in terms of manga monosexual editions and peripherals, the number of the Promotion House will not change, of course, if it is distributed overseas, this income will change slightly according to the actual situation, but in principle, we and the Promotion Agency will not change the other income parts regardless of overseas distributors."
"At the same time, the revitalization institute has agreed to our approach of announcing cooperation at the product launch conference, for this cooperation, it seems that they also want to be bigger, so at the press conference this will become the company's main focus in the second half of the year, referred to as 'Giant Planning', when the time comes, if SBS negotiates, then it should be a big deal of tripartite cooperation, in this case, I believe that these media can no longer be calm, and this media crisis can be solved!" (To be continued......)