Chapter 1023: A Mixed Sensation
On Monday morning, more than 50 percent of the topics of office workers and college students across China revolved around last night's "Do Not Disturb" program.
At the beginning, everyone went to see it in the name of "Little Bird Net Production", and they just thought that those female guests were very beautiful, and they were all fat and thin, and they were very eye-catching.
At this time, the ratings were about 5%, and most of them were viewers in Xiangxi Province.
But as the show progressed, everyone was attracted by Moses' witty words, the witty explanations of the two expert teachers, and the interesting interaction of the plot, and the ratings gradually reached 12%.
Then, as soon as the remarks of "I'd rather cry in a BMW than laugh on a bicycle" that can be recorded in the history of variety shows, the ratings skyrocketed to 16% in an instant, and in Zuihou's 20-minute program, it steadily rose to 20%, with an average rating of 15%, setting the top of the ratings of non-news programs on Xiangxi TV!
Of course, such high ratings are not only because of the name haode, many new people are scolding while watching, especially the BMW girl, no matter how beautiful she looks and how sexual. sense, also bombarded into slag.
"Grass! This woman's brain development has gone to her pair of water balloons, right? Can you say such a strange thing? ”
"Is it good to be good enough to ask for so much? Is it really that cool to ride a BMW? ”
"Tsk, a typical gold worshipper! This kind of woman is also embarrassed to come to marriage and dating? She just went to the Regal Club to soak Kaizi! ”
"I just want to say, beauty, I have a BMW!"
"you! Are you a scoundrel just to soak her, or to shoot her? My mother said that the little beauty is beautiful, with a tall chest and a thin waist and big buttocks. It is the best woman to have children...... Come on, beauty, I don't only have BMWs at home, but also Mercedes-Benz! ”
"Upstairs, it's crooked! We're here to crusade against the BMW girl, how did it turn into a marriage? ”
I was embarrassed to say to the two handsome guys upstairs. Little sister, I look about the same as a BMW girl, and I'm only 21 years old, can you consider me? ”
“……”
For a while, in the "Do Not Disturb" section of Little Bird Network, the demons danced wildly and made a lot of trouble.
From last night's video broadcast to now, there have been more than 150,000 messages and replies, which are very popular.
As Little Bird has become more and more famous, this time the number of online viewers of "Do Not Disturb" has reached 6.5 million clients. Let the advertisers who place ads with 150,000 ads every 15 seconds laugh from ear to ear.
In contrast, the advertising price of 200,000 yuan per 10 seconds of Xiangxi TV station seems a bit decent, and I believe that after five issues, this price will definitely have a leap forward.
After all, several variety shows and documentary programs produced by Xiaoniao.com have a very strong appeal in TV commercials, such as "A Bite of Huaguo" during the Spring Festival and "The Voice of Huaguo" in the second season. It's 500,000 every 10 seconds! And this novel and topical "If You Are Honest, Do Not Disturb" will definitely shine with its own light!
Little Bird's web forum area. It's 24 hours a day, some people are squatting on it, chatting, bragging, and fart, and the viewers of the TV station are mainly focusing their firepower on the time to work.
As the one who supports the beauty of the talented woman and the lover eventually becomes a family, most of them are girls.
Most of the people who support poor men to take away the goddess are young men in their twenties.
Most of the women who understand BMW women's pursuit of a happy life are women in their thirties who have lived in their thirties.
expressed indignation at the wonder of the BMW woman. Most of them are college students, or girls who have just joined the workforce.
A small number of men, who only value appearance and figure, are very supportive of BMW women and have expressed their desire to earn money to marry her. Naturally, their fate was bombarded by the girls in the office, and they could only hug their heads and run away, embarrassed.
All in all, no matter how bad Haode is, the controversial topic of "If You Are Honest, Do Not Disturb" has kicked off.
It is conceivable that as long as "If You Are Honest, Do Not Disturb" continues this style, the controversy caused will not decrease, but will become more and more, causing a storm across the country.
Naturally, the more controversial this is, the more it will make the ratings of "If You Are Honest, Do Not Disturb" become popular.
For example, after the broadcast of the children's program last night, the deputy director of Xiangxi TV in charge of variety shows called over to thank Shen Wuyan and said that with the increasing success of "If You Are Honest, Do Not Disturb" in the future, the cooperation between the two sides can be strengthened in many ways.
In Xiangxi TV, it is not monolithic, there are those who are determined to forge ahead, and there are those who are conservative and do not want to move forward.
Now with the success of "Do Not Disturb the Truth", several leaders who are determined to forge ahead have naturally obtained the affirmation of the first step, needless to say, as long as "Do Not Disturb" can maintain a rating of 15%, then they are already a great success, enough to crush those conservatives and make Xiangxi Satellite TV more trendy.
What makes Shen Wuyan most happy is not the success of "Do Not Disturb" itself, but the greater brand effect brought to Xiaoniao.com after the success of "Do Not Disturb".
The phrase "produced by Xiaoniao.com must be a high-quality product" has already formed an inherent impression in the minds of major TV stations and audiences.
From "The Voice of China", "A Bite of China" to "If You Are Honest, Do Not Disturb", everyone has become more and more aware of this, and is extremely looking forward to more and more haode programs coming out in the future.
The most urgent demands for this are the TV stations that have not taken a piece of the pie.
Since the first episode of "If You Are Honest, Do Not Disturb" was broadcast last night, those TV stations that had been meeting and studying this morning called one after another, expressing their willingness to buy another huge documentary produced by Little Bird Network - "Far Home".
From the beginning of the production of "Home Far Away", Little Bird Network let out the wind, but when those TV stations learned that it was just a documentary of national customs and ancient culture, at least two-thirds of them retreated.
Food culture is one of the most talked about cultures in China, and it is also very suitable for the atmosphere of the Spring Festival, which is why they think "A Bite of China" is popular.
The documentary that introduces the customs and customs of China seems too conventional, and it is not very suitable for young people today, and the viewers are probably only watched by those old people.
Without ratings, there will be no advertising revenue, let alone the effect of ace programs, so these TV stations that don't have much vision will naturally give up.
Now it's different, they have realized that Little Bird dares to use so much money to shoot "Far Home", which proves how much Little Bird values it.
From the perspective of Little Bird Net, is there any problem now?
Those who don't buy it are idiots!
But they were in a hurry, but Shen Wuyan was not in a hurry.
There were more than a dozen TV stations before, and they had always intended to buy the copyright of "Far Home", and the price code was not too low, the highest price code was 2 million plus 30% of the advertising share for an episode.
However, the production cost of "Far Home" has repeatedly exceeded the standard, because of safety, time and excellence, it has risen from the initial 2 million episodes to the current 4 million episodes, one episode is equivalent to the cost of the fourth phase of "If You Are Honest, Do Not Disturb", Shen Wuyan feels that 2 million is too low, and the advertising share may only be capital preservation, so he has not agreed.
Xiao Qi also said that she was a smart and delicate girl, saying that she was bent on money, and this documentary was considered haode if she didn't lose money, and she still wanted to make money?
Not every documentary is called "A Bite of China"!
But Shen Wuyan has his own plans, with the excellent production of "Far Home" and the fame of Little Bird.com, he will definitely be able to sell it for a profitable price.
Although the TV station that is bought may lose money, this has great benefits for improving the image of the entire TV station, so they are not at a loss overall.
Mr. Shen, who has maintained this concept, has been waiting and waiting.
Now it seems that the opportunity has come! (To be continued......)
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