Yao Yiyi is now the gold medal sales of Renxintang.

As a person who used to be full of acne, now his face is as white as jade and his skin is ruddy, which makes many women feel ashamed.

It is up to him to sell the beauty cream, which is simply twice the result with half the effort.

Chao Yuan didn't treat him badly, his salary rose again and again, and he had become the highest-paid guy in Renxintang.

Even Chao Yuan's disciple Zhang Chang has a year's income that is not as high as Yao's.

However, because of the early death of his parents in the family, the eldest brother is like a father, and Yao, the eldest brother, took on the responsibility of raising his younger siblings.

So although the income is high, Yao Yiyi does not dare to spend money lavishly.

"Brother Yao, let's go, let's go to Wang Ji Cotton to buy two cotton cloths and come back."

In the early years, Zhang Chang felt that it was a waste to look at Yao Yi more.

However, now the two of them are brothers.

You can't blame others for reality, after all, society is reality.

"Brother Zhang, the price of cotton cloth is still too high. I now wear this woolen jacket in the winter and linen clothes in the summer, and I think it's pretty good. I won't go, you can go yourself. Don't worry, I'll pay more attention to the things in the hospital. ”

The clothes worn by Chao Yuan are made of cotton, and even last year he gave each guy a set of cotton clothes as a New Year's benefit.

So for the benefits of cotton clothes, Yao Yiyi has seen it.

Last year, he was still excited to go to the cotton cloth shop to buy a cotton cloth to go home and make two decent sets of clothes for his younger brothers and sisters, but when he saw the price, he immediately hesitated.

Zhang Chang also knows about this situation.

"Surely you haven't read this year's newspaper, have you? Nawang Ji cotton cloth was advertised in several newspapers such as "Datang Daily" and "Weishui Daily", saying that it was to sell cotton cloth at a low price. I made a rough comparison, and even compared with the cheapest cotton cloth sold last year, the price of Wang Ji cotton cloth has dropped by half.

If you compare it with some of the more expensive ones, the drop is even more terrifying. I don't know if they are selling at a loss, or if they are making a name for themselves in order to open a business, anyway, if you buy it this year, you can buy cotton cloth at a low price. Although this price is still slightly more expensive than sack? But it's not much different? It's all about to happen. ”

Zhang Chang instigated Yao Yiyi to go with him to buy cotton cloth.

"Is it really that much? It can't be a lie, right? When the time comes, we will take out dozens of cotton cloths and sell them at this price, and we will not be able to grab them at all! ”

Yao Yiyi's worry? Not unreasonable.

Because of Chang'an City in the past few years? Similar situations are not uncommon.

When many shops opened, in order to make a name for themselves? Just take out a batch of goods to make a special price, and the price is particularly attractive? There is no profit to be seen at all.

But? When everyone goes to buy from others, they will find that these special products have various prerequisites, and it is impossible for them to buy them at that price.

Similar practices have been used countless times by online merchants in later generations.

What's 50% off? Or even zero-dollar purchases or something? If you can grab it, count yourself on it.

Anyway, when Li Kuan stayed up late on Double 11, he didn't succeed in grabbing a special price.

I don't know if it was snatched away by someone else, or if this event was just a gimmick.

"Nope! This time it's different, I looked at the newspaper article? It has been said that this price will never go up! A? Yes you heard clearly, yes forever! ”

Zhang Chang said a little excitedly.

Yao Yiyi didn't understand why Zhang Chang was so excited? But he himself was starting to get excited at this point.

"So, can I really buy cotton cloth at a low price? There won't be a problem with the quality of these cotton cloths, right? ”

"Definitely buyable! As for the quality? That Wang Ji cotton cloth is the industry of the Taiyuan Wang family? Do you think they'll make fun of their family's reputation? A while ago? I have heard Master say that this year, the area of cotton planted by Datang in Hedong Road has increased several times compared to last year, and the increase is very frightening. It is said that there is even the imperial history of impeaching the Chu Wangfu for deceiving everyone to go to Hedong Road to plant cotton without a bottom line, and no one will buy cotton at that time. ”

Chao Yuan's elder brother Chao Fang is a doctor in Tai Hospital, although his level is not high, but his sources are very rich.

"In this way, Wang Ji cotton cloth is sold so cheaply, because the cotton area planted in our Datang has increased a lot this year, so the output of cotton cloth has also increased a lot, and as a result, those cotton cloth shops have begun to reduce prices and promotions?"

Yao is not stupid, and a fool can't do the gold medal sales of Renxintang.

"Yes, it must be for this reason. Are you going or not? If I really don't go, I'll go by myself! ”

"Go, why not?"

At this time, Yao Yiyi was not entangled at all.

……

Wang Ji cotton cloth shop is located in the most prosperous area of the West Market, covering an area of five or six times that of several shops next to it.

Obviously, the Taiyuan Wang family has made a lot of money.

You must know that the value of the shop in the prosperous area of the West Market is definitely the most expensive in Datang, and ordinary people can't buy a one-square-meter house here with a lifetime income.

"Lang Jun, we succeeded! Less than half an hour after it opened, the men in the account office who collected the accounts did not stop, and they did not even have time to drink saliva. ”

Wang Feng came to the courtyard behind the shop with a smile on his face and reported good news to Wang Jie.

Actually, there is no need for Wang Feng to say more, Wang Jie already knows that he has succeeded today.

perfectly copied the marketing techniques of various shops in the Chu Palace, and the price of Wang Ji cotton cloth is indeed very attractive, which naturally makes hundreds of people willing to pay for it.

"The market in Chang'an City is limited, and we must occupy it to the maximum. When the people are accustomed to using our Wang Ji cotton cloth, even if other shops sell the same price as us, everyone will choose us, which is very critical to our future development. ”

Wang Jie still has some vision and knows what the influence of the brand is.

Since the Wang family regards cotton cloth as an important industry for the future development of the family, he naturally has to devote twelve points of effort to management.

"Yes, the quality of our cotton cloth is not necessarily the best, but it is certainly above average, and with this preferential price, there is no reason why the people should not choose us.

The most important thing is that Lang Jun is not satisfied with the three-day package refund measure, which completely dispelled everyone's concerns and made our cotton shop reach its peak as soon as it opened. According to my estimates, the turnover of one day this year alone is estimated to exceed 10,000 yuan, which is definitely a figure that no cotton shop can imagine. ”

Wang Feng's words are not completely sycophants.

This time, Wang Ji cotton cloth was promoted, and Wang Jie participated in the whole process.

Advertising, price setting, after-sales service, these plans are all formulated by Wang Jie himself.

Especially for after-sales service, the Business School of Guanshishan Academy has just put forward this concept in the latest "Fortune Weekly", and tentatively gave an example, saying that it can be considered not to return goods if you are not satisfied.

As a result, Wang Jie immediately used it on Wang Ji cotton cloth.

Judging from the current situation, the effect is very good.

"Now there are a lot of people who grow cotton, and the nobles have their own cotton workshops, and the competition will definitely be fierce at that time. Through low prices, the people with low efficiency and high cost in the production process of cotton cloth are eliminated, so that they can plant cotton with peace of mind, and don't participate in the production of cotton cloth. At the same time, we should also consider the dyeing of cotton, and work with Wang's College to develop a new dyeing process, and strive to make the cotton cloth industry bigger and more refined. ”

Seeing that his plan was implemented step by step, Wang Jie was in a very happy mood, and couldn't help but explain his plan to Wang Feng there.

However, some people laugh, some people cry.

Just when Wang Ji cotton cloth officially opened, several guys from the Lu family's linen cloth shop personally went into the shop to buy some cotton cloth.

And Lu Xuan was restless on the second floor of the burlap shop, waiting for the news to be reported.

"Erlang, I don't think you need to worry too much, although the momentum of Wang Ji linen shop is so big, it must be just to ask for a gimmick, after selling a few hundred pieces of cotton cloth cheaply, either the price is raised, or the cheap style is out of stock."

Wang Jie made the movement of Wang Ji's cotton cloth shop so big, Lu Xuan and Lu An naturally noticed it.

Normally, he sells cotton cloth and has nothing to do with the Lu family's linen.

It's like if you sell a Mercedes-Benz BMW, I sell Chery Geely, no matter how you set the price, the impact on me is very limited, after all, although cotton and linen are used to make clothes, but the positioning is completely different.

However, when the price of cotton cloth is set at a lower price than linen, the situation is different.

It's like a Mercedes-Benz car, when it sells for 500,000 yuan, it has no impact on Chery and Geely; But if they launch a few cars with hundreds of thousands of dollars, it will not be possible to have no impact at all.

"That Wang Jie, I have known him for more than ten years, although his writing style is very ordinary, but his mind is very shrewd. In addition, our Lu family and their Wang family have also been filthy in the past few years, maybe he will do anything for the sake of yin. ”

Lu Xuan's perspective on the problem is different from Lu An's.

However, to some extent, the situation was accurately explained by him.

"Erlang, shopkeeper Lu, the cotton cloth has been bought!"

The guy's efficiency was very high, but he didn't let Lu Xuan wait long, so he bought Wang Ji cotton back.

"How? Do they have any purchase restrictions? ”

Lu An ignored the cotton cloth in his man's hand, and directly asked the question he was most concerned about.

"No, you can buy as much as you want, and if you want to wholesale, you can go directly to the Datang Trading Center to discuss the wholesale price."

The guy obviously didn't realize what Lu An meant, and he answered Lu An's question very proudly.

"Not only is there no restriction on purchase, but I also specifically asked their account office and buddies if it is true that within three days, as long as they are not satisfied, they can return the goods, and the result is that they answered in unison, as long as the cotton cloth is not damaged and does not affect the second sale, it can be refunded unconditionally within three days. Of course, if you make other people's cotton cloth into clothes, you must not be able to return it. ”

The man's words made Lu An fall into a deep uneasiness.

However, he did not give up, and hurriedly snatched the cloth from the man's hand, pulled out a few feet long, lowered his head and looked at it carefully.

The cotton threads are so tightly arranged that there are hardly any traces of weaving.

The gray cotton cloth is very smooth to the touch and feels much better than the linen cloth.

Think about that price again......

Luan felt like he was going to get cold!

"Have you ever inquired about how much cotton cloth has been prepared by the Taiyuan Wang family, and how long is it enough to sell?"

Lu Xuan, who was on the side, took a deep breath and lost his temper there without losing his temper.

These children of the family, in fact, most of the time, are dignified, and they will not lose their temper when they are idle.

"Erlang, although I didn't specifically inquire, but when I was queuing up to check out and buy cotton cloth today, some people said that I saw the transport convoy of Lao Niu Carriage Company, which had transported more than 100 truckloads of goods to the warehouse in the backyard of Wang Ji's cotton cloth shop, which was definitely enough for everyone to buy openly.

And this year, the area of cotton planted by the Taiyuan Wang family in Hedong Road is the largest in the entire Tang Dynasty, and even the Chu Wangfu only planted less than half of them. So I estimate that the cotton inventory of Wang Ji Cotton should be very sufficient, at least in a short period of time, there will be no shortage of goods to sell. ”

The man's words completely shattered Lu Xuan's last illusion.

This Taiyuan Wang family, this time it's real.

This is to drive his own burlap shop to death.

"Erlang, do you want to send someone to spread some rumors, just say that the quality of Wang Ji cotton cloth is not good, especially the flower cloth, it will fade after a long time?"

Lu An's eyes rolled and he came up with an idea.

As the treasurer of the Fan Yang Lu family, Lu An is much more courageous than ordinary businessmen.

Otherwise, he would not have dared to set fire to the warehouse of the shop under the Chu Wangfu.

"Whose flower cloth doesn't fade? Once we do it, the Wang family will definitely be able to detect it, and when the time comes, people will follow suit, and we will be unlucky. ”

It's not that Lu Xuan doesn't look down on Lu An's idea, but he feels that this idea has many loopholes.

"Then why don't we lower the price of sackcloth? Since Wang Ji cotton cloth was advertised in the "Datang Daily", the number of people who came to our linen shop to buy linen began to decrease. This morning's flow of people is less than half of what it used to be, and if it drags on, we won't be able to sell a single piece of linen by then. You must know that the area of linen we planted this year is much larger than in previous years, and we have also purchased a lot of linen cloth from farmers' homes. ”

Lu An originally thought that the linen cloth in his treasury was all money.

Now I found out that it was actually a pile of hot potatoes.

"Drop! Price reduction now! ”

Lu Xuan also has a bit of courage, knowing that if the price of linen cloth is more expensive than cotton cloth, no matter how good the quality of his linen cloth is, no one will come.

Rather than this, it is better to simply reduce the price!

"Erlang, if we want to reduce it to attractiveness, our price must be lowered by at least three percent, then there is basically no money to make. Once the linen accumulated in the warehouse cannot be sold, we will even have to lose money when the new goods come on the market next year. ”

Although Lu An also knew that the price must be reduced at this time, it was difficult for anyone to make up their minds to give up the profits they had made up until the last moment.

"If the price is reduced, we can wait until next year for new products to be launched, and if we don't reduce the price, we won't even be able to survive this year. Come down, just do it, don't let people see us laughing! ”

Lu Xuan's face turned pale, and he gave instructions.

After saying that, he clutched his chest, and was not at all in the mood to continue to stay in the burlap shop.

It's uncomfortable to stay!

……

The cotton cloth workshop of the Chu Wangfu is located next to the wool workshop.

Although its scale is not the largest in Chang'an City, it is definitely the most advanced.

"Lord Wang, this new type of textile machine, one machine can withstand the previous eight, and the processing cost is almost negligible."

Wang Fugui followed behind Li Kuan and walked around the cotton workshop.

I saw that on the new type of looms, several spindles are arranged vertically, and a spinning wheel can be used to spin a lot of yarn at once.

"This textile machine has only improved the manufacturing speed of cotton yarn, and it is still very limited to improve the production efficiency of cotton cloth, and it can continue to be improved."

Li Kuan is not very satisfied with this Datang version of Jenny Weaving Machine.

However, the only thing that can be exchanged in the system is this level now.

I don't know when I can exchange for the advanced textile machines of later generations.

"It's already very good, and the students in the mechanical workshop of Guanshishan Academy are still very good. Nowadays, the most troublesome cotton cloth production is actually the production of cotton yarn, other cotton cloth workshops often directly purchase a part of the cotton yarn from the farmers, and then recruit helpers to spin a part, but no matter which one, the efficiency is not high. The most important thing is that the quality of the cotton yarn spun by their primitive method is not as good as ours. ”

Li Kuan can be very modest that the machine he took out is not good enough, Wang Fugui will not think so.

This is not his sycophancy, after all, in the eyes of people in this era, the cotton cloth workshop of the Chu Wangfu is already very advanced.

"Not enough, not enough! We want to make cotton cloth affordable for all people, and the current price is not low enough. In the production process of cotton cloth, the cost of cotton only accounts for less than three percent, and the rest are processing fees and transportation costs at various stages, as long as these costs are reduced, the price of cotton cloth still has a lot of room to fall. ”

"Lord Wang, speaking of this, I can't help but mention the newly opened Wang Ji cotton cloth of the Taiyuan Wang family in the West Market, they sold more than 10,000 pieces of cotton cloth on the first day of opening yesterday, and they were in the limelight for a while. This Taiyuan Wang clan has always been at odds with our Chu Palace, why should we let him? At his price, we can do it. ”

Wang Fugui looked at Li Kuan with a puzzled expression.

His own cotton cloth has been piled up in the warehouse, but Li Kuan has not arranged for someone to send the goods to the shop for sale.

Especially after seeing Wang Ji Cotton's advertisement in "Datang Daily", Li Kuan specifically told Wang Fugui that he would wait for him to inform him of the time when his cotton cloth would be sold.

"We want to promote cotton farming, promote the use of cotton cloth, and at the same time make money, but also fight competitors, especially those of the big families. Now that Wang Ji cotton cloth is selling so hot, Fanyang linen shop must have a very hard time, right? ”

"Of course! Although they lowered the price of linen cloth yesterday morning, making it two percent lower than Wang Ji cotton cloth, sales still plummeted. If there is no momentum in a few days, then the Lujia linen shop has no other way to go except to continue to reduce the price. ”

Wang Fugui didn't know why Li Kuan suddenly mentioned the Lu family's linen shop, but Wang Fugui was very familiar with the big shops in the West Market.

"Humph! Come out and mix, you always have to pay it back! This Lujia linen shop has done everything under the blow of our woolen thread; In the past few years, they have been relieved, and it is time for us to take it back together with interest. ”

Li Kuan has been vigorously supporting more ordinary people to become small landlords and small capitalists; But for the suppression and attack of the great family, he has never let go.

These families monopolize too many resources, and their existence has made Datang more stable, but it has limited the rise of more merchants.

This is not in line with Li Kuan's assumption.

"What are you going to arrange, Lord Wang?"

Wang Fugui is not stupid, and he heard that his prince has other considerations in cotton sales.

"Tomorrow, from tomorrow, our shop will start selling cotton cloth, and the price will be directly reduced by 50% on the basis of Wang Ji cotton cloth!"

"Fifty percent?"

Wang Fugui was stunned.

Regarding the production costs of the various workshops in the Chu Palace, Wang Fugui is clearer than Li Kuan.

The price of Wang Ji cotton cloth has been half lower than last year's average, and now Li Kuan wants to let the price of cotton cloth produced by the subordinate workshops of the Chu Wangfu be sold at half of the price of Wang Ji cotton cloth, which is equivalent to directly a quarter of last year's price.

This is the cost price of the cotton cloth workshop of the Chu Wangfu!

There is almost no profit!

Wang Fugui couldn't understand why Li Kuan set such a low price.

"That's right, cut by 50%! first give Wang Ji cotton cloth a slap in the face, and then sweep the Lu family's linen shop into the dust of history by the way. As for the other big cotton growers, they either sell cotton directly to us and earn some money from cotton planting, or they continue to weave cloth and make money at a loss. ”

Li Kuan didn't want to completely monopolize Datang's cotton, which is also unrealistic.

However, the pricing power of cotton cloth in the Tang Dynasty should be in the hands of the Chu Wangfu, which is a goal that Li Kuan must achieve.

Because Li Kuan is ready to treat cotton cloth as a new weapon for Datang's foreign trade in addition to porcelain, tea, mirrors and other items.

Clothing, food, housing and transportation, as the only field with large-scale international operation, the market of "clothing" is promising.

"Lord Wang, if that's the case, then Wang Ji Cotton will definitely be finished! I remember that they promised to return the goods for free within three days, and then our cotton cloth will be of better quality and lower price. ”

Although Wang Fugui is also surnamed Wang, he has nothing to do with the Taiyuan Wang family, and when he saw that the Wang family was going to be unlucky, he actually felt a little joy in his heart.

As the representative of the Chu Wangfu in the field of business [new], Wang Fugui's status in the Chang'an City business circle is very high.

However, these shopkeepers with five surnames and seven hopes always contradict Wang Fugui, and Wang Fugui has long wanted to clean them up.

"Huh! The Taiyuan Wang family pressed the treasure on the cotton cloth, and invested at least 100,000 yuan of money before and after, this time, I must teach them a lesson! To do business in Datang, you have to honestly follow the rules we set. Especially in the future sea trade, if someone wants to contradict us on cotton, we will make him completely unable to stay in this market! ”

At this time, Li Kuan didn't talk about martial arts.

I'll use advanced textile technology to crush you.

Can you bite me?