At the end of March, if there is anything that is the hottest in Huaguo, it must only be "The Voice of Huaguo".

The first season of the zuihou championship competition was decided in the Shuchuan Gymnasium.

Although the Shuchuan Stadium is very small, the fully enclosed stadium can accommodate up to 10,000 spectators, far less than the Oriental Stadium in the final of "The Voice of China" in the previous life, but Xiaoniao.com attaches more importance to the atmosphere and sound quality.

After all, closed stadiums are better suited to TV viewers, while empty stadiums are not so good for perfect sound.

Shen Wuyan was originally a person who paid more attention to quality than profit, and now Shuchuan TV didn't dare to mess with Mr. Shen, because the front desk director who provoked her had already gone home to eat herself, so everyone could only let the beautiful girl "come to Hu".

But facts have proved that only a person like Shen Wuyan who strives for perfection can make a haode show.

The ticket revenue of the final venue of "The Voice of China" was 6 million, setting a record for Shuchuan Stadium.

The advertising revenue of the finals of "The Voice of China" was as high as 200 million yuan, which paralyzed a group of so-called elite planners who did advertising.

The final ratings of "The Voice of China" reached an appalling 54%, and the highest rating reached 70% in an instant, which also broke "A Bite of China" and recreated the record of Chinese variety shows.

With such a strong achievement, the People's Daily, which has never participated in the entertainment version, also pointed out in a commentary article that "The Voice of China" is a milestone development of Huaguo variety shows!

Well, there is actually a reason why the People's Daily can praise "The Voice of China".

Before the finals of "The Voice of China" began, there was good news, the United States, the United Kingdom, France and Brazil and other fifteen countries bought the brand use rights of the "Voice" brand for 2-3 years.

This one alone. Little Bird earned more than $60 million, creating a new record!

In the past, only we bought other people's film and television copyrights, and I couldn't imagine that a variety show could still attract European and American countries to buy it, doesn't this prove that China's development is getting better and better? Definitely commendable!

So not only the common people became proud, but even such a serious newspaper as the People's Daily also ridiculed and celebrated.

In fact. What everyone hasn't calculated clearly is that although the copyright fee of "The Voice of China" was sold for 60 million US dollars, it can be dispersed to 15 countries, which is not much, and it is also an interest-free payment in annual installments, which is even more watery.

However, those who know will not say, and those who don't know will not care, anyway, Xiaoniao.com has won glory for our Chinese people!

For this reason, not only the second season of "The Voice of China". It has been decided to start recording early in August this year, and it is said that several domestic and foreign giants are already preparing to buy advertising and naming rights with heavy money.

Especially for naming rights, the mysterious company has already quoted a sky-high price of 200 million, which has once again aroused the envy and jealousy of major TV stations for Xiaoniao.com, the "king of gold absorption".

It was at this time that Xiao Qi and Shen Wuyan discussed the haode "If You Are Honest, Do Not Disturb" program, and they also began to slowly blow the wind to the outside world.

The idea and name of "If You Are Honest, Do Not Disturb", Xiao Qi registered a patent as early as the year before last. Of course, it is impossible for other reborn to compete with him, so the preparation project began after the Spring Festival.

A merry heart makes a cheerful countenance.

After the success of "The Voice of China" and "A Bite of China". Mr. Xiao Shen's attention during this time has been on the side of variety shows.

After the New Year, in addition to the dozens of film crews of "Far Home" completed the coordination and began to set off one after another, the smart and delicate girl even asked Xiao Qi for a "good program that is enough to compete with "The Voice of China".

That's right.

This program is "If You Are Honest, Do Not Disturb", which will premiere on Jiangdong TV in the future, although the topic is very controversial. But it has always been the most watched variety show in China, and because of its great success, it was selected into the Harvard Business School textbook.

In fact, "If You Are Honest, Do Not Disturb" is a blind date show.

It's just that they have a very good set of topics for creation, such as money worshippers, enjoyment women, mean women, girls, infatuated women, and sad women...... And so on, beautiful beauties of all kinds of personalities. It is shown in the show in various performances, which makes people feel that this is watching a play, rather than a boring and serious blind date.

The more beautiful women there are, the more attention they have, the more topics they have, the more scolding they have, and the more controversies they have, and the scolding will naturally be sought after, so the same state of division happens to be an important factor in the prosperity of a variety show.

Even for a period of time, "If You Are the Truth, Do Not Disturb" has led to many social topics, making people criticize girls nowadays in various ways.

Of course, they are just using artistic means to exaggerate the tendencies of girls in today's society, such as the most famous "I'd rather cry in a BMW than laugh on a bicycle", where can the big-breasted female model come up with it? Only choreographers and directors can make such words.

After Xiao Qi explained the various elements of "If You Are Honest, Do Not Disturb" to Shen Wuyan, Mr. Xiao Shen began to actively ponder and plan.

Now the variety show team of Little Bird Network has grown from two or three birds to more than 50 people, and their responsibility is to be responsible for improving and innovating on the basis of the creativity provided by Xiao Qi and Shen Wuyan, and even every episode of the program must have new highlights.

At first, they were in charge of "The Voice of China", and with Xiao Qi's mention, they have gradually entered the state.

Now there is a more challenging "If You Are Honest, Do Not Disturb" to hone, a group of people are gearing up, in more than a month, hundreds of sets of plans have already been designed, and after the layers are relatively eliminated, Shen Wuyan looked at Zuihou's several plans are quite satisfied, and officially started the preparatory work.

As soon as the wind was heard, the members of the creative team had not yet been decided, and several large TV stations outside rushed over and asked for the right to cooperate with "If You Are Honest, Do Not Disturb".

Dragon TV, which has the most positive attitude, directly issued a three-year contract, 2 million yuan per episode, and the favorable conditions of equal sharing of advertising costs.

That's the power of branding!

Without the success of the two ace programs of Xiaoniao.com before, how could these bigwigs flock to it?

But Mr. Xiao Shen was not in a hurry, on the one hand, he was actively contacting and discussing with them, and on the other hand, he was also looking for suitable directors, hosts, producers, etc.

She is going to make two or three episodes to talk about it, and when there is something real, it will be more advantageous to negotiate with people, right? (To be continued......)