Chapter 63: I'm going to publish ten copies in a row!
As the proprietor of Xin Xintang, Lu Dayong is also accustomed to dealing with scholars.
He was a poor man since he was a child, and he only grew up because his uncle was mixed up in the Imperial Horse Prison.
Therefore, there is no shelf, celebrities can speak, and Xiucai and Jinshi are not false, even if they are poor and sour, they can also be treated with courtesy.
It is precisely because I know too much about the group of scholars that the reputation of Xin Xintang has always been unpleasant.
Writing a script to engage in such a thing as creation, how can you have a clue in a moment?
Lu Dayong finalized the first book of Aunt Han's entry into the industry, and immediately paid a thousand taels of pen fees, which was really generous.
Turning his head, he started gossiping again.
But in recent days, in the city of Nanjing, Yingtianfu, another famous bookstore secretly engraved "Water Margin", and was tripped by his peers, and people were fined silver.
At this time, the Wu Dynasty had an open atmosphere and a very high status of scholars, and many times, in their eyes, the laws of the imperial court were not worth a single hair.
When this dynasty was first established, not many people cared about the rules that Emperor Taizu came up with.
If it is placed in the Taizu Dynasty, dare to publish "Water Margin" and other officials to rebel, ban the banned books that can no longer be banned, and it is not too much to kill the head and copy the family, how can it be finished with only a fine of 200 taels of silver?
The speaker has no intention, but the listener has the intention.
When Aunt Han heard Lu Dongzhu mention "Water Margin", an idea suddenly came to mind.
Isn't it to write a script? Don't the big guys like to watch Liu Bei?
How about Aunt Ben come up with a book that has a big obstacle to "Water Margin", and also make it an industry benchmark?
At this time, the script and routine are roughly the same.
The best type of sale is all about the son's troubles, the young lady's back garden bonus, and the son who took the money went to Beijing to catch the top prize in the examination, and won the official to marry the young lady.
Some seem to be different, but the epidermis is peeled off, and the bone meridians inside are still the same.
To put it bluntly, it is to grasp the psychology of "asking for it but not getting it".
It is of the same nature as the cool text of later generations, a pastime after tea and dinner, but it can be written by a master, but it can make people want to stop.
At this time, there is not only a male frequency, but also a female frequency.
With women as the protagonists, the number of scripts written from a female perspective is also extremely large, after all, the ladies are also the main consumer of scripts, and often the price of such books will be high.
Lu Dayong was afraid that Han Chen had never written a script, so he stumbled, and he talked about this kind of book thoroughly.
This proprietor Lu is also a bit of a Taoist, after all, he is engaged in publishing, and he has a lot of experience in how to write a book to sell well.
Han Chen listened to it and said with a smile, Lu Dongzhu, I don't have a thought, but I am afraid that I will write ten thousand words, and the number of words is too much, and it is not easy to print.
Lu Dayong was immediately stunned, he came to the door to invite Aunt Han to write a script, in fact, there was an element of gambling, but his bet, the winning rate should be more than nine out of eight!
However, there is also a reason for publishing the script.
Generally speaking, the script is divided into two types: embroidered version and ordinary version, and there are several grades of embroidered version, which has a huge difference in investment, and the duration of engraving production is also different.
"The History of Confucianism" is written for the old men who read, and the emphasis is on the edge of the pen like a knife, alluding to the present, embroidering like or not embroidering, there is no difference, so 400,000 words are printed in one go.
But a good book, illustration is an indispensable element, and there is even a famous masterpiece, a 100,000-word book, and there can be 100 illustrations!
With Aunt Han's current fame, she is willing to write a script, 100,000 words, and the illustrations can't be less than sixty or seventy, right?
To put it bluntly, it is still a question of cost and benefit, even if the cost is negligible, the benefit must be carefully considered.
As soon as Lu Dayong heard that there were too many words, his brain turned.
This problem is very easy to solve, and the publication is separated, and there is also serialization at this time, the author writes slowly, the bookstore slowly comes out, and there are more illustrations, but it makes money for a longer time.
But there is a problem here, how to calculate the 1,000 taels of pen fees just paid?
It's a head-scratching thing!
Han Chen's last life, the gold medal sales manager in North China, how could he not see Lu Dongzhu's thoughts?
He was immediately invited to go to the special room for book recording, summoned the four shorthanders, and performed an oral miracle on the spot!
At the beginning, I want to dictate a prodigal text that can tell all kinds of things in the market, and the title of the book is called "The Words of the Golden Bottle"!
The first chapter is "Ximen Qingre Married Ten Brothers, Wu Erlang Coldly Meets His Brother and Sister-in-law"!
Lu Dayong immediately smiled bitterly, only thinking that this Han Xianggong was really arrogant, and he lived up to the reputation of a madman coaxed by Jinling.
I thought that I could see it today, Han Xianggong was as gentle as jade, polite, and the rumors were untrue, but now it seems that he was sloppy!
I just talked about it, and the peng's bookstore was fined silver for engraving "Water Margin", and when he turned his head, Han Xianggong was about to tell a story about "Water Margin...... Really, madman!
However, Lu Dongzhu is not afraid, there is someone behind him in Xinxintang, and his waist is hard!
In the last life, Han Chen made friends in order to talk about business with people, of course, because of his lost curiosity, but he had read through "Golden Vase Plum", and he read Wanli, which has a folk rap color, and the language is easy to understand and has strong dissemination.
At this time, most of the scripts will have lyrics with lyrics, in order to facilitate dissemination.
Although the literacy rate of the Wu Dynasty was the highest among all dynasties, it was not as good as the new society that eliminated illiteracy in later generations.
Many illiterate people, if they want to have leisure and entertainment, tend to listen to music and books.
There are those who are illiterate, and they can sing a lot of lyrics casually.
If the lyrics of a script are excellent, they can definitely gain great fame, after all, the Wu Dynasty is still illiterate, and the majority of people are illiterate.
As soon as Han Chen spoke, he didn't stop for a moment, sprinkled nearly 10,000 words, and dictated it like this, and the words were exquisite, the writing was sophisticated, and the story was excellent, until he finished the first time, he didn't stop.
The four shortnotes have long been accustomed to Aunt Han's demonic behavior, with a clear division of labor, and the pen is like flying, without any chaos.
Lu Dayong on the side was stunned, this, what's the situation? Could it be that this Han Xianggong was prepared in advance?
But obviously before I came, I didn't reveal that I wanted to invite Han Xianggong to write a script?
Even this "Water Margin" was occasionally mentioned when I was chatting just now!
How much work has it been, and Han Xianggong has already figured out how to write the script?
You don't need to change that word?
Lu Dongzhu immediately slammed to the ground, and called himself a great talent!
Really, I believe that there are stars in this world!
Han Chen hurriedly returned the salute and said that this book of "The Words of the Golden Bottle of Plums", which was born from Wu Song's killing of his sister-in-law, is estimated to have one million words, roughly a hundred times.
Lu Dayong no longer hesitated at this moment, and immediately finalized it, every ten times to publish a booklet, ask a famous artist to draw illustrations, and Xin Xintang will publish ten copies in a row!
Each pen is worth 1,000 taels.