Chapter 154: Making Money...
Back to the topic of cakes.
The producer and distributor have a total of 555 million.
The publisher needs to take a 10% cut, which is the most basic rule.
The distribution method of "Charlotte's Troubles" is Wanda and Xinli Media.
Generally speaking, the distributor will agree with the producer to charge 5 to 15 percentage points of the agency distribution fee.
However, considering the huge potential of twist, the issuer may give a part of the profit, but it will not let too much, after all, there are rules!
Some films are at a competitive disadvantage in a certain schedule, and in order to increase the number of film screenings, the producer promises to give theaters or theaters a rebate, usually 3 to 5 points.
In other words, the producer will return 3 to 5 of his own points to the theater and/or theater chain.
These are all small tricks that can't be put on the table, and real high-grossing works won't do this!
It also boosted the strength of the theater side to some extent...
After deducting the issuance fee, the remaining 400 million yuan was shared by investors, including Xiaobai.
How to divide the accounts between the filmmaker and the investor?
The producer, sometimes the investor, is not the one in most cases.
The investment in many films is large, and the producer cannot afford to invest, so he often invites multiple companies to jointly invest.
There are as many as 21 investors in "Journey to the West", more than a dozen investors in "Kung Fu Yoga", and "Operation Red Sea" is jointly produced by 32 companies!
How multiple investors share the box office depends on the status, priority and share of each investor in the total investment, which is called "main investor" and "co-investor" in the industry.
The main investor is the controlling party, which can only be one; The co-investor is the shareholder, often several, and the main investor is the producer that the distributor has to face.
In any case, only those who have actually contributed and invested money can be regarded as investors, and companies that have not contributed money in the form of money are not investors.
Many films have multiple "co-production" and "co-production" companies at the beginning of the film, not necessarily each of them will be counted as investors, and some are just fake names for the producers to promote distribution.
In order to have clear responsibilities and facilitate operation, no matter how many investors there are, there must be one producer in the distribution stage, and the distributor must also be one, but the distributor can select multiple theaters.
Xiaobai invested 5 million, accounting for a quarter of the production cost, and he can get more than 100 million, of course, some earn, don't forget, you have to pay taxes...
Even if you pay your taxes, you can make a lot of money.
It's all built on the box office hits of the movie!
For example, "The Return of the Great Sage" was invested by 89 individual investors with an investment of 7.8 million, and a total of more than 30 million returns were obtained in a few months.
So what if the box office doesn't hit the box, or it passes the passing line?
At this time, individual investors will suffer more losses!
In addition to the box office, there are many ways to recover funds for domestic films and co-productions, collectively referred to as "non-box office income", such as TV copyrights, network copyrights, overseas sales, ZF subsidies, industry subsidies including business cooperation, etc.!
For investors who own copyrights, as long as the box office performance of the film can reach more than twice the production cost, they will try their best to make a profit, and individual investors will not have this kind of treatment!
If you think about it, whether Bai Xiaofei is a screenwriter, a starring actor or an investor, he has no right to participate in the follow-up copyright sharing...
The main thing is that the status is not enough, change it to Feng Xiaogang, big brother Cheng, you try...
……
After such a reckoning, Chen Baolian was a little red-eyed!
The theater chain didn't do anything, just showing movies, and it could take away nearly 800 million, why?
"Sister, that's not how the account is calculated, the cinema provides the venue, no, do you know how much it costs to build a cinema?"
Rolling his eyes, Xiaobai felt the need to popularize it with her.
The main reason why the cinema chain has always been able to occupy the advantage of box office account sharing is that most people of insight thought that the foundation of domestic cinemas was too weak, the number of screens was still too small, and the development and construction of cinemas would take several years.
It's just that I didn't expect the construction of cinemas in China to be so fast, from 11 to 17 years, in just seven years, it has jumped to the first place in the world!
The theater chain is used to being the boss, and the producer wants to increase his own account sharing ratio, which is to take money from their pockets!
Is it possible?
In 12 years, the five major distribution companies including China Film, Huayi, Bona, Xingmei, and Guangxian jointly issued the "Notice on Adjusting the Proportion of Domestic Films" to theaters across the country yesterday. The notice calls for an increase in the proportion of the distributor's box office share from 43% to 45%...
There is no use for eggs, and the theater does not bird you at all!
Regarding the request to adjust the proportion of account sharing, the theater expressed firm opposition: "In the current difficult period for the development of theaters and theaters, the distribution company suddenly raised the proportion of account sharing, which caused fatal damage to the film terminal industry... If you insist, it may cause serious consequences for the cinema to refuse the screening on a large scale. ”
The cinema chain is very unified: if the ratio is changed, it will be refused!
However, there are also movies that have unilaterally improved their box office share.
For example, in "1942", the box office sharing ratio between the distributor and the theater chain will be based on 43:57 within the box office of 300 million, 45:55 for more than 300 million, and 47:53 for the box office of more than 800 million.
The "Zodiac" will also be divided according to this ratio.
Of course, those are all works blessed by big directors or big stars.
The point is that many theaters can make movies themselves, such as Wanda.
Do you want to increase the proportion of account sharing? Then don't put your movie, they can make the movie themselves!
For example, in the first week of the film's release, the total box office income of the film in the cinema is used to subtract the necessary fixed expenses, the average ratio is 7:3, and a very small number of blockbusters can reach 8:2 or even 9:1, starting from the second week, the proportion of the filmmaker's account sharing will be increased accordingly, and the theater will be increased accordingly, which may become 6:4, 5:5, 4:6 and so on.
Theaters also like big productions, and the longer the screening time, the more benefits they will get, and achieve a win-win situation with the producer, while not harming the interests of fans.
Another point, with the provisions of the "Paramount Act", the producer is not allowed to operate a theater!
Let's just the opposite...
You said that Wanda has both theaters and movies, why don't you want to think about China Film?
Although there is a little red-eyed, Xiaobai knows very well that this is the rule of the film and television industry, and it is impossible for newcomers to break the rules, otherwise, you don't want to mix!
The film industry is not a place where you can make good enough movies to run rampant.
“… This kind of thing can only be done by everyone's concerted efforts, so wait! ”
Bai Xiaofei is already very satisfied, with an investment of 5 million in exchange for such a high profit, it is no wonder that so many capitals want to enter the film industry.