Time flies, and the time is fast into December.

Since Chen Mingyu and they contracted the traffic hotel, after more than half a month of careful preparation, it was officially opened on December 8.

The specific work before the opening of the hotel, almost all of them are Zhang Xinping himself, Chen Mingyu only put forward four opinions, first, reduce the price of accommodation, about 80% of the original price, and the introduction of membership card service, all the member customers of the hotel, can enjoy a certain percentage of discounts, and the hotel will also for member customers, have launched a series of preferential services, in order to enhance the competitiveness of the hotel's customer return rate; Second, to ensure the environmental sanitation conditions of the hotel, to ensure the quality of service of all employees, to establish the concept that the customer is God, to adopt incentive policies for all employees; Third, strictly implement the management system, if there is a violation, it must be dealt with seriously, and no one has any mercy; Fourth, advertisements were placed on county television stations and county-level newspapers for traffic hotels, and some propaganda materials were also produced to be distributed to the masses.

Zhang Xinping has a very thorough understanding of Chen Mingyu's suggestions, and he has also formulated more detailed guidelines on the basis of these three points, and has conducted serious training for all employees, as for advertising and promotional materials, they have already begun to build momentum a week before the opening.

Chen Mingyu has made a clear positioning for himself, and in the future, he only gives advice to Zhang Xinping and Wu Yue on their business development in terms of strategic direction and management, and he will not ask about the specific operation, even if the two of them will make some mistakes, as long as these mistakes are not fatal and can be remedied, Chen Mingyu can allow these mistakes to happen.

Only by letting the two of them go to the business world to fight in person, feel the joy of success, taste the bitterness of failure, and accumulate experience by themselves, can they truly grow up.

According to the tradition of Huayang, whenever a new store opens, it is necessary to hold a banquet to celebrate, one is to announce the official opening of the hotel, and the other is to publicize, attract the attention of the public, and the ultimate goal is to attract customers.

Since at the current stage, Chen Mingyu, Wu Yue, and Zhang Xinping do not have many social relations, so they are not ready to make a big deal, but only prepare six tables in the restaurant of the hotel, and simply invite some relatives and friends.

However, although they did not invite many people, the celebration was still very lively. Because Chen Mingyu knows that at present, the majority of ordinary people have not been bombarded with advertising, and their immunity to advertising is not enough, simply put, they believe in advertising very much, and will not screen the authenticity of advertising information.

Just like Chen Mingyu asked Zhang Xinping to advertise on TV stations and newspapers, as well as distribute promotional materials, just to advertise.

And now, he asked Zhang Xinping to prepare for the opening ceremony, which is also an advertisement.

If you put it another way, it's called marketing.

For Chen Mingyu, he deeply knows how important marketing is! Especially for the domestic market, at least from now on for the next two decades, people are still generally irrational in consumption, and those companies with strong marketing capabilities can often be invincible in the market!

Not to mention anything else, let's just say that the two industries of * and liquor that will explode in a few years, simply with crazy marketing methods, will give birth to a group of companies with annual sales of hundreds of millions!

The opening ceremony process of the Jiaotong Hotel was designed by Chen Mingyu himself.

At 8:18 a.m., the lion dance team began to warm up.

At 9:18, the theatrical performance began.

At 10:18, the first lottery was held on the spot, including a special prize, and the prize was a 25-inch Changhong brand color TV; Two first prizes, the prize is a Haier brand washing machine; Five second prizes, one Phoenix bicycle, and ten third prizes, one four-piece set on the bed; In addition, there are several lucky prizes, and the prize is a free one-night stay in a transportation hotel.

At 11:18, the opening ceremony began, Zhang Xinping made an opening speech and introduced the situation of the hotel, and then conducted the second lottery on the spot.

At about 11:58, Zhang Xinping announced the official opening of the hotel.

Because Zhang Xinping and they have been building momentum a week in advance, and there is the temptation of the grand prize, so from 8:18, the lion dance team warmed up, the front of the hotel was surrounded by the crowd, until 10:18 before the first on-site lottery, the crowd in front of the traffic hotel can be described as "crowded", and some people even had a quarrel in order to compete for the lottery list!

Chen Mingyu designed the link step by step smoothly, in Zhang Xinping introduced the hotel situation, and in the second on-site lottery after the grand prize was drawn, the atmosphere of the scene reached *, the young man who drew the grand prize was even more happy to jump three feet high, the onlookers all cast envious enthusiastic eyes to him!

Chen Mingyu, who was standing on the side, was also very happy when he saw this scene, the effect of this opening ceremony was even better than he imagined!

At this time, Zhang Xinping walked over to Chen Mingyu and said, "Mingyu, Yang Weidong is here, and he also brought two big flower baskets!" ”

Chen Mingyu raised his eyebrows and said, "He's here?" We didn't post to him, did we? ”

Zhang Xinping said: "I didn't post it." ”

Chen Mingyu said: "Okay, let's go and greet it." ”

Chen Mingyu and Zhang Xinping stepped forward and saw Yang Weidong walking over with two little brothers, each of whom was holding a large flower basket.

Chen Mingyu hurriedly walked a few steps and greeted, "Mr. Yang!" ”

Yang Weidong had a smile on his face, and said very warmly: "Mingyu, you are not interesting enough, and you won't tell me about the opening of the hotel?" Is it that when you become a boss, you forget your friends? ”

Chen Mingyu said with a smile: "I'm not the boss, this is my friend Zhang Xinping, he is the owner of the hotel, I'm just here to give a stand to my friend today." ”

With Yang Weidong's shrewdness, of course he could guess what the shareholder composition of this hotel was, but since Chen Mingyu wanted to keep a low profile, Yang Weidong naturally wouldn't break it down, so he smiled at Zhang Xinping and said, "Yes, it seems that I made a mistake, hehe, Boss Zhang, congratulations." Set up the flower basket for Boss Zhang! ”

Although Zhang Xinping met Yang Weidong for the first time, he had been in Huayang for so many years, and of course he knew Yang Weidong's name, so he immediately said politely: "Mr. Yang, thank you for coming!" Today's matter is my negligence, find a time another day, I will set a table for you. ”

Yang Weidong smiled lightly and said, "We will be neighbors in the future, you're welcome." ”

"Neighbors?" Zhang Xinping asked.

Yang Weidong gestured to a few dilapidated factories not far from the traffic hotel, and said: "See there, Red Star Fireworks and Firecrackers Factory, you say, in such a place so close to the railway station, there is such a firecracker factory, what a safety hazard this must be!" However, the county leaders are wise enough to ban this firecracker factory, and the land for this factory has been sold to me, and I am going to build a hotel on this land, so won't we be neighbors at that time? ”

After listening to Yang Weidong's words, a stone in Chen Mingyu's heart fell to the ground gently, after hearing Zhang Xinping say that Yang Weidong came uninvited, he was still a little unsure, whether Yang Weidong came to support or smash the field.

Chen Mingyu and Yang Weidong don't have any friendship, but some time ago, he had a deal with Yang Weidong in the billiard hall in Wuyue because of Zhou Liang's matter, and the two didn't say a few words at that time, and finally Yang Weidong gave Chen Mingyu a face and let Zhou Liang go.

After that, they were not contacted again.

It is said that with this fate, Yang Weidong has no reason to take the initiative to come over to congratulate them without receiving an invitation. However, on the other hand, there was no misunderstanding between them, and Yang Weidong didn't seem to need to come over to smash the field.

Hearing Yang Weidong say this, Chen Mingyu had a bottom in his heart, and said to Zhang Xinping: "Congratulations! Congratulations! ”

Zhang Xinping said enthusiastically: "Mr. Yang, go and sit inside, the banquet will start in a while, and I will arrange the first table for you." ”

Yang Weidong said with a smile: "Forget it, I'm just here to congratulate me today, we will be neighbors in the future, I usually do walking around when I have nothing to do, and in the future, I still need Mr. Zhang to help me in business." ”

Zhang Xinping hurriedly said: "Mr. Yang, you are too polite, you will have to help us more in the future." Of course, if there's anything you need my help with, just ask. ”

Yang Weidong said: "Okay, let's help each other." Then he turned his gaze to Chen Mingyu and said, "Mingyu, can you take a step to speak?" ”

Chen Mingyu responded: "Okay." ”

The two of them walked to a quieter place, Yang Weidong took out a box of red pandas, handed one to Chen Mingyu, Chen Mingyu took the cigarette, and then took out a lighter to light a cigarette for Yang Weidong.

Yang Weidong spat out a puff of smoke rings and said, "You know Luo Feng, right?" ”

Chen Mingyu said: "Yes, he is the cousin of one of my brothers. ”

Yang Weidong nodded and said, "Luo Feng is my big brother, and we have known each other for more than ten years. I went to Sanya a few days ago, and I had a meal with Luo Feng there, and he mentioned you and praised you as a flower, hehe...... Well, we will be a family in the future, if you need my help with something, just say hello to me, you're welcome. ”

Chen Mingyu smiled, thinking that Yang Weidong didn't come to deliver the flower basket because they were about to become neighbors, but because of Luo Feng's relationship. This is how the network is established, one link after another, a line will connect several lines, and if there are more lines, it will naturally become a network. said in his mouth: "Cheng, Mr. Yang." ”

Yang Weidong said with a smile: "It's all a family, why are you so polite, don't call me 'Mr. Yang' in the future, just call me 'Weidong' directly." ”

Chen Mingyu smiled and said, "Okay, Weidong." ”

Yang Weidong patted Chen Mingyu's arm and said, "That's okay, nothing else, you're so busy here and here today, I'll go back first, let's find a time another day and have a good drink." ”

Chen Mingyu said: "Okay, no problem. ”

After Yang Weidong left, Zhang Xinping asked Chen Mingyu: "Is there anything wrong with him?" ”

Chen Mingyu smiled and said, "It's nothing, he just came here to cheer up." You didn't listen to him, you'll be neighbors from now on, walk around, hehe. ”

Zhang Xinping was still a little puzzled and said: "Why do I think Yang Weidong is a bit mysterious, with Yang Weidong's status in our county, he doesn't have to come over to cheer us on in person, even if we send him a post, he sent a subordinate to send a flower basket, it is completely interesting." However, without giving him a post, he not only came over to deliver two flower baskets in person, but also wrapped a big red envelope! Mingyu, guess how much money he put in this red envelope? ”

"How much?"

"Two thousand!" Zhang Xinping stretched out two fingers.

"Ah, quite a few. What, when his restaurant opens, let's give him a big red envelope. Chen Mingyu said with a smile.

"That's a must." Zhang Xinping said, "Mingyu, Yang Weidong came over today, he must have seen your face, you two are friends?" ”

Chen Mingyu said with a smile: "I couldn't say it before, but in the future, it should be a friend." ”

Zhang Xinping was very happy to hear this, with such a friend as Yang Weidong, it would be much more convenient for them to do business in Huayang in the future. As for what kind of friends Chen Mingyu and Yang Weidong were, since Chen Mingyu didn't say it, Zhang Xinping naturally didn't ask more, but just said: "Mingyu, you find a chance to make an appointment with him, let's treat him to dinner." ”

Chen Mingyu responded: "Cheng." ”