Ji Si retreated disdainfully: "This is the great cause of the Qing Dynasty, not the prosperity of the Ming Dynasty." ()”

"While I don't want to get involved in some tasteless disputes, it must be said that this is true. In societies where capitalism can sprout, commercial activity is inevitably more active, and this reflects a higher level of purchasing power per capita and a higher standard of living. "Immediately there was a clear powder to support the views of the Minister of Chemical Industry.

"Another factor is that at the end of the Qing Dynasty, the gold was extremely heavy, and the Ming Dynasty had almost no tax customs. Therefore, at the end of the Qing Dynasty, the flow of goods was actually very poor, and everyone tended to localize the natural economic production. Ji Siwei continued.

Du Wen said eloquently: "The result of the increase in the rate of commodification in the late Ming Dynasty was the aggravation of exploitation and social turmoil, and the same was true of the old China for a hundred years. In addition, the low commercialization rate of the Qing Dynasty was related to the suppression of the landlord and gentry, and the increase in population was related to the insufficient carrying capacity of the urban population under the old transportation environment. ”

"Don't go too far." Ma Qianzhuo stopped Du Wen's continued high talk, and Du Wen obediently shut up.

"I think the so-called capitalist in the Ming Dynasty. The sprout of righteousness is exaggerated, how much consumption level does the average person have, and everyone can see it from D day to now, how much purchasing power do you think such a society has? ”

"Your metaphor is not very good, the 21st century Lingao. The level of consumption is not high. ”

"Even in the 21st century, Lingao is a . . . A commercial society, not a natural economic society. The difference is significant. ”

"It's not interesting to use the example of the ascendancy of any plane. righteous," Wen Deji said, "just like the foreign capitalists who in the early days of reform and opening up expected that they would get rich in China by 'every Chinese buying one thing." Ninety percent of Chinese still won't buy his stuff. Since ancient times, spending power has been concentrated in large cities. In fact, our position is the same as that of these capitalists. The market seems to be huge, but we can only select those regions that have the ability to sell. Guangdong, Jiangnan, and Jingshi are the sales markets for our goods -- other places will automatically ignore it, and the common people in the Central Plains and Northwest China will not even be Taiping dogs, and will not come to consume our products. ”

Luo Duo said: "These places are automatically filtered, and I only talk about what Mr. Wen said. Possible goals now! If there is no centigold, is the liquidity of commodities good? The fundamental problem is that the common people have no money, what do they use to consume? This has nothing to do with consumption habits, and if you don't have money, you naturally have to save. The reason why I don't consume is still one word: poor! ”

"I don't think so: just look at the local landlords. What another one. In fact, it is no problem to eat fine grains and meat all at once. But what about the level of consumption? Most landlords also eat sweet potato porridge on a regular basis. Meat is also eaten during the New Year's holidays. ”

Du Wen said: "The clan is small. Under the conditions of the agricultural economy, in many cases, the value of labor and thrift are the only way to accumulate primitive capital. The habits of agricultural labor make people shy away from opportunistic values and risk values. ”

Yu Eshui nodded: "Therefore, to take the domestic business route, we must start from the transformation of consumption habits, but how to achieve it?" ”

"Raising the middle class. The purchasing power of the people at the bottom is very limited. ”

"It's too simple, typical middle-class omnipotence." Du Wen scoffed at such a non-in-depth statement, "In my opinion, to change this habit, we must at least do the following: first, change the natural economy of ancient China and change the value of agricultural liberal capitalism; 2. Create a "middle class"; The third is to raise the overall per capita economic level. The third point was that it was too slow in ancient times or before the Second Industrial Revolution, and those who travel through it should not expect the per capita economic level of the whole country to increase several times in their lifetime. The second point to note is that it is not the capitalist or the landlord class, but it is still quite difficult to overcome the natural laws of social Darwinism and create a nuclear society. Moreover, in ancient times, when the per capita economic level was limited and could not be improved quickly, the jujube kernel society still had a destructive effect on social stability. In short: the natural economy and society is a fairly stable system, and it is impossible to change it without paying a great deal of social upheaval and cost. ”

"When I hear the Queen's thoughts, my head is destined to hurt. But I still think you're right. He Ying said.

Ma Qianzhu said: "Don't make personal attacks. There are arguments to talk about, and everyone talks about the problem. ”

"I also agree with Rodo's statement that it is still necessary to look at consumption habits from an economic point of view." Wu Nanhai spoke, "If you have money, you will naturally consume, and you have to find consumption habits." I'm willing to wait an extra half an hour every day just for the one-dollar ticket. Such parents are often willing to spend thousands of dollars to sign up for a so-called art *** for their children. ”

"No, no. Economic conditions are only one factor. For example, everyone thinks that selling soap is a direction. In fact, whether it is for home use or domestic help, the soap that is used by hand is basically the lower class working people. And this habit of frugality is often not the result of some sense of responsibility, but of pure habit - even if the person is a domestic servant in a foreigner's house, he will naturally become accustomed to making unnecessary savings for his master. ”

"Our soaps are considered luxury. It is specially used for Mrs. and Miss, and by the way, famous prostitutes can also be used, Qin Huai Bayan should be famous by now. Wouldn't it be a live advertisement for them to try? ”

"How many dollars can I sell?!"

"In fact, the demand for soap should be very large, and most service industries have considerable demand. Whether it is a brothel, a food inn, a medicine hall, a soup bath, a theater, an art garden, a mine, a cloth mill, etc., these are already huge markets, even if there is no soap soap powder is a concept. What's more, the cost of soap is not high, and the funds of the middle households are sufficient, so is it true that only the young lady and his wife have the demand? Utilitarian Dodor. ”

He Ying said: "Although the words are good, but having a demand does not mean that your product can meet this demand." There is no soap and nothing else. In addition, the finger function of soap does not disappear because it is not there, but it is replaced by other means. Like pig pancreas, soaphorn. In particular, soap horn is almost free. No matter how cheap the soap is, can it be compared to the soap horn that is picked off the tree and does not cost money? ”

"In the final analysis, it's still a 'poor' word! It's not for nothing that such spending habits have been formed. Wang Luobin said, "Yu Eshui said that these materials, time, physical strength, comfort, and convenience are all 'free', as long as you can save even a copper plate, you can squander these 'free' elements." And until now, there are also some elderly people whose consumption concept is to only look at the price and not the quality. Therefore, I believe that instead of thinking about what KAO advanced future products to open up the market, the business route should produce popular products at that time at a low cost through technological advantages, and make profits with KAO price advantages. ”

"To use an analogy, there is a huge business opportunity to make more Haode paper with less cost. Or there is a better way to make a better and more fuel-efficient lamp, which is also a huge business opportunity. Even a little bit of creativity to make porcelain objects more functional and artistic, this is also a huge business opportunity. There is a new iron smelting process, improved iron tools, improved iron quality and good price, is this not a business opportunity? Even if it is a luxury class, as long as you grasp the creativity, the profits of the high-end market can also lead to good business opportunities. ”

No matter how self-sufficient the natural economy and society is, it also needs to import goods. It's not that the people don't consume, but they don't have more haode products for them to consume. This is illustrated by the rising number of imports in the late Qing Dynasty. Kerosene and matches can crowd out the Chinese market, and the Chinese did not suddenly become rich in the late Qing Dynasty, but these things are much better than the products of the past, but they have not increased much in the cost of use.

In reality, this is the process by which China's small-scale peasant economy and natural economy were broken. There are not many new concepts, but the dumping of foreign goods, which is cheaper and slightly easier to use, has broken the original small-scale economic system.

"In this way, we don't need too many bells and whistles for foreign trade goods."

"Well, in my opinion, as soon as the three acids and two alkalis are put into production, our most advantageous mass product is paper."

The consumption of paper is very huge, and there are many levels of consumption, from writing holy decrees to wiping the buttocks, all kinds of paper are inseparable. With the chemical pulping jishu mastered by the time-traveler, it is enough to shut down all the paper workshops in the country in this time and space - provided that the business network of the time-traveler can reach the whole country.

"Sewing needles and matches will also work. We are based on the sales of these three products. Ma Qianzhuo said, "The main force of the current trade is still only a luxury product." ”

"Luxury should also be seen in two." "Glass mirrors are now a luxury. According to the Guangzhou market, the goose egg mirrors have been sold for hundreds of taels. Such a price can only be afforded by those who have money - don't be fooled by the number of shipments, Guangzhou was the most prosperous city in South China at that time, and there were more wealthy people. We need to look at the market a little bigger. Make it affordable for those who are middle-aged. ”

"Is there a price reduction?"

"It's not just a price cut. Rather, it is to separate the grades of the product. "Wen Deji has been thinking about this for a long time. A small amount of luxury goods with huge profits cannot be compared with a large number of mass consumer goods in terms of total profitability. One only has to look at the 20th century Shijie 500 companies to see that the companies that occupy the top of the digital throne in terms of size, profits, and sales are basically those that provide general consumer goods.

"Mirrors are not as difficult as jishu, and after we have mastered the manufacture of glass, mass manufacturing glass mirrors is only a matter of time and raw material supply." "We took this opportunity to develop a complete range of mirrors. From life-size glass mirrors sold to wealthy people to small rough-edged mirrors that ordinary people can afford, we have to produce. ”