Zhao Huan looked at the title of the tabloid in his hand, which can probably be translated as "Wait for your people!" The headline smacks of shouting and the content is inflammatory, but Zhao Huan does not intend to deal with the publisher of this tabloid, as he has always argued, there cannot be only one voice in this world.

"Did I go too far by giving them freedom?" Zhao Huan handed the tabloid in his hand to Zhao Ying and continued: "Call Li Bangyan here, and I will teach him how to conduct a public opinion offensive. ”

"Officials, in fact, these people catch a group and deal with a group to set an example, so no one dares to make a mistake all day long." Zhao Ying reminded the official family very quietly.

Zhao Huan shook his head and said, "No, no, no, you're wrong." I don't deal with them because there aren't many false rumors in their tabloids. The problem he says is real. ”

"Could it be that Cizhou and Datong Province, because of the pollution caused by the coal fields and the Iron Mountain, are fake? The local people are shrouded in clouds day and night, the water source is polluted, and there is a very serious embarrassment in daily life, and the people are forced to flee Cizhou and Datong. ”

Zhao Ying didn't know how to refute this sentence, and thought for a long time before saying: "But the Great Song Dynasty needs to develop, and the Great Song Dynasty lacks iron, which are all basic needs that are urgently solved." When he couldn't eat enough, he thought that he should find a way to fill his stomach. The chief writers of these tabloids, they sat in the light of the fire of the small red clay stove, and passed the cold winter warmly, and they blamed them from above, and the ministers thought it was inappropriate. ”

"If the furnaces for making iron and steel in the coal fields and iron mountains are stopped, I don't know how many people will lose their jobs to earn a living, and they will have parents and children waiting to be fed."

Zhao Huan nodded, he knew what kind of existence these main writers were. This is a group of people with the same history as prostitutes and killers.

In the Han Dynasty, they were rotten Confucians; In the Jin Dynasty, they were celebrities; In the Tang Dynasty, they were the Beimen or Jiangzuo literati; In the Song Dynasty, they were party members; In the Ming Dynasty, they were Donglin; In the Qing Dynasty, they are clear streams; In the Republic of China, they were masters; In later generations, they are known.

Over the centuries, the skin has changed countless times, but the core has remained the same for thousands of years.

It is useless to eat the country, spray the country, and what is pursued is the pleasure of criticism and the benefits that can be obtained without doing practical things.

They always show a kind of noble and noble people who do not merge with the power, and care about the lives of ordinary grass people.

And this kind of high-mindedness and ungroundedness is most likely to attract some people who are ignorant of the world, gain a large number of valued supporters, and then disturb the people's hearts.

Zhao Huan pondered for a moment, knocked on the table and said: "If all the public opinion is singing praises and the four seas are leveling, the problems hidden in the shadows will accumulate deeper and deeper, and they cannot be taken seriously or solved. ”

"If you don't spread rumors, don't check it." Zhao Huan drew a line for Zhao Ying, and if he crossed this line, he would be thoroughly investigated from top to bottom.

"I know." Zhao Ying nodded and left the Wende Palace, his mood was relatively depressed, the emperor of the Great Song Dynasty did not seem to realize the seriousness of the situation, the armor, horse harness, arrows, thistle cannons, Shenwei Zhenyuan cannons, and the blacksmiths of Cizhou and Datong Mansion who were hazy day and night smashed out day and night.

In fact, this kind of dangerous remarks is trying to weaken the basic base of the official family, the army, and the people.

Li Bangyan hurried to the palace, bowed tremblingly, and waited for the emperor's fate.

When a tabloid can be presented to the official family, it means that it has been brewing among the people for a long time, and the matter is only presented to the official family when the matter is serious.

"Shimei, this is just a tabloid, there are already many tabloids doing similar articles, are you overwhelmed?" Zhao Huan looked at Li Bangyan, looked at him and asked a little strangely, "Are you panicking?" ”

"The minister's errand has not been done, can you not panic? In the past two days, the new laws of the official family are being formulated, and all kinds of demons and monsters have popped up, and the ministers are really overwhelmed. Li Bangyan's trembling trembled, and he almost knelt down.

Zhao Huan said with a smile: "The errand was not done, you are indeed at fault, but I understand you, how can you beat hundreds of mouths of others?" This is thanks to Zhao Ying's ability, smashing the field of the Black Water Division over and over again, if the Black Water Division comes in again, you will have no power to resist. ”

Li Bangyan wiped the beads of sweat from his forehead, it was true that the weather was getting hotter, but his panic was real, and he asked sincerely: "Official, what should I do?" ”

"That's what I called you here today." Zhao Huan said with a smile, Zhao Huan didn't understand how to fight, Yue Fei was good at it. Zhao Huan doesn't know much about how to boost the people's livelihood and boost the economy and consolidate the material foundation, and Li Gang, the mainstay ministers, are good at it. But for the war of public opinion, Zhao Huan is used to seeing pigs running, and he can always say a few words according to the appearance of pigs.

This is a new type of field, especially when Zhao Huan standardized the Di Bao, Zaobao and tabloids and unified them under the control of the Great Song Bookstore, the public opinion war that appeared, for Li Bangyan, this is a new challenge.

"This is Wang Sanpin's note this time, he is taking the blame and suing the old man to return to his hometown, you see, this is the genius of the literati, and even fooled Wang Sanpin, who did practical things, he thinks that all this is his fault. If the Great Song Dynasty stopped the coalfields and iron mountains in Datong Mansion and Cizhou, the problem we should think about is that the front-line soldiers did not even have the armor to fight. Zhao Huan took out a notebook from his sleeve.

Wang Chongyang's note to the old man was written very thoroughly, and the sin was in my body, so I almost killed myself to thank the world. Zhao Huan analyzed that this is about the demon tribulation on the road of Wang Chongyang's "immortality" in the name of "immortality".

Zhao Ying's eyes were full of strangeness, it turned out that the official family knew what this group of people was doing! And not to underestimate them.

"Please also ask the official family to teach me." Li Bangyan finished reading the house, and finally couldn't stand it anymore, he is a prodigal prime minister, a bastard is a bastard, but he is not stupid.

"There are three strategies in the public opinion war, and the next strategy is that when the opponent is desperately trying to smear him, you are arguing with the other party, reasoning, and blackmailing the other party to sit crookedly, quarrel around, and quarrel into a vegetable market. May I ask my editor-in-chief Li, is this the result you want? Zhao Huan asked with a smile, and handed over the upper, middle and lower three strategies that had been written long ago to Zhao Ying.

Li Bangyan was looking at Zazi, and Zhao Huan was still counting Li Bangyan: "The sales of Di Bao are already very poor, and some people still read the morning newspaper." The sales of tabloids are several orders of magnitude ahead of you, what do you use to fight others? If you can win, it's the weirdest thing in the world. ”