Chapter 15 Accepting Huang Licai

Speaking of this old man Huang who had a conflict with Li Zhi, his full name is Huang Licai, after the old guy was cleaned up by Li Zhi last time, he was really a blessing in disguise, when the news of Li Zhibai under Xue Limen spread on a small scale, Huang Licai, who had been paying attention to the relationship between the two, was shocked three times a day.

Even if he didn't wake up for some reason that night, he hesitated for a few days, and decided that he had to pay a visit, hoping that Li Zhi would really let him go, after all, the first time they met, the slap and the vicious words made him still remember it to this day.

Li Zhi was also dozing here, and someone sent pillows, and he was worried that the Xue family did not have a serious distribution outlet, so this old Huang came.

Naturally, going to the brothel to communicate with those old bustards, contacting the sellers, secretly spreading the news, etc., was concocted by Li Zhi himself, and Lao Huang single-handedly took care of it, "Baiguxiang" is the product of Li Zhi and Huang Licai's propaganda and testing in the Qinglou, the effect is obvious to all, needless to say.

Most of the more high-end toothbrushes circulating on the market before were in Qinglou, but they were all added with some wood carving and dyeing skills.

Now, the new product prepared by Li Zhi uses a new design, precious materials, exquisite carving, and there are three samples on the table, one is a jade handle, hollow carving, which looks noble; The second is the sandalwood handle, on which the Yin and Yang characters are engraved on the front and back respectively, "gentleman" and "modest", which are simple and elegant, noble and generous; The third is the appearance of ivory gold, and the latest wire drawing technology is used, which is complex and luxurious.

Li Zhi also had a new understanding of the level of craftsmen in the early Tang Dynasty through this incident, and he was more confident in his heart.

Master Huang was really frightened at the beginning: it took only ten days to be horizontal and vertical, more than 4,000 yuan, nearly 5,000 yuan into the account, and more than 140 yuan in taxes alone, which was his income for two or three years!

Now, how to market these three things? How is it priced? How to after-sales? Li Zhi explained to him one by one on the paper, all of which hit the nail on the head, and how he grasped the consumption psychology of those powerful and businessmen, which made him feel like an empowered, and a new world seemed to have opened up in front of him, for Lao Huang, a businessman, this is the most shocking thing that Li Zhi gave him!

It was also this thing that made him really convinced, and from then on he was willing to call himself Li Zhi's lackey, and even his youngest son was pulled to Li Zhi's side to kneel down and admit his mistake!

Li Zhi didn't understand the mind of this little old man, and he personally sent back the hundreds of dollars that were originally distributed to him before, which was nothing more than spending money to buy peace of mind, and some truths are the same in ancient and modern times, for example, the people don't fight with the officials?

If Huang Licai didn't say anything, in this hierarchical society, it would be called not knowing the depths, and Li Zhi would become a passerby with him from now on, neither deliberately embarrassed, but also a stranger, and if he committed it again, he would settle the new account and the old account.

Li Zhi did not refuse. However, there is no reason in the world that only he takes advantage of others and suffers, so it is impossible to stay with anyone for a long time, and accepting more than 100 times can be regarded as a thorough understanding of the previous grievances and reassuring Lao Huang's heart.

And the creation of a brand this kind of thing, there are many benefits, since Lao Huang is so on the road, then he simply pushed the boat, so, Lao Huang shop plaque was removed, the new "Baibao Zhai" gold plaque draped in red hanging color.

As for the old plaque of Lao Huang's family, it was carried to the backyard by Lao Huang himself on the same day to chop firewood, and Li Zhi still appreciates Lao Huang's decisiveness and ruthlessness, which can be seen from the original frame farce.

When he heard Li Zhi mention that he was willing to take out a 10% dry stock partnership, he shook his head decisively:

"The villain dares to talk to the general and the son, the son is willing to enjoy the food, the villain is not enlightened, he has lived for such a large age in vain, and there will be no Huang family shop in the future, and the villain is willing to be attached to Jiwei......"

For Huang Licai, Li Zhi also has feelings: blessings and misfortunes depend on each other, all in the hearts of the people, the key lies in the flexibility of thought and action, and the sacrifices and choices made by people at every point in life, who can say that it is not the fundamental cause of blessings and misfortunes!

......

Li Zhi threw down the stone lock, the muscles in his arm trembled badly, after more than two months of recovery and recuperation, his physical condition has improved greatly, and he does not fall by running long distances every day, which makes his endurance and physical fitness even better.

After recognizing Xue Li, the master, the apprenticeship ceremony was also delayed due to business reasons, but fortunately, I thought of this stubble when I discussed the date.

The little fat man Zhuang Daya panted and turned over, no way, this thing doesn't like sports too much, and his brother are two extreme creatures:

A brain full of muscles, with at least ten pounds of sandbags tied to his body at all times, feels that as long as his fists are hard enough, all the unhappiness can be smashed with his fists; The other only likes money, thinking that money can be spiritual, and having money can make countless people like his brother work for him! So if you can lie down, you are absolutely unwilling to sit, and if you can sit, you are absolutely unwilling to stand, that is, Li Zhi beat him hard, so that he can run a few laps with him.

The plaque of Baibao Zhai was hung up, of course, it will not only be a money-making thing to operate toothbrushes, Li Zhi spent half a day instilling the concept and derivative means of later brands, as well as the highly targeted marketing theory of elite consumption, into Huang Licai...... This will be the key for him to get through Li Tang's high society, and he will no longer interfere after handing it over to Lao Huang, because he can see ambition and desire in Huang Licai's eyes, and this is the most fundamental quality of a successful person.

With Li Zhi's plan and Xue Li's platform, Lao Huang, who has been in business for half his life, has no shortcomings.

But this is not what Li Zhi cares about, what he really cares about is another kind of business that he decided to get involved in after thinking about it for a long time, printing and publishing!

Ancient literati often gave people the impression of being rigid and unsophisticated, and after many understandings, it was confirmed that in this year, whether it was a moral Confucian, a giant of various families, or a prince of generals, wanted to publish and print things? Yes, take the money! Moreover, the income from the sale after publication has nothing to do with the author's dime, that is, there is no publication fee! No publication fees!

And because of the difficulty of engraving, the so-called yin and yang plates, the quality of engraving, the quality of paper, the number of engravings, etc., the amount of silver required varies, but all of them are not affordable by ordinary rich and noble families!

So the question is, is there anything more lucrative and fame than this?

Movable type printing is invented by Bi Sheng, a bookstore guy during the Qingli period of Renzong of the Northern Song Dynasty, simple and practical, China's four major inventions, Li Zhi has studied in detail, and has actually operated in Yingshan County, Huanggang City, Bi Sheng's hometown!

As for plagiarism? Except for a little bit of dispensable guilt...... Allowing this invention to be unveiled ahead of schedule is only good for the nation-state, not to mention the huge benefits contained in it, which he is determined to obtain.

After teaching the method to Li Quanhu and others, he personally invited two famous engraving craftsmen and apprentices from Chang'an City.

Together with their families, they settled on Zhuangzi.

As for Li Quanhu and other villagers, they also carried out a collective relocation after the dust settled on the toothbrush business, and everyone moved to the wasteland near Xue's house and at the foot of Taixing Mountain.

The location here is very good, backed by the Qinling Mountains, sitting on the Fengqi Plain, although it is farther away from Chang'an City, but it is better than the beautiful environment, although it is still a wasteland, but the land is fertile.

This piece of land belongs to the official field, Li Zhi through the Xue family as a guarantee, purchased more than 100 acres of wasteland from Chang'an County, and handed it over to Zhuang Wuchen to be assigned to the Zhuang households to cultivate, and the enthusiasm of the villagers for the construction of the new Zhuangzi Li Zhi can certainly understand, think about thousands of years later, a house empty of the wallets of three generations of owners can be imagined, this nation has been deeply rooted in the bone marrow of the purchase of family real estate.

has money in hand, each family has a share of thirty or fifty yuan of silver, and when it comes to farming, and Li Zhi, a general's disciple, is here, even the rent is exempted for three years in one go!

I can't wait to build a brick house to show off my pants, and the half-brick house structure of Xuejiazhuang makes them all red-eyed!

This new house must be all brick and tile structure in order to completely raise eyebrows!