While getting the original case of "Resident Evil", Long Teng is still trying to seek innovative changes, and has been looking for self-breakthroughs, and has not been affected by the original fixed ideas.

And Sony rests on its laurels, "Zombie Siege", veto innovation, although there are objective reasons why the game project cannot be easily changed, but the three of Kawashima Gong are not only useless, the game creativity is blocked, and they have become "outcasts", and finally took the initiative to resign and defect to Sony's competitor Sega camp, which is enough to explain a lot of problems.

Could it be that Sony's team that made the PS version couldn't continue to make games without these three people? No, Sony Entertainment Computer has more than 200 employees and about 100 low-level programmers, so it doesn't matter if there are all three of them.

Could it be that Sony is unwilling to make additional investments and has no money for the three of them to realize these ideas on their own? No, Sony's game division has come out of the loss stage of burning money, the PS console and memory stick have begun to make a profit, and have received the second wave of $100 million in funding from the group company, as well as tens of millions of dollars in subsidies and policy tilts secretly given by the Japanese government, Sony is not short of money.

On the one hand, Sony has worked hard to poach people from Sega, but it can't keep people for its own reasons, and this is the biggest problem pointed out by commentators, which is caused by the arrogance of the Japanese themselves!

Japanese companies have people, money, policies, and a good environment, but they still can't do Chinese companies, and they can't blame anyone else, and they can't blame the government, they are all to blame!

After the off-site commentators finished talking about this, the show was silent, and the host became even more serious. But considering that the guests present are the Longteng side that represents the Chinese game industry, it is not convenient for her to ask anything.

OK. Hayao Nakayama relieved her of the siege and took the initiative to answer the commentator's question: "Mr. Sakai's opinion. I can help with that. Although I represent the interests of China Longteng, I am also Japanese, and President Yang agreed that I would like to share what I have seen and felt personally, hoping to give a kind reminder to my peers in the game industry. ”

Hearing that Hayabusa Nakayama was willing to take the initiative to relieve the siege and share his experience, many people were immediately in awe, and some hardliners who hated the Chinese for stealing the jobs of the Japanese also felt some admiration for the generosity of Hayakuo Nakayama and Yang Yun.

"I was president of Sega from 1984 until 1990. All R&D employees are Japanese. After 1990, Longteng took over Sega and brought a new R&D mechanism, and a large number of Chinese programmers were mixed into our Sega laboratory, and I think I am qualified to comment on the Chinese and Japanese employees. ”

"I get the impression that before 1990, many Chinese were not even familiar with assembly language and could not speak Japanese well, and Japanese employees were generally more skilled than Chinese employees. However, the diligence of the Chinese employees is far beyond the reach of the Japanese employees. Chinese can work 60 hours a week, while the vast majority of us Japanese work 40 hours, up to 45 hours. ”

"After two years, the Chinese staff is no longer inferior to our senior programmers in Japan. Everyone stands on the same starting line and faces the latest international technology together. As for game creativity and divergent thinking, everyone is Asian. The thinking and ideas are very close, and on the whole they seem to have their own merits. I can assure you that the creativity of ordinary Chinese and Japanese employees is about the same. There are very few of the best employees. ”

"But why can't the original Sega do Nintendo, and after the dragon entered the mastership, Sega counterattacked and suppressed Nintendo? The Chinese are still working hard, gradually leaving their Japanese colleagues behind and running farther and farther. And we, the Japanese employees of Sega, like Nintendo, have not been reborn, how it was ten years ago, and how it will be ten years later. ”

After saying these words, Hayakuo Nakayama turned over the board with "talent" written on it, and two formulas were written on it.

In the first row, 1.01 to the power of 365 is equal to 37.8.

In the second row, 0.99 to the power of 365 is equal to 0.03.

Hayao Nakayama showed the board to the photographer's lens and let him capture the details.

Then he said meaningfully: "In the 1993 president summary inscription of Longteng Company, President Yang showed us such a set of formulas. The first line states that you only improve by 1% every day, as long as you do a little better today than yesterday, then if you persist for two months, you will find yourself becoming another me, and if you persist for a year, you can make a qualitative change. ”

"And the second line shows that if you are a little lazy every day, or if you are standing still when your competitors are improving by 1%, then after a year, you will become extremely weak and left far behind by your competitors."

"President Yang said that games are a kind of art, and all of our game makers are artists, and in the past, a great painter painted a picture by one person, and he could control the overall situation and use his own whimsical ideas to complete the artwork, so they could paint for a lifetime, becoming more and more mature and famous."

"Nowadays, comic magazines are a group of people who divide labor to complete a serialization, and it is easy for people to work mechanically and gradually lose their innovative ideas. It's the same with making games, one person can't do all the games, and it's normal for dozens of employees to tackle key problems together, but this also limits the creativity of each employee, resulting in fewer and fewer employees with a sense of innovation, which is a rare wealth. ”

President Yang said that the requirements of players are getting higher and higher, the game hardware is getting better and better, if you don't want to be eliminated by the market, then the sense of innovation must not be missing. Fortunately, Longteng is an enterprise with innovation as the core, and President Yang, who has a lot of opportunities, has to personally make several game plans every year, not to mention other ordinary employees. ”

Only in this way will Longteng improve by 1% every day, and it has persisted until now. On the other hand, our competitors, Nintendo, Panasonic, and Sony, in addition to constantly developing Super Mario, constantly thinking about how to expand the market and make money on hardware, constantly filling the PS platform with massive garbage games, and even refusing to even produce innovations within their own companies, such opponents, I can only say, you can't beat Longteng. Never think! ”

Hayao Nakayama was disdainful, even though he was Japanese. But he was deeply impressed by Yang Yun's charm and decision-making power, and he saw Yang Yun launch one classic game after another. The gamers who guide the whole world are followed, obsessed, and influenced.

The so-called Japanese cultural bootleggies, a console earns dozens of dollars, a game disc profits several dollars, these are all incidental things, as long as the game is good, are you afraid that players will not buy it? Still worried that players won't accept the cultural goods that come with the game? Are you afraid that your console platform can't be sold to all parts of the world?

What was Sega's global market share at the beginning? 10%-15%！ How much has been done now? GameGear occupies 90% of the handheld market, and TV consoles have temporarily dropped to about 50% under Sony's crazy money-throwing and counterattack. But this year's blockbuster drama has not yet been staged, and it is not certain who will kill the deer.

Sega can also reverse the situation under this disadvantage, and then look at other opponents, Nintendo has been trying to fry leftovers without innovation, 3DO is still stupid to sell a $450 console to make hardware money, and Sony can only rely on the government to support now, and when the policy fails, after a long time, Longteng will make a few more classic games to grab back the market. What else can Sony do?

Hayao Nakayama's 1.01 rule shocked everyone, and they knew that the famous words of Konosuke Matsushita, the god of management, were "accumulate over time, do a good job every day". That's the effect of 1% improvement per day, but it's easier said than done.

The host sighed and said, "Now Longteng has taught us a lesson. Innovation is the best way to progress, and perhaps the work and life of each of us are the same every day. But as long as you work hard to innovate, you will keep improving! ”

Hayao Nakayama duly advertised the game: "Yes! Resident Evil is coming soon. You will see terrifying zombies and people fighting. But we will also launch another zombie game, which is not scary at all, and can even be said to be kawaii, which is the innovative idea that we Dragon Teng admires the most! ”

The host laughed: "Then we are really looking forward to what Dragon Teng will interpret the zombie game into!" ”

Kutara Kiken in front of the TV, staring at the screen in a daze, how could he not know these big truths? Sony also has a god of management, Morita Shofu, who can make the Sony empire to a market value of more than 20 billion US dollars, which is not much worse than the Panasonic Group.

Everyone understands the slogan of business management, and everyone will be annoyed when they hear too much, thinking that they have really mastered it.

But once you use it, you will still find that you have missed a lot.

"Even if what you say has some truth, but the three of Kawashima Gong are really not worth it for me to find another project to invest! Wait and see, it's you who are the ones who have lost their eyes! Reluctantly, Kutaragi Ken turned off the TV and cursed Hayabusa Nakayama and Kawashima in a vicious tone.

He decided, Sony still had to fight back! It can't be because what is said on the show is what it is, this interview is very inflammatory, all the content is inclined to infinitely expand the wisdom of Longteng, and at the same time infinitely expand Sony's stupidity and blindness, this is a crisis of public opinion for Sony!

The next day, Ken Kutaragi summoned members of the company's public class to discuss how to fight back.

They decided to refute them one by one, and also recorded a program on Fuji TV to promote the game "Zombie Siege", while accusing Longteng of digging into the wall, spreading rumors, and pointing the finger at Longteng's new game.

"A fun-oriented zombie fighting game? Ha Lu Ha! Is that what inspired you from the Forsaken group? By the way, it was precisely because they wanted to launch a joy-oriented supermarket zombie battle that we vetoed. If zombies don't have a sense of horror, are they still called zombies? It's Long Teng, not us! ”

The bar is on......

……

……

PS: In June, the college entrance examination, the high school entrance examination, and the vacation for primary school students, I will have a full-time job in music training in the next three months, fooling all kinds of students...... So, for the next three months, the update can only be placed in the evening, two updates a day, don't hit me......

PS2: June 24, I love you, thank you for your loyal readers, you are the one who gave me all this, it is you who give me such a good result of this niche book, and I will write a thank you letter when the time comes!

PS3: There is no update tonight, and tomorrow I have to travel long distances to get ready for work...... (To be continued......)