Chapter 80: Xian Jing presides over the Heavenly Newspaper

Xian Jing immediately said: "The disciple doesn't dare to defile Mr. with this object, it's just that the disciple sees that the heavenly reason is not enough money, and the disciple is willing to give one or two." ”

Xian Jing stood here for a long time. But it's not always honest.

The others stood honestly, but their eyes were glaring everywhere.

Wu and Bi just saw that it was the account book of Tianli Newspaper. Xian Jing glanced at it from a distance, although he didn't see it really, but the embarrassment of Tianli was also a little clear.

Wu Youbi heard this, sighed lightly, and said: "If I would have accepted it on weekdays, but if you come to Beijing to do business, it is difficult to move an inch without silver, and when you do things, it is not too late to donate if you have surplus silver." ”

It's just that Wu and Bi have done this kind of matchmaking thing.

Although Wu Youbi was not unworldly, when he was in Jiangxi, he also personally went to the fields to cultivate the land and sold the grain for the students. In Jingshi, he presided over Tianli Bao, although there was nothing brilliant in business, but he had also seen all kinds of things.

But he is still a physicist and a Taoist in his bones.

Let him be a political broker, it's still difficult for him.

He has come into contact with many people because of Tianli. But who can access the core policies of the Ming Dynasty, and who can communicate and how to communicate, but it is also difficult for Wu and Bi.

This face is something he can't let go.

I thought it would be an easy thing to do, but I really did it. Wu and Bi knew the difficulty. For a while, it was a stalemate.

Xian Jing didn't dare to urge.

After all, at Xian Jing's level, he couldn't get in touch with any court ministers. It's all up to Wu and Bi, and I'm worried that there will be too much urging and annoyance.

But he was also in a hurry.

Xian Jing thought of a solution, which was to go to Tianli Daily to do chores.

Speaking of which, people gather by like, and things are divided by groups.

Tianli Bao was run by Xue Xuan and Wu Hebi before and after, and the people recruited were either Confucians, or they were famous, and there were even a few Jinshi, although Jingguan did not come often, but they contributed all year round.

Overall, with this level of manpower, the number of people is a little less than that of the Hanlin Academy.

To say that there is no talent, naturally not.

However, there is a lack of management talents.

Xian Jing started first, and he was also a showman, although he couldn't compare with these people. But it was enough to do something, such as sending the finished manuscript to the Shaofu Printing House, and then picking up the newspaper and selling it to bookstores everywhere.

Yes, newspapers were sold in bookstores.

Xian Jing is much worse than these people compared to the article, but when it comes to business level, he is much higher than these people.

Soon, he sent a set of plans to Wu Youbi.

A plan to turn losses into profits.

The content of the plan is not much, the first is to continue to reduce the cost, that is, to change the paper.

Xian Jing put the two pieces of paper in front of Wu and Bi, and then tore the two pieces of paper apart, let Wu and Bi look at the materials, and said: "These two kinds of paper, one is Shaofu paper, which is specially used for printing books in the inner department, and it is also the paper we use today, all of which are wooden award paper, various official documents of the imperial court, and even the examination papers of the imperial examination, all of which are this kind of paper. From the student's point of view, even if it is not as good as Chengxintang paper and magnetic green paper, it is also a first-class good paper. ”

Chengxintang paper, is the Southern Tang Dynasty after the Lord created, a good paper, as for the magnetic green paper is also the prevalent paper in the Xuande period, but because it is cyan, it is the most suitable to write Buddhist scriptures with gold, and it is also a famous product in the world.

Today's Shaofu paper is the paper made by Liu Dingzhi in Shaofu.

There is nothing too good about technology, but papermaking is not too difficult in this era, Shaofu paper is nothing more than strict management, sufficient materials, plus some steps on the use of machines, so the finished product is not as good as those almost like works of art, but also good paper.

Xian Jing took another piece of paper, but when he tore it open, he could easily see that there seemed to be traces of straw in it. Xian Jing said: "This kind of paper is sold by me from Tianjin, it is made of all kinds of sawdust, straw, etc., it is not good, but it can be used to print books, I have seen books printed with this kind of paper on the market, if we change the paper, we can reduce the cost by one-third." ”

Tianjin is the center of the wood processing industry, so this kind of wood chips, sawdust, etc. are very cheap, and it can even be said that they don't cost money, so this paper is so cheap.

Of course, it's not that there isn't a cheaper paper on the market.

It's just that the cheapest paper can't be used for printing at all.

In fact, the cost of paper alone cannot be reduced so much, but Wu and Bi have compressed everything else that can be compressed.

For example, Wu Youbi has no salary, which means that he is now working as a day worker, and many people in Tianli News are like this, what remuneration, what salary, they have never seen it.

It's more of a sense of mission to set things right.

Wu and Bi frowned instinctively.

Xian Jing could only continue to persuade: "Ming Pao is often used as a notice and use in the local area, for example, in Foshan, the latest Ming Pao is pasted on the wall all year round. So be good paper. But we don't use it. ”

As mentioned above, there is a place to post a notice in front of every county government in the Ming Dynasty, which was set by Emperor Taizu, and now the Ming newspaper is prevalent, and the local government directly orders an extra point, and then sticks it outside.

After all, the country's major affairs are in it.

Xian Jing wanted to say more. Wu Youbi said: "I will hand over this heavenly retribution to you to manage, can you turn losses into profits?" ”

Xian Jing said: "The disciple is willing to give it a try. ”

“

Good. Wu Youbi said: "You don't need to tell me these things, you can do it." ”

Wu Youbi has long known one thing, he can't handle the Tianli retribution, and the Tianli retribution is in his hands, so he can only lose more and more. And Xian Jing was from a merchant family, so he seemed to have some ideas, so he let him do it.

Xian Jing quickly achieved the first point and replaced the Tianjin paper with Shaofu paper, so that Tianli Bao could only say that he lost a little less.

If it sells more, Xian Jing can still reduce costs, and maybe it will be a little profitable.

It's just not possible.

Ming Pao has been in business for so many years, and each penny is only issued in tens of thousands, and you must know that half of them have been sold by outsiders.

Although Tianli Bao also has export sales, the number is far less than that of Ming Pao.

After all, many places call Ming Pao an official newspaper.

Xian Jing quickly figured out a solution, and he asked the newspaper to free up a few pages. He consulted with a well-known businessman in Beijing.

Instead of advertising, let them pay famous people to write some epitaphs, or write some biographies and other articles for their parents.

You know, it's actually a normal thing.

For example, in history, Li Dongyang was extremely poor, and he wrote such articles for people every day to support his family.

And these rich people wrote such articles, so they naturally wanted to be read. But where can more people see in the newspapers, let famous writers write articles, the price is never low, since the money has been paid, I don't care about giving a few more. Moreover, the quality of the articles of famous artists can be generally guaranteed.

Of course, if it can't be guaranteed, it won't be a loss of the newspaper's name. It's about losing the name of a famous artist.

As a result, Xian Jing made a monthly income of about 1,000 taels for Tianli Newspaper out of thin air, so that Tianli Newspaper not only turned losses into profits, but also paid salaries to its staff.

Xian Jing seems to be able to be crowned as the ancestor who writes advertorials.

After Xian Jing got off to a good start, he bothered to be on it again.

Without Zhu Qizhen's promotion, the development of Daming in history was originally good. The establishment of many schools in Zhu Qizhen, coupled with the prevalence of newspapers, has promoted the development itself.

Xian Jing's sensitive perception seems to be able to bring greater sales to the newspaper.

It's just that, which makes Wu Youbi very satisfied.

Wu and Bi Ke never thought that Tianli would not lose money.

Even in order to open up business, Wu Youbi personally wrote several eulogies for people. For a while, it seemed that a trend had formed, and if one died and did not have a eulogy in the newspaper, he could not show his status.

However, Wu and Bi didn't just care about Tianli, they also worried a lot about Xian Jing's affairs, and he finally found a way, although he couldn't go directly to the palace, but he could go directly to the harem. Sometimes the pillow wind is still very strong.