Chapter 61: The Little Director and the Famous Record (II)
Online movies, like online dramas, are a new type of film and television development model rooted in the Internet and video websites!
However, unlike online dramas, there have been no works that make the audience refreshed by online movies, and when it comes to online universities, the first reaction is low-end, bad movies, and eye-catching!
That's a fact...
And in a sense, these netizens are fishing for the wrong way, and they are very particular about their titles, for example, when looking for "Mermaid", they will meet "Mermaid Prequel"; When you search for "Monster Hunt", you can also search for "Monster Hunt"; "I Am Not Pan Jinlian" has not yet been released, and there are two big online movies "I Am Pan Jinlian" and "Pan Jinlian is Me" rushing to land!
By the way, I must mention a work - "Baby Don't Cry"!
It was a work that a team shot in a week when the baby incident broke out!
Online movies are actually a freak,2014In March,iQiyi first proposed the concept of online movies,Pointing to those movies that are more than 60 minutes long,The story structure is complete,Released through Internet channelsγ
The "Taoist Priest Goes Up the Mountain", which was often reported by the media in April 2015 on iQiyi, was actually filmed for 8 days, with a cost of 280,000 yuan and a net income of over 24 million!
The return on investment is simply amazing!
What's more critical is that it was released about 90 days earlier than Chen Kaige's "Taoist Priest Descending the Mountain".
Director Kai Geda didn't know if he was saddened by "A Bloody Case Caused by a Steamed Bun", but he didn't accuse this obvious behavior of rubbing heat...
"Taoist Priest Out of the Mountain" has almost become the standard configuration of the Internet University for a period of time: small cost, low quality, hot spots, and later some soft colors.
With successful cases in the past, the University soon entered an explosive period.
According to statistics, in 2015, more than 650 online movies were launched online, and by 2016, this data had risen to more than 2,000!
The industry that can make money is the sunrise industry!
It's a pity that after the outbreak period, they will be greeted by a collapse!
Photoelectric Daddy has made a move!
removed a number of popular online universities;
In March, the "Film Industry Promotion Law" was officially implemented, which determined the unification of the censorship standards for online movies and theatrical films, so that the online universities, which were known for their rapid hot spots and quick payment collection, were extended to at least 45 working days alone...
It's getting harder to make money!
However, with the experience of the development of online dramas, it is foreseeable that the trend of high-quality online movies is unstoppable.
And compared with theatrical movies, the Internet University has an advantage that the theater chain does not have, that is, the wide range of playback platforms - who doesn't have a computer these days?
In fact, according to the development path of Lao American films, the role of the Internet University is more of a role in transporting talents!
In the U.S., the Internet University is known as DVD movies β these are not theatrical, have a smaller budget ($700,000 guarantee), and are distributed directly on DVD. In the whole of Hollywood, there are more than 5,000 such companies!
Many directors started out on DVD films, such as Quentin Tarantino, whose first film, Reservoir Dogs, and Steven Soderbergh, whose first film, Sex, Lies, and Videotape, was also in this genre!
"There will always be two kinds of cinema in the world, one that tries to take us beyond the boundaries of the flesh and experience something beautiful; A kind of thing that allows us to return to the flesh and feel the pulsation of desire. The former is respectable, and the latter is vented. , B-grade films undoubtedly belong to the latter, and there is no difference between the two themselves. Just like romance films and erotic films, one acts on the spirit, the other acts on the body, one is to soothe the heart, and the other is to relieve the tension of the body, both of which are beneficial to people. β
A feasible suggestion is to pilot a few R-rated and large-scale online movies on the Internet...
If the policy allows, Bai Xiaofei doesn't mind making one or two works that give people a sensory experience!
The interview continues...
Fang Cunliang was ready to ask questions about in-depth topics.
"Director Bai, will you focus more on the identity of the actor or the director in the future?"
"I don't think it's as detailed as I have to score, and if there is a suitable script for me, I will definitely take it." got up, picked up the teapot and poured half a glass of water into his cup, took a sip, Bai Xiaofei continued: "I filmed "Waste Wood Brothers", in fact, I also want to show myself, because the market is like this, I see it very clearly!" β
"Movies need to find actors with box office, and TV series must find actors with ratings. There are a lot of stars who have ratings and box office, so there are a lot of people who use it, which is a business interest that everyone knows well, and the market is normal. β
"Then for a newcomer like me who has no background, I don't want to play a supporting role for some traffic factions who don't have acting skills, so I just direct and act by myself, although no one else takes the big play, and no one else takes the play well, but I can only say that I try my best to do my best in my profession and creation, as for whether there is a good response, it has nothing to do with me.
β
Bai Xiaofei picked up the cup and held it to his mouth, the tea slowly flowed down his throat, his eyes stared at the bottom of the glass, faintly reflecting the lacquer surface of the brown coffee table.
ββ¦β
Fang Cunliang was a little shocked.
He really didn't expect Bai Xiaofei to see it so clearly!
Now is the era of the fan economy, so that Bai Xiaofei's very normal way of relying on his works to become popular has become abnormal!
In these years, actors or stars must be sought after before they can appear in works!
With the introduction of the Korean idol model to the mainland, that is, the cultivation of fans!
This ecological model would have been unthinkable at least a decade ago!
Liu Ye and Lu Yi were also small fresh meat when they debuted, but they became famous and popular through their works.
Now Xiao Xianrou is very famous himself, but you don't know what works he has, because his popularity and exposure are run by crazy fans and agencies. With this foundation, there will be some directors or producers who will throw an olive branch to it, so that there is no risk. The traditional casting of movies and TV series still depends on discerning people, and of course, the surprises brought to the audience are greater.
"What are your plans for the future?"
"Keep making movies and TV series!"
"Haven't you considered being a boss?"
"Are you talking about setting up your own film and television company? I've considered this before, but do you want to be Wang Zhongjun, Wang Zhonglei, or Zhang Yimou and Jiang Wen? Is it an entrepreneur or an artist? I may be an artist with a commercial mindset, but at the end of the day, it's art, because money is endless, and what is valuable can't be measured by money, and I hope to make some art that is longer than my life. β
"One last question," Fang Cunliang hesitated, but still asked: "Some netizens said that you have a big temper..."
"Ask whatever you want, just ask, anyway, it's just the two of us, if I don't want to answer, I'll say it directly!"