"That's it, that's it, I used to work in an automobile factory, what did we do in the former Shenlong Automobile Factory in Bincheng? It used to be a farm vehicle, but now it has been acquired by the automobile factory in the provincial capital, and now it specializes in vans. As for the broken car they made, they still used the jishu of the Japanese more than ten years ago, but now they have to buy more than 100,000 cars on the market, how much does it cost? The materials used are cheap, and there is nothing fancy in them, and the cost is calculated, and one is only 350,000 yuan, but in the hands of the dealer, it will have to be more than 120,000 yuan, and then give a market guide price, and the dealer will have to earn 350,000 yuan per car. ”

The boss surnamed Zhang also said with a little timely anger on his face, obviously the experience in Shenlong Automobile Factory made him very unhappy.

He said that this Shenlong Automobile Factory, Li Yifan has also heard of it, there was indeed such a car-making enterprise in Bincheng before, the earliest time, that is, to build agricultural machinery, tractors or something, and then the national enterprise reform, in order not to be adapted, simply changed to start making cars, but where do they have that kind of jishu background to build cars?

Zuihou survived half-dead for several years, and then was absorbed by the car company in the provincial capital and became a branch factory under the family, specializing in making vans.

The van was quite famous in later generations, and after accumulating many years of experience at that time, the car was quite good, but in these years, their cars have always been known for being shoddy.

If you are better, you can find out and buy a hundred thousand, and a worse minivan will buy a hundred or fifty thousand, but the market is blank in this area. It can also be mixed like a fish in water.

Several small bosses began to persuade Li Yifan to come. Let him simply change careers and make a whole vehicle. Anyway, for those of them who know how to build a car, it is not difficult to build a car at all.

Moreover, the profit of building a whole vehicle is far greater than that of making auto parts, and several bosses frequently give examples.

Not to mention domestic cars, let's just say that the joint venture car, such as the Guangben Accord, or GAC Toyota, the cost price of a car is less than 80,000 yuan, but the market is hard to buy more than 240,000 yuan. This is still to leave enough profit margins for dealers, which shows the huge profit of this vehicle.

These buddies flickered like this, so much so that Li Yifan was really a little tempted.

Indeed, it seems that the profit margin of the whole vehicle is indeed much larger than the profit of making spare parts, and it is only 2002 now, as if the domestic domestic independent brands are just in their infancy.

When they started, they didn't seem to be much better than their own situation, and compared to them, it didn't seem that the starting point was not bad!

Let's just say that Chery, it's not good. Didn't you start by building a car before? Scrape together a few parts and assemble them into a car. It's all black cars, and then they are sold, but it is because of this that people have saved up the capital of the start.

However, when they entered the field of real private independent brands, they also suffered a lot of losses, and Zuihou had to take the initiative to find SAIC, give up a lot of their shares, and give them for nothing, which was in exchange for the state's permission to list and produce independent cars.

And another Shufu brother, who started by making refrigerators, seems to be fighting guerrilla warfare this year, and he has been tossing for several years for the production license of the Ministry of Industry and Information Technology of the People's Republic of China, and Zuihou has only obtained the license.

It seems that the license to make a car, that is, after the new leadership takes office next year, will begin to open up on a large scale, before that, the state for private capital to enter the automobile manufacturing market, but set up layers of thresholds, so stuck in their own national industrial development neck policy, within the scope of the whole shijie, it seems to be the only number one in this country.

But when the new leadership team comes to power next year, none of this seems to be a big deal.

If you really enter the vehicle manufacturing industry, it doesn't seem to be too difficult, and as a senior car fan, Li Yifan may be more familiar with the development history of domestic cars than anyone else.

In his previous life, he used to soak in car forums every day, drooling over those luxury cars, but this life is different, he still loves cars, but his opportunities in this life seem to be much better than in his previous life.

Speaking of the car, in the eyes of the Chinese people, in a few decades, he will not be like a foreigner, just as simply as a consumer product, in a few decades, a car in the eyes of the Chinese people, is a symbol of identity and status.

Therefore, as long as there is this kind of mentality, then domestic cars will never want to beat joint venture cars and foreign cars.

In these years, as long as it is a Japanese car with a Volkswagen logo, or a bull's head logo, or an H logo, it is very easy to sell in China, no matter how expensive you buy.

In the next decade, when the country decides to identify this industry as one of the engines driving the country's economy, the expansion rate of this industry will be just as jaw-dropping.

Although it has always been pressed by those joint ventures and imported cars, domestic cars have indeed made full progress in the past ten years.

From the history of the development of those domestic cars, Li Yifan also has a considerable understanding of the development of the automobile field, and it can even be said that if you talk about the doorway of this car, he knows more than anyone else.

Brand influences aside, what is the most important thing in the first place if you want to build a best-selling car?

It's very simple, it's the shape of the car! You must know that whether it is a man or a woman, at least more than 90% of the people on this shijie are appearanceists, whether a car can enter people's eyes, first of all, it depends on whether the appearance of your car is beautiful?

The most successful example of this is South Korea's Hyundai, the rise of Korean cars in recent years is quite rapid, their vehicle manufacturing industry, the speed of progress is very fast, but the shape of the car is not prominent, the price of the car is also very cheap.

But because in 2010, they invited German experts to help them design a new generation of so-called fluid sculpture of the Sonata eight generations, which suddenly made their car into the field of vision of many consumers, and when everyone saw this car, the first impression was that the shape was stylish and beautiful.

Coupled with the passable power configuration, the rough chassis tuning of Korean cars can be ignored.

At that time, Hyundai not only led the coquettish in their country, but even began to sell well in the whole Shijie range, and it became one of the top ten companies of Shijie car companies.

What people rely on is nothing more than a beautiful, eye-catching car shape.

On the other hand, in the years of our domestic automobile companies, they have been relying on imitating the appearance of other people's cars, and they can't imitate it, and a few cars designed by themselves are even more bloody by the majority of consumers......

A model that looks like it makes people feel inconsistent, just imagine how he can sell it on the market?

And when it comes to engine jishu, and gearbox jishu, not to mention whatever, we are generally one to two generations behind shijie's leading level, and it is no wonder that our cars have not been able to buy, but there are many factors superimposed on it.

But what if I were to do the whole thing? With my ten years of experience in foresight compared to others, maybe I can really get this business done?

Li Yifan's heart is indeed a little turbulent, some time ago in Japan set a lot of money, 200 million US dollars were invested, zuihou doubled, and then invested in pharmaceutical stocks, and made a profit of almost more than 1 billion US dollars.

After swapping out some bank loans, he now still has about 4 billion yuan of liquid capital available in his hand, and if this money is put anywhere, it will be free to depreciate, so it is better to use this money to invest and do something.

Originally, he just wanted to engage in an auto parts company, but he saw the popularity of the domestic automobile market in the next few years, and he pondered about building such a transmission manufacturer.

But now that these small bosses have said it, coupled with their own pondering, it seems that it is indeed not bad to engage in vehicle manufacturing, and if you enter the industry now, it is not too late for domestic cars.

Li Yifan is really a little moved, but this matter has to be considered in the long run, and it is not so simple to do, nor can it be decided by patting his head.

The first thing to solve is the problem of poaching people from DSI, and if you can poach those people, then you can solve a big problem of the car, that is, the transmission.

As for the engine, this is easy to do, our requirements are not high, at present, domestic car companies, for the engine, are a bit blind, especially the independent engine.

But as long as you boldly go to the cottage, especially the Japanese jishu, the Japanese are still quite good at the engine field, and they also have a lot of 'friends' in Japan, I believe this, it shouldn't be very difficult.

As for chassis tuning, it's up to Heidi to find someone to help her, their family is deeply rooted in Europe, flourishing, and has an intertwined network of relationships, so it shouldn't be too difficult to find some engineers to come and tune it through her when the time comes.

As for the site needed for vehicle manufacturing, this is going to find Yang Yuhe, hehe, after a few months, he was promoted to the provincial capital...... (To be continued......)