Chapter 77: Takeaway Scuffle
Ma Fei, who was already a little angry, after hearing Wang Liang's words, it was even more difficult to control the anger in his heart, he jumped like thunder and said: "I must let Feitong go out of business, let's see!" ”
Then, Ma Fei slammed the office door and left the office directly.
On the other hand, Zhao Hongbing and Zhang Xiao stayed in Jiangyin for three days, except for the first day to meet with other Internet bigwigs, the remaining two days were more media interviews, and their leisure time was to play near Zhouzhuang, which is actually equivalent to saying that Zhao Hongbing got a short rest.
For Zhao Hongbing, this short break is still quite important, after all, he rarely has time to rest, almost 14 years since the establishment of Feitong, Zhao Hongbing has not arranged rest time for himself at all, and he is also in the office during the New Year's holidays, because it is not a simple matter to lead the company with the highest market value in China.
Now being able to play with Zhang Xiao in Zhouzhuang for two days is indeed a bit of a luxury for Zhao Hongbing, who cherishes time like gold.
After returning to Tangcheng, Zhao Hongbing reorganized his thoughts and planned to start entering the next field - the food delivery industry.
The reason why Zhao Hongbing pays so much attention to the food delivery industry is also because mobile payment has developed rapidly in the past two years, Ma Fei's Ant Pay and Zhao Hongbing's micro-interest payment are important mobile payment methods, and with the full popularity of smart phones among Chinese people, these two mobile payment methods have also been recognized by consumers.
In the whole of China, more than 80% of supermarkets and large shopping malls have access to the two mobile payment methods, and this share is increasing month by month, and people have gradually shifted from cash payment to mobile payment.
It is precisely because of the rise of mobile payment that the food delivery industry has become vibrant.
In the past, when there was no mobile payment, it was not particularly convenient for consumers* to take out, especially for change, but after mobile payment, various takeaway websites have sprung up, and for a while, consumers have a lot of choices.
Among these takeaway websites, Kutuan.com, Yiwang takeaway, and Latin takeaway are the most popular, of which Kutuan.com occupies 40% of the domestic market share, and is a veritable leader of the takeaway industry.
Zhao Hongbing is aiming at a comprehensive service website like Kutuan.com, and he is eager to invest in it, so he has frequent contact with Li Tianhai, CEO of Kutuan.com, but the latter is not very interested in Feitong's capital injection.
"Mr. Li, think about it! You should need Series C funding now, and we can provide you with a lot of convenience, so you should rest assured! Zhao Hongbing said to Li Tianhai on the phone.
"Pete, thank you for your kindness, but we don't need external capital injection for the time being, and my board of directors will not allow the transfer of shares for the time being, so you can't buy shares, I hope you can understand and understand." Li Tianhai said respectfully.
Li Tianhai understands very well that today's Feitong is synonymous with large consortia, and being able to get Feitong's investment shows that the market is optimistic about the field of takeaway, but at the same time, he is worried that Feitong will inject capital and lose control of Kutuan.com in the future.
"In that case...... Then don't force Mr. Li, I hope your Kutuan network can achieve better results! ”
"Thank you, Mr. Zhao." Li Tianhai said respectfully.
After hanging up Li Tianhai's phone, Zhao Hongbing always felt a little uncomfortable, because the plan to invest in Kutuan.com failed, and it may be more difficult for Feitong to enter the industry in the future.
After all, in addition to Kutuan.com, Yiwang Takeaway and Latin Takeaway all have holding companies, whether it is Yiwang or Aladdin, it is impossible for Feitong to carve up this market.
"Alas! It seems that this time it is really a step slower! Zhao Hongbing said helplessly.
In fact, Zhao Hongbing hopes to catch up with this takeaway boom, because when he entered the fields of smart phones and sharing economy, he gained a lot by entering the market earlier, and now the takeaway industry is fiercely competitive.
Every time he thinks of this, Zhao Hongbing is very distressed, and he doesn't know how to extend Feitong's business to the field of food delivery.
At the same time, the business competition of Kutuan.com, Yiwang Takeaway, Latin Takeaway and other websites is becoming increasingly fierce, in addition to the PC business, the three major takeaway websites have also launched their own mobile apps, which is more convenient for consumers to use mobile payment to buy takeaway services.
In order to attract consumers to use the APP, the operators of the three major websites have also racked their brains and come up with a variety of methods, such as Kutuan.com launched a red envelope discount, and the other two also launched coupons, discount coupons and other discounts.
This practice of copying other people's ideas has formed an unwritten unspoken rule in the takeaway circle, but in order to make more money, everyone has not exposed this ugly phenomenon.
Zhao Hongbing still tried to find a way to cooperate with Kutuan.com, but Li Tianhai was too difficult, no matter how tempting and generous the conditions Zhao Hongbing proposed, he seemed unmoved.
"Aren't you worried that Kutuan will run out of money one day?" Zhao Hongbing asked.
On the other side of the table, Li Tianhai put down his knife and fork, gently wiped the oil stains on the side of his mouth with a napkin, and responded with a smile: "Pete, you need to eat takeout occasionally, right?" ”
"That's right." Zhao Hongbing said resolutely.
"That's right, as long as there are office workers, students and housewives and other groups in this world, the food delivery industry will never wither, because this service has been as deep into everyone's life as haircuts and baths. Li Tianhai continued to respond.
"The catering industry, yes, the catering industry you are talking about is actually a very risky industry, once there is a food poisoning or other food-related criminal cases, it will have an impact on your stock price and company reputation, but if you rely on us to fly, I think this problem can be solved."
Zhao Hongbing's meaning is very clear, he just wants to tell Li Tianhai that with the support of the giant Feitong, no matter what happens to Kutuan.com in the future, the crisis can be resolved through emergency public relations.
However, Li Tianhai politely rejected the suggestion to cooperate.
Because Kutuan did not have the support of a large consortium, it gradually lost in the competition with the other two websites in the fourth quarter, and its market share fell from the previous 40% to 28%, and was surpassed by Latin food delivery for the first time.