Chapter 65: The Second Spring

"Old Dai? Are you Dai Tielang? ”

The sharp-eyed recognized the old man and immediately exclaimed. Dai Tielang was isolated at that time, and after being treated unfairly, he had little contact with this circle after retirement, so he naturally felt a little strange.

But now it's not as good as in the past, so many years have passed, most of the loess has been buried, and it's not a blood feud, it's a very happy thing to see so many old friends, and it's okay to let go of it.

After they exchanged pleasantries, they realized that this was someone else's territory, how could they snub the owner here, so they stopped their topic and began to listen to what the young boss had to say.

"You are all old-timers, old artists. They have all paid their blood and youth for the animation industry of our country for the United States Film Studio, and have also witnessed and created the most beautiful and glorious era of animators. In the past, our American film studio represented the highest level of cartoons, who doesn't give a thumbs up? The old artists who talked about it all showed red light, and they really remembered the eventful years of the past.

"However, due to the constraints of various comprehensive factors, the situation of the American film studio has deteriorated, and even the salary has not been paid, and it has not even risen a penny for ten years, which has also caused our outstanding animation talents to flow out to private enterprises. As a person who grew up watching American film works, it is necessary for me to carry the banner of this American film studio, so that animation will not fall, and Guoman will not fall! ”

Recalling the glory of the past, and then thinking about the later downfall, this is really embarrassing, I'm afraid that no one here expected this day.

"Technology doesn't work? I brought in DreamWorks Animation to learn their techniques. Funds? I have invested five or six billion yuan in the project before and after, so you may also ask me why there are no good works in the past two years since they have been solved? ”

"yes, why?" They chimed in.

"Because no matter how good the technology is, it has to serve the content of the work, and animation without content is equivalent to losing soul. And what we lack is excellent creators like Mr. Zheng, Mr. Chu, Director Hu and Director Dai, without your ingenious ideas, how can there be good works? ”

Another important reason for this is the disconnection of the talent pool, in the past, the directors and screenwriters of the American film studio grabbed a lot of them, but now they can't make up a few people, and the Mesozoic generation with these old people has long been clean.

"This raises a new question, how do we ensure quality content? It will take the pen and ink of all creators, but I have found that many creators have changed careers? There are even those who go to open pig farms, why? ”

"Ah, why?" These old people were very cooperative with him, and there was an interactive effect.

"Because no one is willing to pay the royalties, many of their excellent creations are repeatedly printed by pirates but do not pay a penny, and they also have to eat, so they have to go to pig farming. The same situation occurs in Meiying, where no one writes a good story anymore because they lose their passion and motivation for work. ”

"I want to repeat what I said to Mr. Zheng, I have inherited the history and glory of the studio, and I have to bear the mistakes he has made. I'm responsible for the future of the studio, and I have to solve this problem, so that's why I'm inviting you here! ”

"Responsible! You can say that again!! ”

"That's right, that's the right person to do things!"

The old people were obviously impressed by his speech and praised him.

"Thank you for your support, whether you are the original creator, or director or screenwriter, you will get the corresponding copyright fee, which is an affirmation of what you have paid, the company invested 30 million yuan to obtain the copyright of your work!!"

"Huh? That's not true, is it? If others had already relied on it, would this young man be crazy? ”

"Yes, how can anyone be willing to pay for it."

Everyone didn't know why, and they all talked about it, this capitalist did not squeeze the surplus value, but sent them money, which is really like a dream.

"Of course I'm not stupid, copyright is priceless, and only if I respect it, can it bring me more wealth." Chen Bo continued, "The Disney Company in the United States created Mickey Mouse, Donald Duck, Goofy and other popular cartoon characters 70 years ago, and now it has not only created commercial brands but also various theme parks, making Disney worth tens of billions of dollars, and it is still popular!" ”

"Why can't our gourd baby, Sheriff Black Cat, create their own brand? Can't be a theme park? Our book can also be remade into a live-action movie. I can bring out all these cartoon characters that were once active on the screen one by one, and re-present them to the world after commercial packaging. Instead of piling up in a corner of the warehouse and letting it fall into dust and cobwebs! ”

"With money, you can make better animation, and with good animation, you can make more money, it's a virtuous circle. Instead of having no other income than selling movie tickets and selling them to TV stations, as was the case before. Only by keeping pace with the times, keeping our cartoon characters alive, and passing on the spirit of these animations from generation to generation, will we be successful! ”

Chen Bo's series of words are very infectious, and the old artists who have realized it are not easy to think of the previous ones and burst into tears again.

"Good, good! The future of our American film studio has a drama! The slaps were louder and louder, and they instantly burst out with rare vitality.

"Everyone here will be paid for the copyright, and this year is the 20th anniversary of Sheriff Black Cat, and we will also plan to remake the sequel, in addition to the previous 2 million royalties. The minimum creation cost for each episode of all sequels is 100,000! Just to make the best animation!! ”

Chen Bo said his plan, which shocked these old people again.

5 episodes of cartoons will give 2 million royalties, which is a great compensation and the most important recognition. Even if 100,000 episodes are a big amount for future sequels, even if they do TV series now, a top screenwriter will die at most 10,000 per episode, but he gave 100,000 per episode.

If you add in the post-production costs such as computer production, even if there are only 20 episodes of each cartoon, you have to have a budget of 10 million yuan, which is such a big deal.

Of course, if the money is enough, this script must be superior, and no one will think that it can be easily obtained. The demand will definitely be more lean, and it will no longer be forced to be shoddy impulse, winning by minutes.

Since ancient times, wealth has touched people's hearts, don't look at these old artists are all over 70 years old, but who cares about money? And it has been bitter for so many years, not to mention that it is closely related to his own interests, and the excitement in his heart is hot and dry.

"The projects have to come one by one, Sheriff Black Cat and Teacher Zheng Yuanjie's Pipiru Mobilization will be the first to start, and the previous originals will be rehired as consultants and guides in addition to royalties, continue to exert their residual heat, and contribute to our animation career!"

Money has to be given and taken, but there must also be a suitable reason for them to feel at ease, and the rehired consultant has a corresponding name. The literati are idealized and need backbone, so he gave this step with face.

Although Chen Bo threw out tens of millions, he solved the copyright dispute and avoided being embarrassed to go to court again with stronger and stronger legal awareness in the future.

Half true feelings, half flickering, this is the art of speaking, Chen Bo successfully inflamed the hearts of these old people, and asked him when his works would be able to establish a project, and he couldn't wait, it seemed that their big axes were already hungry and thirsty.

Sending a contract at the right time, signing and getting money can cut off the possibility of them claiming copyright in the future, and at the same time, they have to be grateful to Dade and desperately promote this good reputation for you.

Looking at the lively scene at the scene, Chen Bo was thinking about whether to change careers to sell health care pills, he would definitely be able to bluff a group of old people, but this was just a thought, he was not so shameless and dirty, he always wanted to be embarrassed.

"Amazing, just a few words will give them a second spring." Zheng Yuanjie has always been like a mirror in her heart, although she will also be moved, she can also see through.

"They are my wealth, and the beautiful film will regain its glory." Chen Bo swore that "I will prepare a press conference in two days, and I will give you a surprise when the time comes, you must come!"

"No problem, guaranteed." He has already signed the contract, and he agreed to it, and he can take the initiative to pay for the copyright, which has added a lot of impression points, of course, he will not suspect that he will have any conspiracy.

But he'll regret it, but not now, someday in the future. He saw that the contract didn't care about the production of animated film and television works and cartoon image licensing, and he didn't think there would be any difference, but this article can bring hundreds of millions of income to Xingchen Meiying every year, and he still only got 5 million royalties.

At the press conference of Xingchen Meiying a few days later, although Chen Bo, who is good at making big news, did not attend, there were many depth charges.

First of all, it was the 20th anniversary of the birth of Sheriff Black Cat, and it was announced that Chu Zhixiang and Dai Tielang would work together to produce a sequel again, and the script cost 100,000 yuan per episode alone.

followed by an investment of 30 million to give back to solve the previous copyright problem, among which the fairy tale king Zheng Yuanjie alone got 7 million royalties, and has climbed to become the highest-paid writer, plus his income from physical book distribution will reach more than 10 million.

But he gave up the royalties of the two cartoons "Shuke and Beta" and "Rubik's Cube Mansion" and donated all of them to the Ant Charity Fund.

At the press conference, a freshly baked cartoon character, born on January 20, 1981, a cute boy dressed in blue casual clothes, Pipiru, will be hired as the charity ambassador of Ant Charity Care for Children.

If in Japan, this is definitely not new, and the Crayon Koshin family is still the image spokesperson of Kasukabe in Saitama Prefecture.

But in addition to those sports mascots in China, this is the first cartoon character with a story background as a specific endorsement, the purpose is to awaken more care for children and teenagers, Zheng Yuanjie as the father of Pipiru is of course happy to accept the letter of appointment.

The Pipiru series of books has been published for more than 20 years, just a few months younger than Chen Bo, but this virtual two-dimensional character has occupied the headlines and steadily overshadowed other entertainment news.