Chapter 115: Word of Mouth

"yes, what do you think of these movies?"

A hint of cunning flashed in Zhou Liming's eyes.

"Well, hey, it's not good to say bad things about people behind your back, let's talk about this in private, after all, I'm also a person in this industry, I don't see anyone who looks down, I will always know one or two people that everyone is familiar with, if I evaluate it, it will be very embarrassing for everyone to meet at that time! Therefore, I never write movie reviews publicly, especially some bad reviews, I can't hold it back, so I register a small account and scold! ”

"Then I see that you are still quite active on Weibo, and often exchange views on certain phenomena with netizens, for example, some time ago Wang Jiawei posted a paragraph on Weibo, and then a bunch of celebrities huddled..."

"That, I'm really a little unaccustomed to it, what is the movie like, the director doesn't count it?"

I still couldn't help but complain.

Zhou Liming changed his angle: "If we remove the names of the directors of these works and evaluate them purely from the movies themselves, do you think it is possible that everyone's scolding will not be so intense?" ”

"Definitely, the audience itself has expectations for the director, for example, director Zhang Yimou, who has filmed "Alive", "My Father and Mother", "Jinling Thirteen Hairpins", this time brought you "The Great Wall", the audience will definitely have a psychological gap, once there is a psychological gap, they will definitely scold him!"

"Do you like Zhang Yimou very much?"

"Yes, I especially admire him, his level of photography and proficiency in various techniques is second to none in China, in fact, there are many people who worship Director Zhang like me, and very few people don't like Director Zhang, but people who don't like it will say it, creating the illusion that there are many people who don't like it. I think it makes no sense to evaluate a director, of course, to evaluate his best works, and to always hold on to his bad movies! ”

"And he's especially good at picking actors!"

……

Each episode of "Human Movie Cannon" is about twenty-five minutes, and as of now, the content played is enough.

All that's left is small talk.

The camera turned off, the assistant brought over a pot of tea, and Zhou Liming poured a cup for Bai Xiaofei: "... I didn't ask in detail just now, what kind of movie are you talking about that was jammed by censorship? ”

"Oh, Mr. Zhou, do you know about Lu Yong's case?"

"Lu Yong?"

"It's the one who purchased anti-cancer drugs, and the case was very sensational at that time..."

"You want to shoot Lu Yong?"

"Yes, this is Senior Brother Ning Hao who found me, and then I was very interested, and then I took it!"

β€œβ€¦ This kind of subject matter is not easy to shoot, it is too realistic, the review will not pass, if it can't be deeply rooted in the hearts of the people, it is easy to be scolded by the audience! ”

Zhou Liming pinched the sweat for Xiaobai!

"It's okay, the investment is not high, just take it as an attempt."

Xiaobai waved his hand.

He didn't elaborate on it, movies like "The God of Medicine" are actually very flattering...

"How is it, do you feel that the box office of "Riding the Wind and Waves" will be higher than the previous one?"

Zhou Liming changed the topic.

"Alas, it's hard to say, I feel that the audience was hurt by a few blockbusters in the Chinese New Year file, so the distributor decided to take the way of on-demand screening, large-scale screening, and full-line screening, hoping to guide the audience through word-of-mouth!"

Xiaobai shook his head.

This is true.

There are continuous bad movies in the market, and it is indeed a big challenge to the audience's enthusiasm!

This is also one of the main reasons for the box office drop during the Spring Festival in 17.

"It should be no problem, "Wulin Gaiden" is still on the air!"

β€œβ€¦ It's a TV series, and it doesn't have a high effect on the movie. ”

After chatting casually, Bai Xiaofei offered to leave, and Zhou Liming did not stay.

It's all worked.

……

After Bai Xiaofei left, Zhou Liming took out his notebook and began to write a movie review.

This is his own job, and it is also the reason why Bai Xiaofei is willing to accept his interview - I hope he can help "Riding the Wind and Waves" say good things!

Of course, film critics have to maintain a certain degree of objectivity, but they can also have their own preferences while being objective.

Zhou Liming likes "Riding the Wind and Waves" very much!

The heavyweight films in the Spring Festival file are willing to play the strategy of "the dragon sees the beginning but not the end", and the main creator is busy receiving notices to do interviews on the show, but he just doesn't let everyone see the film in advance. "Riding the Wind and Waves" stupidly arranged for the media and film critics to watch the film early, and did not know hunger marketing at all. ”

"If it weren't for his strong confidence in the movie, I guess he wouldn't dare to do it!"

"After watching the film, I understood why Bai Xiaofei dared to take out the film for pre-screening, but he didn't plan to go to the dock for publicity. The reason is simple: he has full confidence in the film, and he believes that there will be word-of-mouth, and word-of-mouth may need a strong twist, like the most hilarious scene in the film.

This word-of-mouth twist can even occur during the movie. When Deng Chao tried to seduce Zhao Liying, I immediately thought of a similar plot in "Back to the Future", and thought to myself, there must be a film critic with very high vigilance and consciousness who stood up and accused Bai Xiaofei of plagiarism. No, the end credits actually acknowledge "Back to the Future" and other time travel classics. ”

"I asked him why he did this, and he made it clear that the story structure of "Riding the Wind and Waves" completely follows this type of genre that goes back to the past, the difference is the director's visual style!"

For me, the biggest "turning point" is the re-understanding of Bai Xiaofei's narrative ability! ”

"I like 'Knocking on Heaven's Door,' but it's a road movie, and the rambling narrative is a trick to play up the strengths and avoid the weaknesses. After watching "Riding the Wind and Waves", I was surprised by Bai Xiaofei's cleverness. is still the same Bai Xiaofei, but he is more good at telling stories, and the rhythm is so well grasped, without a trace of newcomer's jerkiness and willfulness. It should be said that in today's Chinese comedy films, Bai Xiaofei's film is on the high-end side, although it does not have the literati temperament of Woody Allen's works, nor does it have the sharpness of social criticism comedy, but it is better to have observation, pursuit, and innovative style, which can be called "small-town fashion comedy" - the jokes are not so dense and crazy, but the burden is not low-level.

Of course, the most exciting thing is that the scene where Deng Chao realizes Zhao Liying's true identity is a little bitter in the absurdity. The social humor comes from the audience's hindsight, such as the changes in housing prices and DVD player prices, and the magic stroke is the pony played by Dong Jian, whose true identity is as funny as Zhao Liying's, but more intriguing.

There is nothing new in the skeleton of the whole story, whether it is going back decades or the father-son relationship, it is an old routine that has been filmed and filmed.

Again, the key is to look at the details!

Obviously, this "Riding the Wind and Waves" has the imprint of Bai Xiaofei's movie!

In addition to the character setting, the scene setting is also a highlight.

Jiangnan town is no stranger to everyone, but it is not a Jiangnan town among tourist attractions, but it has more quality of life, filling the screen gap between the metropolis and the countryside. I don't say this to deny that other films have used small-town settings, but as far as I can see, the scenes in "Riding the Wind and Waves" do give me a certain freshness. Of course, this also has to do with the framing angle and scene scheduling. ”

β€œ

Of course, the movie also has some shortcomings, the slightly stiff transitions and connections affect the rhythm of the film, and the theme is too straightforward to give the audience less room for aftertaste.

Favorite last scene, Bai Zhengtai asked Bai Lang, why did you drive so well? Bai Lang turned his head and said meaningfully: heredity.

It's cheesy, it's old-fashioned, it's clichΓ©s, but it's a matter of course, and I'll be you when I grow up. ”

……

The media screening has a good reputation.

Most film critics and media gave it a rating of 8 or more.

As soon as the press release was promoted, it immediately became '"Riding the Wind and Waves" has a strong reputation, and it is predicted that the box office may break 1.5 billion! ', 'I give "Riding the Wind and Waves" a score of 9...', 'Director Bai Xiaofei's second work is about to be launched, and the screening has a good reputation...'

The press release was sent in a timely manner, and there are still two weeks before the official release of the movie, which is really a time to exert power!

Weibo, Douban, and Time.com, including Eyesight, are full of remarks about the high reputation of "Riding the Wind and Waves".

After a rough calculation, at least 30 million were smashed!

It seems that Yongsheng attaches great importance to "Riding the Wind and Waves"!