On the third day after coming to the city, Chen Qingyi and I received a notice from the investment manager of Lotte Mart, who asked us to go to Lotte Mart in the afternoon.

At noon, Chen Qingyi and I were having dinner while discussing the future development direction of "Seaview Coffee".

"Zhang Yixi, do you think it's time for us Seaview Coffee to take the route of rapid expansion?" Chen Qingyi asked me.

"Your operating model is basically mature, but rapid expansion requires sufficient funds, so you need financing, but hasn't Lin Xi always opposed commercial means such as financing?" I said.

"yes...... If it was for your common dream, I can understand it, but now that you both have your own other half, it makes no sense for her to insist on it! Chen Qingyi said to me helplessly.

"I'll call her and convince her." I thought about it for a moment and said...... Now the development momentum of Seaview Coffee is very strong, it is the best period for financing, and it may not be as good as the current financing quality if you miss it.

"Well, you're probably the only one who can convince her."

......

After lunch, Chen Qingyi and I came to Lotte Mart together, the investment manager took us to the conference room for the first time, to my surprise, there were many people sitting in the conference room, this time the district of Shandong always brought the team to come, which shows that he attaches great importance to this cooperation with Seaview Coffee.

Chen Qingyi and I glanced at each other, we are about to face a team, and the negotiations will either be surprisingly smooth later, or we will not face a situation of war of words.

The investment manager introduced us to the district manager: "Manager Zhai, these two are the person in charge of Seaview Coffee, Boss Zhang and Miss Chen. ”

Manager Zhai and everyone stood up to greet him, he looked at me and Chen Qingyi, and finally fixed his eyes on Chen Qingyi's face, and said in a very surprised tone: "If I remember correctly, this should be Miss Chen, the gold medal anchor of Nantong TV." ”

Chen Qingyi was a little surprised: "Has Manager Zhai been in Nantong?" ”

"Two years ago, when I was in charge of Lotte Mart in Jiangsu, I stayed in Nantong for a long time, and I watched the news program hosted by you, but I didn't expect that Seaview Coffee was invested by you!" Manager Zhai said with a smile.

Chen Qingyi kept her affinity and smiled kindly.

"You may be seated." Manager Zhai politely made a gesture of invitation to us.

Chen Qingyi and I sat down on the other side, and Manager Zhai introduced everyone involved in the negotiation to me and Chen Qingyi one by one.

I decided to test the other party's attitude first: "What is Manager Zhai's opinion or good suggestions for our cooperation this time?" ”

"We are a large shopping chain enterprise, which is currently in a stage of rapid development in China, and I have a preliminary understanding of your seaview coffee, and your current expansion needs are very urgent, which coincides with us." Manager Zhai replied.

I nodded, agreed with his words, there will always be something outstanding in a high position, this Manager Zhai, in a few words, said the biggest point of convergence of our cooperation, at present, it seems that "Seaview Coffee" is attached to the development of Lotte Mart is a good choice, after all, Chen Qingyi's connections are limited to the surrounding areas of Nantong, and the development of other cities will not be as smooth as in Nantong, and can only rely on real guns to compete.

I said: "Our seaview coffee single store investment is more than 5 million, take the high-end route, in addition to our business philosophy and marketing methods compared with the same industry, are in the forefront, these are reflected in the Nantong store, if you want to say fit, we may be with Lufthansa, Golden Eagle, such high-end department stores are more compatible, and Lotte Mart is a life supermarket after all, facing the mainstream consumer group, there is a certain deviation between the target consumer groups between the two....... The choice to cooperate with Lotte Mart in Jinan is mainly due to the development potential of this business district. ”

After I finished speaking, I stared at Manager Zhai and noticed the change in his expression, the reason why I said this is that I still hope to hold the initiative in the negotiation in my own hands and strive to obtain the greatest benefits.

After I finished speaking, Manager Zhai's expression changed, but it was fleeting, and he still said in a calm tone: "I understand what you mean, what you are worried about now is how much resource assistance we will give you after the cooperation." ”

I nodded and said, "In business, I hope Manager Zhai can understand, after all, we both have a lot of choices, and there is no one who has to rely on whom...... Now that both sides have the intention of cooperating, we must show sincerity in cooperation, and sincerity is also the basis for our mutual trust in the future, right? ”

"I appreciate your confession...... Sincerity we are sure to have, to tell you the truth, I have been in Shanghai headquarters recently, after learning the news, as soon as the meeting ended, I chose the nearest flight, from Shanghai back to Jinan, without a moment's delay...... As you said, the reason why I attach so much importance to this cooperation is that I feel that there is a lot of potential for our cooperation, and I am personally very optimistic about the prospects of cooperation. ”

I smiled and said quietly: "I am very grateful to Manager Zhai for his attention to us, and we are also looking forward to the cooperation between the two sides to create value as much as possible." I stopped talking and waited for the other party to give me a substantial promise.

Manager Zhai tapped his fingers lightly on the table, as if thinking, and said to me after a while: "At present, we have two stores opened by Lotte Mart in Shandong this year, we can pilot cooperation first, in addition to enjoying the corresponding discounts in terms of rent, in addition, in terms of advertising, I can assure you that as long as there is a place where there is an advertisement of Lotte Mart, there must be seaview coffee, and we will integrate resources and unify external publicity...... I can tell you that Lotte Mart has a huge annual advertising volume in second-tier cities, no less than seven figures. ”

After Manager Zhai's words, Chen Qingyi and I glanced at each other, judging from the current commitment of Manager Zhai, as long as we rely on Lotte Mart to survive, we will save at least hundreds of thousands of advertising dollars every year, which is already very generous.

"Are you interested in investing in our Lotte Mart stores in Qingdao and Yantai?" Manager Zhai asked.

I thought about it for a moment and replied, "Let's think about it, if we invest in 3 stores at the same time, this amount of capital is too large, and we need to discuss it with a few shareholders." ”

Manager Zhai nodded and said, "Okay, I hope you can give me an answer as soon as possible...... I, Zhai Bingkun, assure you with my reputation in the industry, as long as you invest in three stores in Shandong at the same time, I will give you unimaginable preferential policies. ”

“OK..... Looking forward to our cooperation. I got up and said to Manager Zhai.

Manager Zhai got up with me and held my hand: "Then I'll wait for good news." ”

......

Manager Zhai and the relevant personnel of Lotte Mart sent me and Chen Qingyi downstairs, and after saying goodbye to each other, Chen Qingyi and I sat in the car with complicated feelings.

I asked Chen Qingyi, "Such a huge investment must be financed." ”

"Well, the three stores need at least 15 million funds, and if they don't raise money, even Lin Xi will feel very difficult!" Chen Qingyi bit her lip and said.

"Then convince her to accept a third-party investment." I said and started the car, but I didn't know much in my heart, Lin Xi's character is still very stubborn, I was not completely sure to convince her, and she, as the largest shareholder of Seaview Coffee, if she didn't accept the financing plan, it could only be stranded.

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This Saturday, let's hold a YY event, so let's pay attention to it then.