In order to quickly promote the Three Kingdoms Kill to the whole Shijie, Yang Yun had to adopt the move of taking the sword sideways.

He announced through the Dragon Toys Company that the Bang! game has temporarily postponed the release of the expansion pack, and the specific time has not been determined, and the Three Kingdoms Kill game cards will be launched every six months in addition to the standard version and wind pack, and a new military general expansion pack will be launched every six months, tentatively named Forest, Fire, Mountain.

As for the various props of the General Fame and the Military Battle, Yang Yun did not announce it at one time, appropriately kept it mysterious, and updated a new version every once in a while, which is conducive to maintaining the durability and durability of the Three Kingdoms game, after all, no one wants the Three Kingdoms to be hit by players after a year and a half of popularity.

Bang! is a popular game for customers in Europe and the United States, and when card fans hear that Dragon Toys may delay the expansion, their first reaction is regret and anger, and the second reaction is to notice that there is a replacement, a card game called Three Kingdoms.

In fact, the vast majority of card fans don't care whether it's made by a Chinese company or an American company, and they don't care too much about whether the game's backstory is a cowboy in the West, a European fantasy, or a Chinese Three Kingdoms.

They are more of a group of passive recipients, as long as the game is fun, some play, and the card company plays any game, then they will passively play whatever game, and they are extremely adaptable.

On this point, Yang Yun and Zhao Yongping argued.

Zhao Yongping asked, "Postpone Bang!" Turning to the promotion of Three Kingdoms, will players resist because of the different story backgrounds? Will it make players unable to adapt for a while? ”

Yang Yun shook his head: "I have my own understanding of the cultural background. The western cowboy is a culture unique to the United States. In recent years, our country has been vigorously importing American translated films and TV series, and even some cartoons are full of western cowboy style. There is a cartoon called "Sheriff Bresta". The main character is a sheriff on a horse and a cowboy hat, and I will always remember Liliang of the bear. The speed of the leopard, the eyes of the eagle, the ears of the wolf, and the appearance line of that big-nosed super cool humanoid warhorse, 'This is my Sera Jiong'! ”

Zhao Yongping asked suspiciously: "Is there this cartoon?" Why haven't I heard of it? ”

Ga...... This estimated time is confusing again, right? Could it be that it was only broadcast in China in 1991?

Yang Yun was a little embarrassed: "I've seen it in the United States, maybe our domestic film studios haven't translated it yet, so it's not introduced for the time being!" But I say this mainly to illustrate one thing, this era is an era of short supply, and the audience's tastes are always determined by the suppliers. Who cares about American cowboys if it weren't for the country broadcasting westerns? If the country introduces Korean dramas, the Chinese will accept the emotional films of life and death, and if the country introduces Westerns, the Chinese will have a good impression of the western cowboys. ”

Western culture is unique to the United States, and not necessarily for Europeans and Asians, but Bang! cards can still sell well all over the world, even in some big cities in Africa, which only shows that. It's not the western cowboy that attracts players, it's the game itself.

It is conceivable that if it is changed to Three Kingdoms, it will only be a temporary discomfort in the early stage. When card fans are familiar with character cards and skill cards, and the rules are equally familiar, the Three Kingdoms Kill game can quickly be integrated into the lives of card fans.

And the subtle cultural infection. It was so unconsciously born.

Zhao Yongping did not insist, but said another thing: "Brother Parker asked me to tell you one thing. The Disney Company wanted to buy the full rights to Bang!, and they were responsible for the development of the follow-up development package. They promised not to smash Bang!'s signboard. ”

Yang Yun was a little surprised: "Disney is going to enter the card game industry? That's a bit of an exaggeration, right? ”

Zhao Yongping nodded: "As you said just now, Western cowboys represent pure American culture, and Disney may really launch animations, games, and movies about sheriffs and traitors, which may also be true!" And Disney is quite successful in making toy merchandise. ”

Yang Yun smacked his tongue, there are many game adaptations, movie adaptations of games, but he has never heard of card adaptation movies and animations, which simply subverts his impression of the card game industry.

In Yang Yun's memory, the most popular card in later generations was Bang! , Magic, Pokemon, Yu-Gi-Oh, Hearthstone, these are very small industries, and it is enough for one or two companies to eat this cake, and more people are not enough at all.

In these card games, except for Pokemon and Yu-Gi-Oh, which can also be related to anime movies, even Blizzard's Hearthstone can only sigh to themselves, and can only be tied to their Warcraft series games, and it is said that Twentieth Century Fox is going to make a Magic movie, but there has been no news since then.

Disney wants to get Bang!, and it is very likely that it will look at its huge fame and the peripheral development it brings, and by the way, drive Longteng out of the card game market and dominate this emerging industry.

So Yang Yun asked disapprehantly: "Disney is not a drunkard, how much do they offer?" ”

Zhao Yongping smiled: "50 million US dollars." ”

Burst......

Yang Yun really didn't expect that he wanted to buy Bang for $50 million.

Disney is really good at quoting, right? In just three or four months, the sales of this card and toy merchandise have reached 80 million US dollars, and 50 million yuan wants to buy it, which is really ashamed!

"Let them dream!" Yang Yun scolded with a smile: "Unless they are exchanged for Donald Duck and Mickey Mouse!" ”

Zhao Yongping laughed and said, "George said the same thing to me. Mr. Yang, we have money in our accounts, should we return the money we owe to the Parker brothers? ”

"You can do these things, just sign for me! I'm still in Tokyo for a day to see how sales are going, and I'm going to fly to Europe tomorrow. ”

At the Sega store in Tokyo, Yang Yun saw the madness of the Japanese.

Because there is no limit, the Three Kingdoms 3-in-1 package is priced at 9,900 yen, which is equivalent to about $75, and student representatives from the University of Tokyo purchased 500 sets for a total value of $37,500.

Not to be outdone, Kyoto University had more science and engineering students, winning 800 sets in one go, with a total value of $60,000.

In addition, many scattered customers in line, many will bring a few sets to their friends, even if there are too many Three Kingdoms kill cards in their circle of friends, it is also very cost-effective to give them away or collect them separately, after all, the beautifully crafted Three Kingdoms kill cards are designed by the painters of the Central Academy of Fine Arts in China, and the character patterns are full of strong Chinese painting style, which is very worth buying.

At this rate, the Three Kingdoms game is likely to set off another wave of sales boom in Japan, becoming the mainstay of the Sega camp and the trump card Liliang that can compete with Namco's Three Kingdoms!

Yang Yun finally breathed a sigh of relief, the promotion of the culture of the Three Kingdoms could not be completed overnight, and the next thing was handed over to Sega and Fengyun Company, after he was ready to attend the banquet in the evening, he left Japan the next day and went to Europe to do shijie tour promotion.

Yang Yun came to Japan with Qian Deliang, deputy head of the Chinese Three Kingdoms Cultural Promotion Group, and Wang Zhe, a group of Chinese who were very eye-catching at the dinner held by Sega.

Hayao Nakayama walked around with Yang Yun among the guests, all of whom were some of the companies of the company, as well as friends from the music and anime film industries.

Seeing a group of people laughing not far away, and a familiar face in the crowd, Yang Yunxi said, "Are you friends in the music industry over there?" ”

Hayao Nakayama shook his head: "Over there, it's the people from Shogakukan and Shueisha, are you talking about Jean Hisaishi?" I'll take you to meet you. ”

There are four major publishing groups in Japan, Hitotsubashi, Otowaba, Kadokawa, and Shinchosha, of which the three major publishing houses under the Hitotsubashi Publishing Group are Shogakukan, Shueisha, and Shirasensha.

What Doraemon, Dragon Ball, Saint Seiya, Hokage, One Piece, too many classic Japanese manga are from Hitotsubashi Publishing Group.

It's heartwarming to think about, and it's eye-catching to look at!

Yang Yun followed Hayao Nakayama and shook hands with these bigwigs one by one, fortunately, these people were only the section heads of a certain department, or the heads of the business management department, and there were no famous comic masters, which made Yang Yun both regretful and relaxed, if he really wanted to see Masami Cheda or Akira Toriyama, he would definitely be excited to ask for autographs.

When it was Hisaishi's turn, Yang Yun couldn't help but hug him: "Mr. Hisaishi, let's meet again!" ”

Hisaishi smiled, looked at a man with a slightly elder face next to him and said, "President, I'm not wrong, right?" Chinese Yang is really so young! ”

The uncle looked to be about 50 years old, and Hisaishi said, "This is Hayao Miyazaki, the president of Studio Ghibli. ”

Wow! This is a god-like man! Chinese who like Japanese manga movies, I'm afraid there is no one who doesn't know Miyazaki.

In a remote and quiet location in the rest area, Yang Yun sat down face to face with the two.

Today, the two of them really have something to do, and they have no choice but to find the Shogakukan and Shueisha.

Studio Ghibli has been established less than 5 years ago, and its main business is animated films, TV commercials, realistic films, etc., or shooting by itself, or doing advertising planning, film and television production.

The Japanese economic crisis that began at the end of last year has affected the entire Japanese economy, and Ghibli has also been affected, and there are not enough commercial contracts to support hundreds of people, which has made the investor Tokuma Bookstore very difficult, and intends to sell its stake in Studio Ghibli.

Recently, the Valley of the Wind manga magazine also had to be closed due to financial problems, and there was a problem with Studio Ghibli's daily operation, although it was still possible to find a way to get through, but the cumbersome things greatly affected Miyazaki's creative mood, and he could only rely on the income of the two animations of Totoro the year before last and last year's Witch Otaku-mail.

Jean Hisaishi and Hayao Miyazaki just wanted to test the tone today and see if Shogakukan or Shueisha were willing to lend a hand. (To be continued......)