Chapter 1201: The End and the Beginning

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The magnificent masterpiece of "Haeundae" has given a great impact to Korean audiences.

In the past, the special effects movies they saw were always produced in Hollywood.

Thinking back to 2004, a "Taiji Flag Flying" made Korean filmmakers excited, and you can imagine how big an earthquake the appearance of "Haeundae" will bring.

On the second day of the premiere, there was no PR from C.J Group to film critics, and all the entertainment media were flooded with overwhelming praise.

In the words of the review, although the plot of "Haeundae" is a little thin, its bold application of special effects is completely commendable.

This is a great step forward for the development of Korean cinema. If you want to catch up with the development of world cinema, you must have a pioneer like C.J Group.

Anyway, the critics praised director Yoon Jijun, producer Choi Jung-won, and C.J Group, which made investments.

As a result of the overwhelming positive reviews, the box office of "Haeundae" skyrocketed from the beginning.

In the first week of its release, it topped the box office list in South Korea with 2.3 million viewers.

Good news has always come one after another, when "Haeundae" was spree-winning the box office, "Splendid Legacy" starring Lee Seung Gi and Han Hyo-joo on the TV station also ended with 40% ratings.

So far in 2009, "Splendid Legacy" has the highest ratings for a single episode, and the average rating is only slightly lower than "You Are My Destiny" starring Yuna.

Considering that "You Are My Destiny" is a daily drama, and "Splendid Legacy" is a weekend drama, this ratings is even more rare.

Because this TV series was broadcast on SBS TV, Choi Jung-won didn't care how the crew rewarded him.

But the two leading actors, Lee Seung Gi and Han Hyo-joo, are artists of A.P company. So he decided to reward these two artists who finally came out.

"Take a look, do you like it?" Cui Zhengyuan gave a key to the hands of the two people, and then pointed to the things in front of him and asked.

According to Tsui's habits, in the face of artists who have made considerable achievements, he has always had only one prize, and that is a car.

This is the parking lot of A.P., and there are many people watching at this time. And in the middle of the crowd, two black Mercedes-Benz C200 sedans, shining very brightly in the daylight.

The total cost of the two vehicles is more than 130 million. It can be described as a lot of money, and it can be regarded as an excellent reward for two hard-working artists.

Lee Seung Gi and Han Hyo-joo held the key and were already smiling from ear to ear.

A.P company has been changing with each passing day in recent years, and its artists have also made a lot of money, so there are also famous cars in the parking lot, which is enviable when you look at it.

Don't look at Lee Seung Gi and Han Hyo-joo have debuted for a long time, but they have always been stable and have not been popular before, so they don't have a lot of money in their hands.

Like Lee Seung Gi is not bad. Although there is no time when there is a sudden explosion of popularity, there is no mediocrity either. Anyway, he is known as a national brother and is quite popular with advertisers.

So after a few years of activities, he also has a car. It's nothing more than a junior sedan for Kia. It's a very ordinary one.

As for Han Hyo-joo, she has always used the company's nanny car before. If it is a private event, you can only borrow someone else's car or take a taxi, which is very inconvenient.

Now the two of them each have a famous car. Of course, I couldn't have been happier.

Looking at the huge Mercedes-Benz logo flashing with dazzling light, the two of them didn't know what to say except nodding.

Onlookers. Naturally, they all have envious and jealous eyes, wishing that they had such good luck.

But no one was jealous, resentful, complaining about unfairness or anything. Because A.P Company is also very generous in terms of rewards for ordinary employees.

At the end of last year, the employees who made good results also received a big gift.

Everyone knows that in this company, as long as you work hard and work hard, then the rewards will be very rich.

Seeing that the two of them were just standing in front of the car and smirking, Cui Zhengyuan asked suspiciously, "Why don't you go up and try it?" Don't sue me, you don't have a driver's license? ”

"No, no, no, we all have driver's licenses. I was just happy for a while, and I forgot to test it. Lee Seung Gi hurriedly waved his hand, indicating that both of them had driver's licenses.

After being reminded by Cui Zhengyuan, the two found that they had not yet tested the car. So one by one, he started his engine and began to circle around the compound of A.P. Company.

The crisp and pleasant sound of the motor, the comfortable and natural steering ability, is worthy of the craftsmanship of the Germans, and the character of the Mercedes-Benz car is fully displayed.

"Mr. Liang Ming-taek, director of the KBS TV Entertainment Bureau, has arrived and is waiting for you in the conference room." At this time, Jin Yuhan quietly walked to Cui Zhengyuan's side and reported it.

As soon as he heard that the invited person had come, Cui Zhengyuan nodded, glanced at the lively situation in the venue again, and turned around and walked towards the conference room.

"Haha, Director Liang, it's a big deal." As soon as they met, Choi Jung-won flattered the newly appointed director of the Arts Bureau.

It's more interesting to say, this Liang Mingze didn't work at KBS TV before.

He used to be the vice president of the Korean International Cultural Exchange Association, a semi-public and semi-private organization. No one thought that after the retirement of the director of the KBS Arts Agency this year, it was he who reaped the fruits.

In his forties, he is polite, with no wrinkles on his white skin and meticulous combing of his hair. It can be seen that this is a young and enterprising person.

Facing Cui Zhengyuan, the cutting-edge director is also very polite. "Now Tsui Chang is the God of Wealth in our industry. The God of Wealth beckons, who dares not to come? What can't you get along with, and you can't get along with money, right? ”

"Haha, you're welcome. It was everyone's sincere cooperation that made the contemptible people gain a little reputation. Director Liang, please be seated, please be seated. Tea or coffee? Cui Zhengyuan invited Liang Mingze to sit down and asked enthusiastically.

"Coffee." Liang Mingze was not polite, and ordered his favorite drink.

"This is a man who is in a hurry and has a strong position." Cui Zhengyuan saw his actions and made an evaluation in his heart.

As if to confirm Cui Zhengyuan's thoughts, Liang Mingze sat down. There was no turning around at all, and it went straight to the point. "The last time Executive Choi came up with a cooperation case, we KBS carefully studied it. Everyone thinks that this proposal is very good, and it is also very in line with the actual situation in the current entertainment industry. If it is operated well, it will definitely be able to produce a far-reaching and influential program. ”

"So in other words, your company is also looking forward to cooperation?" Cui Zhengyuan interjected and asked.

Liang Mingze's gushing words froze, and a little embarrassment and dissatisfaction flashed in his eyes.

Obviously, this person is also a self-righteous master, and he has been proud of the spring breeze recently, so there is no one in his eyes. He clearly didn't expect it. In the middle of speaking, I will be brutally interrupted, so my thoughts will inevitably be disturbed. "Yes, but we think there are still debatable details of the cooperation."

He didn't know that Cui Zhengyuan deliberately interrupted him.

Now that he has recognized his true nature, how could a person as strong as Cui Zhengyuan let him take the initiative.

At the negotiating table, it is not just about reasoning. The contrast of momentum between the two sides is also crucial. Cui Zhengyuan obviously hopes to win the initiative so that he can occupy an advantageous position in the next negotiations.

Now it seems that the effect is still very good, and Liang Mingze had to respond to his questioning.

The topic has been brought out by Cui Zhengyuan. Liang Mingze had no choice but to continue: "First of all, in terms of the cost sharing ratio, we KBS think that the sharing ratio of Sanqi is still too high. After all, this time the show is different from the previous ones, your company did not send PD and production groups to participate, it was just an idea of the show. Just taking such a high income for nothing makes us KBS very stressed. ”

Choi Jung-won obviously knew that he would have doubts in this regard, and immediately said: "There is a lot of competition in the TV industry in South Korea now. The four major TV stations are racking their brains in order to compete with other opponents in terms of program ratings and influence. It can be said that a good idea is the basis for accomplishing these conditions. Moreover, in the past two years, domestic prices have risen rapidly in all aspects, and labor costs have continued to rise. If we don't have a relatively decent income, will we entertainment companies still be interested in participating in the production of programs? ”

What Cui Zhengyuan said is true, and Liang Mingze can't refute it.

Back then, when the company signed an agreement with HBC for the production of "Infinite Challenge", the royalty was only 230 million won, although the share ratio was 37.

However, three years later, when "The Birth of a Family" was co-produced with SBS, the price of the copyright fee had soared to 120 million.

That's it, SBS has to laugh secretly and pick up the cheap.

In cooperation with KBS this time, A.P Company considered that it does not participate in the specific program production, and will not send PD, VJ, writers and other staff, so the demand for copyright fees is only 610 million yuan, which is already a very rare conscience price.

However, in business negotiations, no one will dislike their own benefits. Therefore, Liang Mingze saw that he couldn't get any benefits from the price code, so he began to start elsewhere. "In terms of price, for the time being, in terms of the composition of the program, your company's requirements are too far-fetched. There are only seven members in total, and your company is going to go to four, so I'm afraid that the other companies will not be satisfied. ”

Speaking of this, Cui Zhengyuan hugged his shoulders and smiled. "Director Liang, although it is said that it is the prosperity of girl groups now, but looking at the entire entertainment industry, I am afraid that there are not many girl groups that can be found to be familiar to the public. And whether it is WonderGirls or GirlsGeneration, they are currently the hottest combination in the Korean entertainment industry. We at A.P Company can send some of our elite soldiers to support the filming of your program, can't you appreciate our kindness? ”

His vigorous words made Liang Mingze poor again.

Yes, there are many girl groups in the Korean entertainment industry. But those who are not famous don't think about it at all, and those who are famous also depend on the strength of the brokerage company behind it.

PrettyGirls left the United States and won't be back for a while.

In addition, among the girl groups that can be ranked, only two of A.P company are the big ones. It's even unceremoniously said that once the show goes on the show, the main attraction is here.

Obviously he didn't want to, but the actual situation didn't allow Liang Mingze to make a choice.

This situation is too passive, and it also makes Director Liang fall into silence.

Now he understands why those colleagues say that it is difficult for Managing Director Cui to deal with.

People have a lot of cards in their hands, so they will naturally be able to negotiate with you calmly. No matter how hard you try, the only thing you can do in the end is to give away a lot of benefits.

What the? Not cooperative? Are you kidding?

Now in the Korean entertainment industry, who doesn't know that Executive Choi's creativity is worth a thousand dollars. You don't want to cooperate, and some people are rushing to wait.

Liang Mingze can be 100% sure that if the negotiations with Cui Zhengyuan break down today, there is no need to wait until tomorrow, and the heads of the other three TV stations will definitely block the door of Executive Cui.

And after a while, after the idea of this show became popular on other TV stations, he had to leave class.

This feeling of being eaten to death is really uncomfortable. (To be continued......)