"What do you mean by this~?"

Li Mansion, main hall.

After listening to Li Zexuan's words, Sun Huaiyuan frowned and asked.

"Hehe, I understand what Shopkeeper Sun meant, in the past, our Qiqu Pavilion scooters, zigzag plows, simple manufacturing, cheap prices, those customers who have membership cards, even if they can enjoy discounts, but compared to the value of the membership card itself, Shopkeeper Sun, you may think that the little profit we let out is not worth mentioning!"

"Now our latest development of the new carriage, manufacturing is relatively cumbersome, each one takes a long time, and the price is high, if it is still in accordance with the previous membership card discount system, a new carriage, we will have to give more than 400 profits, at this time Sun shopkeeper you feel that compared to the value of the membership card itself we let out too much profit, is this so?"

Li Zexuan analyzed with a smile.

"Uh~~"

Sun Huaiyuan's old face turned red, listening to Li Zexuan's words, how did he feel that he had become a profiteer who had no faith in his words and forgot his righteousness! He was embarrassed and said:

"This... This one looks like this! ”

"Haha! Shopkeeper Sun doesn't have to be embarrassed, these are human nature, understandable! ”

Li Zexuan smiled kindly, and then said: "As the saying goes, if you can't see Mount Tai, you can look at this problem from a different angle." A red supreme membership card is 500 guan, 100 is 50,000 guan, first of all, the membership card can allow us to get a lot of liquidity in a short period of time, with abundant liquidity, we can expand the scale at any time, recruit more people, produce more goods, and eventually make more money, this is the so-called money to make money! Shopkeeper Sun, you must have heard of it! ”

Sun Huaiyuan nodded thoughtfully, Li Zexuan smiled, and continued:

"Secondly, everyone who has bought a membership card at our Quiqu Pavilion will become a potential user who comes back to us after using our excellent products! Here, I want to tell you a very important concept - the number of users! ”

"The superiority of the goods sold in our Quirk Pavilion is beyond doubt! But compared to those old stores, we still lack a foundation, in other words, what we lack is a huge number of users! In the future, there will be more and more types of products in our Quiqu Pavilion, and no one can guarantee that our things will not be imitated by others, at this time, the potential value of users is reflected! ”

"You can think about it, those members are used to buying things in our Quistry, and even if they see something similar in other places, they will definitely give priority to our Quistry! Isn't that the truth? ”

Sun Huaiyuan frowned and said, "But if things from other places are cheaper than ours, those members shouldn't buy them from us, right?" ”

"Hey~!"

Li Zexuan shook his head and said with a smile: "Even though their prices are cheaper than our original price, can they be cheaper than our member discount price?" You know, our Wonder Pavilion Workshop has the best craftsmen, the most professional and advanced production mode, and our cost is definitely the lowest! If someone wants to fight a price war with us, we definitely have the confidence to fight! ”

"Besides, I have other intentions for you to speed up your membership! With the progress of various technologies in our workshop in the future, there will definitely be many new products that have been launched one after another, and those people who handle membership, generally have an address, and the people who buy members, are have a certain amount of spending power, we can send the leaflet to those members live every time, they have used our Quiqu Pavilion things before, they must know the excellent quality of our Qui Ge products, they will have a great possibility to buy our new products. This allows us to quickly turn the Workshop's technology into money without the need for additional promotion. ”

Modern society is an era where the user is king. Many emerging brands, such as (Didi) Chuxing, Ele.me, OFO, etc., initially gathered a large number of users in a short period of time through the behavior of constantly throwing money, and then based on this huge number of users, accurately push relevant business information, establish an effective business model, and achieve long-term profits.

This kind of behavior of subsidizing money is the so-called Internet thinking, there were no computers in the Tang Dynasty, there was no network, and communication was not as developed as in modern times.

So he can let a part of the profits to accumulate users, but he has his own bottom line, that is, no matter in the early or late stage, he can't lose money, and he must ensure that his own interests come first, otherwise it is easy to cause the capital chain to break, and he is now paying attention to cash and users are king!

At present, the membership discount system of Qiqu Pavilion is only three or four percent of the profit, he still has to earn, and when the user base grows, he will show the fangs of the capitalists, just like some modern takeaway platforms, at the beginning, there are a lot of red envelopes, and the discount is particularly large, three or four yuan for a meal, and so on, there are fewer red envelopes, and there are fewer discounts, but you are used to ordering takeout~~!

"The lord is wise! Old decay admire! ”

Li Zexuan's words transcended the business theories of the times, and the amount of information was too great, Sun Huaiyuan savored it for a long time before he nodded with understanding and sincerely obeyed.

"Haha! This is just a humble opinion! Shopkeeper Sun, you just need to figure it out! ”

Li Zexuan waved his hand and smiled, and then he suddenly rolled his eyes and said, "Hmm~!" In fact, about the red supreme membership card, it does have a lot of discounts, but the original rules were set by ourselves, and we must not go back on our word, but in the future, the price of each product can be increased by two to three percent, so that it can not only attract others to do membership cards, but also ensure that we have sufficient profits! ”

At present, the general pricing of the products of Qiqu Pavilion will be about 60% higher than the cost of the goods, and if you use the Supreme Membership Card to discount, there will only be about 20% of the profit left, so Li Zexuan will think of this "bad idea".

"Uh-huh, that's a good idea, that's a good idea!"

The users that Li Zexuan said before are kings, they are all benefits that cannot be seen and touched, compared to those, Sun Huaiyuan prefers this kind of benefits that can be seen and touched, so when Li Zexuan said this, Sun Huaiyuan nodded hurriedly like a chicken pecking rice.

"Huh! So let's do it first! Why don't you stay and have lunch together! ”

Li Zexuan put down the water glass and said with a smile.

"Hey! No, no, no! Sir, you are busy first, and the old decay will not bother! Leave! ”

Sun Huaiyuan hurriedly got up, waved his hand and said.

"Then you go slowly!"

Li Zexuan smiled, but he was not reluctant, Sun Huaiyuan was more concerned about the identity gap, even if he was forced to stay, he would not eat happily.

………………………

The second update!

(End of chapter)