Chapter 415, Gap

Since the conditions for participating in the Oscar films must be released for at least one week before December 31 every year, as long as the major companies want to hit the Oscars, the films will be released during this period, making it a strong film schedule.

One thing to say is that in North America, once the film is nominated for an Oscar in January, the film will immediately arouse the audience's ideas, and the box office of the film will increase significantly.

It is conservatively estimated that the box office will increase by about 12 million to 20 million US dollars, and once the actor wins the award, the future salary can also increase by several million dollars.

That's why American studios are so keen on the Oscars and Golden Globes.

Especially those literary and artistic movies, relying only on the box office of the cinema will never recover the cost, and they must rely on videotapes and TV broadcasts to recover their costs!

And why do videotapes and TV broadcasts sell at such high prices!

This requires widespread visibility!

In Hollywood, the aura of the Oscars is the most famous!

For example, the famous Harvey in later generations? The Weinstein brothers' Miramax Films, known as an Oscar professional!

To win an award at the Oscars!

Every year, Harvey will shoot or buy a large number of Oscar-potential films from all over the world, and after several rounds of screening, select a few seeded players to put in the final sprint.

In addition to his usual methods of public relations, such as sending film DVDs to the judges, gifts, phone bombardment, and holding in-house screening receptions were all excellent means for him to win votes.

Of course, there are some behind-the-scenes operations that cannot be put on the table.

For example, in the 1998 Oscars, in the face of the powerful opponent "Saving Private Ryan", Harvey hired a professional "water army" to smear "Ryan" in the whole city;

On the other hand, while making "Shakespeare in Love" overwhelming, he also invited the judges to all kinds of free drinking parties, held private screenings attended by various stars, and bought out several entertainment media columns to report on his films.

In the end, Shakespeare defeated Ryan and won the Best Picture award, which also achieved "the biggest injustice in the history of the Oscars", and Gwyneth Paltrow was also called the biggest queen of the Oscars.

Why did the Harvey brothers launch the Golden Yuan Offensive on the Oscar PR and do whatever it takes for the Oscars! It's because the Harvey brothers' company has to rely on Oscars to survive.

The best example of this is Miramax's "Angry Seas", which cost more than $110 million to make, compared to $60 million at the North American box office before the Oscars.

Without the blessing of the Oscars, the film would have lost money, even with the addition of TV broadcasts and videotape rentals!

But once it won the Oscars, it relied on the overseas box office and re-release of the film, as well as a significant increase in the income from TV broadcasts and videotapes.

Harvey? The Weinstein brothers are definitely alive and well.

As for the award-winning actors, the benefits are even greater!

In the Oscars, as long as you can get the best actor, you will definitely receive the film softly, make money and earn soft feet, of course, you may also throw yourself on the street until you vomit blood!

However, it is an immutable law that the Oscar winner and actress will be popular for at least three years!

This made Harvey Weinstein, the head of the company, the man who won more thanks than God at the Oscars.

Because the company of the Harvey Weinstein brothers has won hundreds of Oscar nominations and dozens of statuettes in the decades they have been in the business.

Jennifer Lawrence, the youngest Oscar-winning actress in history, mentioned his name several times in her acceptance speech, half-truthfully saying: "Thank you Harvey for helping me take out all my opponents." ”

Such an ability makes every Hollywood actor who wants to become famous take "following Harvey to win prizes" as his life creed.

In addition to Jennifer Lawrence and Gwyneth Paltrow, Aunt May and Kate Winslet all relied on him to win the Oscar laurels.

Of course, Harvey Weinstein became the most powerful figure in Hollywood, and it also made him one of the biggest cancers in Hollywood!

In 2017, the New York Times detailed Harvey Weinstein's sexual harassment of women over the past three decades: coercion and lure female employees to give him massages, or take female employees to hotels to make sexual demands.

Hollywood actresses, female employees, and female models are all prey in his eyes.

Legal discipline, emails, interview transcripts...... All sorts of evidence paint a picture of the dark side of a Hollywood bigwig, and behind the aura of a successful man is outrageous greed.

The reason why Harvey Weinstein has been rampant in Hollywood for thirty years!

It's because he has a lot of chips to offer, jobs, roles, money, and most of the victims have chosen to reach a settlement agreement with him!

But all this is over in an article published in the New York Times!

As the saying goes, the wall is pushed down, and this is especially true in the utilitarian field of Hollywood.

Many of the stars who have worked with Weinstein are starting to take sides.

Meryl Streep, who has always dared to speak up for the feminist movement, bore the brunt of the break with Harvey Weinstein!

It's safe to say that Harvey Weinstein is done in Hollywood!

Being able to get out of Hollywood is the best ending!

Compared with Hollywood, the current Hong Kong film and television industry is still a child who has just learned to walk, and nothing has been formed.

Even the future Hong Kong Film Awards are more like a child's play for Hong Kong people to entertain themselves.

Not only is it useless for the investors of the film, but it is also of little help to the development of the actors, so what is the salary before the actor, and what is the salary after winning the actor! Nothing has changed!

So much so that actor Huang Qiusheng used his own experience to laugh at himself and said the classic sentence that he had been an actor for three years.

It is in stark contrast to the Oscar winner!

The judges of the Academy Awards are even more characters that grandma doesn't love and doesn't love!

In Lei Weidong's plan, in addition to clearly classifying the schedules, detailed arrangements were also made according to the different publicity and films configured for each schedule.

Even the film scheduling system is arranged similarly to that of the 21st century, and Lei Weidong also clearly stipulates in the plan to cancel the theater package system, instead of just talking about it as before.

It can be said that the abolition of the cinema package system solves the problem of insufficient cinema film sources from the bottom of the system.

As soon as Liang Shuyi announced at the inaugural meeting of the Oriental Cinema Line, it can be said that countless small and medium-sized film companies and individual filmmakers will come to Lei Weidong's theater to release their films the next day.

As for whether to offend Jiahe and Shaw Brothers, it is no longer within the concerns of those small and medium-sized film companies, because the visible benefits are in front of them.

However, because of the uneven quality of the films made by small film companies and independent filmmakers, it can be said that there are many street goods and low-level glamorous and romantic films, and if they are released without strict review and filming, losing money is a trivial matter, and affecting the reputation of the theater chain is a big thing.

In order to prevent the occurrence of this phenomenon, Lei Weidong formulated a strict review and scheduling system in the plan, only films that pass the review can enter the theaters, and through filming, good films that can really sell can be arranged into a good schedule, rather than the current trend to see whether the producer has a better relationship with the theater party.

At the same time, in order to prevent inaccurate predictions, it is clearly stipulated that except for special movies, such as Lei Weidong's own films, other movies must watch the reaction of the midnight show in order to be absolutely not released!

At the same time, it was made clear that even after the release, what films will increase the number of films and what films will decrease the number of films will all be based on the box office and attendance rate of the release.

At the same time, in order to maximize the use of the theater, Lei Weidong also proposed to take out 30 screens in the Oriental Cinema Line to form a special cinema for literary and artistic film screenings!

Specially broadcast literary films to attract those who like literary films!

Radish and cabbage have their own loves, and there is still a certain audience base in Hong Kong literary films!

"Lei Shao! If you cancel the bottom system, will it increase the risk of loss in the theater! You must know that even after strict review, there is no guarantee that the film will be a big hit! Wang Fatzi closed the plan and asked.

The box office of the movie is so bizarre that no matter how clever the film reviewer is, he will look away.

Many films that are obviously very good fail at the box office, and the films that Ming Ming made a mess of garbage end up being a box office success, not to mention Hong Kong, even Hollywood, which has a series of censorship systems, often occurs.

Because there are too many factors that affect the box office of a movie, such as film quality, schedule, publicity, stars, cinemas, other movies in the same period, and so on.

Any change at any point could bring a movie that should have been a big hit to death, the most famous of which is Star Wars.

A recognized street-fighting film, only a few dozen theaters released it on a small scale in the first week, and as a result, as soon as it was released, it formed a transformation from sling silk to rich and handsome, dominating the summer file, and making all the movies that could be sold well in the same period become cannon fodder and hit the streets.

"For those films that are really difficult to grasp, in addition to the midnight screening, there will be more screenings! At the same time, increase the proportion of cinema chains? I'm sure those small companies will agree! Lei Weidong thought for a while and said.

"That's a good idea!" Leung nodded in agreement.

Because for small companies, the bottom system is like a rope around their necks, and if they don't pay attention, they will be strangled;

So many movies don't dare to be released at all after they are made, so they can only feed the mice in the warehouse.

Abolishing the base fee and increasing the share of theaters is to give these small companies a way to live, even if the box office is a little less and the screening time is longer! As long as the movie can be released, it will not lose money, and it is acceptable for small companies.

The increase in the share of the cinema chain has made up for part of the loss of the theater's cancellation of the base fee, and reduced the risk of the cinema's film scheduling, which can be described as killing two birds with one stone.

Several people talked for several hours about the operation of the theater chain, until it was getting dark and the end of work.