Chapter 53 Membership System

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"Our gross profit is about 18 percent, which means that today's gross profit is almost 230,000 a day?" Zhang Xiaodong looked at Sister Liu dumbfounded.

Sister Liu nodded and said, "That's the case, although the current net profit is not easy to count, but I think there are at least hundreds of thousands!" ”

In the future, the net profit of supermarkets cannot be so high, one is the high cost of labor and the cost of space, and the other is that supermarkets are blooming everywhere and compete with each other to compress profits to the minimum. But so far, the supermarket's profits are still very good.

"This ...... Am I dreaming? A net profit of more than 100,000 a day? Isn't that a year tens of millions? Zhang Xiaodong's eyes were full of little stars muttering.

Mo Shaokun patted him on the shoulder with a smile and said, "Brother Zhang, you think too much, this situation cannot last for a long time. Now that supermarkets have just opened, everyone is crazy to buy things when they see that they are cheap, which has overdrawn their spending power. When they get used to it, it won't be like that. ”

Zhang Xiaodong is not a stupid person, he was just dizzy from the huge profit before, and Mo Shaokun figured out the key as soon as he said this.

The four of them quickly informed all the employees of the supermarket of the good news, and when the employees heard that more than one million had been sold that day, they were stunned one by one, and then they cheered wildly.

Even though all they get is their monthly salary, it's a sense of achievement! They have witnessed the birth of a new shopping model, and they are the participants and creators of this advanced shopping model! That's enough.

After a short celebration, the employees realized that they were physically and mentally exhausted, and they went home with satisfied smiles on their faces.

"Shaokun, I think our expansion can start to be implemented." On the way to send Mo Shaokun back, Qin Qin said.

Mo Shaokun smiled: "What? Confident now? ”

"Well, today's situation is far more than I expected. You're right, looking at our business is so hot, there will definitely be a lot of people, we must start our own brand as soon as possible, even if we can't monopolize it, but at least we must occupy a sufficient share, or we, the pioneer of domestic supermarkets, will be too much of a loss. ”

"After you reminded me last time, I also found some suitable venues during this time, one each in Nanxing District, Qiaobei District, and Longhu District, of which the largest area is more than 20,000 square meters, and the smallest area is more than 10,000 square meters. In addition, I also asked my friend to find a few suitable places in Kyoto, and I was going to hand over the matter to Xiaodong to deal with, and I personally went to Kyoto to open a branch as soon as possible. First, to seize the opportunity, and secondly, to make the momentum bigger, it is easier to cast our brand image. ”

Mo Shaokun nodded and said, "The strategy is fine, but it's not enough to expand stores." ”

"So how?" Qin Qin frowned slightly.

Mo Shaokun chuckled and said, "Cultivating a customer base that is loyal to us before the imitators appear, that's the most important thing!" ”

Seeing Qin Qin looking at himself with a puzzled expression, Mo Shaokun directly described the membership model of the supermarket in the future.

In the current era, the word membership is a symbol of high-end! Most civilians can only stay away from this, if the supermarket gives customers a membership card for free, I think most people will not refuse, vanity, we are also a member, right? What's more, this membership card can really bring them benefits!

The supermarket's membership card can be self-selected by the customer whether to charge money, if they are willing to store value consumption, then they can give appropriate discounts, such as charging 1,000 get 50 free.

In addition to the optional stored value, there is another purpose for the membership card is to earn points! Spending one yuan will get one point, and the accumulated points can be used to exchange things, the higher the points, the better the things will naturally be.

In this way, it is equivalent to tying the customer to his own chariot, even if the imitator appears in the future, he is not afraid, as long as the price of the two sides is not different, then the customer will definitely choose to continue shopping in the supermarket on Sunday, and he has saved so many points that he can exchange things at a glance, and it is not a waste to change to other places to consume.

The psychology of people is like this, although for most people this is just a small profit, it is undeniable that there is no shortage of people who like to take advantage of small advantages on this shijie.

After listening to Mo Shaokun's explanation, Qin Qin's eyes sparkled, she looked at Mo Shaokun in surprise and said, "Shaokun, how did you grow this brain?" Can you think of such a haode solution? ”

Mo Shaokun felt a little embarrassed in his heart, this was not something he came up with, he was just a shameless plagiarist.

"It's much easier now, new stores are opened, the market is launched, the membership system is launched to tie up customers, and with a stable customer base, the impact of imitators on us can be minimized." Qin Qin said excitedly.

Since it was late at night, the dormitory naturally couldn't go back, so Mo Shaokun asked Qin Qin to send him back to the small courtyard.

Qin Qin's excitement at the moment hadn't passed, so she simply didn't go back, anyway, she had already prepared a room for herself here.

Wang Jun and Li Qiang, who had disappeared all day, also came back a few minutes after Mo Shaokun entered the house, they didn't say anything, just said hello and returned to their room on the second floor.

"Sister, you can help me buy a TV tomorrow and come back." Mo Shaokun said.

"Huh? Isn't there a TV? ”

"Put it upstairs and show them, they follow me all day and during the day, and come back at night with nothing to do, it's boring."

"Yo, I can't see that my brother is still kind-hearted." Qin Qin said with a smile.

Mo Shaokun rolled his eyes and ignored Qin Qin's ridicule.

"What do you think of Brother Zhang?" Mo Shaokun asked suddenly.

Qin Qin was slightly stunned, then looked at him strangely and said, "Why do you suddenly ask this?" ”

"Small talk."

"It's okay for others, it's just a little stupid." I don't know if I remembered something, the corners of Qin Qin's mouth hung a trace of arc.

Mo Shaokun smiled and approached her and said, "Since you think it's okay, then you two should settle the relationship earlier." The aunts and uncles of the province are worried that you won't be able to get married! ”

"Okay, you stinky boy, even my sister I dare to tease?" Qin Qin's face turned red when he heard this, and his eyes fluttered up.

"Cut, don't pretend, I can see the eyebrows of you and Brother Zhang. Brother Zhang has nothing to say to you, just because you are a phone caller, people can give up so haode work and come all the way to Anping to join us, a little broken ship that didn't know what the future was at that time, which is enough to prove your status in his heart. Mo Shaokun continued while dodging.

"Mo Shaokun! You're going to talk nonsense and see if I don't tear your mouth. ”

Mo Shaokun pursed his lips and muttered as if talking to himself: "Some people, they obviously want to think about it, but they refuse to admit it. ”

Seeing that Qin Qin was about to run away, Mo Shaokun smiled and hurriedly dodged into his room and said, "I'm sleeping, if you can't sleep, think about it." Brother Zhang is a good person, he must be able and capable, he must have good looks, and if he misses it, he will have no place to regret it. ”