Text Chapter 240, the theater is ready
"Lei Shao! The theater matter is almost discussed, but there are not too many theaters in Hong Kong now, and the good theaters are either controlled by the Shaw Brothers or joined the Golden Harvest Cinema Line, although there are still a few remaining theaters, but they are either not too small in scale or too large, and they are old theaters in the past, and the equipment in them is very old. ”
"It doesn't matter if the theater is old! Just buy it and redecorate! The key is that the location must be good! The flow of people should be large! Lei Weidong said.
"Sister Liang and I comprehensively, in these theaters, we selected 2 large theaters, 7 medium-sized theaters, 3 small theaters, and negotiated, these theaters have a good geographical location, a large flow of people, and the location is not in conflict with the theaters in our hands, but now those theaters either join Jiahe or join Shaw Brothers, none of them are independent.
As for the purchase price, it has been negotiated with those theater owners, because the movie market is not very good now, and the quotations of those bosses are not high, Lei Shao, if you agree, you can sign a contract to buy it immediately, as for the theater information! ”
Zhang Aijia spread his hands: "As for the information, it is all in the company, if you want to see it, I will let Xiao Wang go back and get it!" ”
"Don't be in such a hurry!" Lei Weidong waved his hand: "Go back to the company to see the information, if there is no problem, buy all the theaters you like!" ”
The reason why Lei Weidong asked Zhang Aijia to collect information about Hong Kong theaters is because Lei Weidong remembered the Golden Princess Cinema Line in parallel space, the time seems to be in the late 70s and early 80s, Lei Tycoon used the four theaters in his hand as leading theaters, and pulled Chen Rongmei, plus more than a dozen independent cinemas to form a joint formation.
Because Tycoon Lei supported the film company Xinyicheng, plus some independent film companies, the Golden Princess Cinema Line can be said to have carved up the Hong Kong film market with Shaw Brothers and Jiahe in the 80s.
But now that Lisheng Cinema has bought it itself, it stands to reason that the famous Golden Princess Cinema in Hong Kong's history will not appear, in order not to have regrets, then only let Lei Weidong make up for this defect himself.
The most important point is that the land price in Hong Kong is not too expensive now, so Lei Weidong asked Zhang Aijia to collect information about Hong Kong theaters and buy all the remaining movie theaters in Hong Kong that can make money.
Lei Weidong is not a Lei tycoon in parallel time and space, and he doesn't have much spare money in his hand, so he can only win over those independent cinemas. Lei Weidong bought all the theaters he liked in one step, and the movie made money in the future, and the movie theater was in trouble because of the rent problem.
And now it seems that Zhang Aijia's work is doing a good job, if these theaters are bought, Lei Weidong himself will have 17 theaters, if you add the theaters under construction, the theaters in Lei Weidong's hands will reach 34, which can be said to be the largest theater chain in Hong Kong.
Of course, there is still a gap between this amount and Lei Weidong's requirements, but it doesn't matter, Hong Kong real estate will plummet again a few years later, and when the time comes, he will buy a building and build a theater.
Zhang Aijia's action was very fast, and he sent the plan to Lei Weidong's office in the afternoon, because Bigao Company and Xiaomi Comics are both working in the same building, so Lei Weidong does not need two offices, and it is also convenient to run in one office, saving both ends.
Today, it is difficult for Lei Weidong to work in the office, because Lei Weidong has appeared too little in the company, and he has not appeared in the company for more than a month, if it were not for the last party, it is estimated that many people don't even know who their boss is.
Zhang Aijia's information is very detailed, and it can be seen that a lot of effort has been put into this area.
Looking at these materials, Lei Weidong can be regarded as having a further understanding of Hong Kong's cinema chains, after all, most of the last chat with Zhang Aijia and Liang Shuyi was heard by Lei Weidong in his previous life, and many places are not very accurate, and there is a big gap with reality.
For example, according to the data, because Lisheng Cinema is attached to Golden Harvest Cinema Line, combined with some other retail cinemas, the number of cinemas of Jiahe Cinema Line has now reached 35, accounting for more than half of the first round of cinemas in Hong Kong.
What is this feeling, you must know that there are only 75 theaters in Hong Kong combined.
Now there are 35 theaters in the Golden Harvest Cinema Line, and there are more than 20 theaters in the Shaw Brothers Cinema Line.
The theaters that don't rely on are all small and can't be in small theaters, and the two major theater chains can't watch it, so these theaters can only show some Fengyue films, or conduct the second round of screenings of the film to survive. Of course, Lei Weidong can't look down on a theater like this.
The 12 theaters discussed by Zhang Aijia this time are distributed in Hong Kong Island and Kowloon, including 4 theaters on Hong Kong Island and 8 theaters in Kowloon, all of which are backed by the two major cinema lines of Golden Harvest and Shaw Brothers.
The lease period has not expired, less than a year, and more than two or three years of lease, which is similar to the situation of the theater in Lei Weidong's hands now, even if they are bought, the theater chain cannot be established, and the lease period must be waited.
And although the geographical location of these theaters is not bad, but the equipment is very dilapidated, because the movie market is poor now, those theater owners are not in the mood to update the equipment, and now there are many theaters in the fifties and sixties projection equipment, and the effect of screening movies is very poor, at least compared to Lei Weidong's ancestral theater.
Since you can't do a cinema now, it's better to do a good job in the preliminary work first, accumulate strength, and then pull it out and use it directly when you need it.
One is to upgrade and renovate those theaters, and upgrade the hardware equipment of the old movie theaters by the way. At the same time, the space inside the theater is planned as a whole, you must know that the multi-purpose hall theater that will be popular in the future must be prepared in advance, and when the lease period is reached, it will be upgraded and transformed into a multi-purpose theater immediately.
Lei Weidong can use more than a year to straighten out the contradictions within the theater, and dismiss all those workers who can stay, and if there are not enough manpower, just transfer them directly from the factory.
The third, and most important point, is that Lei Weidong can develop his own film company in this short period of time, tap a group of capable directors such as Wang Jing, Wu Yusen, Mecca, Xu Ke and others, and can also have a good relationship with Hong Jingbao and Cheng Long, and maybe he can pull them down to his own company. Of course, the most important thing is to try to open up overseas markets during this time.
Parallel time and space, the reason why the Golden Princess Cinema Line can't compete with Jiahe, the weakness of the overseas market is a big reason, and now Lei Weidong has the trump card of Cheng Long in his hand, and he can easily open the Japanese market.
In parallel time and space, Cheng Long is Jiahe's trump card in the Japanese market, the Japanese worship warriors, and Cheng Long's movies that highlight personal heroism are very popular in Japan.
Especially Japanese female fans, they are even more crazy fans of Cheng Long, why Brother Cheng Long doesn't dare to make it public that he is married, it is because there are crazy Japanese female fans who commit suicide for him.
It is said that in 1982, a beautiful young girl student in Japan accidentally jumped off the train platform and committed suicide by lying on the rails, because he learned that Cheng Long had a wife. Later, another infatuated Japanese female fan flew from Japan to Hong Kong and made up her mind to marry Jackie Chan, just after she waited for Jackie Chan on the set day and night, the emotional female fan swallowed poison and committed suicide.
In the face of crazy fans, Cheng Long had to hide his marriage for more than 20 years, and only made his marriage public when he became an uncle and could not attract crazy female fans.
Only by opening up the vast overseas market can we use the Hong Kong cinema chain as a base and fight with Shaw Brothers and Jiahe on the box office battlefield.
"Sister Aijia!" Looking at Zhang Ai, who was bored reading a comic book in front of him, Lei Weidong couldn't help but exclaim.
"Lei Shao! Isn't it after reading it, is there anything that needs to be improved? Zhang Aijia threw the comic book in his hand on the coffee table.
"There is nothing that needs to be improved, the information is very detailed, Sister Zhang, I approved this plan, you will go and talk to those theater owners tomorrow, and strive to get these theaters as soon as possible" Lei Weidong made a comment on the plan.
"The money goes directly from the Xiaomi Comics Company! But Sister Aijia, these theaters, like the theaters we have, are rented out. Just ask you to talk to Jiahe. Use these theaters as leverage! Arrange more good schedules for our movies!"
"Lei Shao, you can rest assured in this regard!" Zhang Aijia said with a smile: "As long as we win these theaters, we will only have 13 theaters under the name of Jiahe, which can be used as a bargaining chip for negotiation!" I believe that in terms of schedule, Jiahe can't suppress us at all, and "Serpentine Trickster" will definitely be released in the summer. ”
Zhang Aijia's expression is very happy, now the film company can be said to be on the right track, as long as there is a theater, I believe the future will get better and better.
"And Sister Aijia, these theaters are too small, can you go and see if there is any open space around the theater? If you have one, buy it in advance. Later, if necessary, it will be expanded. And now many theaters have aging equipment that needs to be updated. You plan ahead. When the time comes, the theater will be upgraded to a multi-purpose hall theater.
"Multi-purpose hall cinema!" Zhang Aijia subconsciously replied when he heard this name: "Is it the theater of that kind in the United States!" ”
"Yes, compared with the United States, Sister Zhang's theaters in Hong Kong are too old-fashioned, they are already behind the times, and the future is the world of theaters, so we will plan now to save the trouble when the time comes, and the multi-functional theater is also convenient for the theater to schedule films, so as not to waste a theater because of a bad movie, you can save costs!" Lei Weidong nodded and said:
"Okay, Lei Shao, I know! It's on me! Zhang Aijia said with a smile.
Zhang Aijia is not one of those old antiques, and he is very clear about the advantages of multiplex theaters, but the one-time investment is a bit high, which makes many theater owners reluctant, but with Lei Weidong, a big financier, it is better to be able to do it in one step.