"I've read the book for so many years, but it's the first time I've seen such a strange book. Not only is the storyline gripping, but the various adventures and magic weapons in it are eye-opening. ”

"As I said a long time ago, as long as you read this book, there is no one who does not say good. I'm counting the days every day, just waiting for the second volume to be released, and it's really hard. ”

"Haha, my brother is just like you, looking forward to the second volume every day."

"It's not just the good writing, but the paintings in it are even more impressive. I've never seen such a style of painting, it's really too realistic, and I don't know how the author paints it. ”

"It doesn't have to be painted by the author, but it could have been painted by someone else."

"You are wrong, my uncle is the one who runs the bookstore, and he is an old acquaintance with the golden shopkeeper of Juyazhai who published this book. When my uncle purchased "Liang Zhu" and "Xianxia" from Juyazhai, he once asked who this Mr. Chi Fei was, and he was so talented?

The shopkeeper said that Mr. Chi Fei didn't want others to know his identity for some reason, so it was inconvenient to disclose it.

The gold shopkeeper was full of praise for Mr. Chi Fei, saying that he was not only good at writing, but also a must for painting. These paintings in the book were painted by his own hands and added to the book. ”

"In this way, this Mr. Chi Fei is indeed a great talent."

"yes, I'd love to meet him and ask him how he made it like that."

"It is said that some people are now asking for the original paintings of these paintings in the book at a high price, especially the one where the rabbit girl is holding the old man, and many women want to see this original painting."

Just when many people were discussing the painting in "Xianxia", coincidentally, a wealthy businessman really found the golden shopkeeper of Ju Yazhai and wanted to buy the original picture of this painting.

The golden shopkeeper didn't dare to agree to come down privately, so he talked to Chi Fei about it.

When Chi Fei heard about it, he quickly refused, whether it was the original painting or the manuscript, he didn't plan to sell it.

Since he didn't want to sell, the golden shopkeeper had no choice but to give up, and then told him very excitedly about the sales of "Xianxia".

The big hit of "Xianxia" this time is not only well written, but also "publicity" is done well. He learned this word from Chi Fei.

The shopkeeper never expected that just adding an extra "waist seal" on the cover of the book would have an immediate effect, which really made him have to take it.

He was a shrewd businessman, and he could see at a glance that this extra "waist seal" was a novelty for readers who had never seen it before, and it was natural for them to pick it up and take a look.

What's more critical is the word written on the waist cover: Liang Zhu author Chi Fei's latest masterpiece.

Since the drama changed from "Liang Zhu" became popular in the capital, not only the original novel of "Liang Zhu" has become more popular, but Chi Fei's fame as the author has risen to a higher level because of this.

These words, combined with this never-before-seen waist seal, have an absolutely amazing effect on the reader's attention. This is the magic of "propaganda".

Whether it is the idea of publishing a single book, or the design of this "waist seal", it all comes from Chi Fei's mouth, and the effect is obvious to all, and the golden shopkeeper now regards him as a living god of wealth.

Regarding the paintings that Chi Fei added to the book, although the shopkeeper Jin felt that the printing cost would increase, firstly, these paintings were indeed very good, and secondly, since they were requested by Chi Fei himself, he also did so.

"Shopkeeper, I originally wanted to wait for the results to tell you about the paintings sandwiched in the book, but now I think it's better to tell you in advance, so that you can do a market research."

"Tune what?" The shopkeeper found that he often came up with words that he had never heard before. For example, that "propaganda" or something.

"Survey, the meaning of research."

"Oh, that's what it means."

"Shopkeeper, what do you think is the difference between a genuine book and a reprinted book? I mean the quality of both books. ”

"In terms of print quality, of course the genuine book is much better.

Because genuine books are printed in serious workshops, the quality is guaranteed. On the other hand, the reprinted books are printed by some small workshops, and the handwriting is blurred, and there are often typographical errors or typographical errors. The quality of the two is fundamentally different. ”

"It's true that genuine books are better printed than duplicate books, but you can't deny it is that there are far more people buying reprints than genuine books.

The reason for this is simply that duplicate books are much cheaper than genuine books. As long as it's not outrageously wrong, I believe that many ordinary people who like to read scripts will choose much cheaper reprinted books, am I right, shopkeeper? ”

"Little brother is right, it's true." The golden shopkeeper smiled bitterly.

"Shopkeeper, the reason why I want to add a few pictures to the book is not only to increase the sense of picture when reading, but also to let more people choose to buy genuine books."

The golden shopkeeper was stunned for a moment, then looked at him thoughtfully and said, "What do you mean...... Increase the amount of genuine books? ”

"The shopkeeper is a smart man, but I think it's better to use the word 'value' to describe it.

It is true that there is a big gap in the quality of printing between genuine and reprinted books, but these gaps are not enough for those who want to save money to spend more money on genuine books for this reason.

So what we have to do is to try to increase the value of genuine books themselves, so that more people willingly choose genuine books.

The last time I asked you how to print a drawing, you told me that if you want to print it, you need an engraver to engrave it on the engraving and then print it. The more delicate the painting, the more the engraver's skill is tested, and the higher the cost of engraving.

Do you think the little workshops that print the books will do that? ”

The golden shopkeeper already understood what he meant, and said with some excitement: "No, of course not." Even if someone is willing to pay for it, it will not be printed without the original drawing.

I dare say that only our books have such paintings, and other reprints do not. Little brother, you are such a genius that you actually came up with this solution! ”

Chi Fei shook his head and said, "Shopkeeper, don't have too high expectations, it's still unknown how many people will be willing to buy our books for these pictures in the book."

This is already the best way I can think of to get more people to choose to buy genuine books, and if this method can't even work, then we can do our best. ”

In fact, there was another way to boost the sales of genuine books in his time, and that was to hold author autograph sessions. Let the reader bring the genuine book to the venue to find the author to sign it.

But Chi Fei didn't want to reveal his identity, so he gave up this method without thinking about it.

As for the paintings sandwiched in the book, they were painted by Chi Fei using the method of sketching, using homemade charcoal.

Drawing comes from the Western Renaissance, and it is a painting method that has never appeared in this era, which is why it is so unique.

And the reason why Chi Fei knows how to sketch is because he originally studied art in college.

Because he was unwilling to go to school because of his parents' divorce when he was a child, he was later adopted by his grandfather, and his academic performance has not been good, because his foundation is too poor.

Reading is like building a house, if the foundation is not laid, it will only be steep to build it.

Especially after entering high school, Chi Fei's grades were even more miserable.

Instead of blaming him, his grandfather consulted with a few of his old friends and asked for their opinions.

In the end, after some careful consideration, my grandfather decided to let Chi Fei study art and go to the Academy of Fine Arts in the future.

First, Chi Fei studied Chinese painting with his grandfather for several years when he was a child, and he has a certain art foundation. Second, the scores in mathematics, physics and chemistry and other cultural subjects required by the Academy of Fine Arts are much lower, and it will be relatively easy.

My grandfather has asked many people that if you study art, you don't have to really make a living by painting in the future, and there are still many art-related jobs that you can choose from. For example, web design, UI design of software or products, art drawing, game painting, etc. can be done, and the prospects are quite good.

After his grandfather told him, Chi Fei also felt that it was good to learn to paint, so he jumped directly to the art specialty class from the first semester of high school and began to learn to paint, and he learned sketching at the beginning.

Maybe it's because Chi Fei really has a little talent for painting, and in the end he was admitted to the Academy of Fine Arts.

After graduating and working, he was also engaged in art-related work, and he also worked as a concept artist for a game company, and he did quite well.

He would add his own sketches to the book, which was also an idea that came to him in a flash of inspiration.

Chi Fei has decided that if this method can really attract more people to buy genuine books, then he will add three sketches to each new book in the future, and make it his own style.

I don't know if Chi Fei took some shit luck, half a month later, when a large number of pirated books of "Xianxia" appeared on the market, there were really fewer people who bought pirated books.

The reason why many people don't buy pirated books and buy genuine books is really just for those extra sketches.

The shopkeeper Jin, who has always been concerned about the sales of pirated books on the market, immediately notified Chi Fei of the good news after learning about this situation.

Chi Fei took the opportunity to give the golden shopkeeper a trick, asking him to find a few storytellers and ask them to change "Xianxia" to storytelling, and then tell stories in teahouses and taverns.

The golden shopkeeper slapped his thigh and said that it was a good idea, so he hurried to find someone.

Soon, a few days later, a storyteller began to tell the story of "Xianxia" in the teahouse tavern.

Because "Xianxia" is different from traditional martial arts stories, not only the plot is novel, but also the fight scenes are exciting, and it quickly became popular with guests, and every time they tell a story, they are full of people.

When other storytellers saw this, they also followed suit and began to tell the story of "Xianxia", which was also well received.

For a while, almost everyone in the capital, whether they have read the original book or only heard the storytelling, know the book "Xianxia", and also know the characters and storyline in it.

With a two-pronged approach and excellent word-of-mouth, "Xianxia" soon spread rapidly throughout the capital and surrounding areas with an astonishing momentum, becoming a topic that more and more people talked about.

At this time, "Xianxia" has been reprinted to the third edition, and like the previous two editions, it was sold out almost as soon as it was listed.

In contrast, even if "Liang Zhu" is popular, it gradually became popular after the grass hall scholar scolded the book in the preface of the new book, and was later adapted into a drama by Changchun Garden.

However, "Xianxia" did not have such twists and turns at all, and it directly became popular in one step.

The golden shopkeeper, who was already preparing to print the fourth edition, saw that "Xianxia" was so popular, and even he couldn't believe it.

Sure enough, in the script market, male readers are the largest consumer group.

At this time, countless people are eagerly waiting for the release of the second volume of "Xianxia".