Chapter 972: Strange Sony

PS: Xie Lu Xie traces ゞ Guang's reward!

In Choi Jung-won's view, there is no hope that Sony's infighting will subside in a short period of time.

Although the Limi family is strong, the Konomiya family and Keiichi Morita are not weak.

For a long time, the Komiya family has been in charge of Sony's mobile communication terminals. At the same time, he is also responsible for the affairs of Sony Corporation in Europe, which is simply a large independent branch.

Even if the Sony brand is abandoned, the Komiya family will be able to expand their business in various parts of the world.

Although Keiichi Morita was destitute, he almost went bankrupt because of debt. But his grandfather is Akio Morita, and this is the biggest reliance.

As an old man who single-handedly founded the giant Sony group, his name is a god-like existence in the minds of all Sony people.

Love the house and Wu, for the grandson of Akio Morita, everyone will naturally love and care for it.

This is also the fundamental reason why the family knows that Keiichi Morita is always making trouble, but they are patient.

moved Morita Keiichi, then the Lijian family would immediately betray their relatives and become the target of public criticism. Even the Japanese government, which has always regarded Sony as a pillar of the country, will not tolerate it.

What's more, at this time, only Cui Zhengyuan knew the way.

While these three parties are entangled and fighting with each other, there is another person quietly preparing. Once he finds a good opportunity, he will definitely emerge and take over Sony.

This person is the former Sony President Nagayama Osamu .

In the eyes of the outside world, it is inconceivable that Osamu Nagayama can become the chairman of Sony.

Just look at who he was before he became chairman of Sony Corporation, and you can see what's wrong.

The CEO of a Japanese pharmaceutical company can't get in touch with Sony anyway.

But such a person suddenly changed his door and entered Sony from a seemingly unattainable business field.

Although the special circumstances of Sony Corporation have determined that Nagayama, the chairman, cannot be like a normal joint-stock company. Powerful. But in any case, the chairman is a pivotal player in an economic group.

Since making enemies with Sony, Choi Jung-won has not given up concentrating on Sony's structure.

The hard work pays off, and after years of exploration, he can be regarded as having a little understanding of the key points.

Although Nagayama had never held a position in the Sony group before becoming chairman of the group. But in the list of shareholders of Sony, he is impressively listed.

And a strange thing is that Nagayama, who is obviously from a civilian background, even if he works hard all his life, it is impossible for him to own 7.5% of the equity in a company with a lot of money like Sony.

But what's the matter. But it all happened.

Before everyone knew it, the CEO of the pharmaceutical company, who had a strong track record, slowly climbed to the top of Sony's shareholders.

Then in 2013, at Sony's shareholder meeting, former chairman Stringer retired and took over the reins.

There's a very interesting part of this, and if you look closely, you will dig up a lot of unknown insider information.

As we all know, Sony is the largest film company in the world, and it is also the largest music company in the world. The specific gravity of this part. Even more than its assets in electronics and the Internet.

It stands to reason that such a giant, which almost controls most of the entertainment and cultural industry in the world, should be calling for wind and rain. It's right to make money every day.

But the real situation is that Sony has been losing money. From 2003 to 2013, Sony lost money for ten years.

However, in such a loss-making situation, Sony has completed the acquisition of Columbia Pictures, MGM Pictures and Bertelsmann Music.

And that's not all. Sony also acquired all of EMI's music rights business.

Taken together, Sony controls one-third of the world's music publishing market and owns one-third of Hollywood's greatest films.

According to normal logic. In the case of continuous losses, any enterprise should shrink its business, reduce expenses, and strive to break even.

However, under such circumstances, Sony has not stopped the pace of large-scale mergers and acquisitions, and has absorbed the world-famous entertainment and cultural giants into its own umbrella one after another.

Could it be that Sony is dizzy?

As we all know, one of the most popular practices in the entertainment and cultural industry is dilution.

When an entertainment company grows to a certain extent, it will be spun off.

The various parts that originally relied on the head office were independently removed to form an independent management plate.

In this way, the administrative expenses and operating expenses of the headquarters will be greatly reduced, and a virtuous circle of business operation will be formed.

In the previous life, the C.J Group saw that CJE&M, MNET, CGV, etc., each acted independently and did not belong to each other.

Although the A.P company in this life was established at the beginning, Cui Zhengyuan acquired and integrated a lot of resources. But now, it has also begun to embark on the road of spin-off.

Various artist studios, independent TV series production teams and film production teams, including the establishment of branch offices, etc., are all driven by this consideration.

Even if some other properties are acquired at such times, they are all based on merit. In other words, only those companies that seem to be in their nascent stage and have good prospects for the future will buy the established big companies.

For example, S.M's acquisition of Woollim Entertainment was a decision made to see the promising future of this new entertainment company.

However, it is worth noting that it was SMEntertainment C&C that completed the acquisition, not SMEntertainment.

Rao is a company like S.M, which needs to set up a branch to split the business, which shows how terrifying the operating costs of the entertainment industry are.

But if we look at the companies acquired by Sony, any of them can be regarded as time-honored brands. Several of them are even older than Sony itself, which means that the foundation of these companies is not something that a new company like Sony can control.

So, how are these acquisitions done?

In Cui Zhengyuan's view, the main reason lies with Stringer, the former chairman of Sony.

In this American, there was a very interesting experience. That is, before joining Sony, he worked for CBS under Viacom Group for three decades.

It wasn't until 1997 that he joined Sony as president of Sony America.

In less than six years, he became vice chairman of Sony Corporation.

Viacom himself is a giant in the entertainment and media industry, and having worked in such a company can also show Stringer's superiority.

It seems that Sony's choice of him as chairman is a move to attract talent.

But with Choi Jung-won's habit of looking at problems from the perspective of conspiracy theories, Sony has actually been cheated by the United States.

In the Plaza Accord of that year, the United States made Japan miserable. As a result, Japan's golden period of development was interrupted, and twenty years of loss began.

So how could Sony, Japan's signature company, escape from the Americans' field of vision?

Looking at these acquisition plans after Stringer became the owner of Sony, it seems that they want to wipe out Hollywood.

From the perspective of ordinary people, it seems that Sony is fierce and is about to become the only entertainment and cultural industry overlord in the world.

However, it is worth mentioning that after years of development, these industries acquired by Sony have inevitably entered the situation of loss-making and debt-based operation.

To put it bluntly, the Americans dumped all their bad assets to Sony through Stringer's hands.

These companies are losing money, so can Sony still make a profit?

Coupled with the rapid development of video technology, the traditional film landscape of the world has changed. Companies like MGM and Columbia have begun to lose their competitiveness and are gradually withdrawing from the mainstream.

When 3D technology is all the rage, what kind of companies are the ones that dominate Hollywood?

Twentieth Century Fox, owned by News Corp., is the property of media mogul Murdoch.

Warner Bros. Pictures belongs to Time Warner.

Summit Entertainment is owned by the Canadian film giant Lionsgate.

Look at the film companies that Sony acquired, how bleak the situation is.

MGM, one of the original Hollywood Big Eight, recently became famous for its 2007 "007: Casino Royale".

It's been seven years, who has heard of any good movies produced by this former giant?

If a film company doesn't produce a movie, what does it rely on to make a profit? I can't help it, of course I'm losing money.

So who is bearing this loss, I'm sorry, Sony, as the parent company, had to swallow this bitter fruit.

As for another film company, Columbia, it is also not much better.

said that the most well-known film to the audience is actually Stephen Chow's work "Kung Fu" in 2004.

This......

It all seems that the United States has dumped all these outdated film industries, which are no longer profitable, to Sony, and then re-established the Hollywood landscape.

For example, Marvel, such as Summit Entertainment, such as Time Warner, such as Paramount, such as DreamWorks, such as Disney, etc., these companies that are now beginning to dominate Hollywood have nothing to do with Sony.

And Sony, which swallowed this bitter fruit, understands the hidden secrets?

I'm sure they understand. It's just that under strong political and military pressure from the United States, they have no choice but to accept it.

This situation continued until 2013, when it took a turn for the better. (To be continued......)