Chapter 426: What are the odds

"Oh, the stick came to dig up Jinghua's employees, and wanted those two engineers to get Jinghua's latest mobile phone product design. I found out about it. Lu Jing briefly talked about the beginning and end of the case, "Yuan Dongyun, the chairman of Samsung Electronics (China) Branch, came to Jiangzhou to deal with this matter. ”

After speaking, she reached out and tucked Ding Ling away from the quilt, she turned her head just now to listen to herself, and the quilt was loosened again.

"And what are you going to do?" Shao Qiulan asked with interest.

Lu Jing smiled: "Yuan Dongrun wanted to see me, but I refused." Shao Qiulan understood what Lu Jing meant. He didn't plan to communicate with anyone from Samsung Electronics. Presumably he wanted to punish those people severely. It seems that talking to Chen Xiao just now to listen to the stick's opinion is just a gesture he put on. Otherwise, it should be him and Yuan Dongrun to meet and talk in detail.

Ding Ling pressed the corners of the quilt with both hands, leaned sideways, and asked with some concern: "Then aren't you going to have a bad relationship with Samsung like this?" Samsung is a behemoth compared to Jinghua. She majored in Management and Decision Sciences and Business Economics at the University of Hong Kong Chinese and has an understanding of Samsung Group's strengths. Jinghua is now colliding with Samsung, which is not pleased.

Listening to her lazy and weak voice after being happy, if it weren't for Shao Qiulan here, Lu Jingdu wanted to hug her and speak, and said: "Samsung Electronics is Jinghua's future competitor, and it's okay to fight now." As he spoke, he took out the I608 mobile phone he was using in his coat pocket. Tomorrow Jinghua will hold a product launch conference for I608. This mobile phone is Jinghua's first step into the domestic high-end mobile phone market. And Samsung mobile phones are also aimed at the domestic high-end mobile phone market. That is to say, after tomorrow, Samsung will know Jinghua's market strategy. So, it's not a big deal to have a bad relationship with Samsung. ”

"But..."Ding Ling felt that it was too expensive to fight back against Samsung Electronics now. The case of theft of trade secrets can be resolved through negotiation. Such a thing was discovered. Samsung Electronics should offer a more suitable price code.

Lu Jingxiao asked, "Sister Qiulan, what do you think?" ”

Shao Qiulan helped her glasses. He smiled and said, "I don't know much about business." Listening to Ding Ling's statement, Samsung Electronics seems to be a very powerful company. Aren't you worried about losing the competition? ”

A smile appeared at the corner of Lu Jing's mouth. Standing up, he took two steps, took out a cigarette from his cigarette case, smelled it, suddenly stood still, and said in a gentle and firm voice: "Samsung Electronics is determined to develop the Chinese market in a big way at the end of '97. But in fact, Samsung's mobile phone products are not very adaptable to the Chinese market, and the market share is very low..."

Samsung's mobile phone setback in the Chinese market is only a setback for some businesses in the regional market, which cannot be regarded as a fatal injury. It has been delayed until 01 year, China Unicom re-built the national CDMA commercial network. Samsung will only improve in China's mobile phone market.

But Samsung phones are still going strong after a year of zero. In the global market, it has become the third largest mobile phone manufacturer after Motorola Nokia

If we follow the historical development trajectory, in fact, Jinghua did not have to worry about the threat from Samsung Electronics before 01 year.

But. Now Samsung Electronics has started to develop GSM mobile phones for unknown reasons, and has set up a branch of Samsung Electronics (China) in Jianye City.

However, since the CDMA network is used in Korea, the digital mobile phone technology introduced and developed by Samsung Electronics is based on the communication conditions of the CDMA network.

Moreover, in '98, Samsung was almost devastated by the Asian financial turmoil that blew away. As a subsidiary of the Samsung Group, Samsung Electronics is also affected by YanzhΓ²ng. It is still a question of how much money Samsung Electronics can spend on the transformation and development of GSM technology, so in terms of digital mobile phone technology based on GSM protocol, Samsung Electronics has not as much advantage as imagined compared with Jinghua.

Another point is that '98 was a year of adjustment of Samsung's development strategy. In the product strategy adjustment, Samsung Electronics has made it clear that it will temporarily abandon the low-end electronic products in the exhibition. Other words. The products developed by Samsung mobile phones must first face the high-end mobile phone market - which is also the most profitable market in the mobile phone market.

And Jinghua's main model I89The price is only 3299 yuan, and Samsung Electronics does not have a mobile phone of this grade.

Therefore, Jinghua will not feel the pressure of Samsung before the I608 becomes the main model. Of course. Samsung's products are to give priority to high-end mobile phones, but we can't pin our hopes on Samsung Electronics not to make mid-range mobile phone products in the future. In fact, when the domestic mobile phone share reached 40% of the market share. Foreign mobile phone manufacturers not only make mid-range mobile phones, but also low-end mobile phones. However. At the end of 98, the market share of domestic mobile phones was only 9%, and foreign mobile phone manufacturers will not be interested in mid-range mobile phones (low-end mobile phones have not yet appeared).

Jinghua's I608 will be the model that will impact high-end mobile phones. There will be a press conference tomorrow. And the advertisement will be broadcast on CCTV. Lu Jing is confident that in the next 99 years, Jinghua will be able to take a share of the domestic high-end mobile phone market. Therefore, if Jinghua competes with Samsung, the odds of winning are not as low as they seem.

Lu Jing told Ding Ling and Shao Qiulan about the subtleties of the details. Samsung Electronics, which seems to be a behemoth, actually has no obvious advantages under his meticulous analysis. Even, Jinghua still has the ability to wrestle with Samsung in the domestic high-end mobile phone market.

The sleeper compartment is lit up. The chill of the winter night seeped in through the changing edge of the window, and the clanging of the train became more and more silent at night.

Shao Qiulan looked at Lu Jing's firm, slightly high-spirited expression, and felt that she could no longer see him as a twenty-year-old youth. Clapped his hands and said approvingly to Lu Jing: "Very wonderful analysis." From your words, I feel that Jinghua may not fail in the competition. Lu Jing, your eloquence is more than enough to be a teacher. Hehe, but it's a shame for you to be a teacher. ”

Ding Ling looked at Lu Jing talking in fascination, with a shallow smile on his face, "I agree with your point of view now." Samsung Electronics has not yet reached its strongest time in the field of GSM digital mobile phones, and Jinghua and Samsung Electronics have to fight. Maybe one day Jinghua will surpass Samsung Electronics, or even surpass the entire Samsung Group. ”

Lu Jing smiled: "That's still early." There is still a long way to go beyond Samsung Group, and I will let Jinghua become the boss of domestic mobile phones first. ”

Laughing and talking. Looking at the watch, it was already 10:40. Shao Qiulan went to her private room and brought all the travelers. Sleep on Ding Ling's top bunk. She knew that Lu Jing and Ding Ling had been upside down in the lower bunk opposite not long ago, so naturally they wouldn't sleep there.

Although Shao Qiulan knew that he had a close relationship with Ding Ling. But in front of her, Lu Jing couldn't nest in the same quilt with Ding Ling, so he had to honestly climb to the other upper bunk and sleep.

chatting at night, falling asleep unconsciously. At 8:07 a.m., the train pulled into the Beijing Railway Station. Wang Can drove over to pick up Lu Jing, and when he saw Lu Jing followed by two beauties, he looked at the sky and said to Lu Jing: "You kid is a hooligan enough." "The beauty with glasses is not much worse than Guan Ning, and the other one is Ding Ling, he knows.

"That's Ding Ling's high school homeroom teacher and me." Lu Jing said angrily.

"Damn! Depend on! Depend on! Wang Can said three words in a row. Express your disdain for Lu Jing. Take Wang Can's car to Jiada Garden near the National University of China. After Ding Ling took a bath, he changed his clothes. After Lu Jing gave Shao Qiulan the key to the room, he drove Ding Ling to the gate of the University. Shao Qiulan's class reunion didn't start until noon. Last night, on the train, I said that I would let Shao Qiulan live in Jiada Garden, and a beautiful woman living in a hotel was very eye-catching.

and Wang Can drove to the villa in the south of the city to participate in the engagement ceremony of Xia Qingping and He Yuan. Along the way, Lu Jing made a phone call: the old man and Ms. Luo took their granddaughter to Jinyuan Villa and told him to go home for dinner at night. Xiao Li went to the Yellow Sea, and Ziqi took over a private renovation project and was busy.

…

Villa No. 18 in the Chengnan Villa District. Located in the northwest corner of the entire villa area, it covers an area of half an acre, with gardens and lawns before and after. The off-white Gothic architectural style is unique in the entire villa area in the south of the city.

"Spent a lot of thought, didn't you?" In the garden in front of the villa, Lu Jing handed a cigarette to Wang Can. The two of them had just come from the parking lot. Wang Can smiled: "You should ask me how much money I spent." ”

"Big investment is a big return!" said. Both laughed. Obviously, if such a villa can sweep away the Xia family's unfavorable voice to Wang Can, let him finally return to the beauty. So. It's well worth it.

"Why are you squatting here talking?" Wei Dongyang and Yi Yanling came together, and the Wei family Shuangshu behind them showed a polite smile.

"Brother Wei. Sister Yi. Lu Jing and Wang Can stood up and said hello, nodding at Wei Wanyi and Wei Wanying. Lu Jing said nonsense: "We squatted among the flowers to watch the scenery. ”

All three women laughed. Wei Dongyang shook his head with a smile. "Let's go in together?" Lu Jing has just done a big thing in Jiangzhou - to inject capital into Xinnippon Steel, and let Chuangyong International Shun, which Lu Jing introduced, inject capital into Jiangzhou Iron and Steel, and stabilize the political situation of the Lu family in northern Chu in one fell swoop. There is a Governor Zhao above Lu Jiang who helps him speak, and Xiong Weiming is at ease with his wrists. It can be said that in the competition with Yang Xiuwu, that is, in the competition between Jiangzhou and Jianye, Lu Jiang first leveled the internal constraints and was slightly half a step ahead of Yang Xiuwu.

And the villa for today's engagement ceremony was purchased, rebuilt and renovated by Wang Can. According to his inside information, the old man of the Xia family has already expressed his approval of the Xia family's pearl Xia Siyu Xu to Wang Can.

"Okay!" Lu Jing happily agreed. The six of them walked towards the villa together. On the way, I met many guests who were greeting Wei Dongyang. The Xia family belongs to the Xueyuan faction in the big circle. However, the Xia family has always been a grass on the wall, in other words, it means that they have maintained a good relationship with many parties, so today the juniors in various circles came to participate in the engagement ceremony.

And Wei Dongyang was once the first son of the capital, and he was very familiar with people in the circle. Wei Dongyang coped with it skillfully, greeting them one by one. There is a very good way to deal with people.

As soon as she entered the big living room, Ling Xueyue walked over from a distance with a smile, "Hehe, Dongyang, I haven't seen you for a long time, Miss Yi is getting more and more beautiful." ”

After a few words of greeting, Ling Xueyue smiled and said to Lu Jing: "I heard that you are on a three-star bar?" Wei Wanyi just felt that Lu Jing was squatting under the flower bed and smoking like a turtle, where did he have the appearance of a child of a family, and her brother came forward to greet people all the way, and I didn't see him anything special. Ling Xueyue's words surprised her heart: Lu Jing has the ability to fight with Samsung? (To be continued......)