Li Xiuman was a little red-faced, and suddenly said: "I heard that Executive Director Cui is currently committed to integrating the resources of the entertainment and cultural industry, and is ready to give full play to the advantages of the group to promote Hallyu culture to the outside world, I wonder if our S.M company has this honor to participate in the grand event?" ”

Cui Zhengyuan was a little stunned at first, and then he was baptized by ecstatic love.

The establishment of the Korea Entertainment and Culture Brokerage Association was an action that he began to plan five years ago.

South Korea is a small country, with limited resources, and the country is not very strong. However, if entertainment culture wants to go abroad, it is inseparable from the support of national strength.

Look at the United States, why is Hollywood able to take the world by storm? It is not because the United States is the world's number one power, with its incomparably strong national power, that the world is forced to open its doors to its cultural dumping.

And the few countries that are not afraid of the United States have a much worse influence on Hollywood.

In this respect, the nature of Hallyu culture is the same as that of Hollywood culture and pop music culture in the United States.

The difference is that South Korea's national influence cannot provide much, too much support for the promotion of the Korean Wave.

Don't look at the so-called Hallyu stars performing abroad, they will be welcomed by the mezzanine at every turn, and the concert venue will be full or something. However, as soon as the corresponding countries take measures, the fragile Hallyu culture will immediately wither.

The reason why this is not the case is that South Korea does not pose a threat, and at the same time, the Hallyu culture has not really made a far-reaching impact.

In fact, in the competition with international peers, Hallyu culture has always been undominant.

In the minds of so-called Hallyu fans, it seems that Hallyu is amazing. However, if you carefully look at the industry proportion reports over the years, you will find that the so-called Hallyu does not even have a 1% share.

In such a disadvantageous situation, if the power of the entire Korean entertainment and cultural industry cannot be integrated and the advantages of the group cannot be brought into play, the Korean Wave will gradually decline or be assimilated.

For example, in the original space-time. The Hallyu has already demonstrated such momentum.

In the K-pop music field, after Superjunior, Bigbang, Girls' Generation, T-ara, and EXO, there has been no singer in Korea who has been warmly welcomed internationally for more than three years.

Although there are still entertainment and cultural industries that are still producing new talents at an average rate of two people per day, it is clear that international development has entered a bottleneck.

Among them, T-ara is a rare phenomenon that cannot be used as a standard of common sense.

On the other hand, in the face of the Chinese market, it seems that the momentum of the Korean wave is getting stronger and stronger. Songs, film and television, variety shows, etc. seem to be in full bloom, creating unprecedented profits.

But actually. In fact, the Chinese counterparts who developed later are constantly absorbing the advanced experience of Hallyu culture. Someday, the current bubble will gradually be assimilated.

At that time, it was the stage when Chinese pop culture counterattacked the birthplace of South Korea, and the Korean Wave was regressing.

In fact, it is not that Korean industry insiders have not foreseen this situation, and in the previous life, leading companies such as S.M, JYP, and YG took the lead and established a brokerage alliance.

It's just that the nature of this alliance is very loose, and due to the competition in the market, companies compete with each other for resources. The result is the same as not.

The alliance envisioned by Choi Jeong-won is obviously not like this. The alliance he wants to create requires absolute power.

This alliance is not only responsible for the planning of the entire Korean entertainment and cultural industry, but also for the rational layout of overseas markets.

It's a pity that people have selfish intentions. No one wants to be suppressed by Choi Jung-won and the C.J Group, so the plan for this alliance is difficult to promote.

So much so that Cui Zhengyuan was a little discouraged, and even prepared to make money by himself regardless of the life or death of his peers.

Now Li Xiuman suddenly stood up and expressed interest. How can you not be overjoyed?

Of all the entertainment companies, A.P and S.M are the two most important Optimus Primes. If they can join forces, it will definitely affect the entire entertainment industry.

Once the situation is formed. The rest of the entertainment companies do not succumb to the shape and can only wait to be eliminated.

At that moment, Choi Jung-won was interested and began to peddle his ideas to Lee so-man and Kim Young-min.

In fact, Lee so-man and Kim Young-min have of course studied the concept of the entertainment industry brokerage alliance promoted by Choi Jung-won for a long time.

It's just that at that time, S.M was in the midst of a booming period, and it was an adversary with A.P, so I didn't have any ideas.

But after years of entertainment business, they increasingly found that Cui Zhengyuan's expectations were gradually coming true.

Although Choi Jung-won was able to think of this happening many years ago, Lee so-man and Kim Young-min were shocked. But under the threat of reality, they also have to think about the future.

As a result, after doing research for so long, they found that Cui Zhengyuan's approach was the most correct.

Although this idea is very overbearing and unreasonable, it is suspected of monopolizing trusts. But I have to admit that if you want the development of the Hallyu cultural industry to continue, you can only do this.

If you study carefully, you will find that this entertainment and cultural brokerage alliance is actually very fair.

It's a bit like a council that decides all the things of an industry. And every entertainment company that joins the General Alliance is like a councillor representing different interests.

According to the strength of each company, it has different influence in the general alliance. But no matter which entertainment company it is, it can't achieve a complete monopoly in the alliance.

In this way, each entertainment company can fight for the relevant interests through the guò general alliance. At the same time, it can also use the platform of the general alliance to realize the development of overseas markets.

And what makes Lee so-man and Kim Young-min most excited is that this general alliance also has an industry access system.

South Korea's entertainment and cultural industry has developed so far, in fact, there is no standardized industry standard. Anyone who has money can come in and kick it in.

So much so that over the years, seeing that the entertainment industry has made money, many external capitals with no experience and qualifications at all have flocked in.

These people and capital are not familiar with the operation process of the entertainment industry at all, and they only think about making money, and as a result, they disrupt the originally healthy development of the entertainment and cultural industry.

For example, idol groups. In the past, Korean entertainment companies had a well-established trainee training system.

No matter how talented and talented young people are, they will be trained by entertainment companies for a long time. When their strength reaches a certain level, they will be allowed to debut.

But looking at the current entertainment industry, everyone knows that idol groups make money, so they started idol groups with all their brains.

But many people simply don't have the patience to train trainees, and just want to quickly recover their costs and reap benefits.

So no matter what it is, as long as you see beautiful young boys and girls, you will all pull them in.

As for what establishes the style, cultivates the fan group culture, and so on. Don't even think about it. The popular pure style, everyone follows the purity of the brain. Popular sexy style, looking at the past, it is a piece of exposed flesh.

The entire idol world, that is called a good and bad, completely brought the atmosphere to the bad.

And with this access system, it is impossible for anyone who wants to do this.

Do you want to be an idol group? OK.

First of all, you must establish a perfect trainee training system under the supervision of the general alliance.

What the? You don't want to do it? You don't have any money? If you don't have money and don't want to do it, what are you doing in the entertainment industry? Hurry up and stay cool.

What the? Do you want to do it? You say it's your freedom?

Okay, you can do it.

You can't get on the TV. You can't go on the commercial stage of singing, you don't have your share in film and television works, you are not qualified for musicals, see what you do?

What the? You say you have a relationship with the TV station? Do you know directors and producers?

Okay. There you go.

See which TV station dares to make your artist appear? Whoever dares to do this, the General Alliance will completely boycott this TV station.

At that time, all the artists of the General League will not appear on this station's program, and see what other ratings they have.

If any director or producer dares to ask your artist to star in a film or television work, don't think about receiving cooperation from the general alliance in the future.

See if they value their jobs. Or is it in a relationship with you?

In recent years, due to the influx of chaotic people and capital into the entertainment industry, the already very narrow market has become more competitive. Therefore, the major entertainment companies are miserable, and the profits they obtain are also rapidly decreasing.

If there is such a limited path. Then it will undoubtedly play a purifying role.

In this way, the existing market will remain stable, so that the entertainment companies that can survive have a certain amount of room to survive.

For major entertainment companies such as S.M, JYP, and YG, it is the biggest boon.

It is precisely because he has figured it out that this time Li Xiuman will take the initiative to mention this matter to Cui Zhengyuan.

He believes that it will not only be long before the representatives of S.M, JYP, YG, and IHQ will figure it out.

As long as these top predators come to an agreement, this general alliance is imperative.

The small entertainment companies had to follow the rules that were set in their way, or they would be left to be suppressed.

At that time, whoever wants to mess around by any means will be waiting to be targeted by the entire industry.

This posture calls those who follow me prosper and those who oppose me die.

As for condescending to Cui Zhengyuan because of this, compared with the actual stakes, Li Xiuman can't take care of it.

Today, since this is the beginning, the Entertainment and Cultural Brokerage Alliance is equivalent to starting to revitalize.

A plan that had been extremely difficult suddenly became bright because of the change in the position of S.M. Company. (Want to know more exciting news about "President's World"?) Open WeChat now, click on the "+" sign in the upper right corner, select Add Friends to add an official account, search for "Qidianzhongwenwang", follow the official account, and never miss every update! (To be continued......)