If you don't have money, if you want to play football, it must be difficult, but if you have money, it's different!

For example, there was Wang Wande's Wande Group before, and there was Yangda Group in Yangcheng behind, and people relied on money to play football.

Not to mention the previous Wande Group, after all, the investment required to play football was not large at that time, and the concept of capital football had not yet risen, and it was already very good to invest tens of millions a year.

However, in the later Yangda Group, people played the most mainstream capital football model in the world at that time.

As soon as I entered the field, people shouted out the slogan that Lao Tzu is rich, Shenma International, what well-known foreign aid, Lao Tzu will smash you with money, and then invite a well-known coach, a set of teams will be completed, relying on Jinyuan football, people can crisscross the domestic and foreign arenas, and earn enough eyeballs.

When they first came to this circle, many people who had been immersed in this circle for many years still laughed at them, and look, this is a stupid hat with a lot of money, nothing remarkable.

If you don't believe it, just watch, in a few years, they will lose their bottoms and get out of this circle in a gray way.

But in fact? In the past few years, Renjia Yangda Club has not only completed the triple jump in the domestic arena, but also quickly become the champion of the domestic top league, and it is a triple hegemony as soon as it is played.

People are tired of playing in the domestic arena, and even became the boss in Asia once, and finally had a round of scenery on the field of the Club Cup.

How many years have people been in this circle? But you've done what so many of your clubs haven't done for so many years, what does that mean?

Jinyuan football is not impossible to play. The key is to see how you play!

Yangda Club. For several years in a row. frantically threw more than 200 million yuan at the club, invited first-class foreign and domestic aid, and invited the coach of the world championship team, and then they succeeded.

On and off the field, they have earned enough eyeballs.

Others seem to be stupid and have a lot of money, but the real situation is that people are shrewd!

Originally, it was just a small and medium-sized real estate company that was only in Yangcheng in eastern Guangdong and was slightly famous. However, in just a few years, it has grown into a large-scale real estate enterprise that is well-known in the country.

The scale of assets has quickly broken through the 100 billion yuan mark from the original two or three billion yuan.

On the one hand, this is related to the fact that they voted for the favor of their superiors, and the superior leaders gave them a certain amount of care in some aspects, but on the other hand, the successful achievements of the Nayang University Club in the domestic and foreign arenas also gave them the best advertisement.

You know, football is something out of sports entertainment itself. He also has a hypermedia attribute.

What is hypermedia, that is, higher than media. The impact of advertising.

For example, several world-renowned clubs in Europe, Real Madrid, Barcelona, Manchester United, these clubs that have no real industry, can be used to speculate on the stock market, and a name can be worth hundreds of millions of euros, which is their hypermedia attribute.

Their team's record is good, there are enough fans who are diehard, they are equivalent to big stars in the entertainment industry, they themselves are the biggest resources, the best advertising.

That's their hypermedia attribute.

The success of Yangcheng Yangda Club in the future market is to rely on the hypermedia attributes of football to give them the best advertising.

Once, after they became famous and their status was stable, some idle people who were sore had a problem with them to settle an account.

For five consecutive years, they have spent more than 200 million yuan on the introduction of foreign aid, domestic aid, and top coaches, as well as crazy investment in winning bonuses.

Such an investment seems to be absolutely sky-high, you must know that at that time, in the circle of the domestic top league, the investment of several clubs in the bottom of the ranking in a year was only tens of millions......

The more than 200 million yuan was smashed, and in the eyes of many people, Yangda was crazy, and there was nowhere to spend the money.

But what about the real situation? The success of Yangda Club has brought them far more benefits than that.

Someone has estimated that if they want to achieve their growth effect in those years, they will have to advertise on the most influential big trouser platform in China for five consecutive years, as well as on many well-known domestic portals and newspapers.

If it is invested for five consecutive years, I am afraid that it will cost at least 500 million, and it may not be able to stop.

And the effect achieved may not be as good as the effect brought by the Yangda Club.

This is the excellent performance of the Yang University Club in hypermedia.

So invest in clubs, play football, you don't have to be afraid to spend money, as long as your money is used in the right way, then the return you can get in the future will not be as simple as a few cents.

The success of the Yangda Club in later generations has provided a good reference for the current Li Yifan, if he wants to enter this circle, he can do so.

After all, there are many industrial industries under him, and there are many companies that need to advertise.

Shuguang Construction, Phoenix Wine, Red Lantern Dairy, and so on are several brands that are currently more popular, but he still has automobiles and electronic things to launch in the later stage.

When these products are on the market, they all need to be vigorously advertised, if they are all on the big pants platform, or advertise on the Internet, it is estimated that he will have to spend billions of dollars a year just in terms of advertising.

If he had a football team at this time, that would work...... Need you say more?

As long as it can achieve the same success as the Yangda Club, it will be amazing.

As soon as he thought of these, Li Yifan became more determined to enter the football circle, on the one hand, as a fan who really loves football, he wants to make a little contribution to the development of Chinese football.

On the other hand, it is also to seek some benefits for their own enterprises and industries.

No matter how you think about it, he has to go through this circle.

And the route he wants to take is a little different from the Yangda Club, he wants to take not only the route of throwing money, but also his own youth training system, which is the foundation of a club's long-term viability.

In the future world, especially in the football circle, in addition to making money by engaging in Jinyuan football, it is also possible to make money by engaging in a football training system.

As early as the last century, when Jinyuan football was not popular, there were many clubs in the world that relied on buying young players, and then coming back to cultivate talents by themselves, and then selling them.

The most representative of these is Ajax in the Netherlands, as well as strong teams such as Feyenoord.

But later, after the Boseman Act was enacted, these teams, without exception, all went into decline.

Because there are no restrictions on player transfers, those big clubs can be more unscrupulous to contact their favorite talented players, and they can poach people at will, which has created a situation where the strong are always strong and the weak are weaker.

So much so that later Brazilian football had a tendency to disconnect talents because of such a bill.

But is this business model really hopeless?

After the Boseman Act was enacted, the success of another club proved that it is not necessarily, that all clubs that develop their own talent will fail.

This club was Barcelona, which was later called the Cosmos Team.

Barcelona are rich, but because of their unique politics and geographical location, they are also short of money, at least they don't have as much money as Real Madrid.

So in terms of the introduction of stars, they are certainly not as daring to spend money as Real Madrid.

Since you can't play the strategy of bringing in a superstar every year and building a galaxy battleship like Real Madrid, how can you play?

can only play the way of self-cultivation, so after the Cosmos team dominated Greater Europe, their La Masia Acting School became famous in one fell swoop.

Of all the players on their team, a few of them came out, and almost all of the others came from this football school.

This is a very successful model of youth training system, and Li Yifan plans to play this time.

And what he wants to play is to combine Barcelona's football school model with the Dutch talent training system model.

He wants to establish a football school, and the talents he will cultivate in the future must not only be able to use for his own use, but also buy the better ones in Europe, and sell the worse ones to other clubs in China.

That's what he wanted to do in a football school.

After the success of the Cosmos, many people wanted to know the secret of the Cosmos' success, so people flocked to interview the Cosmos.

Then the Cosmos team said very generously, in fact, it's nothing, we just have been sticking to our own youth training system, our football school La Masia, it's amazing, every year the money invested in this school alone is twenty or thirty million euros.

The reporters below were in an uproar, wow, so much investment! It's remarkable.

But after Li Yifan listened to such an interview at that time, he laughed directly.

I rely on, twenty or thirty million euros, it's just two or three hundred million yuan, those big guys in China, just take a little pocket money in their pockets and don't just take this book, just like the owner of the XXX club, people go out to gamble and have a good time, and they can lose 600 million yuan in one night, this money is a fart?

And considering the domestic labor cost and price level, with an investment of two or three hundred million, how many schools like La Masia must be able to be raised?

How many talents will be produced by then?

Two or three hundred million in the current year, take it out and throw it into the football circle, that can definitely cause an earthquake, you must know that in this year, the so-called super league teams in China, the bottom seven, the annual budget added together, less than 70 million, this situation will continue until ten years later, when a large number of capital frantically poured in. (To be continued......)