Volume 1 Jiang Chengzi Chapter 2 The Only Hope

It's different, it's all changed......

Li Ling replied to them in his heart, but the truth must not be spoken, otherwise he will be treated as a monster.

So after only a little thought, he gave an explanation: "It should be the ancestor who appeared to bless it." Didn't I almost die before? At that time, I saw an old ancestor of our Li family, he had become an immortal, and then he put a little on my forehead, which not only saved my life, but also made me suddenly enlightened. He also told me that now there are only two people left in the family, me and you, and my brother has to take good care of you and take care of this family. ”

Li Yue'er was completely stunned when she heard this, and her big eyes were still blinking, but it was Aunt Jin, who believed in this kind of godly and ghostly thing the most, and immediately said God blessed, and then said happily: "I didn't expect that your Li family ancestor could still bless you, and finally the bitterness has come." Da Lang, auntie, but after watching your father leave, you got sick again, how difficult it is for this girl Yue'er. If you really have a chance, you can't let her be wronged anymore. ”

"What Aunt Jin said is, of course I want to take good care of Yue'er and not let her suffer any grievances." Li Ling immediately said.

"Brother......" Li Yue'er was moved again, and naturally put the little doubt she had just given birth to behind her. After a while, she remembered a little more, looked at Li Ling and said, "Brother, our ancestors are really so powerful, they have all become immortals?" ”

"Of course, Li Chunfeng, have you heard of it, that should be our ancestor." Seeing that his sister's attention had been diverted, Li Ling was naturally happy, and immediately told her the story, regardless of whether he was his ancestor.

At this time, not only Li Yue'er, but also Aunt Jin, who was separated by the courtyard wall, were fascinated by Li Ling's story, and completely forgot to investigate the change of his personality.

Li Ling, who was just telling the story, understood in his heart that although these two women were easy to deal with, the foreign debts they owed could not be solved so easily. Although Li Ling's words did make Huang Bald and the others retreat, the huge foreign debt of two hundred taels was still weighing on the heads of his brothers and sisters like a mountain, and he had to come up with a way to make money as soon as possible. I think he is also a member of the vast travelers, and he is also an accountant, can't he easily earn that bit of silver in this ancient period?

I really can't ...... After thinking carefully for a while, Li Ling suddenly found that he really didn't have the skills to support himself in ancient times, the so-called three-piece set of crossing to get rich - cement glass and soap, he didn't know anything, as for business, he was an accountant but he was a little sure, but he didn't have the capital.

"Capital, capital, capital......" After Li Ling muttered for a while, his heart suddenly moved, and he thought of a certain Li family industry that he had neglected.

……

A few days later, in the afternoon, Li Ling, who was in good health, wandered around Dongxie Street, not far from home, and went straight to the bookstore in a remote corner. Through the memory of the original owner, Li Ling knew that the original Li family was still quite rich in the county, and there were seven or eight shops in their names on this Dongxie Street, but since his grandfather Li Han failed the imperial examination one after another, and his father failed the imperial examination because of the imperial examination, and became a gambler who became a loser, Wanguan's family fortune was completely defeated, and in the end only this bookstore that could not be sold was left.

After opening the door and entering the bookstore and sweeping the shelves full of dusty books, the first thing Li Ling and Yue'er had to do was to clean and dust them. However, Yue'er's words before going out to fetch water made Li Ling a little difficult: "Brother, do you think our bookstore can really make money when it opens?" ”

Yes, this shop is too small and too remote, and the books here are too old to be attractive at all.

Li Ling thought about it, and unconsciously pulled out a few books on the shelves to read. The rows of books here are all half-old but not new, and the categories are also very simple, except for some novels such as talented and beautiful women, and the subset of scriptures and histories used in the imperial examination, plus some Tang and Song poems or something.

If it is said to be sold, of course, it is impossible for anyone to pay for it, and even if it is really a discount promotion, it will not attract a few customers. Is there any other way to make money than selling books?

Li Ling's mind began to spin rapidly, and he suddenly thought of some things in the afterlife.

At that time, he was still a middle school student, and the books in the small bookstores near the school were so shabby and the location was not good, but the business was still thriving! Because they're not selling books, they're renting them!

Yes, rent a book! Although this trade quickly died out after the epidemic of computers and mobile phones, it can be done in this ancient time. Not only can the small talk here be rented, but even those large tomes of the Four Books and Five Classics can also be rented to those who don't have much money to buy books but have the heart to learn.

Thinking of all this, Li Ling clapped his hands and let out a loud sound.

It just so happened that Li Yue'er struggled to carry a bucket of water and came over slowly, and was frightened by him, and with a trembling hand, she actually sprinkled a lot of water on the ground. This made her a little strange, looking at Li Ling with excitement on her face: "Brother......"

"Yue'er, I've figured out a way!" Li Ling said loudly.

……

Li Ling is a typical man of action, since he already has an idea, he will not just stay at the planning level, and when he returns home after cleaning the bookstore, he will start the preliminary work - advertising.

As a traverser, Li Ling knows the truth that the fragrance of wine is also afraid of the deep alleys, even if it is just a small rental bookstore, as long as the advertisement is done well, so that more people in the city know about its existence, it can still bring considerable income to his family.

And the Li family, as an atypical "scholarly family", paper and pen are naturally very ready-made, and you can find them as soon as you find them. Originally, Li Ling was worried that he would not be able to write calligraphy well, but when he sharpened the ink and lifted the pen to write advertising copy on the paper, he found that this body was still quite proficient in writing calligraphy.

Li Yue'er on the side looked at her brother writing with bright eyes, and read softly in her mouth: "Are you still worried about the lack of books at home?" Are you still unsure of what to do because you are missing a certain classic and are shy in your pocket? Now all this will no longer be a problem, and from the 27th of this month, my Li Family Bookstore will rent all the books in the store in the cheapest way for all those who are interested in learning. In ancient times, there was Kuang Heng and Yingxue eventually became a generation of everyone, and now there are children from poor families who rent books and study hard, and they can become the pillars of the country. Address: ......"

Obviously, Li Yue'er, who was under the influence of her father and brother, also had a certain amount of knowledge, and she could read out all this Li Ling's advertising words fluently, and at the same time understood the meaning, and suddenly said with some excitement: "Brother, can we make money just by posting it like this?" ”

Li Ling was silent for a moment, and then nodded: "It should be feasible." ”

"So let's go post it? Just where to stick it? ”

"There are a few that have to be posted on the county school, as well as on the notice wall near the county office, and the other is the bustle of the city gates." Li Ling casually calculated it, and found that he had to prepare fifteen or sixteen advertisements. At that moment, there was no longer any delay, and he picked up a pen and wrote down the same advertising words on the paper little by little.

Although these advertising slogans are not worth mentioning at all in later generations and are unlikely to be adopted, Li Ling is sure that they will still be of some use in this era.

……

After a long night, the sky was early and bright, and the small county town of Jiangcheng was finally lively again.

There are more and more pedestrians on the street, both those who sell breakfast along the street, and those who hurriedly go out to work or work in the fields, and a group of students from the county school also came to this quaint and solemn public school in groups at this time.

Xu Cang is a student in this county school, although his family is poor, he is still dedicated to learning, thinking that one day he will take the imperial examination to high school and change his fate.

But two days ago, because of the flying disaster, the whole set of sage books that he had easily saved up were destroyed, which made him even want to die. Naturally, it is impossible for the family to have the money to buy him another set, even if he borrows it from his classmates and copies it, the paper and ink money is a big expense, not to mention that he borrowed it from a few classmates a few times, but he couldn't borrow it.

Early this morning, Xu Cang, who still didn't have any countermeasures, came to the front of the county school in a daze, and then saw that there were a lot of people around the door, whispering there, pointing and talking about something. Before he could react, he saw a classmate shouting at him: "Xu Cang, you came just in time, hurry up and take a look at this post." ”

"Huh?" Xu Cang walked over a little confused, his eyes swept over the post casually, his face was stunned for a moment, and then he rubbed his eyes, that's right, it was really written that there was such a Li family bookstore that could borrow books from others, and it was specially pointed out that there were books that must be used by candidates such as classics and classics.

"Is this true?" Xu Cang is still skeptical about this, after all, everyone takes books very seriously nowadays, especially books related to the imperial examination, and they are rarely willing to borrow easily, and now bookstores are willing to borrow them? That's so unreal, isn't it?

The classmate smiled and said, "Won't you just go and see?" It just so happens that you still lack books, and if you can borrow them from the store, won't it solve your urgent need? ”

"Yes, I'll ...... tomorrow I'll go over at noon. Xu Cang nodded hurriedly.

After finishing school at noon, Xu Cang didn't even eat lunch, so he hurriedly went to the area around Dongxie Street, and after some searching, he found this somewhat dilapidated small bookstore in the small corner at the end of the long street. At this time, there was only one young man in the room who was sorting out and arranging various books, and when he heard the movement, he turned his head and said with a smile: "You are here to rent books?" I'm the owner of this bookstore, my name is Li Ling, haven't I consulted? ”

"I ...... Student Xu Cang. Xu Cang hurriedly bowed his hand slightly, and then nodded a little crampedly: "I am a student of the county school, and I saw the unveiling post posted outside this morning, so I came to ask, can your bookstore really rent classic books such as the Spring and Autumn Jingyi?" ”

The smile on Li Ling's face became even more polite, and he nodded immediately: "Of course, otherwise what would I do with that effort?" I didn't expect Brother Xu that you are still a scholar from the county school, it is really disrespectful. As he spoke, he skillfully took out more than a dozen books from the bookshelf and put them on the table: "Take a look, all kinds of annotated books from the Analects to the University Mean, to the Spring and Autumn Period, are all here, but do you need them?" ”

Xu Cang's eyes were a little straight under a sweep. Not only what you want, but also what you didn't have before, you can have it here. But then, he was a little worried about the starting price: "The price of that book ......"

"Well, as you can see, the books in my bookstore are not too new, so if you want to buy them, the price can be cheaper than the average one, and you will be 7% off. Of course, you can also use the rented one, which is one article per book every three days. Regarding the price of renting books, Li Ling has already made a plan according to the current market price, at least at the beginning, it is definitely attractive to ordinary readers in small counties.

Sure enough, as soon as he heard this price, Xu Cang's eyes lit up, and he was immediately moved. Although he was struggling, it was not too difficult to come up with dozens of dollars a day, and in this way, he naturally solved his current difficulties immediately.

"I, I want to rent all the relevant scripture books."

"Yes, I can also give you a discount, a total of twenty books, give you a twenty percent discount, only charge you sixteen wen for two days, and pay when the books are returned. However, you have to pay a deposit in advance, and each book is discounted by one or two silver. ”

"Ah......" Xu Cang was dumbfounded again when he heard this, this deposit is too high.

Li Ling also saw his difficulty, so he smiled again: "I see that Brother Xu, you are also a lover of reading, and you are a county bachelor, so I will give you another convenience." In this way, as long as you pledge the county school and your voucher to me, the deposit can be waived. "Well, he used the trick of his boss when he rented books in middle school. At that time, students who did not have money could deposit their student cards or other deposits in the store.

Xu Cang hesitated slightly, and finally nodded in response. Now that he was in dire need of these books, it was a stopgap measure to keep the child's credentials in the store for the time being.

After Li Ling finished the registration work and handed over the book to Xu Cang, he eagerly held it in his arms and regarded it as a treasure. And Li Ling confessed again: "According to the rules of our bookstore, the money for renting books will be settled every two months, otherwise it will be deducted from the deposit, and I hope Brother Xu will know." ”

Xu Cang agreed repeatedly, and then hurried away with the book.