Chapter 11 Acquisitions and Restructurings

Kim Young-min was quick and reported as promised. Of course, this also has something to do with the fact that the Jin family does not pay enough attention to him at present. As soon as he took office, he formed a supreme decision-making committee with Choi Jung-won and Han Sung-ho.

C.J Entertainment, which has a huge investment of 200 billion won, began to stretch its sharp fangs to the entire entertainment industry. A large number of small and medium-sized entertainment companies simply could not resist the Jinyuan offensive and became in the bag. C.J, which continues to absorb fresh blood, makes everyone in the entire industry feel that the mountain rain is about to come. In the face of this giant crocodile that is gradually beginning to reveal the rudiments of a super trust, all opponents are worried.

Originally, Choi Jung-won's first goal was SidusHQ, but it didn't work out.

When it comes to entertainment companies in Korea, many people's first impression is S.M. In fact, in terms of strength, SidusHQ is the largest entertainment company in South Korea. It's just that this company has been focusing on film and television, and although its artists are famous, the company is not conspicuous and very low-key.

Just those big-name stars can understand the strength of this company.

Jun Ji-hyun, Song Hye Kyo, Cha Tae-hyun, Chae Lin, Hyun Yu-sun, Song Jong-ki, Hwang Jing-in, Moon Hee-joon, Park Jae-beom, Lim so-jing, Kong Yoo, Kim So-eun, Yoo Seung-beom, Yeon Jeong-ah, Jeon Do-yeon, Jung Il-woo, Ji Jin-hee, Cha so-yeon, Park Shin-yang, Shin Min-a, Park Min-young, Han Ye-seok, Cho In-sung, which one is not a first-line popular star?

There are also a large number of second- and third-tier artists, which makes people drool when they think about it. If the acquisition is successful, C.J Entertainment will become the only super entertainment company in Korea.

However, after Choi Jung-won contacted Cha Seung-jae, the representative of SidusHQ, the two sides parted unhappily. Cha Seung-jae had no intention of selling the company and ridiculed Choi Jung-won for not being able to do anything and trying to swallow the elephant.

When did Cui Zhengyuan, who has been smooth sailing since he was a child, encounter this kind of treatment, he is angry and ready to forcibly acquire SidusHQ. But just as Jihua was about to unfold, he was sternly warned by Cui Wulong not to allow him to try to get involved in SidusHQ again.

With a punch that held back enough strength, he couldn't hit it, Cui Zhengyuan didn't mention how depressed he was. But he didn't dare not listen to the old man's words.

I couldn't understand that the old man weishenme was so jealous of SidusHQ, Cui Zhengyuan consulted Pan Jingzhen. After some understanding, it suddenly dawned on me.

It turns out that SidusHQ is not just an actor agency, but also a giant S.K. stands behind it.

S.K is the third largest company in South Korea, and it has a lot more to do than C.J. If you fight hard, Cui Zhengyuan has no chance of winning at all.

This made him suddenly realize that in his previous life, in 2003, SidusHQ was at the peak of its development, but it was successfully acquired by SK, and it turned out that there was such a root in it.

However, Choi Jung-won is not a vegetarian, so he made a quick decision and spent a huge amount of money from his account to form strategic partnerships with many professional colleges and universities such as the Department of Drama and Imaging at Dongguk University, the Department of Film Arts at Sejong University, and Seoul University of the Arts. Professor Song Sung-jin from the Department of Drama and Imaging at Dongguk University was hired as the head of the acting training room, Professor Cha Mun-jin from the Department of Cinematic Arts at Sejong University, and Professor Baek Ha-joong from Seoul University of the Arts were hired as acting teachers.

Professor Song Sung-jin's student is named Jun Ji-hyun, Professor Cha Moon-jin's student is Song Hye Kyo, and Professor Baek Ha-joong's student is named Cha Tae-hyun. These three people are still fledgling newcomers, not well-known, through the relationship between the three professors, C.J successfully signed an acting contract with the three, and since then these three future big-name stars are Cui Zhengyuan's artists.

Cui Zhengyuan then contacted the author and publisher of the novel "My Sassy Girlfriend" and obtained the film and television adaptation rights of the novel.

Through his sincerity and planning for the future, Choi Jung-won successfully impressed director Kwok Jae-yong. The next day, South Korea's new generation of famous director Kwak Jae-yong announced that he would join C.J Entertainment with a film studio.

After a series of actions, Choi Jung-won slightly eased his anger at being despised by Cha Seung-jae. You look down on me, and I won't make you feel better. In the future, C.J and SidusHQ will definitely be rivals, and there is no reason for "My Sassy Girlfriend" and "Blue Life and Death Love" to continue to be cheap SidusHQ.

The acquisition of SidusHQ encountered great difficulties because of the strength of the chaebol behind it. However, other companies couldn't stop Xijie's financial chariot at all, and they all paid their bills.

Among them, the process of acquiring HookEntertainment was the smoothest, and all the formalities were completed in just one face.

HookEntertainment is a small company that has only been around for a short time. President Kwon Ji-young has been supporting the company's operations with loans, and is looking forward to the early debut of its trainees and the company's profits.

Choi Jung-won offered a price that was sky-high for him and invited him to be the head of the C.J Entertainment Planning Department. Kwon Zhiying couldn't refuse this temptation at all, and readily agreed. It's just that he will never know that among the trainees, a boy who looks like a stupid child in the countryside will be called "emperor" in the future, and he is one of the few artists in the Korean entertainment industry who does not have ANTI.

The boy's name is Lee Seung Gi, and he is the main reason why Choi Jung-won chose HookEntertainment. Otherwise, a shell subsidiary like the current C.J Entertainment would be useless to acquire.

The successful merger into HookEntertainment is a big start. Choi Jung-won and Kim Young-min continue to attack NegaNetWork.

Other shareholders of NegaNetWork welcomed the company's acquisition at more than 50% of its market capitalization. Only a 19-year-old shareholder named Kim Hyo-jin expressed doubts about this and was slow to make a statement. This girl has always had a dream of singing, hoping to make music she likes, and at the same time, she is also a music producer, and she has a unique grasp of music.

Cui Zhengyuan personally came to the door and gave her a detailed introduction to the business model of C.J Entertainment and the treatment of its artists. Her stake in NegaNetWork, after conversion, will continue to be retained. She can also continue to work as a music producer, responsible for creating music for the company's artists. What made her even more excited was that Cui Zhengyuan also promised to arrange her debut in the future.

Cui Zhengyuan can make such a big concession, of course, because he appreciates her talent, but also because this girl has a stage name JEA in later generations. Many people may be unfamiliar with this name, but when it comes to B.E.G. and "Arrogant Dance", everyone understands.

Although they encountered a wall in front of SidusHQ, the relationship between C.J and S.K is still good. So Choi Jung-won directly contacted the main person in charge of S.K, and from them, he successfully merged LOENEntertainment and LOENEntertainment's music website MelOn.

In this way, C.J Entertainment has its own record distribution department and distribution channels. After getting LOENEntertainment, Xijie Entertainment formed a production line integrating production, publicity, distribution and sales in the music sector. This is something that neither S.M nor JYP can do.

During this period, Kim Young-min successfully took advantage of Star-EmpireEntertainment's financial crisis through industry connections.

Winning Star-Empire Entertainment is a surprise for Choi Jung-won, because this company currently has two trainees, Park Jung-ah and Lee Ji-hyun, and next year, they will form a jewelry group to debut. The first combination after the new company is oriented to the society must be an instant hit in order to make a name for itself and attract more attention. Park Jung-ah and Lee Ji-hyun's current strength fully meets the requirements, and they can basically make their debut without more training.

However, after integrating all the trainee files in the company, Cui Zhengyuan had a new idea.

zuihou is included in the C and J entertainment territory is YEDANG Records, and the most famous singer under it is Lee Jung-hyun. Cui Zhengyuan sees her future influence on the Chinese market and hopes that she can become a pioneer in entering the Chinese market. In addition, two trainees of YEDANG Records are also important targets for him.

However, YEDANG Records rejected Choi Jung-won's acquisition intention, Lee Jung-hyun is popular, trainees are about to make their debut, and YEDANG Records is in good financial condition. All the signs gave their president the confidence to establish himself in the entertainment industry and become an entertainment company on the same level as S.M.

Regardless of being an art director in his previous life or the CEO of an entertainment company in this life, Cui Zhengyuan is not a good person in his bones. YEDANG is not SidusHQ, and he does not have the ability and strength to deal with C.J. IN FRONT OF CHOI JUNG-WON, YEDANG IS AS DEFENSELESS AS A BEAUTIFUL WOMAN WHO HAS STRIPPED NAKED.

IT DIDN'T TAKE LONG FOR YEDANG RECORDS TO BREAK OUT INTO A SERIES OF SCANDALS. The president's corruption, the company's high-level beating of its artists, and the unspoken rules of female artists were exposed, which caused a great bad impact on society.

South Korea's Supreme Prosecutor's Office announced that it had frozen the assets of YEDANG Records, and the president and many senior executives were arrested for investigation. For a time, YEDANG Records began to fall from a prosperous scene, stormy and desperate.

In the midst of life and death, the president and director of YEDANG Records were forced to agree to C.J Entertainment's terms. It's not unreasonable for them not to agree, it's normal for some accidents to happen in prison. So far, C.J Entertainment's acquisition of jihua has come to a perfect conclusion.

Choi Jung-won successfully accepted Lee Jung-hyun and the two trainees. One of the two is called Ji Sungjun and the other is Kang Hee-jian, and they will make their debut as a group in the future, and the name of the group is "Leessang".

In addition, Han Chenghao strongly recommended his student Li Haoyang. Cui Zhengyuan saw that he was solemn and determined to see for himself what was different about this Li Haoyang. When we first met, there was nothing unusual about this fat man with dirty black-rimmed eyes. However, after a detailed discussion, Cui Zhengyuan learned that the fat man is currently living in Xinshadong, and when he has a nickname called "Xinshadong Tiger", he almost didn't have fun. weishenme pinch? "BadGirl", "Shock>", "BoPeepBoPeep>", "Roly-Poly>", "Lovey-Dovey", do you want me to continue?

C.J Entertainment's large-scale acquisition has successfully made a name for itself, and the job advertisements it has posted have also received good results. Among them, the famous music producer Zheng Jae-xing, potential TV drama writers Hong Jingen and Hong Meilan, the Hong sisters and other talents, joined Xijie Entertainment.

On October 1, 2000, the reorganization and personnel appointment meeting of CJE was held in the conference room of C.J Group Headquarters. C.J Entertainment executives and debut artists gathered in total, with a total of more than 1,000 people attending. Pan Jingzhen, President of C.J Group, and Kim Kwang-so, Director of Mnet Television, attended the meeting.

In addition to the company's internal staff, the major newspapers and media in South Korea have sent the most effective entertainment news interview teams to record the whole process of the meeting, and the news here will be transmitted to the club's affiliated company as soon as possible. Soon, these news will be transformed into news and appear on the pages of major newspapers, online media, and TV entertainment news.

The meeting was successfully held, and the step-by-step process was revealed to the world one by one.

At this meeting, a new company name, personnel, and a new company address and the scope of use of the new address were established.

C.J Entertainment officially changed its name to "ArtPark Entertainment", which literally translates to "Art Park", abbreviated as A.P. The purpose of the new company is to change the entertainment business philosophy, not limited to a unique idea of one style, and to create a perfect work of art.

The new A.P company is separated from Mnet, operates independently, and is self-financed, and is a subsidiary of CJEntertainment &Media, along with Mnet.

Kim Yingmin was appointed as the representative of A.P., mainly responsible for business planning, marketing operations and external communications, and responsible for the company's business behavior.

Cui Zhengyuan was appointed as the executive director and artistic director, responsible for the daily operation of the company, overseeing professional matters such as artist planning and work distribution.

Li Donghe was appointed head of the Propaganda Department.

Ms. Xia Yuanjing was appointed as the Director of Public Relations.

Appointed Kwon Ji-young as head of the Planning Department.

Han Sung-ho was appointed as a director and concurrently head of the music production department. The members of the music production department include Han Sung-ho, Jung Jae-heung, Lee Ho-yang, Kim Hyo-jin, etc.

Guo Zairong was appointed as the Minister of Film and Television.

Liu Jae-seok was appointed as the head of the performing arts department. The director is Lee Kwon-jae, who is also Yoo Jae-seok's agent, and is responsible for the daily affairs of the acting department.

Park Shu-ryong was appointed head of the audio-visual production department and director of the audio-visual distribution department. Park Shulong graduated from Harvard University with a degree in marketing management and has a keen eye for the development of pop music.

Zhao Zhengjiu was appointed as the head of the trainee department. Zhao Zhengjiu was originally the head of the C.J Entertainment Trainee Department, which was promoted by the trend.

Song Sung-jin was appointed as the director of the acting training room, Yoo Jae-seok was appointed as the director of the acting training room, Jung Jae-type was appointed as the director of the vocal training room, and Jone. Byun was appointed as the director of the dance training room.

The remaining appointments are as follows.

Jin Zhicheng served as the head of the logistics department. The next ones are, Park Yongha, the head of the etiquette teaching room, Angel Kim, the fashion director (Angel Kim is the editor-in-chief of the famous fashion magazine Ecole), Lee Hye-ja, the head of the beauty room, and Bian Qian, the head of the costume and props room.

With regard to the new company building, the meeting was arranged as follows:

The Big Dipper Building in Sinsa-dong, with the "Cheon-kwon" building in the middle, serves as the administrative building of A.P Company, including the president's office, executive office, director's office, publicity department, public relations department and other major administrative departments. This is the center of the entire company, and all business plans are drawn up from here.

The first "Tianshu" building was started as a living building. The basement floor was converted into a swimming pool; The first and second floors are the company canteen; The third floor is a fitness gym; The fourth floor is a bowling alley, yoga studio, café, etc.; a five-storey cinema and a KTV singing room; The sixth floor is a library that helps trainees who don't have time to go to school to replenish their cultural knowledge.

And the use of the seven floors made the participants all dazzled. It is used as a health and rehabilitation center and is responsible for the health of employees, artists, and trainees throughout the company. Korean artists are often injured and sick, partly due to their busy schedules, but also due to a lack of timely medical care.

This health care and rehabilitation system costs a lot, but Cui Zhengyuan is the main one to introduce. After all, it is only by reducing the number of injuries that artists can make more money for the company. Cui Zhengyuan has ordered that the company's artists, trainees, and employees must have regular health check-ups every month.

The first building as a living building also reflects the company's people-oriented feelings, which is more conducive to cohesion. Good reputation can also save popularity for the company.

The second is the Creative Building. The production of musical works, the creation of film and television scripts, and the conception of variety shows will all be completed here. This building is mainly the place where Han Chenghao, Guo Zairong, Liu Zaishi and others work.

The third building is the Performing Arts Building, which is mainly a training place and activity venue for the company's actors and comedy artists.

The fifth building is the Singer Building, which mainly provides a place for singers and groups who have debuted in the company to practice. It also includes 7 recording studios of various types, enough for all the singers.

The sixth building is the trainee building, where all trainees will complete their pre-debut practice in the future, including singing and dancing, acting, acting, language, etiquette, and so on.

Zuihou is a logistics building, where all agents, assistants, costumes, props, beauty, styling, etc. are located. It is worth mentioning that Cui Zhengyuan has built as many as ten beauty rooms and modeling rooms here, and the artists who live in the company do not need to rush to the outside to do styling, and then run the itinerary in a panic. This measure alone is expected to save artists a third of their time.

Located at the back of the Big Dipper development, there are four high-end apartment buildings.

The first building is a staff dormitory, where Kim Young-min and Choi Jung-won will live for most of the rest of the day. Even those who do not have a family and those who live far away from home can get a room here. In Seoul, where spending is expensive, it can help hard-working employees save a lot of money. This initiative was also warmly cheered by all the staff members present, and their sincere faces could be seen in their sincere gratitude to the company.

The second building is a dormitory for actors and comedians, and all artists who don't want to live outside can apply to live here.

The third building is the singer's dormitory, and since the team group will be launched one after another, the dormitory here and other buildings have been slightly renovated. Several individual cubicles are connected to form a large suite, large enough for a combination of five to seven people. If there is a super-large combination in the future, it will be renovated.

The Zuihou building is a dormitory for trainees. Below the fourth floor, the men's dormitory, and above are the girls' dormitories, which are accessed by two elevators and stairs respectively, and are not connected to each other. Male trainees are strictly forbidden to enter the women's dormitory, and if discovered, they will be expelled from the company immediately. Cui Zhengyuan didn't want these boys and girls to mix together and mess up the atmosphere in the company. In his opinion, the task of the trainee is to work hard for his debut. Other things are not at all what these people should think of.

The renovation of the entire building area took about two months, and this was the result of Kim Yingmin contacting seven renovation companies and starting construction at the same time. Therefore, this meeting was adopted as an internal meeting, but it was only announced in advance.

Everything will have to wait for the completion of the company's office building, and the new A.P company will be displayed to the world.