Although Jinyulou and Zuixiao Lou have settled in Kaifeng Mansion, they will be laid out around Yinuo Academy, and they will not be opened in the market, Yinuo Mansion has not yet been completed, not to mention their restaurant, so the largest restaurant in Kaifeng Mansion is still Gaoshenglou under the name of Zhao Qinghe.

Since reaching an agreement with Guo Dan on mutual understanding, this high-rise building has really made a lot of money!

Business is ten times better than before.

Although the total population has not increased much, the number of consumers has increased a lot.

And these days it is even more crowded.

In the early morning of this day, Gu Jiesheng, the shopkeeper of Gao Shenglou, also opened the door early and waited for the guests to come.

After a while, I saw two young talents here.

"Shopkeeper, quickly bring me a copy of Yinuo Journal." One of the geniuses shouted when he entered the door.

Gu Jiesheng was stunned and said: "This son, what kind of journal?" ”

"You don't know about Yinuo Journal?"

Another genius said: "The tea shop diagonally opposite you has a Yinuo journal, don't you have it here?" ”

Gu Jiesheng shook his head blankly.

"It's amazing."

"Brother Liu, let's find another place."

"Well, it also said that this is the first floor of Kaifeng, and there is not even a Yinuo journal."

The two geniuses complained and left the high ascension building again.

"Childe! Public---! ”

Gu Jiesheng shouted two sentences, but people didn't pay attention to it at all, he muttered with a confused face: "What Yinuo Journal?" ”

"Shopkeeper, it's not a small time to take a look."

A clever bartender asked.

Gu Jiesheng immediately roared: "You don't want to go quickly." ”

After about a cup of tea, Zhao Qinghe came to Gao Shenglou, he has been here a lot recently, because many celebrities have gathered here these days, and he often comes here to entertain some VIPs in order to show his status as the proprietor.

He just stepped into the restaurant, looked at the empty restaurant, only to feel that he was in the wrong place, he directly retracted his feet, looked up at the signboard, and made sure that he was not in the wrong place.

"The master is here."

Gu Jiesheng greeted him in a panic.

Zhao Qinghe was stunned and said, "What's going on?" Why don't you even have a single guest, are you lazy and just opened the door? ”

Gu Jiesheng said with a sad face: "Master Mingjian, I opened the door early in the morning, this... This is all to the detriment of this journal. ”

As he spoke, he handed a newspaper to Zhao Qinghe.

Zhao Qinghe took a look, and immediately turned pale, where could he still take care of business, and left in a hurry.

They create public opinion, no matter how fast and fast it is, it will take a day or two to continuously ferment and spread to the whole city, and Guo Dan uses newspapers and periodicals to compress the whole process directly into an instant.

And it took about the same amount of time for everyone to receive this message.

In other words, their public opinion offensive is a line to connect various points, and Guo Dan's propaganda is a whole piece, you must know that he controls a large number of channels.

If it is not a channel that he controls, he will not put it.

If Zhao Qinghe has to ascend to the building, he will not let it go, he wants to surprise everyone.

As soon as this journal debuted, it was immediately touted by everyone.

Not to mention the content, this directly refreshes everyone's impression of the newspaper, in comparison, the official newspaper is used to wipe the butt and thinks it is dirty.

Yinuo Journal is very exquisitely made, because of the accumulation of five guns, the cost of exquisiteness is not high, from paper to ink, to the printed version are all ready-made.

This is also part of the accumulation.

That's just an article above, but there are a few patterns.

It's called: The Road to Growth.

The whole article is mainly based on Yangming's psychology, and it is to describe Wang Yangming's growth trajectory.

This is not Aunt Xu to write Wang Yangming, it is Guo Dan's request, mainly because Yangming's psychology is very popular now, of course, it has to rub the heat, and Wang Yangming is not too far from now, his deeds are familiar to everyone, and he will not give everyone a very strange sense of distance.

The content is to tell the story of Wang Yang's next year when he was young, first relied on the teacher's teaching, learned the Four Books and Five Classics, learned Confucianism, and when he became an adult, because he experienced a lot of things, he finally realized the Tao in the dragon field and realized the Yangming mind.

It is discussed that all those who have mastered Confucianism must not only be gifted, but also know how to use all aspects of wisdom to deal with all kinds of things, and only with rich experience and wisdom in all aspects can they complete self-sublimation.

For example, Wang Yangming, although he was born as a literati, he also knows how to lead troops to fight, and he also has many hobbies.

In this way, the Four Books and the Five Classics are only the basics, but we still need to learn more knowledge, and we can't stop there, for example, arithmetic, painting, law, military affairs, and so on.

By the way, I helped the medical school, the law school, and the art school to do publicity.

This wisdom is a fertilizer that allows the seeds of Confucianism in the heart to thrive.

So to sum up, it is "the unity of knowledge and action".

Of course, there will be no definitive answer to this kind of statement, it depends on what you need, then how to explain it.

The explanation given by Aunt Xu in this article is that the prophet follows the action, the action assists the knowledge, and the person who does not does it is ignorant.

Learning first, then applying what you have learned, in the process of using, these experiences can make your heart more full and rich, but if you only learn and do not act, you are equivalent to an ignorant person.

If Wang Yangming hadn't experienced those things, he wouldn't have been able to achieve enlightenment.

But how?

Here is a little introduction to Guo Dan's discussion.

When you read this article, you completely forgot about the negative public opinion and immersed yourself in it.

Because it is completely touting the core ideas of Confucianism and Yangming Xinxue, it is not like Guo Dan's counterattack.

Everyone had a great time reading.

No matter whether it is good or bad, as long as something you agree with is touted by others, it is always a thing to be happy about.

What a businessman is best at is taking advantage of the psychology of his customers.

......

"When did this journal come out?"

Su Xu's hand holding the newspaper trembled slightly.

Li Ming said: "Just came out this morning, almost all restaurants and tea shops have put this journal. ”

At this moment, the knock on the door suddenly remembered, "Teacher, are you there?" ”

It was Huang Daxiao's voice.

"Come in."

As soon as the words fell, I saw Huang Daxiao walk in.

Su Xu asked: "Daxiao, you came just in time, does Guo Dan have the right to print newspapers and periodicals?" ”

The Ming Dynasty strictly restricted private newspapers, and only official newspapers could be issued on the market, and the Ma newspapers only promoted Marseille, just like leaflets on the streets, so it didn't matter.

Huang Daxiao was immediately stunned: "Student... It is also not clear to the students. ”

Su Xu asked again: "Isn't this mentioned in the contract?" ”

Huang Daxiao shook his head.

He personally participated in the formation of the contract, and of course he knew it well.

Su Xu sighed: "If you don't mention it, then Guo Dan has the right to distribute newspapers and periodicals on behalf of the government." ”

Huang Daxiao suddenly remembered something, and hurriedly said: "Teacher, the student is also here for this matter, about this article, the student has already read it, the whole article is down, the content is still advocating Confucianism and Yangming Xinxue, but it only discusses Guo Dan's views from the side, which does not cause us any harm, why did Guo Dan post this article?" Is he planning to salute first and then soldier? ”

"It's not about this article at all, it's about the column at the end of it."

"Pitch column?"

Huang Daxiao was stunned.

Su Xu sighed and handed the newspaper to Huang Daxiao.

Huang Daxiao took it and took a look, only to see that at the end of the article, there was a column, which told everyone that if you have any experience and suggestions for this article, you can go to the mailbox in front of the government to submit, if selected, it will not only be published in Yinuo Journal, but also give a bonus ranging from five taels to ten taels.

Li Ming said curiously: "Master, what's the mystery here?" ”

Su Xu said: "Don't you understand this? If all the students in the world submit their papers to the Yinuo journal, will they still oppose Yinuo University? ”

When Huang Daxiao heard this, he couldn't help but be shocked, and scolded angrily: "This kid is really treacherous. Teacher, we have to find a way to stop him! ”

Su Xu shook his head and said: "This can't be stopped, in the past, the people who published articles were all some well-known scholars, but Guo Dan's doing this is tantamount to breaking this unwritten rule, so that young students also have the opportunity to publish their own articles, who doesn't want to be famous." If the newspaper is in the hands of Guo Dan, then we don't have much chance of winning, it seems that this kid has been prepared! ”

At this point, he suddenly frowned, reached out and took the newspaper from Huang Daxiao's hand, and read it thoughtfully.

.....．

I saw that there were two more big red wooden boxes in front of the yamen today, and there was a small guard on the side.

"Little brother, is this the mailbox written on the Yinuo journal?"

I saw a lot of young scholars gathered around.

The little guy nodded and said, "Yes, yes, if you have any suggestions, opinions, or your own opinions on the articles in Yinuo Journal, write them on paper and then submit them here." Oh, remember to write your name, in case you are selected, not only will your articles be published in the journal, but also have a bonus, our proprietor also said, if you write very well, you can also go to Yinuo Journal to write articles. ”

"Really? That... Is that a requirement? ”

"There are no requirements, everyone can participate, not to mention all the talents, even the old and young women and children can also come to contribute."

.....．

When those who read the book heard this, they could not help but be overjoyed, if their articles were selected, they would be able to publish them in such a beautiful newspaper and periodical for the people of the world to read.

It's beautiful to think about!

What are you waiting for, go write it!

And in the alley next to the government parked a carriage, I saw a stunning young woman slightly open the door curtain, looked at the hurried readers, and muttered to herself: "I thought he was really so kind, and helped the other party to tout Confucianism, it turned out that the article was just a bait, what the content was, it was only secondary, the key is that he could borrow newspapers and periodicals to let everyone participate, then everyone is a Yinuo person, and the crisis of Yinuo School will naturally be resolved, I really don't know how he came up with this trick, This guy is really a ghost. ”

She didn't know in advance that there was such a column in the back, and she saw it when the newspaper came out today.

But she was still humble.

The content is still very important, it must be attractive to watch, if no one reads it, then Guo Dan has the means, and there is no place to make it.

But it's all about interaction.

Because Guo Dan has to grasp this degree, he can't beat the other party to death, not only can't he kill them, but he also has to let them thrive, but at the same time, he can't let the other party kill him.

This is actually the hardest part.

Therefore, he can't use articles to attack the other party, isn't this cutting off his own financial route?

Of course, businessmen are still interest-oriented, today they can scold each other's ancestors for money, but tomorrow they can sit together and drink and talk happily, if you can give me 10 million every day, then I can ask you to sit on my sofa and scold me.

Don't call me cheap, then you're stupid.

Guo Dan is carrying millions of taxes, how could he drive these God of Wealth away.

He is crazy touting Confucianism, if a person wants to reach the peak, he has to rely on Confucianism, but if he wants to reach the peak, he needs at least a pair of hiking shoes, and his brother is the shoemaker.

But at the same time, he uses commercial means to resolve his own crisis, that is, interaction, everyone can participate, and everyone can express their own opinions.

It's so fascinating.

When it comes to public speaking, young students can only listen to it, but in Yinuo Journal, everyone is equal, and everyone can express their opinions.

So here's the problem, if you want Yinuo Journal to publish your opinions, then you can't scold Yinuo University, no matter how you have to give some support, if you don't support it, Guo Dan won't publish it.

Naturally, scolding will turn into praise.

Take a step back and say, you all contribute to my Yinuo journal, then you are the people of Yinuo University, are you still embarrassed to scold Yinuo University?

Brother Key is still embracing Confucianism.

You don't have a reason to scold me!