The time began to enter April of the second year of Guangxi.

In mid-April, the city is still full of spring, but it is obvious that the weather is getting hotter and hotter, and there are already hints of entering the hot summer season.

At this time, the battle for the newspaper also entered a white-hot point.

At first, it was actually just a contest between Hongdu Journal and Confucianism Daily.

The two newspapers have their own markets.

Confucianism Daily focuses on the reader market, with Confucianism as the main theory and Confucian articles as the foundation, attracting countless readers to compete for it, and soon establish a tall brand in the hearts of readers.

The Hongdu Journal, the articles and sections in the newspaper are basically easy to learn and understand.

To put it bluntly, this is a popular newspaper, even if the common people who have not read the book, they can listen to the content read aloud by others, and the most important thing is that it is based on the promulgation of the imperial court policy and some anecdotal serialization, which has attracted a lot of readers, and the general readers range from readers to ordinary people.

In terms of the influence of public opinion, the Confucian Daily is relatively good, after all, the status of readers in this era is supreme.

However, if it is to talk about coverage and distribution, Hongdu Journal is always more marketable.

However, with the competition between the two Di newspapers, a storm of Di newspapers began to emerge.

No matter what era, the ability of the descendants of Yan and Huang to imitate is absolutely first-class, as long as there is a new thing, there are always people who learn to imitate, or how to call the land of Yan and Huang the first copycat machine in the future.

With the advent of the Di newspaper model, this kind of after-dinner entertainment has supplemented a lot of spirits, and also allowed many shrewd readers to see different opportunities.

When the daily newspapers were leaking out of Luoyang and wanted to grab the market share of the surrounding cities, the scholars in the surrounding areas naturally imitated one after another.

Of course, the first to follow the trend is not someone outside Luoyang.

It is in the city of Luoyang, known as the first school, Taixue.

On April 7, Taixue Morning Post appeared, although this newspaper was later issued, but with the support of Taixue Wine Cai Yong, just issued three issues, it has quickly grabbed a lot of market.

In addition to the Taixue Morning Post, there are also a lot of newspapers in Luoyang City that follow the trend, but it is not a climate, one is because of the technical gas of the printing supervisor that has not yet been obtained, and if you want to issue the newspaper, you must at least get movable type printing and reform papermaking, otherwise everything is empty talk.

The other is that he does not have a strong influence and wants to issue a newspaper and form an influence, and there is at least one minister at the level of three princes behind him, or the support of a minister at the level of Confucianism.

It's not easy to do.

Therefore, in Luoyang City, the market has always been occupied by Hongdu Journal and Confucianism Daily, and there are Taixue Morning Post next to the efforts to compete with the two major newspapers, of course, out of Luoyang City, Taixue Morning Post has lost its influence, leaving only Hongdu Journal and Confucianism Morning Post in the confrontation.

With the outbreak of Luoyang, Di Bao's influence naturally penetrated out.

Whether it is Xi Zhicai, the host of Hongdu Journal, or the head of Confucianism Daily, the younger brother of the head of the Yuan family, Yuan Kui, who let Mu Jing burn out of the officialdom at the beginning, and Yuan Kui, who was gloomy, all understood in their hearts that the influence of Di Bao was very important, and only with influence could there be a market, so they all began to expand their influence, not only to strive for the market share of Luoyang, but also to develop the industry outward.

The situation of Di Bao began to spread to the land of Guanzhong.

The first to react was Hanoi County.

On April 12, with more than 10 scholars in Hanoi, supported by the Sima family, the eldest son of the Sima family, and Sima Lang, who had just reached the crown, personally prepared for the establishment, and three days later the Hanoi Weekly began to prepare for the publication.

At the beginning of the power struggle in Luoyang, He Jin defeated Emperor Ling, Mu Jing was forced to remove all official positions, give up the position of the supervisor of the printing superintendent, and let all the technology of the printing supervisor be stolen by the wealthy family, and the Sima family is also one of the families who have obtained the technology of the printing superintendent, and it is not difficult to publish newspapers with movable type printing and reformed papermaking.

In this era, there was a strong sense of the township party, and there was also a strong topographical distribution.

The purpose of the Hanoi Weekly was to resist the expansion of influence of the Confucian Daily and the Hongdu Journal.

But Hanoi Weekly has always been inferior to the two newspapers, and the teams behind these two newspapers are top-notch, and the things published can stand the test of the market, whether elegant or vulgar.

Therefore, the Hanoi Weekly could only make a slight obstacle, and did not affect the expansion of the two newspapers.

The wolf aggression of the two newspapers, the waves that began to appear in the world of culture, completely broke the silence of Guanzhong.

Subsequently, Chang'an Journal, Hongnong Daily, Hedong Current Affairs News...... Wait, the reaction of the scholars is too fast, and the thoughts of the scholars are too fast, so more than ten newspapers quickly appeared in the land of Guanzhong.

This era is simply a boring era, farmers sunrise and daily income, even if the official to the three ministers, the only way to relax entertainment is to feast friends, watch singing and dancing, there are too few ways to have entertainment.

Everyone's thoughts are different, the things they want to read will be different, and the articles they like to read will naturally be different, so every newspaper has a certain market, but it is only a matter of market size.

When these newspapers emerge one by one, they continue to appear in people's lives, and begin to meet the time that some people can't pass the time, and begin to let many people have a conversation after tea and dinner, and have the topic of green plum cooking wine.

Therefore, this market is very large, even if it is a newspaper that continues to appear, it cannot be completely supplemented, and it will only make the outbreak of this way more and more fanatical.

However, even though there are a lot of Di newspapers in the whole Guanzhong.

Still unable to prevent the outbreak of Hongdu Journal and Confucian Daily, the influence of the two newspapers is like a dry mountain forest on fire, which cannot be extinguished, and is burning violently.

……

In May, Guanzhong is getting hotter and hotter, and the weather in Luoyang is also getting hotter, and many people with cellars have begun to cool down.

Half a year has passed in the second year of Guangxi, and the imperial court during this period is very calm, and it is still respected by the pastoral party, and there are also scholars and the party of Sima Dong Zhuo to form a triangle of power.

Although the three parties have formed horns, they have been unanimous in their recent years, dealing with the princes who have separatist forces on all sides.

The pastoral party is headed by Taifu Mushan, supplemented by Shangshu Cai Yong, constantly encroaching on official positions, Mushan has a strong influence of military power, Cai Yong has the absolute influence of Shilin, and the two are the cooperation of civil and military, which naturally causes great lethality.

The party of the Shi clan, although there are few soldiers and power, but in the whole world, the influence is huge, the Yuan family of the fourth and third dukes, Sikong Yuan Feng is a representative task, Situ Wang Yun, Taiwei Lu Zhi, Yang Biao, Yang Biao, Yang Yang, and Sima Fang...... They are all scholars and Confucians, who can influence the existence of scholars all over the world.

The other is the third-party force, which was very low-key and almost invisible before, but gradually, it became known to the Great Sima Mansion that gradually gained a foothold in Luoyang City.

The great Sima Dong Zhuo, sandwiched between Mushan and Yuan Feng, had a hard time, but with Li Ru as his operation, he was like a fish in water, but he attracted many officials from the neutral faction, so that their influence in the court gradually expanded.

It would have been a balance.

For the time being, this balance can be maintained.

However, with an order in the Hongdu Journal, the trend of this balance gradually began to tilt, and a storm in Luoyang was brewing......

……

……

May 6th.

Midday.

Taifu Mansion, Jingheiin Temple.

In the courtyard, under the big tree, in the stone pavilion, Mu Jing, Hu Zhao, Xi Zhicai, the three of them faced the triangle and did it on the stone bench, whether it was Xi Zhicai or Hu Zhao, their expressions were very serious.

"Shizi, you have thought clearly, once this thing breaks out, no one can predict what will happen next!"

Hu Zhao said in a deep voice.

Today, there is no shortage of people who challenge the majesty of the noble family.

He's one of them.

At the beginning, he was arrogant and arrogant to challenge some scholars in Yingchuan, and he also ended up with a hometown that could not be returned, even if he created a virtuous figure in Luoyang and jumped into the ranks of the great Confucians of the world, he could not return to Yingchuan after all.

It is conceivable how huge the influence of the scholar family is.

But he is not as bold as Mu Jing.

Talent Seeking Order.

This is just an order for you, but if this order breaks out, it is to dig the grave of the scholars, whether it is hateful to Mushan, or have a good impression of Mushan, the world's families will attack it.

What is the greatest reliance of the scholar family.

It is the qualification of the recommended talent that they control.

Ordinary scholars want to have a career in the court and become officials, so someone must raise filial piety for them, but the people who can be qualified to raise filial piety are basically people from the scholar family, either as officials in the court, or from wealthy families.

They have monopolized this road, forming a cycle of power, filial piety is equivalent to receiving protégés, if you want to go out of the career, you have to become a part of the scholars, this week and again, in order to make the world's power, nine times out of ten, into the hands of the scholars.

And Mu Jing's brewing order to seek talents, what is it, it is a sign that the system of filial piety and honesty has fallen into chaos, and it is also the beginning of breaking the monopoly of talents of the scholars.

"The talents in the world, nine times out of ten, are all owned by the Shi clan!" Mu Jing's voice was deep: "This kind of deformed system should not exist for a long time, the era that can pass must be broken, the new era will come, and the order to seek talents must explode!" ”

Recently, the order is to recruit talents for his father Mushan, and ten talent halls have been established in Luoyang City, just waiting for the outbreak of the talent order, there will be an endless stream of talents to vote, after all, this world is not allowed to enter, and down-and-out talents abound.

In the long run, it is also to prepare for the reform of this system of selecting officials who are filial piety and honesty.

Therefore, when the influence of Hongdu Journal has reached the realm of Mu Jing's expectations, Mu Jing can't wait to start preparing for the outbreak of the talent search order.

"I also agree with the attempt to seek merit, after all, we are too short of talents that can be used now, whether it is Lord Taifu or Lord Shangshu, in fact, there are very few people under his command who can be used, and they are not as good as Sikong Yuan Feng can make up some official positions with a finger of his fingers!"

Xi Zhicai pondered for a while and said, "But I still think it's too urgent!" ”

"I'm in a hurry!"

The pastor nodded, he knew that Xi Zhicai was telling the truth, but he had his considerations: "But if you want to catch them off guard, you can't let them have time to react, you should shoot, you have to shoot, shoot now, the timing is just right!" ”

He is anxious, one is anxious to ask for talents.

Another reason.

He needs to pull the influence of the Maison's gate valve to the top.

The Guanzhong grain market has already kicked off, and the battle for grain started in Chang'an, if some Guanzhong families are alarmed, and the Guanzhong family secretly exerts their strength, this plan is likely to be cut in half, so Mu Jing wants to use himself as a target to cover this operation.

Xi Zhicai and Hu Zhao glanced at each other, both of them were silent, silent, not because they didn't want to refute, but they had been with Mu Jing for a while, they understood Mu Jing's character, they had discussions on weekdays, they could listen to advice, and they seemed to be easy to talk to, but once he had his own decision in his heart, he was even more assertive than Mu Shan, and no one could persuade him at all.

"Zhicai!"

Mu Jing handed over a talent search order written by himself in his hand: "It will be published tomorrow, the next three issues of Hongdu Journal, at least 500,000 copies of each issue will be printed, I want not only to cover Guanzhong, the farther away the better, it is best to go up and down the big man, everyone knows it!" ”

"Since you have already decided, I respect your decision!"

Xi Zhicai took this simple and easy-to-understand order to seek talents, turned around and left, with strong executive power, and walked towards the official residence of Hongdu Journal established next to Hongdu Gate School.

"Watch out for a counterattack!" Hu Zhao took a sip of tea, warmed his mood, and said in a low voice.

"That's going to have Mr. Law!"

Mu Jing arched his hand: "I will let Jing Wusi listen to Mr. Command, and ask Mr. to keep an eye on them!" ”

"I'll do my best!" Hu Zhao's eyes were vivid, this was a tough battle, even if he had a pressure in his heart, because no one knew what the counterattack of the Shi clan would go to, and if it wasn't done well, the powerful herdsman party would disappear.

……

May 7.

Morning.

In the city of Luoyang, the latest issue of Hongdu Journal has begun to sell.

"Shopkeeper, come to the latest Hongdu Journal!"

"Okay!"

“……”

"Shopkeeper, is this issue of Hongdu Journal here, hurry up and give me those five copies!"

"It's already here, guest officer, wait a minute!"

“……“

The point of sale is basically the Jingping Study in the city, the influence of the Jingping Study is not small, and it has recently joined the distribution of Hongdu Journal, and the business has become better, and there are countless customers who come in and out every day.

"Today's Hongdu Journal said that I don't know what major events were published?"

"I read the official document of Xuzhou Assassin Shi Tao Qianjin as Xuzhou Mu before, I heard that the court has recently discussed to exterminate the rebels who have risen again in Liangzhou, and today it may be about the rebellion in Liangzhou!"

"I'm thinking about that anecdote serial, which has been serialized for three issues, and today is the last issue!"

“……“

Hongdu Journal has formed an influence, and there are not many people who follow it.