Chapter 57 Consumer Magazines

In the office, after Chen Bingzhong sat in his seat, Su Jingxian got up and closed the door.

"Boss, are you really going to make a magazine?" Seeing Su Jingxian make this move, Chen Bingzhong knew that he must have made a decision, but he couldn't help frowning and asked a superfluous question.

Sure enough, Su Jingxian nodded, and his tone remained the same: "I have thought about it, now that the newspaper has a factory, equipment, and labor, it shouldn't be difficult to make a magazine." ”

"It's not going to be difficult, but it's going to cost you." Chen Bingzhong leaned forward, with anxiety in his eyes, and his voice was eager, "Now the Fengyue edition, the food edition, the movie version and even the salty and wet version of the magazine have been made by people, and the sales of all the magazines on the market in a month together may not be comparable to the sales of the current China Hong Kong Daily in one day. ”

Chen Bingzhong is a senior editor, and he naturally speaks without purpose, and now the daily sales of the China and Hong Kong Daily are about 100,000 copies, and according to him, all the magazines on the market in Hong Kong together cannot sell 100,000 copies in a month.

Rao has some understanding of today's magazine industry, and when he heard Chen Bingzhong's words, Su Jingxian was still surprised in his heart.

"You just talked about salty and wet magazines, and now there are salty and wet magazines circulating in the market?" Su Jingxian couldn't help but ask when he heard Chen Bingzhong's words mention the salty and wet magazine.

The word salty wet is a Cantonese language, derived from the English hamshop, which means obscene and erotic.

Hearing Su Jingxian's question, Chen Bingzhong thought for a while and replied: "Although there are no real salty and wet magazines on the market now, most of the newsstands have a dark inventory at the bottom of the box. ”

Seeing that Su Jingxian didn't speak, with a deep groan on his face, Chen Bingzhong coughed and said with some hesitation: "Boss, you don't plan to make a salty and wet magazine, right?" ”

Su Jingxian raised his head when he heard this, glanced at Chen Bingzhong, and did not answer his question directly, but asked, "Do you think there is something wrong?" ”

"Don't me! Zhong will kill China Hong Kong Daily! Chen Bingzhong didn't think about it, he shook his head resolutely, with a rare trace of seriousness in his tone, "Boss, don't think that now we can print a photo of a big wave of ghost girls on the front page of China Hong Kong Daily, which means that we can also print salty and wet magazines, this difference is so big." Although the photos we put in the newspaper are exposed, at most they are only showing their grooves and legs, and if we dare to expose our private parts, even if the Hong Kong government protects them by law, the saliva of public opinion can drown us! ”

Although the Hong Kong people in the 50s no longer had the old concept of 'wearing clothes and bare sleeves is out of modest', they still talked about sexual perversion and were relatively conservative. The photos of the scantily clad ghost girls on the front page of the China Hong Kong Daily are already the limit that Hong Kong people can accept today, and if they go beyond the thunder pool, even if the law protects them, there will be people full of righteous indignation who will burn down the China and Hong Kong newspapers.

Taking a step back, even if there is two protections from the police and black, no one dares to touch the China and Hong Kong newspapers, but as long as they dare to release a dew point photo in the newspaper, Su Jingxian's good reputation for charity will immediately disappear, and the newspaper's reputation will fall directly to the bottom.

But since Su Jingxian has plans to make a magazine, why can't he consider this?

In the 80s, Lin Guoguang and Chung Jianqiang could brazenly create salty and wet magazines such as "Dragon, Tiger and Leopard" and "Hao Qing Nightlife" in Hong Kong, and made a lot of money, because Hong Kong people were relatively open-minded at that time, which does not mean that in today's era, they can copy rigid methods.

But sometimes some things can be made possible with a little flexibility.

Seeing that Chen Bingzhong's face became more and more serious, Su Jingxian smiled and said, "From beginning to end, I never said that I wanted to distribute magazines in Hong Kong, do you remember what I said when I entered the door?" I'm going to the United States to investigate! Put the market in the United States, of course. ”

As he spoke, Su Jingxian had already taken out a copy of the New York Times from his arms two days ago and handed the newspaper to Chen Bingzhong.

Nowadays, a local newspaper in Hong Kong costs a dime, but this New York Times newspaper distributed in the United States costs four and a half cents in Hong Kong, enough for a poor man to eat for a whole day.

"Boss, are you playing with me? You know I don't know English. Seeing Su Jingxian handing over the newspaper, Chen Bingzhong took a look at it and put it on the table, "I don't understand the overseas market, why don't you explain it to me directly, boss." ”

"I think your panache looks like a boss than I do." Su Jingxian shook his head and smiled, and explained to Chen Bingzhong, "The second news on this page is published by an American ghost girl named Marilyn Monroe, who took a set of nude photos in May last year because of lack of money, ** kind!" Someone who followed the house made this set of photos into a wall calendar and placed it in the corner of the bar and motel, which attracted the attention of a large number of male customers. ”

Chen Bingzhong blinked after listening to Su Jingxian's words, and re-copied the New York Times on the table, although he couldn't read the English in the newspaper, he could understand the pictures under the news.

A photo of Marilyn Monroe's jade body and all kinds of charms.

"This ghost girl looks really ...... Hot! Although the photo of Marilyn Monroe in the New York Times was obscured by a black barcode and could not see the panorama, Chen Bingzhong still couldn't help but swallow his saliva after seeing the photo.

Raising his head, seeing Su Jingxian looking at him with a smile, Chen Bingzhong's old face turned red and coughed: "Boss, what do you mean, opening a factory in the United States?" However, even if the Yankees are open and can accept salty and wet magazines, it is a big expense to open a factory in the United States! ”

Su Jingxian shook his head and corrected: "Although the American ghost is open-minded, it is still taboo to expose her nudity in the press, this ghost girl named Monroe was recognized because she took this set of photos, and was condemned by feminist organizations and churches in the United States more than once, so you don't have to think about opening a factory in the United States." ”

"Ghosts would be so conservative? So if you do a salty and wet magazine, where should the factory be opened? Chen Bingzhong, who was affected by some one-sided news, listened to Su Jingxian's words, and his face showed surprise.

Su Jingxian raised the corners of his mouth, but did not speak.

The Americans of the early fifties, of course, were still conservative, but in fact the conservative cloak is now beginning to peel off.

After World War II, due to the continuous improvement of material living standards and enjoying the privileges, a new generation of American young people bred unprecedented confusion about the future, and began to seek excitement in the process of rebellion, seeking the so-called absolute freedom.

Indulgence, tattoos, wigs, fancy dresses, and other rebellious behaviors are gradually becoming a matter of course for the younger generation, who are also known as the 'Beat Generation'.

Su Jingxian can be sure that if Marilyn Monroe showed her Miaoman figure in front of the camera a year or two later, she would definitely not be condemned by American women as she is now.

And now, Su Jingxian is planning to distribute a soft magazine at this stage when the old and new ideological waves collide in American society, so as to accumulate capital in advance for his future entry into other business fields.

If you can't be Hong Kong's dragon, tiger and leopard, then be an American Playboy (playboy).

"Salty Wet Magazine? When did I talk about making this kind of magazine? After straightening out his thoughts, Su Jingxian smiled at Chen Bingzhong, who was full of puzzlement, "The magazine I want to make, if it must be classified, it should be called a consumer magazine with noble taste." ”