Chapter 485: Paper Controls Public Opinion
"Until the arrival of the matter of buying horse bones, my father knew that the time had come, so he made a foolproof adventure."
When the Fan family heard this, they still didn't understand what their father meant, and said respectfully: "Please also ask my father to make it clear." ”
Fan Yongdou said two words flatly: "Public opinion." ”
The word public opinion fell, and the Fan family instantly understood his father's plan, which was to control the direction of speech in the capital.
Now that there is a daughter to buy horse bones for the canonization of the king of Sanshun, whether it is a court official or a scholar in the opposition, he will definitely have a strong interest in the Qing Dynasty.
As long as they can control the public opinion of the entire capital, the Fan family can subtly advocate the benefits of defecting to the Great Qing Kingdom, causing a large number of unwilling scholars to go to the Great Qing Kingdom.
After all, many scholars in the capital have never been to the Great Qing Kingdom and do not know the situation of the Great Qing Kingdom, and the Fan family can completely advocate the Great Qing Kingdom as a country with great ambitions and treating the Ming people equally.
Although most of the scholars can only be coated slaves when they go, they don't know about this situation, as long as the Fan family keeps advocating the benefits of going to the Great Qing Kingdom with the help of the fact that they buy horse bones.
No matter what the Great Qing Kingdom is like, it must be good in the eyes of these readers who have never been to the Great Qing Kingdom.
Once a large number of scholars went to the Great Qing Kingdom, the hearts of the people in the Ming court were scattered, which was the most terrible point.
A kingdom that has no cohesion in the hearts of the people will be quickly crushed if it encounters the slightest attack from a more powerful country.
As long as public opinion is controlled, the Fan family can do more, and in some specific periods, it can completely discredit the decrees of the Ming court.
For example, there was a drought, and Yin Song Yingjing of Shuntian Mansion was clearly fighting the disaster without sleeping and eating, and the Fan family could completely control public opinion to smear him for not resisting the disaster, so that a large number of readers criticized Song Yingjing.
There are too many examples in the history of the three of them becoming tigers, and Song Yingjing, who worked hard to fight the disaster, will not only not be grateful, but will also suffer great grievances and become a corrupt official who does not act.
The Fan family knew his father's intentions, sent all the housekeepers out of the house, and took out all the family business, and it was not difficult to guess why: "Does my father want to buy all the paper workshops in the capital?" ”
Fan Yongdou couldn't help but stroke his beard and smile, being able to think of this, it can be said that the tiger father has no dog: "Yes, it's just for the paper workshop." ”
"As long as you control all the paper workshops in the capital, you can basically control Di Bao."
Take control of the newspaper!
The Fan family set off a monstrous wave in their hearts, and Di Bao is just a common name for the government and the opposition, and it should be more accurate to say that it should be Chaobao.
It is used to convey the news of the court, and the emperor's edicts, the recital of officials, and the appointment, dismissal and transfer of officials are all the contents to be conveyed by the court.
Di Bao is generally posted at the gate of the palace, let the officials to copy by themselves, many officials in order to save trouble, and many scholars in order to keep abreast of the imperial court's political trend, often hire people to copy.
After a long time, the transcription of the Di Bao involving huge interests, and the businessmen who specialize in running the Di Bao appeared.
A large amount of paper was needed to transcribe the newspaper, and if the paper was raised by one cent, the merchants would lose a lot of silver, and if they were lowered by one cent, they would earn a lot of silver.
controlled the papermaking workshop in the capital, and held the lifeblood of the newspaper merchants.
As for the mobilization of paper from other places, first of all, the price of transporting fire will rise sharply, and where can it compete with the Fan family's papermaking workshop when it is transported to the capital.
The charm of the text lies in the fact that as long as one word is changed, the meaning of some of the contents of the Di newspaper will change, and it is impossible for the Fan family to change all the contents of the Di newspaper at the cost of reducing the price of paper.
If this is discovered by the imperial court, it will definitely be beheaded, and it will be fine to change one or two words, it can be said that there is a mistake in the engraving made after copying.
As long as you control Di Bao, you can discredit the Ming Court from the root.
Fan Yongdou saw that the eldest son didn't speak for a long time, just stood silently in place, knowing that the eldest son must not know what kind of huge waves were set off in his heart: "Controlling Di Bao is only one aspect. ”
"Second, paper is also the four treasures of the study that are consumed the most by Baume & Mercier, and the font is the rice bowl for Baume & Mercier, without a good hand, how to be called Baume & Mercier."
"If you want to enhance the most important reputation of Baume & Mercier, one of the shortcuts is to practice a good handwriting."
"Cultivating sons, grandsons, nephews, and nephews in the family also requires a lot of paper.
"You can save food, you can save clothes, you can save everything, but this paper can't be saved."
"The amount of paper consumed every month is a lot of money for Baume & Mercier, after all, the market price of paper is not cheap."
Not only is it not cheap, but paper is a burden for the imperial court.
The tribute paper paid by the imperial court to the papermaking land was detailed to Zhang when it was received, which was almost the same as when the imperial court received the grain, which was detailed to the grain, and not a single grain could be missing.
It is obviously impossible for a large amount of grain, and for the same large amount of tribute paper, the imperial court has to be detailed to Zhang, which shows the importance of paper.
In addition to the tribute paper, there is also a set of paper laws, regardless of whether there is a violation of the law, as long as it is interrogated, it must be paid, as the master records the lawsuit and the county records the paper silver.
However, the amount of paper was significantly greater than that needed for pleadings and cases, and later on, everyone involved in the case had to pay paper.
The imperial court can't afford to consume paper, not to mention the celebrities who need to use a lot of paper, as long as the Fan family lowers the price of silver by a centimeter of silver, or even gives it to some famous people in the form of free gifts.
Saying some ambiguous words to them is enough to discredit the Ming court and advocate the Qing Dynasty.
Some of the Confucians of the Donglin Party can even shamelessly and directly advocate the Qing Dynasty for the sake of the paper they gave away for nothing.
In this way, the public opinion of the capital is controlled in the hands of the Fan family, and the capital, as the center of public opinion in the world, can control the public opinion of the capital to the point of influencing the entire Ming Dynasty.
The Fan family thought that the Fan family could affect the public opinion of the entire Ming Dynasty, and he had always been very calm, and his mood couldn't help but stir.
Not to mention the family business of the Fan family, it is worth exchanging the family business of a big Jin businessman.
However, the turmoil is agitated, and the Fan family still has a little concern, and it is the only thing that makes him feel jealous: "Father, judging from the experiences of the three Jin merchants in the past, Zhu Shun and the Jin merchants do not deal with each other. ”
"What if he uses industrial magic to deal with the Fan family, the Fan family will not control the public opinion in the capital, it will be completely broken, and the father and child can only apologize with death."