Chapter 705: "Crazy for Love" debuted
In the evening of this day, he practiced singing with Liao Nan and Zhang Xiaozhe, and Du Xinghe was in a much happier mood.
However, at nine o'clock in the evening, a news came from Lin Jianguo's side, which made him not so happy.
After Lin Jianguo discussed the advertising strategy with Du Xinghe in the afternoon, he went to cooperate with Yuexiu Mountain, and Du Xinghe wanted to cross Xiushan's competition in the next game, so as to stimulate Baijiazhuang to come over and talk about cooperation with them.
Baijiazhuang reacted quickly, they have been concerned about this matter, after hearing the release, they immediately sent the manager of the marketing department to call Lin Jianguo for the first communication, Baijiazhuang said that they would vigorously sponsor Du Xinghe to participate in this Fujin Competition, and they would immediately come up with a detailed cooperation plan, so that Lin Jianguo should not be in a hurry to talk to Yuexiushan.
Lin Jianguo saw that Baijiazhuang attached great importance to it, and he was in a good mood, but when he was invited to dinner by the marketing manager there in the evening, after hearing the detailed cooperation plan proposed by the other party, Lin Jianguo immediately felt that they were humiliated.
The condition proposed by Baijiazhuang is to sign Du Xinghe's advertising endorsement rights for half a year, and only after seeing the market's response is good, will Du Xinghe's advertising endorsement contract be renewed, if Du Xinghe has made continuous achievements in tennis matches in the past six months, then they will provide Du Xinghe with a long-term endorsement contract. The endorsement fee will not be less than eight figures. However, they can only pay 1 million for the endorsement fee for half a year after the initial signing. A more detailed interpretation is that they have to spend 1 million to buy Du Xinghe's right to dress when he participates in all competitions within half a year, and there are additional conditions, in public, if Du Xinghe wears sportswear and sneakers, he must wear Baijiazhuang brand. During this period, Du Xinghe also participated in the filming of a public service advertisement that Baijiazhuang was preparing, and endorsed Baijiazhuang as a star.
This series of conditions angered Lin Jianguo at that time, Yuexiu Mountain, there are no strings attached, as long as Du Xinghe is willing to wear their clothes in this Fortune Championship, they will give Du Xinghe an endorsement fee of 300,000 yuan per game! There is also an additional bonus for reaching the finals! This price is much higher than 1 million!
And Baijiazhuang, I just want to use 1 million to buy Du Xinghe's right to dress for all competitions for half a year, and the right to dress for sports in private occasions must be restricted, and Du Xinghe is also required to appear on camera to shoot public service advertisements, and don't give advertising money! I'll fuck you! Is this a negotiation? This is simply bullying people for Lin Jianguo!
The people of Baijiazhuang must know what the conditions put forward by Yuexiu Mountain are. They didn't match Yuexiu Mountain's bid, but instead pressed Du Xinghe's price, which is obviously trying to bully customers! Although they drew a long-term cooperation cake for Du Xinghe with an eight-figure endorsement fee, who is rare! In the future, Du Xinghe will become a superstar. Just shoot an ad and start at eight figures. They want to sign a long-term advertising endorsement contract with Du Xinghe for eight figures. Isn't that a joke!
At that dinner in the evening, Lin Jianguo ate quite suffocating, he didn't bargain as much as the manager of Baijiazhuang, since Baijiazhuang came up with such a bullying price. Then he can't show weakness, he directly said their requirements more intensely: first of all, Du Xinghe does not sign advertising contracts, and the cooperation between the two parties is a cooperation between Cloud World Company and Baijiazhuang Company, so Baijiazhuang should not try to sign Du Xinghe as their endorsement star, Du Xinghe only endorses Cloud World, and will not endorse any other brands;
Secondly, if Baijiazhuang wants Du Xinghe to wear their clothes in the later games, then Du Xinghe will be given 500,000 clothing sponsorship fees for each game, and an additional 1 million yuan for reaching the finals, and another 1 million yuan if he wins the championship.
If he can reach the finals, Du Xinghe will have 5 more games in the future, and the appearance fee for the 5 games is 2.5 million, the prize for entering the finals is 1 million, and the prize for winning the championship is 1 million, a total of 4.5 million sponsorship fees. Below this number, Baijiazhuang doesn't need to talk to them.
Finally, because it is a cooperation between companies, Baijiazhuang will also exclusively sponsor their cloud world sports meeting every year, and each employee of the cloud world will have two sets of sports equipment every year, and the prizes and bonuses won by employees at the sports meeting will also be provided by the cloud world. In return, the artists of Cloud World will participate in the annual year-end performance of Cloud World at an appearance fee lower than the market price. Cloud World will also prepare a commemorative CD for the staff of Baijiazhuang who attended the annual meeting at the end of the year, so as to strengthen the cultural exchange between the two companies.
The marketing manager of Baijiazhuang didn't expect Lin Jianguo to open his mouth so much! This condition was so harsh that he almost didn't lift the table! But after all, he is a veteran who has worked hard in the business sea for many years, even if he is angry at these unreasonable conditions put forward by Lin Jianguo on the surface, he still has this meal with Lin Jianguo with a pleasant face, and said that they will go back to think about it and give Lin Jianguo an answer later.
Because this matter was more urgent, Lin Jianguo said directly, before nine o'clock in the evening, if they didn't call, they went directly to Yuexiu Mountain to sign a contract.
The people of Baijiazhuang called Lin Jianguo at half past eight in the evening, and discussed with Lin Jianguo on the phone for more than half an hour, hoping to relax some conditions, Du Xinghe can pay the appearance fee for this Fujin Championship, but they can only pay 50,000 yuan per game, they can pay 100,000 yuan for reaching the finals, and they can pay 200,000 yuan for winning the championship. But the premise is that Du Xinghe must wear Baijiazhuang clothes when he participates in all activities related to this Fortune Championship, such as celebrations, press conferences and other occasions. Even if you need to wear a Chinese dress for the party, they can also tailor it for Du Xinghe.
They also have an additional condition, that is, they must sign an endorsement contract with Du Xinghe himself. Of course, this endorsement contract can be signed in a hurry, and the appearance fee they gave Du Xinghe at this Fortune Championship does not involve advertising endorsements, but after that, they want to sign Du Xinghe to endorse their brand. Looking at Du Xinghe's level, it is impossible to stop playing only one Fujin Championship in the future, and he will definitely participate in other tennis competitions. If they give money this time, but don't sign an endorsement contract, the next time Du Xinghe participates in a new competition, they still have to give money to let Du Xinghe wear their clothes, then they will be wronged, such a deal, whoever likes to do it, anyway, they will definitely not do it.
As for the final cooperation and interaction between the two companies, for example, Baijiazhuang sponsored the Cloud World employees to hold a sports meeting, and the Cloud World helped Baijiazhuang employees enrich their entertainment life. They are perfectly acceptable to this, and if they do work together, they are willing to hold a grand press conference to promote the alliance between the two companies. They even hope that at this press conference, they can invite Miss Fang Yajun to sing about the cooperation between their two companies.
When Lin Jianguo heard Baijiazhuang's cooperative attitude, he had nothing to say. He only asked the other party, is Du Xinghe's appearance fee only 50,000 yuan?
The other party's manager sued Lin Jianguo, it is really only 50,000, and 50,000 is the limit. No more, they won't be able to get out.
Lin Jianguo heard this. hung up the other party's phone directly, and the other party didn't answer when he called again.
Nima, such a big group, sued sù that he could only take 50,000 to send people. Isn't that chilling? Such a group. It's too careful to do anything. And he wants to squeeze out more interests in everything, which really makes Lin Jianguo too unhappy.
Like they say, press conferences. I also want to call Fang Yajun to help them sing and promote, is this Nima possible! The diamond group auctioned tens of millions, and then asked Fang Yajun to sing them an advertising song "I Only Care About You", Bai Jiazhuang didn't pay a penny, under the guise of cooperating with the cloud world, he wanted Fang Yajun to come out and sing, this is completely a dream!
Although he himself is an iron rooster character who competes for points and profits, Lin Jianguo hates that other companies also put on this posture when negotiating with him, and they will not take any advantage when negotiating with such a company, which Lin Jianguo deeply feels. So as soon as he heard Baijiazhuang deal with his rhetoric, he knew that they must not cooperate with Baijiazhuang, otherwise they would have to be killed by this group that came out of a small fishing village.
After the cooperation talks with Baijiazhuang collapsed, Lin Jianguo immediately found Du Xinghe and discussed with Du Xinghe what to do about this matter, whether they were still fighting a tug-of-war with Baijiazhuang, or directly negotiating with Yuexiushan. The people of Yuexiu Mountain also had dinner with Lin Jianguo tonight, and they knew that Baijiazhuang was involved, so they were very anxious and wanted to implement the matter quickly.
Lin Jianguo initially wanted to cooperate with Baijiazhuang according to Du Xinghe's instructions. So I refused to Yuexiu Mountain. But Yuexiu Mountain didn't give up, and when it was evening, he called Lin Jianguo, hoping to talk again.
Lin Jianguo couldn't make a decision on this matter, so he hurriedly found Du Xinghe, and scolded Baijiazhuang in front of Du Xinghe, which made Du Xinghe feel incredible. He didn't expect such a big group as Baijiazhuang to treat this matter so pettily. That being the case, there is no need for them to waste time with Baijiazhuang, the time is urgent, he instructed Lin Jianguo to negotiate with Yuexiushan, if he is a qiēshun lì, tomorrow Xu Nuo will finish the new album press conference, and sign the sponsorship contract in the afternoon, and let Yuexiushan provide him with sportswear and sneakers for the competition the day after tomorrow, and he will wear it first to get used to it.
Lin Jianguo was really busy this night, not only to preside over the final co-construction work of Xu Nuo's new album press conference, but also to rush to cooperate with Yuexiu Mountain.
He was busy until more than eleven o'clock in the evening before he found time, and took the opportunity of the relevant person in charge of Yuexiu Mountain to invite him to drink, sing and play, and he talked about cooperation with Yuexiu Mountain.
The person in charge of Yuexiu Mountain's side was very happy, and through guò commercial spies, they had actually found out the conditions that the cloud world had opened for Baijiazhuang. So when Lin Jianguo offered them the same conditions as Baijiazhuang's side again, they accepted it without hesitation, and did their best to promote this cooperation.
Although it is possible to pay up to 4.5 million yuan to sponsor Du Xinghe in a single competition, the people here in Yuexiu Mountain have calculated that if Du Xinghe can win the championship of this competition, then it will be worth the money they paid. They and Baijiazhuang consider the commercial value from a different angle, unlike Baijiazhuang, they Yuexiushan is not a sponsor of the Fu Championship. And if Du Xinghe can wear their Yuexiu Mountain sportswear to win this competition, then the brand effect of their Yuexiu Mountain will be even greater than Baijiazhuang's gain as one of the sponsors of the Fu Championship. Although there is no logo of Yuexiu Mountain on the background wall of the press conference, Du Xinghe wears clothes with their logo on them, which is more eye-catching than any sign on the advertising wall! If you can use 4.5 million to get this advertising effect, then they are too cost-effective.
Not to mention, if Du Xinghe, a super talent, wins the championship of the Fu Championship as soon as he debuts, he will definitely attract the attention of fans across the country and gain super high attention across the country. This will also have a very positive effect on their Yuexiu Mountain to open up the national market.
Even, in the future, if Du Xinghe can leave a name in the history of tennis. In later generations, when people looked at his old photos and saw that he won the first tennis trophy in his life, he was wearing Yuexiu Mountain's sportswear, and when they were in awe of Du Xinghe, they would definitely admire the foresight of the Yuexiu Mountain brand.
In short, if Du Xinghe wins the championship, then they will not lose any money. As for cooperating with the cloud world in the future and sponsoring the cloud world to hold a sports meeting or something, it is what they can't ask for. They haven't completely opened the market in Fuwan yet, and they can organize large-scale events. Let the employees of Cloud World wear their sportswear. This is just the right time for them to open up the market. It's impossible for Cloud World employees to wear sportswear only once a year for sports meets, right? They must also wear sportswear when they exercise in their daily life, and now they give them sportswear to the employees of Cloud World, and it is possible that the employees of Cloud World will also wear their sportswear in normal times. Whether it's on the street or doing something else. will invisibly help their sportswear to make a name for themselves. That's exactly what they want to see.
They are now offering discounts to attract new customers at all major specialty stores in Fuwan Bay. It's the hope that more and more people will wear their sports gear. And they're confident that they'll be able to get new customers, like cloud employees, through their sports gear. You'll fall in love with their sports gear. After all, they have been ahead of many peers in the research and development of sports equipment, just like their latest air cushion series of sneakers, which are rapidly becoming popular. As long as the people who wear their air cushions don't say anything bad. With a solid R&D foundation, as long as more people pay attention to their brand now, they will definitely rise rapidly! Therefore, for Yuexiushan, the main thing to do now is to expand their brand awareness.
If Du Xinghe can win the championship, it will be the most beneficial publicity for their brand awareness. This kind of publicity, how much money it costs, they all admit it!
So as soon as Lin Jianguo opened his mouth, the people on Yuexiu Mountain's side didn't talk nonsense at all, nor did they talk about conditions, and accepted it all! Although they made this decision, they had to take a certain risk, for example, Du Xinghe lost without two games, so their publicity effect would be greatly reduced. However, they were willing to gamble on Du Xinghe, the teenager's athleticism in the first game was too rebellious to be worth their gamble.
……
On the morning of May 20th, Xu Nuo's new album press conference of "Crazy for Love" was held in Sanyuan Records, Fang Yajun and other stars came to help, and Du Xinghe came to help Xu Nuo as a rising news figure, which made this new album conference attract media attention, and fans actively participated, which was unprecedented.
On this afternoon, according to the plan, Lin Jianguo should go to South China with the large army to organize Xu Nuo's South China signing concert. But because he wanted to handle the cooperation between Cloud World and Yuexiu Mountain, he asked Ma Tingting, who could be trusted, to lead the team to South China, and the relevant person in charge of his stay in Fuwan and Yuexiu Mountain implemented the cooperation intention. Du Xinghe participated in the negotiation and personally signed the strategic partnership cooperation agreement between the two companies.
In the next three years, Cloud World will organize the annual meeting of Yuexiu Mountain every year, and provide Yuexiu Mountain's staff with a cloud world entertainment service channel, so that Yuexiu Mountain's employees can better enjoy the entertainment and cultural services of Cloud World Company, including the publishing house; Yuexiushan is responsible for the sports meeting of the employees of Cloud World and formulates fitness plans for the employees of Cloud World.
In the afternoon of the same day, Yuexiu Mountain prepared for Du Xinghe to wear a white and blue striped sportswear and sneakers that symbolized the colors of Yuexiu Mountain.
Du Xinghe tried it, and felt that it was very suitable and comfortable, and he personally felt that it was much better than the clothes of Baijiazhuang that he wore before. After all, Yuexiu Mountain prepared an exclusive customized model for him. And the Baijiazhuang he wore before was just an amateur sportswear bought in a random Baijiazhuang store, not a professional competition uniform.
……
On the morning of May 21, the fourth match day of the Fortune Championship kicked off.
This morning's game was originally not noticed, but because of Du Xinghe's appearance, the media and fans paid special attention to his game.
The first morning match on the Blue Moon Bay Center Court this morning was the match between Du Xinghe and Li Tianchi, a domestic player ranked 127th in the world.
Unlike the first game, there was no publicity, and there were no spectators, the organizing committee of this game was vigorously promoted, and the fans also bought it, and early, there were more than 5,000 spectators sitting on the center court, and they were all fans who wanted to watch the god-level football skills on the spot.
The organizing committee now attaches great importance to Du Xinghe's competition. not only broadcast the whole game live, but even before Du Xinghe entered the pre-game break, a camera began to follow him.
On this day, Fang Yajun was unable to come to the scene to support Du Xinghe because she was going to attend a media conference, but the Zhang brothers and sisters and the phalanx of the Fuda Tennis Club all came as usual, and there were many editors from Xingyue Publishing House in the audience, and they also organized a group to watch Du Xinghe's game. There aren't many people in the cloud world, Xu Nuo has just released a new album of "Crazy for Love", and the results are gratifying, and the cloud world is very busy. So even if it's a day off. Most of them are also working overtime, at least some employees who are on vacation, who admire their little bosses very much, came to the scene to support Du Xinghe.
The Zhang brothers and sisters are still in the identity of relatives and friends. was with Du Xinghe before the game. For an opponent like Li Tianchi, who is unlikely to pose any threat to Du Xinghe. The Zhang brothers and sisters didn't pay attention to it. The mind is relaxed. When they saw that Du Xinghe was wearing Yuexiu Mountain's clothes today, not Baijiazhuang's in the first game, they immediately knew that it must be Yuexiu Mountain sponsoring Du Xinghe. on this. They don't bother to ask. However, they admire Yuexiushan for having such a fast reaction speed and keen business sense, if they have a sports brand related industry at home, they will definitely sponsor Du Xinghe, because Du Xinghe's potential is too great, and it is beneficial to any company to reach a sponsorship agreement with such a player who is about to emerge.
Under the attention of thousands of fans at the scene and hundreds of thousands of fans in front of the TV, Du Xinghe, who wore a new jersey, did not disappoint anyone in this morning's game. With two "6:4" scores, he easily won Li Tianchi 2:0.
Looking at the scores of the two sets, they are both 6:4, which seems to be very anxious, but as long as the audience who watched the live broadcast can see that the so-called anxiety is just that Du Xinghe let Li Tianchi.
In the two sets, all of Du Xinghe's service games were scored directly with one serve, all of which were Love-Game holds. In the 40 service points of the game, he sent 35 aces, and in his service game, Li Tianchi was only a spectator, and he couldn't even touch the ball at all.
In Li Tianchi's service game, Du Xinghe basically broke one, and the rest was saved and all the rest was released, not to resist. It looked as if he was letting Li Tianchi, but in fact, he wanted to save his body. I don't want to be as tired as I was after the first game.
Under such a physical-saving tactic, after a game, Du Xinghe was refreshed, far less tired and wanting to sleep than in the first game, which made him more confident in the next games. Because as long as he reasonably distributes his body and plays tennis, he will not delay too much work. And the advantage of playing tennis is that it has a high level of social attention and an easy-to-operate degree of hype.
No, after the second game, Du Xinghe became the headline of Fuwan newspapers again, and words such as "continuing the miracle" and "setting sail against the sky" frequently appeared in the news headlines reporting him. And his fiery form has also made the other high-seeded players in the Championship feel a lot of pressure. After two games, they already knew how terrifying this Du Xinghe's strength was.
Du Xinghe will face Zheng Sai in the next round, and he feels unprecedented pressure, after the second round of the game, the media began to hype the match between him and Du Xinghe, as a former tennis genius, in the face of the current super tennis genius, what kind of sparkling game will he play? Everyone is waiting to see what happens.
Zheng Sai was afraid of being swept by Du Xinghe, it would be too embarrassing. It is said that this game may be broadcast live by Chang'an Sports Channel. If he is beaten in the national live broadcast, then his face will be too bad. But if he can defeat Du Xinghe in the national live broadcast, then he will create a miracle that is not big or small, and he will definitely make everyone remember him.
In such an anxious wait between heaven and hell, Zheng Sai strengthened his killer weapon - and the only weapon that could challenge Du Xinghe - chasing the ball, and in the game a few days later, he must give full play to the maximum power of the chasing ball, and strive to defeat Du Xinghe in one fell swoop by relying on this loophole that Du Xinghe could not crack.
After defeating Li Tianchi, Du Xinghe was once again pushed to the peak of media discussion, but he himself didn't care much about what the media said. killed Li Tianchi without the slightest effort, and Xu Nuo's "Crazy for Love" sold 260,000 copies on the first day, which made Du Xinghe feel very good.
At nine o'clock in the evening after the game on May 21, Du Xinghe and Xu Nuo waited together in his office for the report card of "Crazy for Love" released yesterday.
The result of 267,788 copies greatly surprised the two, although this result is much worse than the sales of 490,000 copies on the first day of "Mandarin Duck Butterfly Dream" and 340,000 copies on the first day of "Flower Heart", but it has broken through the 250,000 copies of the first day of "Little Bird". It also greatly exceeded the results predicted by Cloud World and Hongyan for "Crazy for Love".
According to the market research done by Hongyan before, the attention of "Crazy for Love" should be the level of public attention with a total sales of 7 million copies.
According to this number jù as the benchmark, divided by 50, and multiplied by the popular newcomer coefficient of 1.1 at Xu Nuo's level, it is probably the first day of sales of "Crazy for Love".
Before the debut, Hongyan and Cloud World estimated the first-day sales of "Crazy for Love" to be about 155,000 copies, but they didn't expect that Xu Nuo's influence coefficient was far greater than they imagined, and "Crazy for Love" sold 260,000 copies on the first day, almost 270,000 copies! This number has surpassed the first album sales of many little divas online, and they are almost catching up with the first-day sales of big divas!
"I sold so much on the first day, I'm amazing!" Seeing such a report card, Xu Nuo couldn't believe her eyes, because she gave her goal to break through 200,000 on the first day. Unexpectedly, there were so many more than her best predictions, and she even wondered if something was wrong, and someone wouldn't be selling her, right?
Hurry up and look at the number of subdivisions of 100 cities, in addition to the super high sales of Fuwan and South China, which exceed 40,000 copies, the sales of Chang'an and Sioux City are also unusually high!
Fuwan and South China are her home turf, and it is natural that sales are high, but how can Chang'an and Sioux City also have such high sales? Chang'an has a large population, and it is normal for sales figures to soar after a slight outbreak. But how did Sioux City get so high?
On May 20th, Sioux City sold 25,000 copies of "Crazy for Love", which is higher than other cities in the Yangtze River Delta region combined! There must be something wrong with this!
The problem with Su Cheng must be related to Lu Qin. Du Xinghe also realized this after seeing the sales number of Su Cheng, last time Xu Nuo's "Little Bird", Lu Qin Baocheng bought out Su Cheng's inventory, this time it seems that this female teacher is willful again, and she is holding Xu Nuo in Baocheng again. (To be continued......)