At the noon dinner, Zhao Hongbing wanted to treat him, but the director Hou was enthusiastic, and everyone had a meal in the hardware factory.

The location is located in the small guest house run by the factory, the environment is average, the food is very good, the birds and game, the feast of the mountains and the sea, there are many kinds of tricks, and the drink is still 20 years of Moutai, from which it can be seen that the hardware factory attaches great importance to John, a foreigner, and also vaguely glimpses that the luxury of banquet guests of state-owned enterprises has begun to prevail.

Back at the Hilton Hotel, Zhao Hongbing called John and his wife to his room for tea, and John said, "Dear Zhao, do you know why we want to go to the factory? ”

Zhao Hongbing said: "Don't you want to investigate China's factory culture? ”

Britney Spears smiled, "Of course not, we're here for you." ”

Zhao Hongbing said curiously: "For me? What's going on? ”

Britney looked at her husband and said, "We want to know about your business so we can help you." Zhao, you are a generous person who can reach out to a stranger without hesitation, and I appreciate your help, so now I want to repay you for my generosity. ”

Britney explained: "Zhao, please don't refuse, we know that your career is not small, you should be considered a rich man in this land of China, but you need more success, John has the ability to help you improve your career level, so that you get more respect and social status." ”

Zhao Hongbing smiled: "Thank you, no matter what, I'm very happy to have such words." John, what kind of industry are you doing in France, let's talk about it, maybe we can really cooperate. ”

John said: "It's a long story, I don't know if you can understand it, strictly speaking, I don't work in any industry, I don't make any goods, but it is possible to deal with any industry. My main job is to help people create brands, run brands, I have worked for more than 20 years in IMIN, this company may not have heard of you, but it is famous in the international fashion industry, the company does not operate any entities, the only service and profit point is to operate luxury brands, help companies in need to promote their products in the fashion industry. ”

As soon as John said this, Zhao Hongbing immediately understood that this IMIN company was the fashion promoter of later generations, establishing, disseminating and promoting luxury brands, and most famous brands such as Hermes Chanel were established in this way. Without these promoters, those luxury brands, which are slightly better quality products, are not worth that much money at all.

For this, Zhao Hongbing was very interested and said: "John, I know a little about your work, since you want to help me, then help me refer to the hardware industry I am doing now, can I establish a well-known brand?" Of course, that can't be a luxury, I just want to promote it as much as possible. ”

After speaking, he told them about the process of establishing Qianjinhui in Shenzhen and the current development.

John listened, shook his head and said: "With all due respect, that's difficult, ordinary metal products have their own limitations, if you don't have core technology, then it's difficult to make your business bigger, let alone want to build a brand." To become a luxury, one of the following conditions must be met, beauty, mystery, scarcity, and only when at least one condition is met can there be the value of establishing a brand to be vigorously promoted. Zhao, we came to China this time, we feel a lot, this is a land full of vigorous vitality, your government advocates reform, we have also seen the various changes caused by reform, the economy is developing rapidly, people's lives are getting better, I suggest you can engage in the clothing industry, I am confident to help you create a successful fashion brand. ”

Zhao Hongbing was a little moved, he looked at John, and then at Britney, Britney winked at him encouragingly, and said: "Dear Zhao, maybe the small metal product business will make you a lot of money, but John's proposal can make your career go up the next level, the helm of a well-known brand, this is what countless people dream of, we are very willing to help you." ”

Zhao Hongbing said: "What you said is right, but my current career is in a critical period, and I must get through this period smoothly, and I have no extra energy and funds to invest in another industry that I am not familiar with." ”

John said: "It's okay, you think about it first, building a brand is a long-term process, and it just so happens that we go around and get to know your market." China is a country with a lot of land and resources, but it is a pity that such a big country does not have a brand that can be called in the world, and your people will get richer and richer, which is a seriously neglected market. ”

Zhao Hongbing accompanied John and his wife to drink tea for a while, until it was more than two o'clock, when he received a call from Luo Kangmei.

Zhao Hongbing said: "Brother Luo, I'm waiting for your call, when will you come over, I have already told the director of the hardware factory, saying that you will attend the signing ceremony, they are very happy." ”

Luo Kangmei said: "Hongbing, you notify the hardware factory to cancel the signing ceremony this afternoon." ”

Zhao Hongbing was shocked, thinking that something was happening, and hurriedly asked.

Luo Kangmei smiled: "With me following you, what big deal can it be!" Here's the thing, I said that I moved the teacher, that is, the municipal government to the secretary-general, he was very interested in your cooperation, said that he wanted to come and take a look, today the time is a little tight, you notify the hardware factory, let them change the ceremony to tomorrow morning, about ten o'clock, to the secretary-general will go to cut the ribbon. ”

Zhao Hongbing was overjoyed and said: "Oh, my brother Luo, you are really my guiding light, thank you so much." To tell the truth, it is still rare for a private enterprise and a state-owned enterprise like ours to sign such a large contract, which is a good thing, but some people do not understand the national policy, have concerns, and are timid and afraid of things. ”

Luo Kangmei said: "I can't imagine that your kid has not been in Shenzhen for a long time, and he has made such a big move." Indeed, as you said, a big contract of 10 million yuan is still rare in the industrial and commercial circles of Haicheng, and he is supportive of the secretary-general, and he told me to let you work hard, and this time I will stand guard for you, so as to attract more private funds to invest in Haicheng. ”

Hung up the phone, Zhao Hongbing called Director Hou and announced the news, Director Hou was so excited that he was incoherent on the phone, and said yes again and again, and at the same time, he couldn't guess the background of this powerful Boss Zhao.

The next day, early in the morning, Zhao Hongbing took the big country and Liu Pengfei to the hardware factory, and after meeting with the factory director Hou and other factory leaders, they arranged the venue and rehearsed the ribbon-cutting ceremony together.

From nine o'clock to ten o'clock, Xiang Secretary-General and his party of three cars slowly drove into the hardware factory, led by a Hongqi car, followed by two Shanghai cars, Zhao Hongbing and Director Hou and others hurriedly stepped forward to welcome, from the first Hongqi car walked down two people, one is Luo Kangmei, the other is a middle-aged official with gray hair and a bit of Confucian temperament.

Looking at Luo Kangmei's attitude, Zhao Hongbing immediately decided that this person was Xiang Secretary-General, and immediately stretched out his hands to greet him, Luo Kangmei whispered a word in the Secretary-General's ear, stretched out a generous palm to the Secretary-General, shook hands with Zhao Hongbing, and said with a smile: "Mr. Zhao is young and promising, and he is really terrifying." ”

Zhao Hongbing said with a smile: "The secretary-general can take time out of his busy schedule to attend the signing ceremony, on behalf of Pengcheng company, I would like to express my heartfelt thanks to the Haicheng government, to get the support of the secretary-general and the Haicheng government, our company is more confident in this cooperation." ”

Xiang Secretary-General took a deep look at him, smiled and nodded, Director Hou was impatient to stretch out his hand, bent down and grovel and shook his fingers to the Secretary-General, Director Hou said excitedly: "Thank you for coming to our factory to guide the work, 1,200 employees of our hardware factory are waiting for the leadership review." ”

Xiang said to the Secretary-General: "Don't make a big fuss, let the workers on duty return to their posts, and don't affect the work because of my arrival." ”

Director Hou hurriedly said: "Yes, yes, I will arrange it immediately." ”

Because the schedule to the secretary general is relatively tight, I skipped the link of inviting him to the conference room to hold a guidance meeting, Zhao Hongbing and Director Hou accompanied the secretary general to the rostrum, and everyone sat down, with the sound of firecrackers, the ribbon-cutting ceremony officially began.

To the Secretary-General then made an important speech, his words concise but meaningful, the Secretary-General said: "Haicheng Hardware Stamping Factory is an old factory with a glorious history, its predecessor was the arsenal, after the liberation, restructured into a metal processing plant, decades of years, for the establishment of Haicheng industrial base has made its own contribution, is the big brother in the industry. Now the central government advocates reform and opening up, hardware factory and walk in the forefront of the peers, this time with the Shenzhen Pengcheng company, is a good example of internal reform ideas, open to the outside world and cooperation. I reported to Mayor Zhu yesterday about your affairs, Mayor Zhu was very appreciative and gave affirmative instructions, and today I came to cut the ribbon for you, which is the municipal government's support for your cooperation. At the same time, I am also very optimistic about it, and I would like to send you a word here: under the premise of having ideals, positions and principles, advancing with the times, win-win cooperation, and boldly moving forward, I wish you success! ”

The venue burst into warm applause.

Then the master of ceremonies announced the official start of the ribbon cutting, the solemn music sounded, and the salute was fired on the spot. Zhao Hongbing asked Secretary General Xiang and Luo Kangmei to stand in the middle, he and Director Hou were on their left and right, and then there were some people from the Federation of Industry and Commerce, full of more than a dozen people cutting the ribbon, and the atmosphere was very warm.

With the click of more than a dozen scissors, the beautiful ribbon was cut, and the ceremony ended.

Director Hou instructed the director of the factory office to present souvenirs to the guests, and asked the secretary general to return to the municipal government, so he did not participate in the signing session, and Zhao Hongbing said a few words cordially, and then left by car.

Before leaving, Luo Kangmei pulled Zhao Hongbing aside and whispered: "I will call the secretary general out for a meal tomorrow night, and you choose a good place." ”

Zhao Hongbing understood and said, "No problem, I will definitely be ready." ”