Chapter 104: The opponent is online

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"Three Lives, Three Worlds, Ten Miles of Peach Blossoms", regardless of whether the original work of this drama is plagiarized or not, and regardless of whether this drama is a plus for acting skills, why is this drama being hyped up to the sky!

In 2015, Da Mi Mi ended the cooperative relationship with Huanrui, cashed out from Huanrui, cooperated with Shangshi Film and Television, and signed a VAM agreement from 15 to 17 years, and achieved 330 million yuan in income in the past three years. Vertex updates are the fastest

The specific VAM agreement is as follows: in order to obtain a total investment of 300 million yuan from Shangshi Media, Jiaxing Media had to agree to a "VAM" agreement: according to the agreement, Jiaxing Media's cumulative actual net profit after tax in the next three years shall not be less than 340 million yuan.

At the same time, the core artists shall not terminate the exclusive performing arts agency relationship with Jiaxing Media, otherwise, Jiaxing Media will need to repurchase the 3.8 million shares held by Shangshi Pictures at an annual yield of 15%.

340 million, that's not a small number!

However, these are small meanings for Da Mi Mi!

As of the end of last year, Jiaxing Media had completed 210 million yuan, and only 130 million yuan remained this year.

"Three Lives, Three Worlds, Ten Miles of Peach Blossoms", as a TV series invested by Jiaxing Tianxia, whether it can explode or not is not only responsible for whether Da Mi Mi can prove himself in the field of TV dramas, but also shoulders the mission of making money.

VAM is a means to reduce investment risks and motivate financing enterprises to be proactive. But most of the time, the goal of the bet is exaggerated, and the bet is a bubble, meaning that it is difficult for your current resources to reach the goal, and you will be forced to reach it. In this way, you have to do what you have to do.

In recent years, in order to repay the money as soon as possible, the stars and directors from all walks of life who participated in the VAM agreement no longer "picky" the script and carefully studied their acting skills, and they are bent on making quick money and becoming puppets of capital!

Therefore, some people say that the VAM agreement has become a "cancer" in the development of the film and television industry.

The Chinese film and television industry is impetuous, can it all be thanks to the "gambling agreement"?

Of course not!

Kitchen knives are not guilty, but murder with knives is guilty.

As a capital investment tool, the VAM agreement is neither a tumor nor arsenic, and celebrities should know the consequences when they sign the VAM agreement! Don't take the money, and said that he was forced to take the bad movie out of desperation.

Bad movies are frequent, celebrities are embarrassed to act, and the "gambling agreement" is not back! As for who will carry this pot, who hasn't beeped in their hearts?

After three years of gambling, Da Mi Mi, as one of the shareholders, is also the most capable artist in Jiaxing, her upper leadership decides what resources the company takes and what plays she plays, and as one of the partners of the company, what she and the company need to consider is not what drama can really hone her acting skills and improve the national degree, but what drama will definitely stir up popularity, which can ensure that the valuation of Jiaxing Media will not shrink, and can ensure that they must make money to complete the VAM agreement.

So we saw "The Translator", "Three Lives and Three Worlds Ten Miles of Peach Blossoms", "Negotiator", "Fuyao" and other big IPs, as well as the traffic artists of the partners.

For Da Mi Mi, what determines which drama she plays is not the self-cultivation of an actor, and it is not the sense of responsibility as an actor that wakes her up early to catch up with the announcement, but the gambling agreement, so which drama she plays and who she plays with is on the basis of ensuring that there must be heat and traffic.

Maybe it's not that she doesn't want to hone her acting skills, it's just that she has no way to stop and hone her acting skills, and she has no way to choose to act in that drama at all.

In the final analysis, Jiaxing Media is just a new company, with very limited resources, and the artist is currently the most capable of Da Mi Mi, and the sensational effect of these films on Weibo is also the means of operation behind the capital, Weibo hot search, water army, advertising and marketing, these are all money piled up, do you think that the overwhelming 'big power after the power' is really the voice of the public? Is it really her fans who are brain-dead? It's just a marketing tool!

Many people say that when Jiaxing Media develops to the level of Huayi Brothers, it is the time when Da Mi Mi can make good works...

Can you stop being disgusting?

Huayi started to make movies in the early days, and it is a company with an original intention, and it has begun to commercialize its capital model in recent years!

What about Jiaxing?

People rushed to the money to go public at the beginning! Neither the first person to eat crabs, nor does he have his own brand image!

If Jiaxing is really the next Huayi, then there is really nothing to say!

In order to ensure the popularity of "Three Lives, Three Worlds and Ten Miles of Peach Blossoms" during the broadcast, the TV series has not yet started, and the producers, including the TV station, have already bought a bunch of hot searches, and they have made a lot of efforts in marketing!

'"Three Lives, Three Worlds, Ten Miles of Peach Blossoms" is a big power partner Zhao Youting, and the strong team is the first to be broadcast! ’

'The king of dramas has arrived, can Da Mi Mi reproduce the ratings miracle? ’

'The total cost is more than 300 million! ’

……

In fact, as a ten-million-level IP, "Three Lives, Three Worlds, Ten Miles of Peach Blossoms" has not yet been broadcast, and it has already caused a big enough sensation!

In addition, the starring Da Mi Mi is a first-line female actress herself!

In fact, at present, in the field of TV dramas, there are really not many people who can compare with Da Mi Mi, except for Sun Li, who is a super TV drama actor, and then there are a few Da Mi Mi...

What these actresses have in common is that they all have their own so-called "basic ratings", that is, they can ensure that the average rating of the TV series they starred in is more than 1%, and it basically doesn't matter who the male lead is, and it doesn't matter the quality of the TV series itself, (of course, there are too many dramas, and occasional misses are inevitable), so the TV series they starred in are selling quickly, and there are relatively good star platforms to broadcast, and there are not many cases of drama pressing...

"Three Lives, Three Worlds, Ten Miles of Peach Blossoms" reached 600 million views on the whole network in just 12 hours after it was launched!

Fans collectively ** the beauty of the prosperous world...

But the ratings, a little embarrassing...

Premiere ratings: 0.597% while ranking third...

It doesn't matter if you lose to "Wulin Gaiden", and by the way, you also lost to "Lonely Fang Don't Appreciate Yourself"...

That's right, it's "Cutout Don't Appreciate Yourself", Yang Tianbao's drama, the first broadcast ratings broke 1!

Of course, it is not comparable to "Wulin Gaiden", its ratings have been against the sky, since the ninth episode, the daily ratings have been stable at about 7%, and the Douban score is as high as 9.4 points...

A series of records were set.

A bunch of celebrities can't wait to stand up and evaluate "Wulin Gaiden".

For example, Zhao Baogang, he said, 'High ratings are not necessarily good dramas, although "Wulin Gaiden" is very popular, but it is not a good drama, it will only bring bad audience aesthetics, for the market, there is no meaning, a responsible director should have his own aesthetic pursuit, guide the audience aesthetics...'

Director Baosteel is definitely a good director, with his own aesthetic pursuits and a sense of responsibility, so he filmed "Struggle" and "Young Doctor"...

There are also many netizens who express their insights.

"There are too many people who watch movies but have brains. I don't believe that many people who watch "Wulin Gaiden" with an episode of the TV every day can understand "The Shawshank Redemption". To a certain extent, this is also the lack of the direction of national entertainment, a manifestation of the extreme emptiness of spiritual life, in this process, the media has to bear the main responsibility, the media has forgotten its social responsibility, only knows the pursuit of economic interests. ”

Coincidentally, this reply was seen by Xiaobai!

What's more, people nowadays pretend to be forced and deep, and they always like to use "The Redemption of Xiao Shengke" as an example.

It seems that if you like to watch "The Redemption of Xiao Shengke", it is particularly deep!

Brain-dead...

If you pretend to be forced and choose a movie that everyone doesn't know, you won't be able to pretend to be forced!

Just teach them!

"Recently, there are always people comparing "Wulin Gaiden" with "Xiao Shengke's Redemption", many people say that the style of "Wulin Gaiden" is not high enough, what about me, I posted this Weibo to tell these people, pretend to be forced in the future, don't compare it with the number one in film history, it's boring, the public likes not to show your high and low, if you want to pretend to be forced, I'll tell you how to pretend, choose those who are somewhat famous but not famous; Classical Chinese can say Li Yu and Yuan Mei, not Li Bai, Du Fu, and Cao Xueqin; Foreign writers can say Montalé Rilque, but not Shakespeare and Balzac; Classical music does not say Chopin Beethoven, it says Grieg; If you can choose a long name abroad, you don't want a short name, Goethe has Wittgenstein who sounds atmospheric, Lermontov who has Paustovsky who sounds stylish; When talking about works, we must not talk about masterpieces, Yeats does not talk about "The Wind in the Reeds" and "Twilight of Celtic", Calvino does not talk about "The Invisible City", we say "Baron in the Trees", Luc Besson does not say "This Killer is Not Too Cold", we say "The Subway"! ”

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