Chapter 32 Looking Forward to Next Year
Mr. Lin said: "Of course we have confidence in you, if you don't have confidence, we won't look for people everywhere to raise money, if you can do this, I believe that Mr. Zhao will be able to lead everyone to success again." ”
Zhao Hongbing was moved: "Thank you, Mr. Lin, thank you for your trust." ”
Mr. Lin waved his hand and smiled: "To be a man, you have to have the courage to gamble." As you said, if you can succeed this time, Pengcheng Company will definitely go to a big level, and we will all get rich. ”
Mr. Liu smiled: "I don't have Mr. Zhao's business talent, nor Mr. Lin's courage, I have to follow the two of you if I want to make money. ”
Chen Weiqi said: "Mr. Liu can become the boss, he must have something extraordinary, and few people can compare with this vision of knowing people." I am also optimistic about Mr. Zhao's judgment, but unfortunately I don't have much money, so I have to watch the opportunity to miss it. ”
Zhao Hongbing valued Chen Weiqi's management ability, and knew the elegance when he heard Xuange, and said: "How much money can Mr. Chen come up with, count you as a share this time, Mr. Lin and Mr. Liu, what do you think?" ”
Mr. Lin and Mr. Liu naturally had no opinion, and Chen Weiqi said happily: "I can only take out more than 500,000 yuan, I don't know if this money is enough?" ”
Zhao Hongbing said boldly: "You take 500,000 yuan, and when the time comes, the income will be calculated according to the funds, and the principal will be returned to you with dividends after the business is completed." ”
Chen Weiqi said happily: "Thank you, Mr. Zhao, thank you, Mr. Lin, Mr. Liu." ”
He was naturally happy in his heart, because according to Zhao Hongbing's distribution plan, his funds were not calculated according to the interest on the borrowed funds, and Chen Weiqi was very optimistic about Zhao Hongbing's judgment, if prices rose sharply early next year, the income would be very considerable.
After deciding on Chen Weiqi's shares, several people discussed the distribution of dividends in the future for a while. The distribution is like this, the total income is divided into ten shares, five shares are distributed by the shareholders of Pengcheng Company, four shares are distributed proportionally to the borrowers, and one share is awarded to the biggest hero - Zhao Hongbing according to the meaning of Mr. Lin.
The distribution plan of Pengcheng company's shareholders is that Mr. Lin accounts for two shares, Zhao Hongbing accounts for two shares, and Mr. Liu accounts for one share, which also fully affirms the role of Zhao Hongbing.
The dividend plan is fair and reasonable, and everyone has no opinion, and when it comes to the interest of the borrowed funds.
Mr. Lin said to Zhao Hongbing: "Brother Chao, you have seen it, I owe some favors to this person, his one million is double interest, and the extra money will be deducted from my dividends." ”
Zhao Hongbing said: "It can't be like this! Mr. Lin borrowed a lot of money, not only to save face, but also to take risks, if this interest is borne by you, then I deserve to take dividends, so let's deduct the extra money from me. ”
Mr. Liu haha: "What's the matter, don't fight, I'm in charge, this money is deducted from the total income, Mr. Chen has no opinion, right?" ”
According to the dividend plan, Chen Weiqi's 500,000 yuan is not even 0.5 shares, but he is also a shareholder of this cooperation, so he naturally has to consider his feelings.
Chen Weiqi said with a smile: "Of course I have no problem, money is a trivial matter, and I learned a lot about being a person and doing business with a few bosses, which is worth it." ”
After negotiating these major events, Mr. Lin called Liu Pengfei, the manager of the business department, and asked him to talk about the recent sales situation.
Liu Pengfei came in with a stack of materials in his hand, and seemed to have put in a lot of effort and made full preparations.
Mr. Lin said with a smile: "Feizi has improved, you see that he has been writing and painting since he came back." ”
Liu Pengfei said: "Learn from good people, I have been with Mr. Zhao for a period of time, how can I step still and not grow at all." ”
Mr. Lin said, "Wow, I see what good fish you have in that cabin." ”
Liu Pengfei spread out the information, held a piece of paper in his hand, and said: "Today I want to talk about three things, you see if I am right!" ”
Mr. Lin approving: "I know how to speak in an orderly manner!" If you can really tell one, two, three, I will immediately increase your salary. ”
Liu Pengfei cleared his throat and said, "First, let me talk about sales first. Since the opening of the company, we have used Mr. Zhao's brand chain sales strategy, coupled with Mr. Chen's advanced management experience, this sales is like the tide of the day, looking down! Originally, some of our stores could only do a few thousand yuan, and a good store could only do more than 20,000 yuan at most, but in the past two months, our smallest store in Qianjinhui can also do more than 10,000 yuan, and a big store like Tianbei 4th Road is more than 30,000 yuan every day, and sometimes it can exceed 50,000 yuan. Since the opening, the average sales of our five stores during this period have reached 100,000 yuan, and by the end of this month, the sales have reached 5.2 million yuan. According to the current sales situation, there are still three months to go from November to the Chinese New Year, and we expect to be able to achieve 8 million, and if we expand to more than 20 stores next year, according to the current momentum, sales will at least quadruple. Therefore, as long as we work hard, the business part, no, the store department, we are expected to achieve 50 million next year, and we are definitely the undisputed boss in the Shenzhen market! ”
Mr. Lin was overjoyed and said: "After Mr. Zhao came, it really changed our business situation, if the sales of the store can really reach 50 million, everyone here will make a fortune, congratulations!" Mr. Lin handed Liu Pengfei a cigarette, and threw the cigarette case to Zhao Hongbing, who distributed it to Mr. Liu and Chen Weiqi, who shook his head and didn't want it.
Liu Pengfei lit it for Mr. Lin and himself, took a puff, spewed out thick smoke, and then said: "I just talked about the good situation, and the second aspect is to talk about the existing problems. Due to the increasing number of large customers in the store, the required varieties are often not enough in one store, and it is always necessary to transport the goods from two stores or even three stores to get together. Sometimes, when two or three of these businesses are gathered together, they are in a hurry, they are too busy, and the complaints of customers are also great. This problem needs to be solved. Now we have to develop new stores, won't we call me like a headless fly everywhere! ”
Mr. Lin said: "This problem must be solved, do you have a solution to it?" ”
Liu Pengfei said: "There is no good way but to increase the inventory. However, the variety that customers need is very varied, and it is a large number for all stores to increase their inventory. I calculated that the inventory of the regular varieties doubled, according to the scale of ten stores, it would take about four or five million funds, and I was afraid that the turnover would not work and the goods would be backlogged! ”
Mr. Lin frowned and said, "We must meet the needs of customers and not lose our reputation." If it doesn't work, there is no way to increase the inventory, and we must not lose such a large customer. Mr. Zhao, what is your opinion, is there a better way? ”
Zhao Hongbing smiled and said, "Manager Liu has made great progress, and he is thinking more and more thoughtfully!" ”
Liu Pengfei heard Mr. Zhao's praise for the first time, and said happily: "I also learned from you, and I have gained a little knowledge, but I am still far behind." Like this question, I think it's very tricky, I don't know what Mr. Zhao's opinion is! ”
Zhao Hongbing said: "I have realized this problem. Go on, don't interrupt your train of thought. ”
Liu Pengfei said: "I have now learned to inspect the market, and I often transfer other people's stores outside, bargain with others, and understand the market." I found that the prices of all the stores are higher than ours, some are more than 20 points higher, and the quality of the varieties and some are not the national standard. He took out a notebook and opened it and handed it to Mr. Lin to see, which densely remembered what price a certain variety of a certain store was selling, and he had indeed done a very detailed work. Mr. Lin smiled with satisfaction and handed it to Zhao Hongbing and the others.
Liu Pengfei said: "Now the market is the same for three days, and it has risen sharply, I think we can't suffer losses, and we have to adjust the price to be similar to others." I made a preliminary estimate, and it was okay to mention about ten points. If we sell 50 million a year, we can increase our net profit by 5 million a year! After saying that, he took a heavy breath.
The net profit of five million is indeed not a small number, which immediately attracted the attention of Mr. Lin. Mr. Lin took a few puffs of cigarette and said, "These questions that Fei Zai said have really put a lot of effort into it, and they are also very critical!" Still have questions? ”
Liu Pengfei said: "I will think of these three things for the time being and report to you. ”
Mr. Lin said: "Okay! In this way, it seems that you are right! Only in this way can we do a good job. From this month onwards, you will be given a salary increase of 1,000 yuan every month. ”
Mr. Liu smiled: "Pengfei has made a lot of progress recently, which is good." ”
Liu Pengfei said: "Then I have to thank Mr. Zhao, I will increase my salary after learning from school." ”
Mr. Lin said: "You have a lot to learn, he has a treasure in his stomach, see if you have the ability to take it out." Mr. Zhao said what you think, you listen carefully, it is definitely different from you! ”
Zhao Hongbing said: "Shenzhen is currently a less mature market, but it has great potential, especially our industry, which is closely related to urban construction and development. I completely agree with Mr. Lin and Manager Liu's point of view, our company should expand its marketing scale as soon as possible, increase sales outlets, do not give competitors a chance to breathe, and establish a solid brand of Qianjinhui. I have talked about this point of view with Mr. Lin and Mr. Liu, and when the price trend is clear at the beginning of next year, we will begin to expand stores, which will be said later. I will first talk about the second question that Liu Pengfei said, I have been thinking about this problem for a long time, and I also talked about a little idea at the beginning of the establishment of the company, I think that the inventory of each of our stores should not only not increase, but should decrease! ”
Mr. Lin and Liu Pengfei both looked at him with open eyes, thinking that he was wrong, only Chen Weiqi was in good spirits, and secretly thought that Mr. Zhao must have a high opinion.
Liu Pengfei hurriedly said: "Reduce the amount of inventory, then what kind of bird business is it!" ”
Zhao Hongbing smiled. Mr. Lin said: "You have a clean mouth, listen to what Mr. Zhao says!" ”
Liu Pengfei hurriedly apologized: "I'm sorry, Mr. Zhao!" I'm too excited, I'm not targeting you. ”
Zhao Hongbing said: "I know, I don't care about you." ”
Liu Pengfei said: "You go on, I won't bother you anymore." ”
Zhao Hongbing said: "The inventory of goods in each of our stores is not small, upstairs and downstairs are full of goods, and it is more than enough to do business below 10,000 yuan, but when there is a single variety business of more than 10,000 yuan, just like Manager Liu just said, it takes two or three stores to get together the goods, which is time-consuming and laborious, and customers are even more impatient." Our five stores, including more branches in the future, each store is like a small but powerful little fist, not forming a big fist. When I was still preparing for the company, I planned to build a general warehouse, buy two pickup trucks and one light truck, and hire professional logistics and dispatching personnel, but then the budget was tight, so it was temporarily shelved. Now it's time to re-talk about this plan, according to my assumption, each store will verify the effective inventory, and all the other goods will be concentrated in the general warehouse, and the number of varieties sold in the store every day will be delivered in the general warehouse according to the daily report. Customers who came more than 10,000 yuan were all shipped from the main warehouse, delivered to the store within half an hour, and delivered to the construction site within an hour. The car can be advertised with the image of Qianjinhui, and the driver and salesman wear the company's uniform clothing, and the specific details are planned by Mr. Chen, who is an expert in this area. Such large customers must be very satisfied, we have no problem with 180,000 goods at a time, and the biggest advantage of this is to optimize our variety inventory structure and replenish the stock more timely. I have calculated that with the same amount of inventory, after the effective inventory is approved, five stores can be opened, which can create more than 40 percent more benefits, and according to the current situation, it can increase sales by about 10 million a year. ”
Mr. Lin learned the lines in the movie and said: "High, high!" It's really high! It's a great idea to keep our inventory alive! ”
Chen Weiqi also said: "Mr. Zhao's idea is consistent with the idea of the warehousing center of some large foreign companies, a city to build one to several cargo centers, by the logistics according to the needs of each store allocation, now the mainland should not have a precedent in this regard, we pioneered this move, should be able to greatly improve our transfer, shipment, delivery capacity." ”
Zhao Hongbing said: "I called Mr. Liu in Haicheng to run the market and find new stores and large warehouses based on this idea. If this hoarding can make a lot of money, I want to strike while the iron is hot, and expand the store department to more than 30 next year, and I am confident that the company's annual operation will be 100 million! ”
Mr. Lin, Mr. Liu and Liu Pengfei all widened their eyes, only to hear Zhao Hongbing say in a heartfelt manner: "Our five stores according to the current sales trend, will only get better and better in the future, if we open fifteen stores within nine months as planned, and calculate sales in four months on average, we should be able to achieve 35 million, only a lot more, if the capital turnover can be overturned, and then ten stores will be opened, and 30 stores are expected to achieve more than 60 million." After the establishment of the general warehouse, improve efficiency and increase turnover, about 20 million can be increased out of the warehouse. In this way, we are sure that the turnover adds up to about 80 million. There is still a gap of 20 million, and we should increase the business strength of project contracting and direct sales to construction sites. In the past two months, the project has contracted thirteen businesses, done more than three million, most of which are personally received by Mr. Liu, and now I want to set up an engineering department, hire a manager with engineering experience and familiar with real estate business and customers, specializing in the operation and management of the engineering business, and finally Mr. Lin will make the decision, which should be able to do 10 million. There is still a gap of 10 million, and I personally supervise the direct sales business on the construction site. I will find a way to complete this 10 million direct sales task. So I am confident that the company's operation will be 100 million next year! Of course, the market is constantly changing, and the plan is not changing fast, so Mr. Lin, Mr. Liu, and Mr. Chen must support me and help me achieve this goal. I think that under the leadership of Mr. Lin, our company can overcome difficulties and complete this arduous task! ”
After listening to Zhao Hongbing's words, Mr. Liu said: "Mr. Zhao is really a god of wealth, we are going to make a fortune next year!" ”
Mr. Lin's face flushed, he stood up, paced back and forth, and said excitedly: "Mr. Zhao is reasonable and convincing!" We Chaozhou people have nothing else, we definitely have the guts, dare to think and dare to do, love to fight to win! Just do what Mr. Zhao said. Today we went separately to find a warehouse and set up the main warehouse within a week. I went to buy a car, and Fei Tsai called his hometown and called three experienced drivers who knew the roots. The recruitment of engineering managers and warehouse management personnel is responsible for Mr. Zhao and Mr. Liu. Mr. Chen made a plan and prepared to train the general warehouse personnel. ”
Zhao Hongbing said: "I still have something to say!" ”
Mr. Lin said: "I was happy to see me patronizing, and I got carried away." Every time I hear your words, it makes people's blood boil. I'm sorry, Mr. Zhao has any other good suggestions, and then said! ”
Zhao Hongbing said: "It's not a suggestion. I would also like to talk about the price that Manager Liu just said. ”
Mr. Lin said: "You should be cautious in this matter, you can't act rashly, you can tell your opinion." ”
Zhao Hongbing said: "Our current sales are getting better day by day, although the implementation of brand strategy and fine management is the main factor, but not the only reason. We must keep a clear head and understand that there are two important reasons that our price is lower than others and the quality is guaranteed. I think not only can we not adjust the price to the same as others now, but also must ensure that it is lower than the market price in the future, which is a long-term business strategy and the basis for us to make the brand bigger and stronger. ”
"These small stores in Shenzhen, the purchase channels are Guangzhou, Shenzhen wholesale stations and trading companies, or Shunde, Zhongshan, and Dongguan some non-national standard products, the quality is not guaranteed, the price of goods is a little higher than ours, and we rely on Haicheng Station, Jiangcheng Station, Jincheng Station, Xi'an Station, Jincheng Station, including the factory I have friends, the purchase of goods do not have to worry about everyone. This time I signed a contract with Haicheng Hardware Factory, and I have arranged the purchase for half a year, and these dealers in Shenzhen are not our opponents at all. We can't just patronize the small profits in front of us, conservative and reluctant to sell, we must take a long-term view, not to mention that even if we sell at the current price, the gross profit is quite considerable. Of course, it is not the true nature of businessmen to make money or not, and we have to adjust the price of those non-sensitive varieties to not be higher than others. This is my personal opinion, I don't know what you think? ”
Mr. Lin said: "Mr. Zhao is right, we can't keep what to sell? ”
Zhao Hongbing said: "Conservative and reluctant to sell, this is a common jargon in business. ”
Mr. Lin said: "Yes! The more you think about it, the more reasonable it becomes, and you must not be conservative and reluctant to sell. You can't be a fat guy by eating it in one bite! I want to make credibility, so that customers know that our price is lower than others, the quality is better than others, only recognize our brand! With Mr. Zhao to buy goods, and Mr. Liu and Mr. Chen to manage, I am not afraid of anything! ”
Liu Pengfei took out his own cigarette, handed a cigarette to Mr. Lin, and then handed it to Zhao Hongbing, Mr. Liu, and Mr. Chen.
Chen Weiqi said: "I don't smoke! ”
Liu Pengfei said: "I'm happy today, draw one and play." This smoke is not three or five, it is the best red tower mountain, it is very good to swallow, and it will not choke people! ”
Zhao Hongbing said with a smile: "We are all old smoking guns, and you suffer a lot from second-hand smoke." ”
Chen Weiqi took the cigarette, Liu Pengfei lit it for him, Chen Weiqi smiled bitterly: "If you smoke often, sooner or later you will become addicted to smoking." ”
Zhao Hongbing said: "It's better to be addicted to smoking, we have become comrades in a trench!" ”
Everyone took off the clouds for a while, and Mr. Lin said: "It's not too early, let's go around according to what we just said." At six o'clock in the evening, I went to the restaurant to meet, and Mr. Zhao came back yesterday, but there were outsiders who did not eat well, so I will make up for it today. Tomorrow my wife and daughter are coming, and there will be no time. ”
Zhao Hongbing smiled: "Sister-in-law is coming?" A good thing. ”
Mr. Lin said: "What's the matter, it's very noisy." ”