The time has passed on the fifteenth day of the first lunar month, which represents the official end of the Spring Festival holiday. Order in Korean society began to return to normal, and people who worked hard to make ends meet began to run around tiredly. The plan of the year lies in the spring, and if you don't make more efforts in this cold season, the coming year may not be smooth.

On February 8, Choi Jung-won rushed to KBS TV, and he was received by Zhang Jinhe, director of the Film and Television Bureau.

In other words, at the meeting of the Broadcasting Association a year ago, this forty-five-year-old man was still the minister of the TV drama broadcasting department, and he didn't expect that in just over a month, he would have secured the throne of the director of the film and television bureau. Looking at Zhang Jinhe, who was radiant and magnificent, Cui Zhengyuan had a little more understanding. It seems that this guy is not a fuel-efficient lamp, not to mention his deep background, not to mention his ability.

In a national TV station like KBS, there is a turnip and a pit, and the road to promotion is extremely difficult. Needless to say, Zhang Jinhe must have been appreciated by the above and began to move on the road to prosperity. Perhaps, after today, maybe his road to the top will add another heavy weight.

There is undoubtedly only one thing that can make Cui Zhengyuan care so much about it, rush to the TV station in person, and get the personal attention of the director of the TV station - today is the day when the first episode of "Blue Life and Death Love" is broadcast. As a super heavyweight drama created by A.P Company and KBS, it has received full support from both companies.

Since cooperating with A.P Company, Zhang Jinhe's career has inexplicably begun to improve, and he has stepped into the throne of the director, not to mention, he is also in charge of the practice of advertising investment on TV stations. It can be said that both power and money are in his hands.

Today's Jang Kim Ha is very hot, and it has even spread within the TV station that he will be the best choice for the future president of KBS TV.

Zhang Jinhe felt that this was the good luck brought by his cooperation with A.P Company, so even though he was already the director of the bureau, he personally inquired about the progress of "Blue Life and Death Love". learned that today was the day of the premiere of the TV series, so he invited Cui Zhengyuan to come over and pay attention to the premiere.

"Blue Life and Death Love" is a joint venture between A.P and KBS, which is different from the inherent investment model of Korean dramas.

In the past, a TV series was shot by a TV drama production company, wholly invested by the TV station, and then broadcast on the TV station.

When the filming of the TV series is completed and it is broadcast on the TV station, there is no TV drama production company. In other words, all the risks are borne by the TV **, whether the TV series is popular or cold, it has nothing to do with the TV series production company. Similarly, TV drama companies are making hard money, and there is no other way to earn money except for the fees paid by the TV station.

What is the TV series "Blue Life and Death Love", no one knows better than Cui Zhengyuan.

Not to mention the terrifying ratings after the broadcast. Influence in Asia alone is a huge asset. In any case, it is impossible for Choi Jung-won to completely give up the immediate interests.

When negotiating with KBS, he insisted that A.P also participate in the investment of the drama. Co-funded with KBS, so the revenue generated by the TV series will also be jointly obtained by the two companies.

Everyone knows that the channel for TV dramas to obtain income is the advertisements inserted during the broadcast of TV dramas. Once a TV series becomes popular and attracts attention, numerous advertisers will flock to it like a school of sharks that smell blood. From these advertisers, the cost of recovering the investment is more than enough.

Is KBS short of money? As the largest TV station in South Korea, it is undoubtedly a big joke to say that it is short of money. At least invested in a TV series with only 20 episodes, and Jang Jinhe approved 10 billion won without blinking his eyes.

Since it is not bad for money, how can KBS allow someone to snatch food from their own bowls? Therefore, Choi Jung-won's request was strongly rejected by KBS. This is the bottom line of KBS, which is not to be touched.

Choi Jung-won also knows that it is unrealistic to grab KBS's job, but fortunately, his purpose is not this. Since the first request was denied, Choi Zhengyuan took advantage of the situation to put forward the second proposition.

That is, A.P Company independently enjoys the overseas distribution rights and peripheral income of the TV series "Blue Life and Death Love". Contrary to the previous concessions, Cui Zhengyuan said that this is also the bottom line of A.P Company. Anyway, the ownership of the script belongs to A.P, and if KBS doesn't agree, he doesn't mind looking for MBC to work with SBS. Everyone knows that those two TV stations have long wanted to challenge the hegemony of KBS.

As a result, the negotiations reached an impasse, and Choi even thought that the cooperation would be terminated at one point. Fortunately, after Zhang Jinhe organized KBS writers to collectively study the script, they unanimously decided that the prospect (money) of this TV series was very impressive.

Anyway, the TV station is public, and Zhang Jinhe only cares about his political achievements. In terms of interests, why not lose some in exchange for the improvement of your own prestige. Therefore, under his strong decision, the cooperation of this TV series Jihua was finally passed.

When the filming of the TV series passed, Choi Jung-won named director Yoon Seok-ho to lead the TV series.

Originally, filming of this TV series began in the autumn of 2000, but it was postponed until November because of Choi Jung-won. Yin Xihu already had a work in production, but Cui Zhengyuan and Zhang Jinhe teamed up to get the crew of "Blue Life and Death Love".

A big-name director like him will definitely not have a good temper. Half of the work that took hard work was forcibly suspended, and Yin Xihu's anger was not ordinary.

But all this disappeared after he saw the script. The goodness of "Blue Life and Death Love" is not only reflected in the ratings and the acting skills of the actors, but also in the director's direction. From the original script, this excellent temperament is undoubtedly reflected.

Yin Xihu is keenly aware that he will soar through this TV series. With such an idea, he did not have much resistance. On the contrary, Cui Zhengyuan, who wrote such an excellent script, is also very curious.

Originally, he thought that Cui Zhengyuan, as a screenwriter, would control the progress of the entire TV series with him.

In South Korea, directors, screenwriters and investors are the three most influential parts of a film and television work. Korean screenwriters interfere so much with the filming of the drama that they can even dismiss the director's opinion.

After knowing that the screenwriter was Cui Zhengyuan, Yin Xihu specially went to learn about his information. I don't know if I don't see it, and I'm shocked when I see it. Obediently, this young man is actually the executive director of a large entertainment company, not to mention, and he is also the eldest grandson of the C.J Cui family.

This made Yin Xihu a little uneasy, such a gentleman is not an ordinary difficult to serve. In case the two disagree, they may not be able to calm down others. But a director, if he doesn't even have prestige, isn't he almost like a puppet?

Who knows, Cui Zhengyuan doesn't have that time to spend in the crew at all. handed over the script to Yin Xihu, and after explaining the ideas, he left it alone. And his move immediately won Yin Xihu's great favor. has been a director for so many years, and it is the first time that Yin Xihu has acted arbitrarily.

Yin Xihu is in charge, and the entire TV series can be filmed according to his ideas. The three leading actors, Song Seung-heon, Won Bin and Song Hye Kyo, are also rare acting schools. In such a situation, the first ten episodes were filmed in less than a month. With the addition of post-production, by February 3rd, it was all completed. This is still the result of Yin Xihu's excellence, otherwise it will be faster.

has filmed enough episodes, and KSB's last TV series is about to be released. In this case, Zhang Jinhe decided to start the broadcast of the first episode of "Blue Life and Death Love" today.

Now that the broadcast time was confirmed, A.P and KBS TV worked together to use their greatest resources to start building momentum for the drama. In recent days, the streets and alleys of South Korea, the advertising time on TV, the promotional posters on buses and subways, all the ways that can be thought of have been occupied by "Blue Life and Death Love".

At the same time, Yoon Seok-ho, Song Seung-heon, Won Bin, and Song Hye Kyo and others have all begun to appear on major programs and go all out to promote them. For a while, the public's eyes were filled with information about "Blue Life and Death Love", and they couldn't pay attention to it if they wanted to.

People in 2001, who had seen the power of "viral" marketing, were all waiting for the start of this TV series with great curiosity.

Zhang Jinhe received Cui Zhengyuan, and then the two came to the data monitoring center of the TV station. Here, the ratings data will be counted for the first time.

There is a small lounge in the center, and when Cui Zhengyuan and the others came in, they found that the main personnel of the crew of "Blue Life and Death Love" had arrived. Including director Yoon Seok-ho and three assistant directors, male protagonist Song Seung-hun, female protagonist Song Hye Kyo, male No. 2 Won Bin, female No. 2 Han Chae-young, young Eun-hee's actor Moon Geun-young, Jun-hee's mother's actor Xian Yu Eun-sook, Eun-hee's mother's actor Kim Hae-sook, etc., the small lounge is crowded with celebrities.

These people have been working together for more than a month and are very familiar with each other. In the lounge, while waiting for the TV series to start, they talked and laughed.

The arrival of Zhang Jinhe and Cui Zhengyuan brought the atmosphere to a climax. First of all, Jang Jin-ha made a speech on behalf of KBS TV, wishing the TV series good results and so on. Subsequently, Cui Zhengyuan, on behalf of the investors, expressed his condolences to everyone for their hard work.

After finishing the official article, let's see that there is still a little time to leave the broadcast. Choi Jung-won first met with director Yoon Seok-ho and the three seniors of Xianyu Eun-sook and Kim Hae-sook. These three are all seniors who have made dazzling achievements in the entertainment industry. Even with Cui Zhengyuan's dignified standing respect, he can't put a score in front of them.

PS: Yesterday's results were very gratifying, in just one day, 1000 clicks passed. If this trend continues, is it still a dream to have more than 7,000 hits this week? Friends, come to assist, mend the knife or something, and the lotus will be used as meat for you!!!