The SK Club was founded in Hamburg, Germany, with just five members, Joey, Hatton, Hans, Tim, and a wealthy sponsor, Hans's father, Billy, the owner of the garage, and the editor-in-chief of the publishing house "Computer World" under the Paul Group in Hamburg, Germany.

Hamburg is the media capital of Germany, there are now more than 60,000 large and small media companies and publishers in the city, the most important media in Germany have set up their headquarters in Hamburg, and the mainstream media of various European countries have branches in Hamburg, and the Bauer Group is one of the leaders, entering the world's top 500 enterprises.

"Computer World" is just a young new magazine of the Paul Group, which has been published for less than two years, because there are too many similar books in Europe and the sales are average, and next year it will face a three-year performance test, which is a critical moment to determine life and death.

When Billy heard that his son had set up a competitive video game club and planned to focus on Dragon Games to participate in the WCG, he tried out these three games after careful consideration, and felt that this matter was promising, and then decided to invest in SK Club on the spot, adding e-sports related content to the magazine, and arranging a special person to contact e-sports masters around the world.

At the same time as the establishment of SK Club, far away in China, Li Jian, the editor-in-chief of Volkssoft Software, was also sitting in Yang Yun's office, at the end of July, just after the 24th solar term, the heat wave was rolling on the streets of Beijing, but the animation and game industrial park was full of green trees, the indoor air conditioning was adjusted to the most comfortable temperature of 26 degrees, two people, two cups of tea, comfortably leaning on the guest sofa. Had a great chat.

After a while, Liu Cixing. Lin Zhihong and Zhang Guoqiang walked in. I didn't even bring pen and paper with my empty hands, and it was completely like a gathering of friends, which seemed very casual.

Anyway, Yang Yun's office is big and comfortable enough, the secretary helps to deliver tea and snacks, and someone takes out authentic Colombian coffee from the refrigerator without drinking tea to grind it on the spot, and then sends a box of cigars to a few old smoking guns, which seems to be the formation of Western-style afternoon tea.

"Tsk, Mr. Yang, why don't you buy our "Popular Software" magazine. I really hope to eat and drink something to relax around two or three o'clock in the afternoon every day, Longteng's treatment is too good, right? It's completely envious, jealous and hateful! ”

Lin Zhihong loves to drink coffee, writer Liu Cixing has a soft spot for cigars, Zhang Guoqiang may not have eaten on time at noon, at this time he frequently shot at various exquisite snacks, and the envious Li Jian was full of admiration, and couldn't help but eat and drink with him.

Yang Yun smiled: "If you like these food, drinks, and smokes, let Huimin arrange for you to pack some to take away before leaving." "Popular Software" is a national enterprise, and cooperation can be done. I can't do it. You don't want to think that among the comprehensive computer periodicals, "Popular Software" has the second best-selling volume in the world, second only to the "Game Pass" magazine in the United States. The influence covers the whole of Asia, and the overseas distribution of seven Chinese versions, such a company. Are the leaders of the Association for Science and Technology willing to let go of me? ”

Li Jian stiffened his neck and shouted, "Maybe they will really agree to sell it to Long Teng!" In China, everyone wants to have something to do with Longteng! ”

The crowd laughed. Zhilu said that he was adjusting the atmosphere, quickly. A few people began to continue the topic that Yang Yun and Li Jian had just discussed.

"Da Liu, I have discussed with Editor-in-Chief Li that "Popular Software" and "Science Fiction World" will be serialized in your novels from now on, and the background story of "Saloman: Red Alert" will be serialized in three months, do you have any ideas?" Yang Yun asked Liu Cixing first.

Liu Cixing smiled shyly: "What can I think?" You've read the outline as well, and I'm halfway through it now, and there's no problem at all with the three-month serialization. But does Tsinghua University Press need to say hello? After all, we signed a publishing contract with them first. ”

Yang Yun waved his hand: "I understand what you mean, but the publisher has been affected, and Editor-in-Chief Li will definitely make it up to us!" Right? ”

Li Jian laughed the loudest in the crowd, he pointed at Yang Yun, put it down again, the muscles on his face trembled, and he smiled: "Mr. Yang, Mr. Yang, you really know how to calculate......"

Yang Yun smiled and said: "There is an old Chinese saying that if you are not poor in food, you will not be poor in clothing, and you will not be poor in your life. We're still counting on the game's companion novels to make me a billion 800 million! No, this time Editor-in-Chief Li must let go of bloodletting, this will soon become the first in the world, I'm sorry for us viewers if you don't scatter your wealth! ”

According to the statistics of DownHill, an authoritative market research company in the United States, in the global sales ranking of comprehensive game professional magazines, the monthly sales of the American "Game Pass" magazine, which focuses on the North American and European markets, and the monthly sales of China's "Popular Software", which focuses on Asia, are 7.8 million copies, the difference is very small.

The first place in the overall list is the United States' "Reader's Digest" with 12 million copies, as for the "Time Magazine" with 1.2 million copies, and "Playboy" with 800,000 copies, these are all ranked behind the old, and they are not comparable in terms of sales at all, not an order of magnitude.

Zhang Guoqiang leaned over and said: "Editor-in-chief Li, you have to have a treat for this, Yang is always difficult to speak, so I can just say it directly." Do you know how many of our Longteng Game members have been pulled away by Popular Software? Many people don't even watch "Sega's Strength", and the leaders of the second printing factory in Beijing who cooperate with us come to our Longteng headquarters every day to make trouble, accusing you of stealing their jobs! ”

This is obviously the opposite, "Sega's Strength" is a free book, the more it is printed, the more Longteng loses, and now after the electronic version of the CD is produced, there are fewer and fewer people who receive paper books in Longteng's franchise stores, and people with financial strength don't care about those few dollars, and gradually turn to buy a larger amount of information "Popular Software", because paid magazines are better than free magazines.

As for the cooperative Beijing No. 2 Printing Plant, it is absolutely impossible for the factory leaders to make trouble at the Longteng headquarters, everyone is a person with a head and a face, this is a normal business competition, and everyone can't do things like shrews scolding the street.

Putting aside the topic with a smile, Yang Yun continued: "Then, Editor-in-Chief Li wanted to open a WCG column dedicated to broadcasting news and competitions about e-sports. During the WCG main event, we will make supplements or expand the length, and the rest of the time will broadcast the world's leading e-sports competitions, and each issue of the Asian public edition will broadcast a large number of professional game competitions from China, Japan, South Korea and other countries. ”

There was a lot of information, and the three people who came in later understood it for a long time before digesting it.

One is that the magazine will open an esports column, the second is that WCG will become the main publicity competition, and the third is that some other tournament coverage can be conditionally selected during WCG's free time, but everything is in the interest of Longteng.

Zhang Guoqiang asked: "Do you want to create a good atmosphere for playing competitive games?" ”

"That's right! Promoting in the professional media is the best means, we need to make a gesture to guide ordinary people to understand professional players, and we need to use a positive way to tell the whole society that playing games can actually be regarded as a profession. Yang Yun pointed to the small blackboard beside Li Jian and motioned for everyone to look at the content on it.

Game salesman, community promoter, game test, game endorsement, game strategy writer, game planner, in addition to these, there is a huge question mark in the middle of the blackboard, as well as a string of ellipses.

Li Jian said admiringly: "This is what Mr. Yang just said about what is called a professional gamer, and he gave the above examples. In fact, the game reviewers of our crystal labs, as well as the experts of the authoritative rating list, can all be classified as professional gamers. You can't talk about games narrowly, and all you think of is sitting in front of a TV or computer screen and forgetting to eat and play games! ”

Everyone has expressed their understanding that this is to encourage people to take game-related as their own career, do what they like to do, and work and play at the same time, and it is the wrong choice to play games or get into the tip of the bull and think about being a professional player.

Lin Zhihong continued: "Do we need to train idols in the game industry to come out? The best players in the game should also be the object of everyone's attention and enjoy the crowd of thousands of fans! In the future, we will have high prize money, live matches on CCTV, beautiful and sexy WCG spokespersons, all of which are excellent publicity stunts that we should not miss! ”

Yang Yun nodded and said to Li Jian: "Editor-in-chief Li, so the matter of playing word games is left to you." On the one hand, it is necessary to let ordinary people see the scenery of professional gamers and create the phenomenon of idol chasing stars, on the other hand, do not guide minors, let them dig out their hearts to worship idols, and then prefer to abandon their studies and hide in Internet cafes to practice skills or something. ”

Li Jian smiled: "Mr. Yang, you are really a strong man, and you want the horses to eat, and you don't give the horses grass...... Without the support of enough players, how can you choose excellent game players from thousands of embryos? And there are too many people who are obsessed with chasing stars these days, and there are not a few people who spend a lot of money for idols or even go bankrupt.

As far as the child of the old Wang family next door to me is determined to learn the four kings of Hong Kong since he was a child, and the family is a musical instrument class, vocal music class, and physical temperament class, which is not enough, they also plan to take the conservatory of music, in my opinion, no matter how much the kid of the old Wang family is trained, it is impossible to reach the level of the four heavenly kings, and it is not that material at all! ”

Yang Yun smiled knowingly, he has heard a lot about this kind of thing, the entertainment industry is definitely not much simpler than the game circle, how many newcomers emerge every year? But parents sharpened their brains and sent their children to the circle, and since they were young, they have participated in small hosts, little actors, variety shows or something, I don't know how many people in Lu Dao finally ended up with a bleak ending that no one cared about. (To be continued......)